Investor's Corner
Tesla is poised to survive 2020’s worst economic shocks; other automakers, not so much
Just before being proven wrong by Tesla’s first-quarter delivery and production numbers, TSLA bears were hard at work, spreading the now-aging narrative that the company’s electric cars will soon see a drop in demand. Hours before Tesla released its numbers, short-seller Jim Chanos even remarked that he remains “maximum short TSLA,” arguing that the company stands to lose money this year.
What the noted short-seller failed to mention was that this year would likely be downright brutal on the entire auto industry. 2020 only started, but the onset of the coronavirus pandemic has given the whole car market an economic shock that will resonate for a substantial period of time. Tesla will see adverse effects, most likely in the second quarter, but compared to the rest of the industry, the electric car maker may very well be poised to be a company that can not only survive, but thrive in these times of crisis. The same cannot be said for legacy carmakers, or the scheduled “Tesla Killers” that are set to be released in the near future.
Gene Munster of Loup Ventures noted that Tesla’s Q1 production and delivery results show that Tesla is winning despite the current headwinds simply because it has a product that is measurably better than both gas and electric competitors. The Wall Street veteran further added that while the next quarters will be challenging for Tesla and all other automakers like BMW and General Motors, he still expects Tesla to continue reporting 15-25% better delivery results compared to its peers.
A lot of this is due to the company’s products, specifically the Model 3 sedan and the Model Y crossover. Both vehicles are high-volume EVs, and they are designed to disrupt their respective segments. The Model Y, in particular, is designed to be competitive in the crossover market, which happens to be one of the fastest-growing segments in the auto industry today. Munster argued that over time, the price and performance gap between Tesla and its competitors would likely get broader. This is because rivals, such as legacy automakers and their respective EVs, will either have to sell a vehicle that’s at parity with Tesla’s features and range but at a higher price, or a car whose cost is subsidized by the company, resulting in financial strain. For automakers, such is a notable dilemma.
Tesla investor @Incentives101, an economist with a background in macro research, stated in a message to Teslarati that the demand for the electric car maker’s vehicles will largely depend on how distinct they are from other EVs on the market. It’s quite difficult to analyze a product’s demand from a consumer preferences standpoint. In the case of apparel, for example, it is challenging to determine why some consumers prefer Adidas over Nike. The auto industry is quite the same. When one looks at the demand for vehicles, it is difficult to pinpoint why some consumers buy a BMW 3-Series over an Audi A4, or a Mercedes-Benz C-Class; or why some customers buy a Honda Accord instead of a Toyota Camry.
Explaining further, the economist noted that instances such as these usually mean that the products consumers are purchasing are almost perfect substitutes for each other. If one were to study the size, efficiency, performance, and price of any category of cars, one would see that the differences are usually so marginal between each option and segment that consumer decisions often fall on subjective variables such as looks or brand loyalty. This is something that veteran automakers such as Ford rely on, with the company being proud of F-150 owners sticking with the company for years, or at times, even generations.
In the auto sector, there are various tradeoffs that customers are likely to compromise with. For buyers of cars with an internal combustion engine, opting for a low price will likely sacrifice performance, as is the case with the Toyota Camry. Buyers of electric vehicles from traditional automakers, on the other hand, will probably sacrifice something vital such as range for performance, as is the case with the Porsche Taycan. Tesla’s electric vehicles have pretty much eliminated these tradeoffs over time, largely thanks to the company’s own experience in producing and designing electric vehicles and their unique vertical integration, which provides the company unprecedented control over their products and the way they function.
Amidst the coronavirus pandemic, the health and economic shock that the world is facing are unprecedented. These shocks affect everyone, and for automakers, it will all come down to whoever can recover the fastest. Veteran automakers are fighting at a disadvantage as Tesla extends its gap in performance and tech. Tesla, on the other hand, may very well be poised to hit the ground running and crush its competitors in the process. The Model 3 and Tesla’s first-quarter results highlighted how demand for the company’s vehicles would likely be steady. As for demand concerns about Tesla, the economist noted that such concerns remain overblown.
“Until today, demand concerns about Tesla vehicles are overblown and based on a poor understanding of economics. Demand is a function of consumer preferences, basically what consumers value. It is also a function of income, price of substitutes, and few other things. How much each of these variables affects demand is not static. It may be that consumer preferences don’t change but income does, so in a scenario of rapid economic downturn with relatively fast recovery demand for Tesla would behave the same,” the economist wrote.
