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Tesla’s in-house Full Self-Driving chip puts TSLA 4 years ahead of competition: analyst

Elon Musk at Tesla's Autonomy Day FSD presentation. | Image: Tesla

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Tesla’s decision to develop its Full Self-Driving (FSD) computer chip in-house has put it four years ahead of the competition, according to ARK Invest analyst James Wang.

Wang laid out the case for the all-electric car maker’s custom automotive-grade computer against the next-best options in the market, all Nvidia products, in an article on ARK Invest’s website. His stated goal in the piece was to clarify Tesla’s position and achievement with full self-driving in simple terms as well as explain why an off-the-shelf chip would not have accomplished the same feat.

Admittedly, Tesla’s Autonomy Day livestream debuting the arrival of its Full Self-Driving computer was chock full of very technical details that many outside the computer science world indicated were difficult to follow. Thus, Wang’s FSD simplification is helpful for gaining insight into Tesla’s autonomous driving progress in terms of the bigger industry picture.

In summary, by focusing only on what its particular needs were for its particular software demands, Tesla was was able to improve its chip’s performance efficiency to a level that has allowed it to “leapfrog” over competitors. Wang predicts that by 2021, Tesla will be ready to release its next generation FSD computer while its closest competitor in terms of optimal peak utilization is just coming to market.

Nvidia is a prominent and highly successful leader in computer chip design, and Tesla already uses its products for Hardware 2.5, the computer currently running the electric car maker’s Autopilot features. That said, the industry giant has three self-driving-focused chips in its lineup: Xavier (in production), Pegasus (readying for production) and Orin (still pending an official announcement).

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Pegasus is a Level 5 self-driving computer, as is Tesla’s FSD; however, it has twice as many chips as FSD, consumes seven times more power than FSD, and is too big and expensive for the Model 3. Since Nvidia designs chips for a wide range of hardware manufacturers, much like the Windows and Android operating systems are designed to be flexible enough for different computer and smartphone hardware suites, their functionality cannot be overly streamlined for one system over another. In contrast, Tesla (like Apple hardware/software) can focus all of its autonomy efforts on its specific hardware and software needs, thus achieving a greater output than Nvidia’s product.

Tesla’s Full Self-Driving computer. | Image: Tesla

In a follow up to Tesla’s Autonomy Day presentation wherein FSD was compared to Nvidia’s Xavier computer, a chip designed for semi-autonomous driving only, the chip manufacturer published a company blog piece drawing attention to Pegasus’ capabilities as a better measure for analysis. As pointed out in Wang’s analysis, the FSD and Pegasus still do not achieve the same metrics, leaving Tesla well positioned amongst its self-driving computer peers. Despite the issue, though, Nvidia’s conclusion was a positive response to the car maker’s achievement: Tesla has raised the bar on self-driving and other car manufacturers need to get on board before falling too far behind.

During the Autonomy Day presentation, Tesla CEO Elon Musk crowned FSD as “objectively best in the world”, and James Wang’s analysis is yet another outline of why that is arguably the case. Tesla’s Full Self-Driving Computer (formerly known as Hardware 3) is currently being installed in all new production vehicles, and owners who purchased Full Self-Driving for a car produced in 2016 or later will receive a free upgrade to the FSD computer in the near future. Musk has further predicted that Tesla’s full self-driving software will be complete by the end of this year and fully operational by the second quarter of next year.

Accidental computer geek, fascinated by most history and the multiplanetary future on its way. Quite keen on the democratization of space. | It's pronounced day-sha, but I answer to almost any variation thereof.

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Tesla dominates in the UK with Model Y and Model 3 leading the way

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Credit: Tesla China

Tesla is dominating in the United Kingdom so far through 2025, and with about two weeks left in the year, the Model Y and Model 3 are leading the way.

The Model Y and Model 3 are the two best-selling electric vehicles in the United Kingdom, which is comprised of England, Scotland, Wales, and Northern Ireland, and it’s not particularly close.

According to data gathered byΒ EU-EVs, the Model Y is sitting at 18,890 units for the year, while the Model 3 is slightly behind with 16,361 sales for the year so far.

The next best-selling EV is the Audi Q4 e-tron at 10,287 units, lagging significantly behind but ahead of other models like the BMW i4 and the Audi Q6 e-tron.

