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Trump effect takes hold of Tesla’s (TSLA) stock price
Why has Tesla’s stock price increased so much in value over the past couple of months? What effects have a Trump Presidency had on Tesla stock values? And, overall, why have there been so many skeptics who’ve openly voiced concerns about Tesla’s validity as an investment?
Tesla has seen a pattern in which, due to delivery date misses, analysts have critiqued the company’s overall growth potential. They often wonder aloud whether turning monies back into the Tesla business makes sense for investors. Increasing scrutiny of new competitors for a currently small but potentially significant electric vehicle market has complicated the overall Tesla stock valuation picture.
And then there’s CEO Elon Musk, widely known for working 100 hour weeks while he runs both the Tesla automotive company and SpaceX.
Over the past year, a cycle has taken place in which sliding stock prices are followed by strong public sentiment that pushes stocks prices upward. Helpful for the overall Tesla financial health picture have been carefully placed Tesla news events, model improvements, software updates, or new company acquisitions, such as SolarCity.
What’s changed from late 2016 into early 2017 with TSLA?
TSLA stocks are currently receiving very positive reports from the market. Shares have risen nearly 20% since the beginning of the year and up over 40% from the period between November’s low through January, 2017. Just last week, Morgan Stanley’s lead auto analyst, Adam Jonas raised Tesla’s price target from $242 to $305 with associated higher earnings prediction for fiscal year 2018.
Partially that optimism rises from a view that Tesla can launch its $35,000 Model 3 on schedule. Tesla describes Model 3 targets on its website as production beginning in mid-2017 and delivery estimates for new reservations in mid 2018 or later. Jonas has given the nod to the likelihood that Tesla will be able to create additional business through car-sharing, but also cited a “supportive political environment” as cause for the upgrade.
There’s also Tesla’s short interest, which has jumped 27.8 percent in the past year. Traders have wagered that the Model 3 may not live up to the market’s sky-high expectations.
The Trump effect on TSLA
Possibly the most important reason that TSLA stock has been trading with a brighter outlook is the addition to Musk’s collaboration with newly-elected President Donald Trump. When Musk first agreed to participate as one of Trump’s council of business leaders, much consternation arose among Tesla fans. The President has reiterated a strong stance since then on creating U.S. jobs by bringing the workforce back into the U.S.
But, with Tesla increasing production at its California plant and returns quickly mounting at its Gigafactory in Nevada, the Tesla Effect is jobs, jobs, jobs. Tesla is already well on its way to accelerating the world’s transition to sustainable mobility by producing electric vehicles in sufficient volume and forcing change in the automobile industry.
Trump urged U.S. car manufacturers on Tuesday to build more cars in the U.S as part of a plan to discourage the car industry from investing abroad. In response, the Big Three voiced concerns about fuel efficiency standards, trade policy, and regulatory concerns.
Silencing the roaring bears
With more cash on hand than expected, Tesla has wilted the case of the more aggressive bears. At the end of 2016, analysts noted increased company efficiency, which dampened the previous overarching view that Tesla would need a capital infusion in early 2017. So, too, in Tesla’s favor is its ability to sell carbon credits against its zero emissions vehicles. With former Audi exec Peter Hochholdinger now on payroll to improve and accelerate production, Tesla will also only improve in its production methodology.
As Tesla’s production process shifts to widespread automation through machines that build machines, these and other improvements have diminished the bear case against Tesla. Certainly, 2017 and beyond contain challenges for Tesla. But, at least for now, Tesla has made significant strides to move the Wall Street bulls a lot closer to its point of view.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Elon Musk
Elon Musk shares updated Starship V3 maiden launch target date
The comment was posted on Musk’s official account on social media platform X.
SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.
The comment was posted on Musk’s official account on social media platform X.
Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.
Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.
Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.
Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.
Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.
Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.
Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.
Tesla is ramping up its advertising strategy on social media
Tesla Model Y outsells everything in three states, but Ford dominates
