Tesla’s (NASDAQ: TSLA) $1.5 billion purchase of Bitcoin, a move announced yesterday in a 10-K document filed with the SEC, was the most popular news surrounding the electric automaker on Monday. While some TSLA investors saw it as their time to get out of being shareholders, others look at it as an advantage in several ways. One person looking at the move from a bullish perspective is ARK Invest’s Tasha Keeney, who believes Tesla’s Bitcoin purchase has heavy advantages as the company moves toward a broader consumer base, especially in international markets.
Tesla’s BTC Purchase
In a 10-K filing with the Securities and Exchange Commission (SEC), Tesla announced it had purchased $1.5 billion in Bitcoin, a cryptocurrency that has massive value, trading at over $46,600 at the time of writing. Tesla added that it “may acquire and hold digital assets from time to time or long-term,” and that it anticipates the purchase of its cars and other products by using the cryptocurrency in the near future.
The move follows CEO Elon Musk’s vocal support of both Bitcoin and Dogecoin, two cryptocurrencies that have maintained huge upside potential over the past several months. Among the ever-growing list of digital currencies, Bitcoin and Dogecoin are among the most popular in 2021, mainly because of ongoing celebrity support.
In the past several years, Bitcoin has become widely popular, especially after a meteoric rise in value in 2017 and 2018 that made it a household name. Early investors used Bitcoin to purchase goods from the internet in an untraceable manner. Now, more retail companies are working on accepting the crypto as a form of payment for everything from a pizza to a Rolex watch.
“It is a very serious move from [Tesla] – Keeney
Tasha Keeney, an analyst for Ark Invest, stated that Tesla’s move to purchase Bitcoin is one that aligns with the company’s recent Big Ideas Report. One of the most significant advantages to purchasing Bitcoin for Tesla is the versatility of the cryptocurrency, especially when doing business internationally. “Using Bitcoin as corporate cash, especially if you’re doing business in many different countries with many different foreign currencies…instead of dealing with the complication and the treasury risk, you can instead do this with Bitcoin,” Keeney said. “We think it makes sense from a corporate cash standpoint, and actually, we’ve done some analysts to say that if 1% of all the cash from the companies in the S&P 500 were to be converted into Bitcoin for corporate treasury purposes, this could actually increase the price by a meaningful amount, by about $40,000.”
Additionally, when operational in other countries, Tesla’s planned ride-hailing Robotaxi service could avoid hurdles and complications in payment by using a universal currency instead of multiple different foreign currencies. Keeney says the payment function could be void of conversion issues if customers used a single form of payment instead of dealing with various currencies in each region.
Tesla bull ARK Invest estimates autonomous ride-hailing to generate over $1T in revenue by 2030
A Publicity Move? ARK doesn’t think so
Bitcoin is no longer a risky or unusual form of payment. Many large companies accept the crypto as a form of currency, and Tesla just plans to be the latest one to accept it. “[Their move] is validated by other firms doing the same thing,” Keeney added during an interview with CNBC.
With Tesla focused on a widespread and quickly accelerating rollout of its products in foreign countries, Bitcoin’s international usage seems to be an advantage that the automaker can use. From a treasury perspective, it doesn’t make sense to deal with so many different foreign currencies, and Bitcoin’s universal acceptance across the world gives Tesla versatility as it expands. With plans to enter the highly elusive Indian market shortly, and expansions in Singapore, Israel, among several other countries, Tesla is technically making a move that supports its goal: accelerate the world’s transition to sustainable energy.
Tesla’s somewhat early adoption of Bitcoin as a payment method and as an internal investment also holds other benefits, Keeney says. With Tesla joining the Bitcoin movement, it, along with other companies, could experience a tailwind in growth from its influence. Other companies are bound to either invest or accept Bitcoin as a currency later on. The entities that got in before it was widely-accepted could benefit from a surge in valuation after it continues to be looked at as a payment method.
“Being one of the first companies to invest in Bitcoin, to transact in Bitcoin, actually gives them sort of an advantage to really lay that infrastructure as it becomes increasingly important. And again, as other firms might do it, because we feel there will be the need for the infrastructure to be set up. So, [Tesla] will be one of the first players to figure this out,” Keeney stated.
Check out Keeney’s interview with CNBC below.
Disclosure: Joey Klender is a TSLA shareholder. He does not hold any BTC and has no intentions to open any positions within 72 hours.
Investor's Corner
Shareholder group urges Nasdaq probe into Elon Musk’s Tesla 2025 CEO Interim Award
The SOC Investment Group represents pension funds tied to more than two million union members, many of whom hold shares in TSLA.

