Lifestyle
Scoring an Invite to the Model 3 Unveiling
For months I have been half joking about scoring an invite to the Model 3 unveiling event by becoming a “famous” YouTube star. In fact, I started wondering how I could pull this off before Tesla even announced details, and without knowing much about how Tesla handled invites for other events. When the D event was announced, our Model S was on order but I hadn’t yet experienced the buzz surrounding events as an official enthusiast. Most of this joking was made on the Forum section of the Tesla Motors website. In fact, on January 8th, this post was started, shouting into the void in case anyone from Tesla management was listening. A fellow forum user was cheering me on, despite none of us at the time really knowing how one would be able to be invited, outside of making 10 or more qualified sales in the second referral contest.
On March 15th, Tesla announced official details about the upcoming Model 3 unveiling event. It would be held at 7pm on March 31st in the Los Angeles area and be an ‘intimate’ event. To show appreciation to existing owners, a lottery system would be used to fill 650 of the fewer than 800 spaces available for the event.
As soon as the email inviting owners to register for the lottery came through, I urged my husband that we should do it. He worried what would happen if we actually got selected, and was convinced it would happen. We had plans to take off work and arrive at our local service center bright and early to make our reservation for a Model 3. I want nothing more than to get it as soon as possible to be rid of our second car – my ICE Hyundai – and planned to reserve as early as physically possible.
In the hours and day to follow, I started to get nervous. ‘What if we get selected?’ I thought. That would mean an unexpected trip, un-budgeted airfare, and missing the chance to reserve in store the minute it opens. I can’t say whether or not I officially regretted entering the lottery at that moment, but I knew that in the extremely unlikely event of getting selected, I’d have a lot of thinking to do.
March 17th came and went without hearing anything. There was not yet any chatter about owners getting selected by the time I went to sleep on the East Coast and I assumed the word would come down overnight. By the time my alarm sounded at 6:30am, my better half was already nearly done his workout at the gym. He sent me this email, “Obviously we need to chat ….”
Yes, it happened. Just as he predicted it would, we got selected to attend the event. I squealed a little. I jumped out of bed. I ran right to my computer and for reasons unbeknownst to me at this moment, I posted a video of my face sharing in the excitement.
I texted my husband the words “Yes, yes, yes!” I started searching flights. To be honest I had already searched flights and saved an itinerary two days prior which would get us a direct flight at a semi-reasonable price. Back in January, I took first place in one of my fantasy football leagues. $281 in winnings were set aside “just in case” I had a plane ticket to buy in late March. This was supposed to be the week I spent it on something stupid, since by now I’d know that there was no chance I would be at the Model 3 event.
$860. Each. That was the price of the exact flight that was only five-something two days earlier. No way that was going to work. I started to realize that in the few times I had searched flights for the day, anything under $600 was pretty rare, unfortunately. Flights are meant to be booked well in advance and we just didn’t have that luxury.
Maybe we should drive to LA. Shoot, I’m going to be late for work. I drove the whole way with my head buzzing trying to figure out how best to get my butt to LA in two weeks. “We’re still young, we can do this”, I thought. It’s probably only two days of driving. Per the EV Trip Planner, it’s 55 hours each way. Wait, that’s not going to work. There were only 24 hours in a day last time I checked, and we’d need to sleep. (I googled a notable EV cross country trip and realized they had three drivers, took turns sleeping, and had more backup drivers following in an ICE. It took meticulous planning.)
For a few hours I took a mental break. Little did I know the Mister was at searching flights. Once he told me about one he found, a feeling of urgency started setting in. My tone got a bit frantic and I ended up booking before he could give me his blessing.
Breathe. We’re going. What’s $1056 at a time like this? This is the beauty (downfall?) of credit cards, I don’t really have to think about it until the due date next month. In my mind tens of thousands of owners signed up for a chance to be at this event and passing up on an RSVP (that we volunteered for) wasn’t an option.
What about my plans to reserve in store at the first possible moment? I’ll be in the air. There are no scenarios where I can be at a store (even one in California) anywhere near the first hour. I called my local service center and asked for someone in sales to call me back.
