News
Tesla Model 3 will dominate Germany’s e-car market in 2019, says industry expert
With the major challenges in the production of the Model 3 behind the company, Tesla is poised to start delivering the electric sedan to other countries. Among these is Germany, which is expected to begin receiving deliveries of the Model 3 this coming February. These first deliveries, according to a German automotive industry expert, would likely usher in what could very well be the year of Tesla, where the California-based carmaker end up dominating Germany’s e-car market.
In a recent analysis, auto veteran and founder of Germany’s Center of Automotive Research (CAR) at the University of Duisburg-Essen Ferdinand Dudenhöffer stated that 2019 would likely see a massive influx of electric vehicle registrations in the country. Dudenhöffer notes that a large part of these registrations will be due to the arrival of the Model 3, which he expects would help Tesla sell up to 20,000 electric vehicles per year in Germany.
“If it works with the production and an early sales start of Model 3 in Germany, for Tesla altogether up to 20,000 sales in this country in 2019 are possible,” the industry expert wrote in his study.
If Tesla does end up selling as many vehicles as Dudenhöffer expects in 2019, the electric car maker will become Germany’s most successful EV brand. While other EVs and electrified vehicles are available in the market, after all, no other car comes close to the estimated sales numbers of the Model 3. From January to October this year, for example, Dudenhöffer notes that Smart sold 7,030, Volkswagen sold 6,420, and Renault and BMW sold 5,150 green vehicles each. Tesla, which so far only sells the Model S sedan and the Model X SUV in Germany, sold 1,678 cars in the same period.
Dudenhöffer notes that the Model 3’s arrival in Germany will likely get a boost from upcoming, EV-friendly government regulations as well. Currently, employees who use their company cars privately are taxed 1% of the vehicle’s value. Starting January 1, 2019, company cars that are electric will receive half the tax. According to German publication Wirtschaftswoche, electric car drivers can save as much as 200 euros with the upcoming system in place.
The Tesla Model 3 has become a force to be reckoned with in the American auto market. As the electric car maker hits its stride in the production of the Model 3, Tesla has begun an initiative to bring the vehicle abroad. Over the past months, Tesla has brought the Model 3 to several countries in Europe, as well as key markets in Asia such as China and Japan. With each stop in its worldwide tour, the Model 3 was received with much interest.
Local media reports from Europe indicate that Tesla is planning on shipping 3,000 Model 3 per week to the region starting February 2019. Belgian news agency Focus-WTV has noted that the vehicles would be arriving every week in the port of Zeebrugge, located on the coast of Belgium. The vehicles will reportedly be shipped through the services of transportation firm International Car Operators (ICO), which utilizes rapid RoRo (roll-on, roll-off) ships that are capable of loading and unloading cargo quickly.
A video reportedly featuring what could very well be one of the first large shipments of Model 3 sedans to Europe was shared by WTV to Teslarati. The clip, which was taken earlier this month and which features rows of covered electric sedans in ICO’s Zeebrugge site, could be viewed below.
News
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.
However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.
To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:
“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”
Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.
SpaceX officially acquires xAI, merging rockets with AI expertise
Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”
It’s not impossible
— Elon Musk (@elonmusk) February 6, 2026
Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.
Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
Tesla engineers deflected calls from this tech giant’s now-defunct EV project
