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Will the 200 mi, $30k Chevy Bolt challenge Tesla’s Model 3?

The Chevy Bolt and Tesla Model 3 will be priced nearly the same and will have about the same range. Is there room enough in the market for both or will one dominate the other in sales?

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Chevrolet unveiled its production all electricΒ Bolt at the Consumer Electronics Show (CES) this week. Promising a range of 200 miles on a single charge, and at a price point in the $30,000 range, the Chevy BoltΒ has many wondering how this will stack up againstΒ Tesla’s upcomingΒ mass market Model 3,Β to be unveiled in March.

Chevy Bolt

Price and Range

Both cars will be similarly priced. Tesla says the Model 3 will start at $35,000. Mary Barra, GM’s CEO said at CES on Wednesday the Bolt will start at $37,500 before incentives and rebates. Though sheΒ didn’t give any details about trim levels and options, we knowΒ thatΒ a fully equipped Chevy Volt costs about $8,000 more than the base model. Add the same amount to the Bolt and you have a retail price just north of $45,000.

In all likelihood, Tesla will offer a number of options on the Model 3 including a choice of battery sizes,Β single or dual motors, and possibly falcon wing doors as hinted by Elon Musk. It wouldn’t take much to get the price of a Model 3 above $45,000. We wouldn’t be surprised if a fully loaded Model 3 nudges the $60,000 mark.

Styling

Chevrolet_Bolt-Front-3-4
Beauty is in the eye of the beholder, which couldn’t hold more true when it comes to the looks of the Chevy Bolt. Some have said it resembles a BMW i3 in the front and a Honda Fit in the rear. Despite the compact look of theΒ Bolt, it’s quiteΒ roomy inside. The front seats are a monopost design similar to what Tesla uses for the secondΒ row seats in the Model X. The center console floats between the seat, leaving lots of foot room for rear seat passengers. The Bolt’s flat floor means it’s easy to slide in and out. It also has slightly more cargo room than the Honda Fit.

No one knows yet what the Model 3 will look like, but Tesla has done an excellent job designing its cars so far. The Model S still looks modern even though it has been on the road for 4 years. We hear reports that Elon is pushing his engineers to get the coefficient of drag on the Model 3 below .20, which may require some extreme exterior designs. From what we know, the Model 3 will be larger than the Bolt, but is expected to be a sedan, at least initially. The Bolt is more of a crossover utility vehicle.

Connectivity and Autonomous Driving

Tesla has an enormous lead over other manufacturer thanks to its Autopilot software that shares what it knows with other Teslas via the cloud. It also has one of the user interfacesΒ in the business. The touchscreen in the Bolt is adequate but not groundbreaking. The area where the Bolt and the Model 3 may be direct competitors is in the market for on-demand car sharing.

Chevrolet_Bolt-Interior-City
Ms. Barra announcedΒ the Bolt will have app based software that will make it suitable for car sharing. The corollary is thatΒ General Motors just invested a half billion dollars in Lyft. It clearly is positioning itself for the new transportation paradigm in which people don’t own cars anymore. They simple request the kind of car they need when they need it and pay the appropriate fee. Particularly for people in crowded urban areas, that model makes perfect economic sense.

But Tesla has its eye on that market as well. Who can forget Elon’s awkward moment during a recent conference call when analyst Adam Jonas asked him if Tesla was interested in pursing on-demand car sharing? Musk’s demeanor made it clear that Jonas’ question had hit a nerve. That’s where the collision between the Chevy Bolt and the Tesla Β Model 3 may occur, as both attempt to exploit new market opportunities.

TimingΒ 

Mary Barra confirmed Wednesday that Chevy Bolt production willΒ begin late in 2016. That should give it about a one year head start in the market on the Tesla Model 3 — assuming Tesla keeps to its stated timeline. If it does, it will be the first time in company history. If it is delayed, it may spot the Bolt such a massive lead that it will never be able to catch up.

Elon Musk has challenged other automakers to make more and better electric cars. The Chevy Bolt is GM’s first attempt to rise to the challenge. Whether it is a Tesla killer or just a pretender won’t be known until at least a year from now.

"I write about technology and the coming zero emissions revolution."

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Elon Musk

SpaceX announces new Starbase for ‘thousands of Starship launches annually’

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Credit: SpaceX

SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.

Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.

CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”

The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.

SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.

Environmental Responsibility

SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:

  • Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
  • Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
  • Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”

SpaceX shares rose about 2.5 percent on the news.

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Cybertruck

Tesla just made Cybertruck more expensive

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Credit: Tesla

Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.

Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.

Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.

The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.

Cybertruck Sales: Is It the Product or Pricing?

Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.

Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.

Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.

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I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.

If you’re interested in buying a Tesla vehicle, use my referral link.

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Energy

Tesla Semi factory is getting a celebration nobody expected

Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.

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Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.

While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.

The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.

Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.

The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.

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