“I understand you have a question about reserving a Model 3.”
“I promise you won’t have gotten this question from anyone yet. Wanna bet? No, that’s stupid, let me just tell you… I planned on coming by and waiting around, maybe bringing coffee and donuts to hang out with you guys and place my deposit at the first possible moment. But I can’t. I’ll be in the air. On my way to Hawthorne!”
A very pleasant and supportive voice congratulated me. He reminded me that owners would be prioritized over non-owners. I told him of my crazy theory that even reserving at the event, 9 hours after in-store reservations started, could mean 6 months or more of production wait. He chuckled and mentioned getting roughly 15 visits or phone calls every day last week asking about reserving. And that’s in Pennsylvania, where only a previous few EV owners live.
Reservation worries aside, I’m pretty pumped about the event. Do you have any speculation about what to expect? Or for that matter, what the dress code will be? Let me know in the comments section!
See recent posts from Electric Jen.
More Tesla Model 3 News
Elon Musk
Trump’s invite for Elon just reshuffled Tesla’s big Signature Delivery Event
Tesla rescheduled its final Model S farewell to May 20 after Musk joined Trump in China.
Tesla has rescheduled its Model S and Model X Signature Edition delivery event to Wednesday, May 20, 2026, after abruptly calling off the original May 12 celebration. The event will take place at Tesla’s factory at 45500 Fremont Boulevard in Fremont, California, the same location where the Model S first rolled off the line in 2012. Invitees received a follow-up email asking them to reconfirm attendance and download a new QR code ticket, with Tesla noting that all travel and accommodation expenses remain the buyer’s responsibility.
The reason behind the original cancellation came into focus the same day it was announced. President Trump invited Elon Musk, Apple’s Tim Cook, BlackRock’s Larry Fink, Boeing’s Kelly Ortberg, and executives from Goldman Sachs, Blackstone, Citigroup, and Meta to join his trip to China this week for a summit with President Xi Jinping. The agenda covers trade, artificial intelligence, export controls, Taiwan, and the Iran war, following weeks of escalating friction between Washington and Beijing over AI technology, sanctions, and rare earth exports. Trump wrote on Truth Social, “I am very much looking forward to my trip to China, an amazing Country, with a Leader, President Xi, respected by all.”
Tesla launches 200mph Model S “Gold” Signature in invite-only purchase
The vehicles at the center of all this are the last Model S and Model X units Tesla will ever build. Priced at $159,420 each, the 250 Model S and 100 Model X Signature Edition units come finished in Garnet Red with a one-year no-resale agreement, giving Tesla right of first refusal if the owner decides to sell. As Teslarati reported, the Model S defined Tesla’s early identity as a serious luxury automaker, and the Fremont factory line that built it is now being converted to manufacture Optimus humanoid robots.
Musk’s inclusion in the China delegation drew attention given his very public relationship with Trump, and the invitation signals the two have moved past and past grievances. Trump originally brought Musk on to lead the Department of Government Efficiency following his inauguration, and despite a sharp public dispute in mid-2025, the two have appeared together repeatedly in recent months. A seat on the China trip, the most diplomatically consequential visit of Trump’s current term, puts Musk back at the table on U.S. economic policy at a moment when Tesla’s China revenue remains one of the company’s most important financial pillars.
Lifestyle
Tesla Semi hauls fresh Cybercab batch as Robotaxi era takes hold
A Tesla Semi was filmed hauling Cybercab units out of Giga Texas for the first time.
A Tesla Semi loaded with Cybercab units was recently filmed leaving Gigafactory Texas, marking what appears to be the first documented delivery run of Tesla’s autonomous two-seater. The footage shows multiple Cybercabs secured on a flatbed trailer being hauled by a production Tesla Semi, a truck rated for a gross combination weight of 82,000 lbs. The location is consistent with Giga Texas in Austin, where Cybercab production has been ramping since February 2026.
