News
After Tesla trademarked ‘CYBERBACKPACK,’ the product’s inventor sits at a crossroads
Riz Nwosu was inspired when he went to the Tesla Cybertruck unveiling in 2019. After snagging some pictures with the newly-revealed Cybertruck and company CEO Elon Musk, Riz developed a backpack inspired by the futuristic pickup he saw in Hawthorne, California, in late 2019. By December 2021, he had a prototype and a website. Less than six months later, he found Tesla had trademarked the name of his product.
Since December, Riz says he has been developing the “CYBERBACKPACK,” an idea that blossomed from a product unveiling nearly two and a half years ago. “I began designing and building what would become the Cyberbackpack,” Riz said in a blog post he published shortly after reports of Tesla trademarking the name. This all occurred just six months ago, with the first prototypes arriving at his house in March 2022. Later that month, the product would launch on ProductHunt and Spotify, as Riz had received plenty of inquiries from potential customers.
Elon Musk’s talk at Tesla Giga Texas Cyber Rodeo: updates and details
In March, Riz reached out to Tesla CEO Elon Musk on Twitter and other prominent figures within the company, looking to collaborate on the idea. He felt as if the Cyberbackpack would be something both he and the automaker could benefit from. The Cybertruck, with its mass appeal and loyal following, would likely do well in a “backpack” version, and it would be a dream for Riz, who purchased his first Tesla in March 2016.
On April 5, Tesla trademarked the “CYBERBACKPACK” name, bringing some speculation that the automaker had approached the fan to purchase or collaborate on his idea. After all, Riz’s website, Cyberbackpack.com, was not active when the initial reports came out earlier this week, which only fueled the speculation that Tesla probably liked the idea and decided to approach him about it. Riz was alarmed, however, as Tesla didn’t contact him about the bag, nor his idea or the name of the product. They had instead trademarked the name of the backpack, which sent Riz into a state of confusion.
November 2019
I attended the unveiling of the Cybertruck where I got to meet Elon Musk, a person I have admired and respected for many years.Pop Quiz: How many Africans do you see in this photo? It’s definitely not equal to one. pic.twitter.com/MTLpB4lEUA
— Riz (@Riz) April 14, 2022
“I decided to temporarily take the site down after receiving a bunch of orders and reaching out to Tesla,” Riz told Teslarati in a statement. “I thought it best to rework the site and get my manufacturer setup properly and then relaunch.”
“Tesla never contacted me.”
Teslarati contacted several patent and trademark law firms, and representatives essentially explained Tesla may have trademarked the name to protect itself from any repercussions that could come from the product’s design. One lawyer explained to us it was a “strategic” and “defensive” strategy that Tesla may use to avoid a situation like Apple did with its AirPods. Apple had so many counterfeit AirPod designs on the market that eventually, it had to do damage control on knockoffs, as some were catching fire or having other dangerous malfunctions. The issue is that Apple could prove that consumers immediately think of “Apple” when they see designs of AirPod knockoffs. This is essentially dangerous to Apple, even though they did not create the AirPod knockoffs, because consumer sentiment relates that design to Apple, and not to a third-party company.
Tesla could technically argue the same thing, legal experts told us. People may see the Cyberbackpack’s design and immediately think Tesla designed it. If negativity were to come from that design in any way, people would likely relate the backpack to Tesla and not to a third-party company, which could damage Tesla’s name.
Riz ultimately filed his own trademark application several days ago, with a “first use” date of December 2021, when he built the website and came up with the design. A loyal Tesla fan and supporter, Riz just wants to work with the company to help fulfill the idea. “My goal is to work with Tesla on some fashion to distribute the product. That’s why I reached out initially. However if that does not happen, then I would like to continue marketing and selling on my site,” he told us.
Dear Twitter, do your thing ??
.@elonmusk @Tesla @Teslarati @InsideEVs @ElectrekCo #ElonMusk #elon #tesla #cyberbackpack pic.twitter.com/gPxJVcp50X— Riz (@Riz) April 16, 2022
I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.
