News
Performance Gains after P85D Ludicrous Mode Upgrade
TMC member thimel recently had the Ludicrous mode upgrade installed on his Model S P85D. He carefully measured the performance of his car before and after, and found that Ludicrous mode is worth about a half second to 60 mph and a noticeable increase in power at all speeds up to 80.

Just how much faster is the the P85D with Ludicrous Mode upgrade? According to Tesla Motors Club (TMC) member thimel, the performance gains are significant, to the tune of 19% more power above 30 mph and a drop in 0-60 time from 3.2 to 2.9 seconds. Quarter mile time also drops from an already quick 11.8 seconds to an astounding 11.5 seconds.
thimel carefully measured the performance of the P85D both before and after the Ludicrous Mode upgrade. The performance data was then meticulously charted and plotted, painting a clear picture of the performance differences from the $5,000 retrofit.
According to thimel’s post from the TMC forum, “I started the before Ludicrous tests early in the morning and had not driven the car for many hours, but had charged it that night. The ambient temperature in my garage that morning was 59 degrees and it was 50 degrees outside during the tests. I started with a 90% charge and by the time I was done the charge was 70%. Creep mode was off to help avoid a very slow start. Insane mode was on of course. Climate control was off.
“I drove a few miles before starting the first test but did nothing else to warm the battery. I drove 5 miles at moderate acceleration and speeds between acceleration passes. This was both to give a chance for things to cool down and to return me to the same starting point for each acceleration pass.data shows the Ludicrous mode upgrade it worth nearly a half second in the sprint to 60 mph and several more miles per hour at the end of the quarter mile. ”
Next he charted his power and speed against time and found power to range from 380 kW, before the Ludicrous upgrade, to 451 kW after the upgrade with the Max Battery Power setting on. The setting heats the Tesla battery to a higher temperature thereby reducing its impedance and increasing current to provide short term acceleration and performance gains.
The biggest boost in performance after the Ludicrous upgrade happens above 30 mph. Below that, performance is about the same. But with Ludicrous mode engaged, there is a sizable increase in available torque. Before the upgrade, lateral acceleration reaches approximately 1.15 g at 15 mph, then falls below 1 g after 25 mph. After the upgrade, lateral acceleration peaks at 1.1 g and continues to pull over 1 g until slightly past 30+ mph. Most notably, the acceleration is consistently above the pre-Ludicrous Mode upgrade all the way until 80 mph.

[Image source: thimel via TMC]
In his notes, thimel makes some interesting points. “Above 30 mph, ludicrous clearly has more power. This is seen directly with the PowerTools readout…..which shows the maximum power increased from 380 to 451 kW, a 19% increase and by the shorter times to achieve speeds above 30 mph. The max power measured from the battery was 451 kW. This compares to 458 kW that Pete90D measured on his P90DL. So the battery doesn’t make much of a difference. The 0-60 time I got of 2.89 is also nearly identical to that Pete90D got of 2.901.”
He ends his post with this conclusion: “The P85D with ludicrous upgrade is significantly faster than without. There is 19% more power above 30 mph, 0-60 time drops from 3.2 to 2.9 seconds and the quarter mile time drops from 11.8 to 11.5. So it was fast before and is faster now. You get about two-thirds of the improvement if you don’t heat the battery with max battery power.”
Elon Musk
Tesla’s advertising strategy takes a drastic turn, but some are questioning it

Tesla’s advertising strategy has taken a drastic turn as the company’s upcoming Shareholder Meeting will feature perhaps the most crucial vote in its history: the approval of CEO Elon Musk’s new pay package.
For years, the issue of Tesla’s advertising and marketing strategy has been a major point of conversation for investors in fans. It seems to be split right down the middle, with half wanting Tesla to set aside some money for advertising. The other half, just the opposite.
Tesla has been transparent that the money it would spend on advertising, marketing, and public relations is better set aside for the development of future products.
However, it has recently adopted a different tone in advertising, pushing some commercials on social media platforms like X and Instagram.
For the first time, an ad was seen on streaming services like Paramount+, but it wasn’t promoting Tesla’s products directly. Instead, it was more of a message for shareholders to vote on Musk’s pay package, something Tesla feels is a necessity:
Well this is a first. Tesla is running paid ads on Paramount+ encouraging people to vote their $TSLA shares ahead of the annual shareholder meeting on November 6th.
“Tesla is on the precipice of its next wave of transformations growth, and we need your support; We urge you to… pic.twitter.com/FTo5eFQJRZ
— Sawyer Merritt (@SawyerMerritt) October 14, 2025
“The future of Tesla is in your hands,” the ad reads at the end. It seems as if Tesla is taking whatever steps it needs to accomplish the task of getting Musk a new pay package and retaining him as its CEO.
On September 5, Tesla officially outlined its plans for a CEO Performance Award for Musk. It would require him to lift Tesla’s market capitalization to about $8.5 trillion, up from the $1.36 trillion it sits at today.
Elon Musk’s new pay plan ties trillionaire status to Tesla’s $8.5 trillion valuation
It is obvious that Tesla is really hoping to get the pay package passed and is willing to shift some of its budget to encourage shareholders to vote.
However, there are some interesting perspectives on the move, and it’s sort of strange to see Tesla not advertising its vehicles or products, but only its pay package that would get its CEO paid.
Some of those who saw the ad are questioning the strategy:
Definitely a sign of desperation for $TSLA. They wouldn’t need to beg for votes if the BOD just did their job and held Elon accountable for his actions in the past. His blatant disregard for Tesla’s brand and the actions he takes in the public eye are exactly why I voted NO.
— squawksquare (@squawksquare) October 14, 2025
Doesn’t this taste wrong to anyone else?
No ads for the business? Only for the CEOs pay package?
— Schrodinger’s Wealth (@BosCybertruck) October 14, 2025
News
Tesla begins validating Robotaxi in a new area, hinting at expansion