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Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.
Elon Musk
Tesla AI boss reveals how big Optimus is going to get
Tesla’s Optimus chief corrected himself on X, confirming a staggering 10 million robot production target.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner.jpg)
Tesla’s Optimus program has a new number attached to it, after Ashok Elluswamy, the executive who has run the humanoid robot program since June 2025, posted a three word correction on X Thursday, “Correction, 10 million robots.”
The line clarifies the long term annual capacity Tesla is building toward its planned second Optimus production line at Gigafactory Texas, a figure Musk has cited repeatedly since last year’s shareholder meeting.
The scale is worth noting, because ten million robots a year would mean Tesla building more units annually than most countries sell in new cars. Tesla has framed this as a second line, not the first. The buildout is happening in two phases: a roughly one million unit per year line inside Tesla’s Fremont factory, installed on the floor space vacated when Model S and Model X production ended earlier this year, and a much larger dedicated facility under construction at Giga Texas that broke ground on its first steel structure in May. That Texas facility is the one Elluswamy’s correction refers to, and is expected to reach volume production sometime in 2027.
Correction, 10 million robots https://t.co/0z4nyQNTzp
— Ashok Elluswamy (@aelluswamy) July 30, 2026
Tesla Optimus project fires up as Musk sees production line progress
Elluswamy took over Optimus from Milan Kovac last summer and has spent the months since talking up the program’s trajectory. Elon Musk has also floated the ten million figure at Tesla’s 2025 shareholder meeting.
Ending Model S and Model X production to make room for the first Optimus line was one of the more consequential manufacturing decisions in the company’s recent history, retiring two flagship vehicles in favor of a robot that has yet to enter mass production. Musk has previously estimated per unit production costs at $20,000 to $25,000 once Tesla reaches a million units a year, though he hasn’t said what that cost looks like at ten times the volume.
SpaceX just picked up another $1.6 billion from the Pentagon, with the U.S. Space Force awarding two task orders worth $1.6 billion to fly 18 Falcon 9 missions from Vandenberg Space Force Base in California through the end of 2027. The launches will carry satellites for the Space Based Sensing and Targeting portfolio, a set of programs meant to help the military detect and track airborne threats and relay that information across forces in near real time.
The award falls under National Security Space Launch Phase 3 Lane 1, the Space Force’s faster, commercial style procurement track for missions that do not require the military’s most demanding certification process. It is also the largest single order publicly disclosed under that program so far, and the first task order issued since the Space Force nearly tripled Lane 1’s contract ceiling from $5.6 billion to $17 billion on July 17.
SpaceX to become America’s Military data backbone for missiles, drones, and warfighters
Eric Zarybnisky, the Space Force’s acting portfolio acquisition executive for space access, said the entire process, from identifying the requirement to signing the contract, took about two months, including a month set aside for companies to prepare proposals.
SpaceX is not just launching these satellites. It already holds the contracts to build two of the programs within the same portfolio, $4.16 billion for the Space Based Airborne Moving Target Indicator system and $2.29 billion for the Space Data Network Backbone, which Teslarati covered in May. That means SpaceX is now responsible for both building key pieces of the military’s next generation sensing network and getting them into orbit.
With this latest award, SpaceX’s Pentagon contract total for 2026 alone tops $8 billion, adding to a defense portfolio that already includes the Golden Dome missile defense software group SpaceX joined in April and a string of GPS launches it inherited after ULA’s Vulcan rocket ran into a booster anomaly, which we detailed in March.
Lane 1’s vendor pool technically includes seven companies: SpaceX, ULA, Blue Origin, Rocket Lab, Stoke Space, Impulse Space, and Relativity Space. In practice, SpaceX remains the only provider with the combination of launch cadence, flight proven Falcon 9 hardware, and West Coast infrastructure to support a campaign requiring roughly one Vandenberg launch a month for the next year and a half.
Some lawmakers have flagged the growing concentration of national security launches with one company as a risk worth watching. For now, the Space Force keeps backing SpaceX, with it being the company that shows up ready to launch.
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
![Tesla Optimus Gen 3 [Credit: Tesla]](https://www.teslarati.com/wp-content/uploads/2026/03/tesla-optimus-gen3-diner-80x80.jpg)
Tesla AI boss reveals how big Optimus is going to get
Autonomous vehicle red tape gets slashed by Trump Administration
