News
Tesla Semi draws eyes with its stunning red wrap in recent Fremont sighting
As the Tesla Semi’s expected production date draws nearer, the company appears to be ramping the road tests of its two electric truck prototypes. Apart from sightings of the silver Semi test mule across the United States, the red wrapped prototype that re-emerged last month seems to be racking up some real-world miles as well.
Just recently, the red wrapped electric truck was spotted conducting a run close near Tesla’s Fremont factory in CA. Unlike the red truck’s previous sightings, where it was spotted pulling a trailer, the Semi was running on its own this time around (known as “bobtailing” in the trucking industry). As could be seen in a video of the vehicle, the Semi is especially nimble on the road without a trailer attached.
Considering its red color scheme, the Tesla Semi prototype is undoubtedly eye-catching. When it was initially spotted, some members of the Tesla community even thought that the red vehicle was an entirely new prototype. That said, it eventually became evident that the truck was just a wrapped version of the matte black test mule that debuted back in 2017.
When the newly-wrapped truck was first spotted last month, Tesla enthusiast and r/TeslaMotors member u/CardSpecialist encountered the vehicle at the Kettleman Supercharger, where he was able to speak with the red Semi’s driver briefly. As noted by the Tesla community member, the Semi’s driver lightly pointed out that the red wrap had been attracting a lot more attention to the vehicle compared to its previous matte black paint scheme.
Tesla did not really provide any details as to why it opted to wrap the matte black Semi prototype in such an eye-catching color. With such a noticeable hue, though, it is difficult to argue that the all-electric long-hauler stands out even more, making it more noticeable for potential reservation holders.
The Tesla Semi, just like the company’s other vehicles like the Model 3, has the potential to disrupt a lucrative, high-profile industry. The trucking market, after all, presents a lot of opportunities, with the sector handling the transportation of up to 71% of the US’ food, retail goods, and other cargo being delivered every day. In the American Trucking Associations’ American Trucking Trends 2018 report, it was stated that the US trucking industry generated over $700 billion in economic activity in 2017. That’s a big market, and one that is just waiting to be disrupted and tapped.
In true Tesla fashion, the Semi is equipped with semi-autonomous features. During the vehicle’s unveiling, Musk hinted at an upcoming “Convoy Mode,” which would allow several trucks to draft close to each other semi-autonomously. Concept videos of Convoy Mode in action also hint at one manned Semi leading a couple of unmanned electric trucks. In his presentation for the Semi, Musk mentioned that the feature was already something that Tesla can accomplish with its existing technology.
The Tesla Semi is expected to start production sometime in 2019. That said, following statements from Tesla head of investor relations Martin Viecha hinted that the electric car maker would “earnestly” start manufacturing the truck by 2020.
Watch the red Tesla Semi prototype’s most recent sighting in the video below, courtesy of Aiyman Hadi.
https://www.facebook.com/aiymanh/videos/10161340036005608/
Elon Musk
Elon Musk updates the SpaceX timeline for Mars
Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
Investor's Corner
SpaceX gets an absolutely crazy price target after rough IPO
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
Elon Musk
Elon Musk responds to Volvo’s latest LiDAR decision
Tesla CEO Elon Musk has responded to reports that Volvo is officially discontinuing the LiDAR sensor on two of its cars.
Volvo announced that it would officially scrap LiDAR systems on its EX90 and ES90 vehicles in various markets. In Norway, owners will get a €1,800 compensation for features that will never arrive due to this decision. There will be no option to remove the unit from vehicles, either.
The issue stems from Volvo’s supplier, Luminar, and its bankruptcy filing. Luminar will no longer be able to supply LiDAR units to Volvo for the EX90 and ES90, effectively axing any use the unit has on vehicles. Volvo will phase out the data collection processes via the LiDAR system, and it will not be utilized whatsoever.
Musk saw the story on X and responded, stating:
“I did try to warn them. Humans drive using neural nets and optical sensors. Same is true for robot cars.”
I did try to warn them.
Humans drive using neural nets and optical sensors. Same is true for robot cars.
— Elon Musk (@elonmusk) July 29, 2026
Musk has been publicly vocal about his disdain for LiDAR systems, once calling them “a fool’s errand,” as he has consistently kept the outlook that they are not needed for effective self-driving.
The typical example used as evidence for this by Musk is humans themselves: made with only eyes and memories, humans are capable of navigating a car by using what they can see and what they’ve personally experienced on the road.
Elon Musk argues lidar and radar make self driving cars more dangerous
“Same is true for robot cars,” Musk says, as Teslas have eight exterior cameras that help see everything surrounding the vehicle, and a neural network that analyzes behavior and tendencies with every mile driven.
Tesla is a vision-only self-driving company that ditched sensors and radar several years ago in favor of cameras. Behind this effort, the company has established a reputation for having one of the most robust self-driving platforms in the world.
Musk’s big bet with Tesla on its self-driving program’s strategy has widely paid off. Other companies continue to utilize things like LiDAR, radar, and sensors for effective self-driving, but Tesla has shown that there is more than one way to give consumers a strong and accurate driver assistance suite.
The real question is: who will be the first company to take Musk’s advice and attempt a self-driving platform based on cameras only, or even license FSD for themselves?