Tesla is validating Robotaxi in a new area, and as the company has continued to gain some additional permissions to begin testing in new states, it seems its Full Self-Driving-based ride-hailing project is moving toward a larger footprint.
Two Robotaxi units with LiDAR validation equipment were spotted in Gilbert, Arizona, recently, showing that Tesla is aiming to launch its ride-hailing service in the state soon:
TESLA ROBOTAXI SPOTTED VALIDATING IN GILBERT, AZ! :0 pic.twitter.com/kqtQEBwl8Y
— Greggertruck (@greggertruck) October 11, 2025
Another unit was spotted in Tempe, Arizona:
Spotted this one and another one behind it in Tempe, AZ. I also saw a pair driving from Mesa to Tempe. Looks like they’re validating the entire east valley. I haven’t seen any in the west valley yet. pic.twitter.com/gFWTHhmBLT
— TechCat (@elviswjr) October 12, 2025
These types of validation vehicles have been spotted in several areas ahead of their launch as a public ride-hailing service for passengers. Tesla first launched Robotaxi in Austin, Texas, back in late June, and since then, it has expanded to the Bay Area of California.
However, Tesla has continued to attempt to expand Robotaxi to other areas as well, including Nevada and Arizona. It has also been working toward approvals in other states based on job postings, as Tesla is hiring for Autopilot Vehicle Operators in New York and Florida, as well.
The expansion of the Robotaxi ride-hailing service has been an effort that Tesla has been spending a lot of time on over the past few months. CEO Elon Musk said the expansion aims to bring Robotaxi to at least half of the U.S. population by the end of the year, but there is still plenty of work to be done.
Tesla Robotaxi heads to a new major Texas city for the first time
Tesla did make its Robotaxi app public in recent months, allowing more members of the public to experience the suite for themselves, as long as they could get to Austin or the Bay Area.
In the coming months, it seems more apparent that Tesla will take a broader focus on expanding Robotaxi, especially with the fact that these validation vehicles are being spotted throughout different parts of the United States.
Elon Musk
Tesla mulls revamping $25k car, strange report claims

Tesla is reportedly mulling the potential revamp of its $25,000 vehicle project, a strange report claims.
It seems unlikely, especially since Tesla launched two new, more affordable models last week with the Model 3 and Model Y Standard trims.
However, a report from European media outlet 36kr claims Tesla has started to advance two vehicle projects, internally codenamed E41 and D50, in China.
People familiar with the matter reportedly told the outlet that “some design and verification reports of the new projects are inherited from the current Model Y and Model 3.”
Tesla axed one of the Model Y’s best features in ‘Standard’ trims: here’s why
These new simplified models would be priced between $5,000 and $5,500 cheaper than what the new ‘Standard’ trims cost. The report also claims that these vehicles would be launched only if the new ‘Standard’ models “fall short of sales expectations.”
$TSLA 🇺🇸 BREAKING 🚨 Tesla is reportedly restarting work on its NV91 and NV93 projects for models smaller than the Model Y 💥
The NV91 project refers specifically to the $25,000 vehicle that CEO Elon Musk had mentioned, a model that was halted in Feb.2024 despite being… pic.twitter.com/L8TDvzmNwm
— Ming (@tslaming) October 14, 2025
This report suggests that potentially more affordable models are being offered, but this seems unlikely, considering Tesla launched the two Standard models just last week, and the only truly affordable model it is working on will be the Cybercab.
However, there is potential for a car to launch that undercuts the newest configurations of the Model 3 and Model Y. As of now, it just seems as if it is something that is far-fetched.
When Tesla’s patent for the unboxed process was published just last month, it seemed more than obvious that the vehicle it would be used for was the Cybercab.
The language used in the patent itself was geared toward more streamlined and quality production and manufacturing, which Tesla must implement to meet the likely demand for the vehicle.
It will be easier to scale vehicles with the unboxed process, and the Cybercab has been routinely mentioned with the sub-$30,000 price tag, even by CEO Elon Musk.
He said during the Q3 2024 Earnings Call:
“I think having a regular 25K model is pointless. It would be silly. Like it would be completely at odds with what we believe…It’s fully considered cost per mile is what matters. And if you try to make a car that is essentially a hybrid, manual, or automatic car, it’s not going to be as good as a dedicated autonomous car. So, yes, Cybercab is just not going to have steering wheels and pedals.”
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