An investment group is urging Nasdaq to investigate Tesla (NASDAQ:TSLA) over its recent $29 billion equity award for CEO Elon Musk.
The SOC Investment Group, which represents pension funds tied to more than two million union members—many of whom hold shares in TSLA—sent a letter to the exchange citing “serious concerns” that the package sidestepped shareholder approval and violated compensation rules.
Concerns over Tesla’s 2025 CEO Interim Award
In its August 19 letter to Nasdaq enforcement chief Erik Wittman, SOC alleged that Tesla’s board improperly granted Musk a “2025 CEO Interim Award” under the company’s 2019 Equity Incentive Plan. That plan, the group noted, explicitly excluded Musk when it was approved by shareholders. SOC argued that the new equity grant effectively expanded the plan to cover Musk, a material change that should have required a shareholder vote under Nasdaq rules.
The $29 billion package was designed to replace Musk’s overturned $56 billion award from 2018, which the Delaware Chancery Court struck down, prompting Tesla to file an appeal to the Delaware Supreme Court. The interim award contains restrictions: Musk must remain in a leadership role until August 2027, and vested shares cannot be sold until 2030, as per a Yahoo Finance report.
Even so, critics such as SOC have argued that the plan does not have of performance targets, calling it a “fog-the-mirror” award. This means that “If you’re around and have enough breath left in you to fog the mirror, you get them,” stated Brian Dunn, the director of the Institute for Comprehension Studies at Cornell University.
SOC’s Tesla concerns beyond Elon Musk
SOC’s concerns extend beyond the mechanics of Musk’s pay. The group has long questioned the independence of Tesla’s board, opposing the reelection of directors such as Kimbal Musk and James Murdoch. It has also urged regulators to review Tesla’s governance practices, including past proposals to shrink the board.
SOC has also joined initiatives calling for Tesla to adopt comprehensive labor rights policies, including noninterference with worker organizing and compliance with global labor standards. The investment group has also been involved in webinars and resolutions highlighting the risks related to Tesla’s approach to unions, as well as labor issues across several countries.
Tesla has not yet publicly responded to SOC’s latest letter, nor to requests for comment.
The SOC’s letter can be viewed below.
Investor's Corner
Tesla investors may be in for a big surprise
All signs point toward a strong quarter for Tesla in terms of deliveries. Investors could be in for a surprise.

Tesla investors have plenty of things to be ecstatic about, considering the company’s confidence in autonomy, AI, robotics, cars, and energy. However, many of them may be in for a big surprise as the end of the $7,500 EV tax credit nears. On September 30, it will be gone for good.
This has put some skepticism in the minds of some investors: the lack of a $7,500 discount for buying a clean energy vehicle may deter many people from affording Tesla’s industry-leading EVs.
Tesla warns consumers of huge, time-sensitive change coming soon
The focus on quarterly deliveries, while potentially waning in terms of importance to the future, is still a big indicator of demand, at least as of now. Of course, there are other factors, most of them economic.
The big push to make the most of the final quarter of the EV tax credit is evident, as Tesla is reminding consumers on social media platforms and through email communications that the $7,500 discount will not be here forever. It will be gone sooner rather than later.
It appears the push to maximize sales this quarter before having to assess how much they will be impacted by the tax credit’s removal is working.
Delivery Wait Time Increases
Wait times for Tesla vehicles are increasing due to what appears to be increased demand for the company’s vehicles. Recently, Model Y delivery wait times were increased from 1-3 weeks to 4-6 weeks.
This puts extra pressure on consumers to pull the trigger on an order, as delivery must be completed by the cutoff date of September 30.
Delivery wait times may have gone up due to an increase in demand as consumers push to make a purchase before losing that $7,500 discount.
More People are Ordering
A post on X by notable Tesla influencer Sawyer Merritt anecdotally shows he has been receiving more DMs than normal from people stating that they’re ordering vehicles before the end of the tax credit:
Anecdotally, I’ve been getting more DMs from people ordering Teslas in the past few days than I have in the last couple of years. As expected, the end of the U.S. EV credit next month is driving a big surge in orders.
Lease prices are rising for the 3/Y, delivery wait times are… pic.twitter.com/Y6JN3w2Gmr
— Sawyer Merritt (@SawyerMerritt) August 13, 2025
It’s not necessarily a confirmation of more orders, but it could be an indication that things are certainly looking that way.
Why Investors Could Be Surprised
Tesla investors could see some positive movement in stock price following the release of the Q3 delivery report, especially if all signs point to increased demand this quarter.
We reported previously that this could end up being a very strong rebounding quarter for Tesla, with so many people taking advantage of the tax credit.
Whether the delivery figures will be higher than normal remains to be seen. But all indications seem to point to Q3 being a very strong quarter for Tesla.
Elon Musk
Tesla bear Guggenheim sees nearly 50% drop off in stock price in new note
Tesla bear Guggenheim does not see any upside in Robotaxi.

Tesla bear Guggenheim is still among the biggest non-believers in the company’s overall mission and its devotion to solving self-driving.
In a new note to investors on Thursday, analyst Ronald Jewsikow reiterated his price target of $175, a nearly 50 percent drop off, with a ‘Sell’ rating, all based on skepticism regarding Tesla’s execution of the Robotaxi platform.
A few days ago, Tesla CEO Elon Musk said the company’s Robotaxi platform would open to the public in September, offering driverless rides to anyone in the Austin area within its geofence, which is roughly 90 square miles large.
Tesla CEO Elon Musk confirms Robotaxi is opening to the public: here’s when
However, Jewsikow’s skepticism regarding this timeline has to do with what’s going on inside of the vehicles. The analyst was willing to give props to Robotaxi, saying that Musk’s estimation of a September public launch would be a “key step” in offering the service to a broader population.
Where Jewsikow’s real issue lies is with Tesla’s lack of transparency on the Safety Monitors, and how bulls are willing to overlook their importance.
Much of this bullish mentality comes from the fact that the Monitors are not sitting in the driver’s seat, and they don’t have anything to do with the overall operation of the vehicle.
Musk also said last month that reducing Safety Monitors could come “in a month or two.”
Instead, they’re just there to make sure everything runs smoothly.
Jewsikow said:
“While safety drivers will remain, and no timeline has been provided for their removal, bulls have been willing to overlook the optics of safety drivers in TSLA vehicles, and we see no reason why that would change now.”
He also commented on Musk’s recent indication that Tesla was working on a 10x parameter count that could help make Full Self-Driving even more accurate. It could be one of the pieces to Tesla solving autonomy.
Jewsikow added:
“Perhaps most importantly for investors bullish on TSLA for the fleet of potential FSD-enabled vehicles today, the 10x higher parameter count will be able to run on the current generation of FSD hardware and inference compute.”
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