News
Tesla Holiday Update is incoming, and the wishlist is Merry and Bright
There are a handful of big wishes, and we’ve seen a lot of different requests out there based on what owners are saying on social media. Nevertheless, what Tesla should bring and what Tesla will bring are two different things.
Tesla’s Holiday Update is going to be on its way soon, and although we have no idea what the company is planning to implement into vehicles with the 2025 iteration.
However, the wishlist is extensive, and owners are hoping to get a vast array of new features, both useful and artificial. That’s the fun thing about owning a Tesla — not everything is necessary, and it’s okay for your car to be fun.
There are a handful of big wishes, and we’ve seen a lot of different requests out there based on what owners are saying on social media. Nevertheless, what Tesla should bring and what Tesla will bring are two different things.
🚨 All I Want for Christmas (in the Tesla Holiday Update) is:
1. More streaming platforms
2. Summon for Cybertruck
3. Easier Navigation adjustment for a preferred route instead of the optimal choiceWhat else? pic.twitter.com/qapS1jXAuB
— TESLARATI (@Teslarati) November 16, 2025
In past years, Tesla has brought both useful things and fun things with the Holiday Update. The Custom Lock Sound, new Light Shows, and even High Fidelity Park Assist have all come in past updates, among many other things. But for 2025, people want even more, and here’s what we have seen most frequently thus far:
More Streaming Platforms
This is a personal request of ours, and it’s something that we feel is long overdue.
Sure, Netflix, Disney+, and Hulu are all great — but there’s a lot of meat left on that bone. HBOMax, Paramount+, and even YouTube TV would be a great option for those of us who have subscriptions and want to watch Live Events while Supercharging or eating in our cars.
The fact that Tesla has not added more platforms to its in-car Theater in a few years has been, dare I say, disappointing?
Full Self-Driving for Europe
This is something not even Santa can help with. Although his Elves are known for their high productivity, we’re not even sure they could convince European regulators to open the door for FSD’s entrance into the market.
Tesla deploys Unsupervised FSD in Europe for the first time—with a twist
FSD is definitely capable of handling European driving conditions, but regulators are truly dragging their feet through the mud with the approval process. Tesla has tested FSD in several countries in Europe, but nothing has been set in stone yet.
Deeper Grok Integration
Many owners have said something about how Grok is truly not super in-tune with the vehicles. This is something any owner will experience.
It seems Grok should be capable of handling all in-car requests; everything from changing the A/C to a specific temperature to adding a stop within the Navigation should be handled by Grok.
Instead, Grok cannot handle those things currently. You have to speak to the car itself using the microphone button on the steering wheel.
Interestingly, some vehicles already have the Grok logo replacing the microphone. It is likely the most realistic request of all.
‘Learn’ Mode for Full Self-Driving Arrival Options
Although it is great for public destinations, FSD still does not allow you to choose a set parking spot at your residence. It also does not allow you to choose preferences for parking in large parking lots.
Renters, and even those who live in purchased townhomes, often have assigned parking spots. Full Self-Driving v14 has done a great job of doing half the work, but there have been too many times when I’ve arrived home, the car pulls me into a spot, and I’m forced to manually back out and park in my assigned space.
Many people also do not like to park toward the entrance of a store, me included. Parking away from the front of a store eliminates parking congestion and usually is a safer bet for your vehicle to keep from being dinged by careless drivers who swing their doors open.
Navigation Adjustments
Sometimes you don’t want to turn left on the street the navigation chooses. Maybe you want to go a block down and check out that new Portuguese restaurant that just opened on the way to your next destination.
This is only possible currently by inputting a waypoint that would take you that way. Instead, the center screen could be opened, and the driver should be able to select an alternative route by simply touching a street they’d rather travel on.
Investor's Corner
Tesla wins $508 price target from Stifel as Robotaxi rollout gains speed
The firm cited meaningful progress in Tesla’s robotaxi roadmap, ongoing Full Self-Driving enhancements, and the company’s long-term growth initiatives.