The Model Y has tasted significant success in the global market, but it has dominated in large markets like Europe and the United States.

For years, it’s been a car that has fit the bill of exactly what consumers need: a perfect combination of luxury, space, and sustainability.

Both vehicles are going to see decreases in sales compared to 2024; the Model Y was the best-selling car last year, but it sold 32,610 units in the UK. Meanwhile, the Model 3 had reached 17,272 units, which will keep it right on par with last year.

Tesla announces major milestone in the United Kingdom

Tesla sold 50,090 units in the market last year, and it’s about 8,000 units shy of last year’s pace. It also had a stronger market share last year with 13.2 percent of the sales in the market. With two weeks left in 2025, Tesla has a 9.6 percent market share, leading Volkswagen with 8 percent.

The company likely felt some impact from CEO Elon Musk’s involvement with the Trump administration and, more specifically, his role with DOGE. However, it is worth mentioning that some months saw stronger consumer demand than others. For example, sales were up over 20 percent in February. A 14 percent increase followed this in June.

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Tesla Insurance officially expands to new U.S. state

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

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Credit: Tesla Insurance

Tesla Insurance has officially expanded to a new U.S. state, its thirteenth since its launch in 2019.

Tesla has confirmed that its in-house Insurance program has officially made its way to Florida, just two months after the company filed to update its Private Passenger Auto program in the state. It had tried to offer its insurance program to drivers in the state back in 2022, but its launch did not happen.

Instead, Tesla refiled the paperwork back in mid-October, which essentially was the move toward initiating the offering this month.

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

It has expanded to new states since 2019, but Florida presents a particularly interesting challenge for Tesla, as the company’s entry into the state is particularly noteworthy given its unique insurance landscape, characterized by high premiums due to frequent natural disasters, dense traffic, and a no-fault system.

Tesla partners with Lemonade for new insurance program

Annual average premiums for Florida drivers hover around $4,000 per year, well above the national average. Tesla’s insurance program could disrupt this, especially for EV enthusiasts. The state’s growing EV adoption, fueled by incentives and infrastructure development, aligns perfectly with Tesla’s ecosystem.

Moreover, there are more ways to have cars repaired, and features like comprehensive coverage for battery damage and roadside assistance tailored to EVs address those common painpoints that owners have.

However, there are some challenges that still remain. Florida’s susceptibility to hurricanes raises questions about how Tesla will handle claims during disasters.

Looking ahead, Tesla’s expansion of its insurance program signals the company’s ambition to continue vertically integrating its services, including coverage of its vehicles. Reducing dependency on third-party insurers only makes things simpler for the company’s automotive division, as well as for its customers.

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Tesla Full Self-Driving gets sparkling review from South Korean politician

“Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about.”

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Credit: Soyoung Lee | X

Tesla Full Self-Driving got its first sparkling review from South Korean politician Lee So-young, a member of the country’s National Assembly, earlier this week.

Lee is a member of the Strategy and Finance Committee in South Korea and is a proponent of sustainable technologies and their applications in both residential and commercial settings. For the first time, Lee was able to utilize Tesla’s Full Self-Driving technology as it launched in the country in late November.

Her thoughts on the suite were complimentary to the suite, stating that “it drives just as well as most people do,” and that “it already feels like a completed technology.”

Her translated post says:

“Finally, today I got to experience Tesla FSD in Seoul. Thanks to the Model S sponsored by JiDal Papa^^, I’m truly grateful to Papa. The route was from the National Assembly -> Mangwon Market -> Hongik University -> back to the National Assembly. Having already ridden in an unmanned robotaxi, the novelty wasn’t as strong for me, but it drives just as well as most people do. It already feels like a completed technology, which gives me a lot to think about. Once it actually spreads into widespread use, I feel like our daily lives are going to change a lot. Even I, with my license gathering dust in a drawer, don’t see much reason to learn to drive a manual anymore.”

Tesla Full Self-Driving officially landed in South Korea in late November, with the initial launch being one of Tesla’s most recent, v14.1.4.

It marked the seventh country in which Tesla was able to enable the driver assistance suite, following the United States, Puerto Rico, Canada, China, Mexico, Australia, and New Zealand.

It is important to see politicians and figures in power try new technologies, especially ones that are widely popular in other regions of the world and could potentially revolutionize how people travel globally.

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