Investor's Corner
Tesla’s Robotaxi unveiling event sets the tone for 2030 and beyond: Morgan Stanley
Tesla CEO Elon Musk confirmed the automaker would bring its Robotaxi to light during an unveiling event on August 8.
The influence of the vehicle and the prospect of fully autonomous technology is much bigger than a single-day event, and Morgan Stanley wrote in a new note to investors that the unveiling could set the tone for beyond 2030.
“We first began writing about the investment considerations of a potential Tesla robotaxi business since we began modeling ‘Tesla Mobility’ back in 2015 when Tesla’s market cap was barely $30bn,” Adam Jonas, lead analyst for Morgan Stanley, wrote. “We had (mistakenly) expected the company to formally launch a highly automated ride-share service back in 2018. Nearly a decade later, we’re still waiting. August 8th will offer some important clues.”
Tesla has fended off bearish tones for the past year, especially as the stock has taken hits due to an increased number of competitors and a decreasing market share in crucial markets like China.
The automaker also stated that its growth this year would lag due to the development of the next-generation platform, which includes the Robotaxi and the rumored $25,000 vehicle.
Since then, Tesla has reported less-than-expected delivery and production figures for Q1, and fended off false reports that it had ditched the $25,000 vehicle in China.
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However, in a long-term perspective, these issues are simply speed bumps in what is a long and winding road to what could potentially be the most groundbreaking product in the last 100 years.
Morgan Stanley believes that “Tesla has many attributes that can make it a formidable player (if not an outright winner) in the race to autonomy” and that it believes “the more material commercial scaling of the business would be well beyond 2030.”
The Five Pillars for Tesla’s Robotaxi Unveiling
Morgan Stanley lists five main pillars for the August 8th unveiling of the Robotaxi:
- Recognition that making and selling EVs in a traditional consumer model may not create lasting economic value
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- While many companies are selling cars, few are advancing the entire industry. Tesla needs to show how it will lead the way on August 8.
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- Recruiting Exercise
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- Other Tesla events have been a great way to attract the brightest and smartest talent to the company. This could be the latest edition of Tesla’s recruiting efforts.
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- Path to commercialization of true robotaxis (no steering wheels) at scale will be both long-dated and volatile
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- There are a lot of bumps in the road that will come with this, including legal, regulatory, moral, and ethical factors. Morgan Stanley is bullish on the long-term growth of L4/L5 autonomy, but in the short-term, expect some growing pains.
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- Emblematic of bigger shift Tesla’s business model to real-world/hard-tech AI and robotics
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- This will shift Tesla’s business model from less auto and more AI and software-based.
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- August 8th may reignite the conversation around whether Tesla is worth inclusion in an AI conversation
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- Tesla can capture value with a notable and strong event. However, some may still be concerned about its reliance on NVIDIA.
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Morgan Stanley still holds the same $310 price target and an ‘Overweight’ rating on the stock.
Disclosure: Joey Klender owns Tesla stock.
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Elon Musk
Tesla AI boss reveals how big Optimus is going to get
Tesla’s Optimus chief corrected himself on X, confirming a staggering 10 million robot production target.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner.jpg)
Tesla’s Optimus program has a new number attached to it, after Ashok Elluswamy, the executive who has run the humanoid robot program since June 2025, posted a three word correction on X Thursday, “Correction, 10 million robots.”
The line clarifies the long term annual capacity Tesla is building toward its planned second Optimus production line at Gigafactory Texas, a figure Musk has cited repeatedly since last year’s shareholder meeting.
The scale is worth noting, because ten million robots a year would mean Tesla building more units annually than most countries sell in new cars. Tesla has framed this as a second line, not the first. The buildout is happening in two phases: a roughly one million unit per year line inside Tesla’s Fremont factory, installed on the floor space vacated when Model S and Model X production ended earlier this year, and a much larger dedicated facility under construction at Giga Texas that broke ground on its first steel structure in May. That Texas facility is the one Elluswamy’s correction refers to, and is expected to reach volume production sometime in 2027.
Correction, 10 million robots https://t.co/0z4nyQNTzp
— Ashok Elluswamy (@aelluswamy) July 30, 2026
Tesla Optimus project fires up as Musk sees production line progress
Elluswamy took over Optimus from Milan Kovac last summer and has spent the months since talking up the program’s trajectory. Elon Musk has also floated the ten million figure at Tesla’s 2025 shareholder meeting.
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Ending Model S and Model X production to make room for the first Optimus line was one of the more consequential manufacturing decisions in the company’s recent history, retiring two flagship vehicles in favor of a robot that has yet to enter mass production. Musk has previously estimated per unit production costs at $20,000 to $25,000 once Tesla reaches a million units a year, though he hasn’t said what that cost looks like at ten times the volume.
SpaceX just picked up another $1.6 billion from the Pentagon, with the U.S. Space Force awarding two task orders worth $1.6 billion to fly 18 Falcon 9 missions from Vandenberg Space Force Base in California through the end of 2027. The launches will carry satellites for the Space Based Sensing and Targeting portfolio, a set of programs meant to help the military detect and track airborne threats and relay that information across forces in near real time.
The award falls under National Security Space Launch Phase 3 Lane 1, the Space Force’s faster, commercial style procurement track for missions that do not require the military’s most demanding certification process. It is also the largest single order publicly disclosed under that program so far, and the first task order issued since the Space Force nearly tripled Lane 1’s contract ceiling from $5.6 billion to $17 billion on July 17.
SpaceX to become America’s Military data backbone for missiles, drones, and warfighters
Eric Zarybnisky, the Space Force’s acting portfolio acquisition executive for space access, said the entire process, from identifying the requirement to signing the contract, took about two months, including a month set aside for companies to prepare proposals.
SpaceX is not just launching these satellites. It already holds the contracts to build two of the programs within the same portfolio, $4.16 billion for the Space Based Airborne Moving Target Indicator system and $2.29 billion for the Space Data Network Backbone, which Teslarati covered in May. That means SpaceX is now responsible for both building key pieces of the military’s next generation sensing network and getting them into orbit.
With this latest award, SpaceX’s Pentagon contract total for 2026 alone tops $8 billion, adding to a defense portfolio that already includes the Golden Dome missile defense software group SpaceX joined in April and a string of GPS launches it inherited after ULA’s Vulcan rocket ran into a booster anomaly, which we detailed in March.
Lane 1’s vendor pool technically includes seven companies: SpaceX, ULA, Blue Origin, Rocket Lab, Stoke Space, Impulse Space, and Relativity Space. In practice, SpaceX remains the only provider with the combination of launch cadence, flight proven Falcon 9 hardware, and West Coast infrastructure to support a campaign requiring roughly one Vandenberg launch a month for the next year and a half.
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Some lawmakers have flagged the growing concentration of national security launches with one company as a risk worth watching. For now, the Space Force keeps backing SpaceX, with it being the company that shows up ready to launch.
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
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The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
Tesla Model Y L’s new features flexed at unveiling event at Diner
Tesla CEO Elon Musk denies ridiculous Gigafactory Shanghai rumor
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner-80x80.jpg)