Tesla received another round of bullish analyst updates this week, led by Stifel, raising its price target to $508 from $483 while reaffirming a “Buy” rating. The firm cited meaningful progress in Tesla’s robotaxi roadmap, ongoing Full Self-Driving enhancements, and the company’s long-term growth initiatives.
Robotaxi rollout, FSD updates, and new affordable cars
Stifel expects Tesla’s robotaxi fleet to expand into 8–10 major metropolitan areas by the end of 2025, including Austin, where early deployments without safety drivers are targeted before year-end. Additional markets under evaluation include Nevada, Florida, and Arizona, as noted in an Investing.com report. The firm also highlighted strong early performance for FSD Version 14, with upcoming releases adding new “reasoning capabilities” designed to improve complex decision-making using full 360-degree vision.
Tesla has also taken steps to offset the loss of U.S. EV tax credits by launching the Model Y Standard and Model 3 Standard at $39,990 and $36,990, Stifel noted. Both vehicles deliver more than 300 miles of range and are positioned to sustain demand despite shifting incentives. Stifel raised its EBITDA forecasts to $14.9 billion for 2025 and $19.5 billion for 2026, assigning partial valuation weightings to Tesla’s FSD, robotaxi, and Optimus initiatives.
TD Cowen also places an optimistic price target
TD Cowen reiterated its Buy rating with a $509 price target after a research tour of Giga Texas, citing production scale and operational execution as key strengths. The firm posted its optimistic price target following a recent Mobility Bus tour in Austin. The tour included a visit to Giga Texas, which offered fresh insights into the company’s operations and prospects.
Additional analyst movements include Truist Securities maintaining its Hold rating following shareholder approval of Elon Musk’s compensation plan, viewing the vote as reducing leadership uncertainty.
@teslarati Tesla Full Self-Driving yields for pedestrians while human drivers do not…the future is here! #tesla #teslafsd #fullselfdriving ♬ 2 Little 2 Late – Levi & Mario
Elon Musk
Tesla CEO Elon Musk teases autobiography following fallout with Isaacson
“I need to tell my story myself and highlight lessons that I learned along the way that would be useful to others.”
Tesla CEO Elon Musk teased the potential for an autobiography following his fallout with author Walter Isaacson, who wrote a book on the serial entrepreneur in the past.
Isaacson met with C-SPAN’s American’s Book Club on November 13, and went into detail as to why he disagreed with Musk’s place in politics, especially with how he handled Department of Government Efficiency (DOGE):
“It’s a shame because had he gone into government and focused on what he’s good at…He could have changed the government for good, but instead…he started, you know, let’s get rid of this part of USAID and firing people.”
It’s sort of a shame to see Isaacson cast stones in the direction of Musk, whom he spent a significant amount of time with, aiming to put forth an accurate and realistic depiction of perhaps the greatest entrepreneur in the modern era.
However, Musk did not come back at Isaacson. Instead, he highlighted the need for what could potentially be his autobiography, aiming to “highlight lessons that [he] learned along the way that would be useful to others.”
I need to tell my story myself and highlight lessons that I learned along the way that would be useful to others
— Elon Musk (@elonmusk) November 17, 2025
Musk’s time in government was met with harsh criticisms from many, but there was a lot of support for the work that he did during his time with DOGE as well. Eventually, Musk’s responsibilities with DOGE started to wind down, and he pledged to step back from government to focus on his companies.
A Musk-written biography would potentially be a great book for those who are interested in his story, but also those who plan to enter entrepreneurism, tech, or the sciences, as there truly could be some excellent lessons within.
However, Musk’s recently approved compensation package and the tranches that could pay him $1 trillion in shares will likely take up most of his time. Tesla also has a lofty goal of launching Robotaxi and expanding the ride-hailing service to other areas of the country in the coming months.
@teslarati With a pedestrian in the crosswalk, Tesla Full Self-Driving shows off its courtesy. Human drivers? Not so much. #tesla #teslafsd #fullselfdriving ♬ AMERICAN HEART – Maxwell Luke
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