The sighting follows a wave of Cybercab activity at the Austin facility. In late April, drone operator Joe Tegtmeyer spotted approximately 60 Cybercabs parked in two organized groups in the factory’s outbound lot, the largest concentration observed to date. Units being staged in an outbound lot is a standard pre-delivery step, and the Semi footage is the logical next frame in that sequence.
En route with @tesla_semi pic.twitter.com/ZfuOjaeLH1
— Tesla Robotaxi (@robotaxi) May 7, 2026
This is not the first time Tesla has used its own Semi to move Tesla products. When the Semi was unveiled in 2017, Musk noted it would be used for Tesla’s own operations, and over the years Semi prototypes were spotted carrying cargo ranging from concrete weights to Tesla vehicles being delivered to consumers. In 2023, a Semi was photographed transporting a Cybertruck on a trailer ahead of that vehicle’s delivery launch.
The Cybercab itself was first revealed publicly at Tesla’s “We, Robot” event on October 10, 2024, at Warner Bros. Studios in Burbank, where 20 pre-production units gave attendees rides around the studio lot. Musk stated at the event that Tesla intends to produce the Cybercab before 2027. The first production unit rolled off the Giga Texas line on February 17, 2026, with Musk posting on X: “Congratulations to the Tesla team on making the first production Cybercab.”
Tesla’s annual production goal is 2 million Cybercabs per year once multiple factories reach full design capacity, with the company targeting a price under $30,000 per unit. Tesla has confirmed plans to expand its robotaxi service to seven cities in the first half of 2026, including Dallas, Houston, Phoenix, Miami, Orlando, Tampa, and Las Vegas, building on the unsupervised service already running in Austin. Musk has said he expects robotaxis to cover between a quarter and half of the United States by end of year.
Tesla has taken home the “Overall Loyalty to Make” award from S&P Global Mobility for the fourth consecutive year, reinforcing Tesla owners’ willingness to come back. The 2025 awards are based on S&P Global Mobility’s analysis of 13.6 million new retail vehicle registrations in the U.S. from October 2024 through September 2025. The complete list of 2025 winners includes General Motors for Overall Loyalty to Manufacturer, Tesla for Overall Loyalty to Make, Chevrolet Equinox for Overall Loyalty to Model, Mini for Most Improved Make Loyalty, Subaru for Overall Loyalty to Dealer, and Tesla again for both Ethnic Market Loyalty to Make and Highest Conquest Percentage.
Tesla’s streak in this category started in 2022, and the brand has now won the Highest Conquest Percentage award for six straight years, meaning it keeps pulling buyers away from other brands at a rate no competitor has matched. Tesla’s retention among Asian households reached 63.6% and among Hispanic households 61.9%, rates that significantly outpace national averages for those groups. That breadth of appeal across demographics adds a layer of significance to a win that some might dismiss as routine.
The timing matters too. After several consecutive quarters of decline, Tesla’s share of U.S. EV sales jumped to 59% in Q4 2025. That rebound, arriving just as competitors were flooding the market with new models and incentives, suggests Tesla’s loyalty numbers are not simply the result of limited alternatives. Buyers are still choosing it when they have plenty of other options.
What keeps Tesla owners coming back has a lot to do with the and convenience of charging. The Supercharger network is the most straightforward example. With over 65,000 Superchargers globally, it remains the largest and most reliable fast-charging network in the world, and owners who have built their routines around it face a real practical cost when considering a switch. Competitors have made progress, but the consistency, speed, and availability of Tesla’s network is still the benchmark the rest of the industry is chasing. Then there is the software side. Tesla has built a model where the car you own today is functionally different from the car you bought two years ago, through over-the-air updates that add continuous game-changing improvements such as Full Self-Driving that has moved from a driver-assist feature to an increasingly capable autonomous system. For many Tesla owners, leaving the brand means starting over with a car that will not get meaningfully better over time, and that is a trade-off fewer and fewer are willing to make.
NASA updated Artemis III and SpaceX’s role just got more complicated
Tesla is making sweeping improvements to Robotaxi
