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Ford Mustang Mach-E will have more intuitive and less complicated controls than a Tesla: CEO

(Credit: Ford)

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Among the upcoming entries to the all-electric vehicle market, the Ford Mustang Mach-E stands as one of the most exciting. The vehicle, after all, features Mustang-worthy performance at a price that’s competitive with EVs like the Tesla Model Y. It’s also a crossover, which means that it is competing in one of the automotive market’s most lucrative segments. 

That being said, the electric vehicle market, especially in the United States, is pretty much Tesla’s territory. Tesla dominates the EV segment to such an insane degree that in states like California, the company’s futuristic all-electric cars are becoming ubiquitous. Ford CEO Jim Farley, however, believes that this status quo is open for change, especially when the Mustang Mach-E comes to market.

In a recent statement to the Detroit Free Press, the Ford CEO stated that the Mach-E is the first “true” competitor for Tesla’s electric cars. That’s not all, either, as Farley noted that the Mach-E would have an advantage over its California-made competitor. “The vehicle is a game-changer. For me, the Mach-E is the first true competitor with Tesla. It’s got Detroit swagger. It’s a Mustang. Tesla is not a Mustang,” Farley remarked. 

Farley also noted that the Mach-E would feature technology that’s more intuitive and less complicated than what Tesla offers in its vehicles. The CEO took a particular focus on the Mach-E’s controls, which feature a blend of Tesla-esque touchscreen features, traditional buttons, and interestingly enough, a physical knob fitted in the center display. These, according to Farley, will offer drivers an experience that is as familiar and safe as it is convenient. 

“We have an (additional) small screen in front of the driver, which we think is a lot safer. You don’t have to move your attention to the center of the car, away from the road. You can hit a button and pick driver modes with one click. You still have traditional buttons,” he said. 

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The Ford CEO added that in a Tesla, drivers would have to go through different screen menus to perform basic tasks such as turning on the defroster or adjusting the car’s side mirrors. This suggests that Tesla, in its decision to embed a lot of controls in the display, sacrificed usability over design. Farley noted that for the Mach-E, Ford wants to ensure that drivers could perform vehicle-related actions quicker and easier. 

Ford is putting in a lot of effort into ensuring that the Mustang Mach-E will not be just another compliance car. The vehicles, for example, will not just fill Ford dealerships. Instead, they will be made to order, just like Tesla’s electric cars. This marks the first time in Ford’s history that it is launching a product through a reservation process. The company is also conducting a full press initiative to push the Mach-E to as many potential customers as possible. 

So far, initial reactions to the Mach-E have been positive. During a dealership event on October 23, for example, the vehicle attracted so many interested onlookers that Ford had to turn away some visitors over social distancing rules. Ford Chairman Bill Ford, known for his love of loud-roaring Mustangs, also reportedly enjoyed the vehicle so much that he practically refused to give back a Mach-E unit that he was using, at least until the vehicle’s production and design teams pleaded with him to return the all-electric crossover. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla scrambles after Musk sidekick exit, CEO takes over sales

Tesla CEO Elon Musk is reportedly overseeing sales in North America and Europe, Bloomberg reports.

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Credit: Tesla

Tesla scrambled its executives around following the exit of CEO Elon Musk’s sidekick last week, Omead Afshar. Afshar was relieved of his duties as Head of Sales for both North America and Europe.

Bloomberg is reporting that Musk is now overseeing both regions for sales, according to sources familiar with the matter. Afshar left the company last week, likely due to slow sales in both markets, ending a seven-year term with the electric automaker.

Tesla’s Omead Afshar, known as Elon Musk’s right-hand man, leaves company: reports

Afshar was promoted to the role late last year as Musk was becoming more involved in the road to the White House with President Donald Trump.

Afshar, whose LinkedIn account stated he was working within the “Office of the CEO,” was known as Musk’s right-hand man for years.

Additionally, Tom Zhu, currently the Senior Vice President of Automotive at Tesla, will oversee sales in Asia, according to the report.

It is a scramble by Tesla to get the company’s proven executives over the pain points the automaker has found halfway through the year. Sales are looking to be close to the 1.8 million vehicles the company delivered in both of the past two years.

Tesla is pivoting to pay more attention to the struggling automotive sales that it has felt over the past six months. Although it is still performing well and is the best-selling EV maker by a long way, it is struggling to find growth despite redesigning its vehicles and launching new tech and improvements within them.

The company is also looking to focus more on its deployment of autonomous tech, especially as it recently launched its Robotaxi platform in Austin just over a week ago.

Tesla officially launches Robotaxi service with no driver

However, while this is the long-term catalyst for Tesla, sales still need some work, and it appears the company’s strategy is to put its biggest guns on its biggest problems.

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Tesla upgrades Model 3 and Model Y in China, hikes price for long-range sedan

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles).

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Credit: Tesla China

Tesla has rolled out a series of quiet upgrades to its Model 3 and Model Y in China, enhancing range and performance for long-range variants. The updates come with a price hike for the Model 3 Long Range All-Wheel Drive, which now costs RMB 285,500 (about $39,300), up RMB 10,000 ($1,400) from the previous price.

Model 3 gets acceleration boost, extended range

Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles), up from 713 km (443 miles), and a faster 0–100 km/h acceleration time of 3.8 seconds, down from 4.4 seconds. These changes suggest that Tesla has bundled the previously optional Acceleration Boost for the Model 3, once priced at RMB 14,100 ($1,968), as a standard feature.

Delivery wait times for the long-range Model 3 have also been shortened, from 3–5 weeks to just 1–3 weeks, as per CNEV Post. No changes were made to the entry-level RWD or Performance versions, which retain their RMB 235,500 and RMB 339,500 price points, respectively. Wait times for those trims also remain at 1–3 weeks and 8–10 weeks.

Model Y range increases, pricing holds steady

The Model Y Long Range has also seen its CLTC-rated range increase from 719 km (447 miles) to 750 km (466 miles), though its price remains unchanged at RMB 313,500 ($43,759). The model maintains a 0–100 km/h time of 4.3 seconds.

Tesla also updated delivery times for the Model Y lineup. The Long Range variant now shows a wait time of 1–3 weeks, an improvement from the previous 3–5 weeks. The entry-level RWD version maintained its starting price of RMB 263,500, though its delivery window is now shorter at 2–4 weeks.

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Tesla continues to offer several purchase incentives in China, including an RMB 8,000 discount for select paint options, an RMB 8,000 insurance subsidy, and five years of interest-free financing for eligible variants.

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Tesla China registrations hit 20.7k in final week of June, highest in Q2

The final week of June stands as the second-highest of 2025 and the best-performing week of the quarter.

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Credit: Tesla China

Tesla China recorded 20,680 domestic insurance registrations during the week of June 23–29, marking its highest weekly total in the second quarter of 2025. 

The figure represents a 49.3% increase from the previous week and a 46.7% improvement year-over-year, suggesting growing domestic momentum for the electric vehicle maker in Q2’s final weeks.

Q2 closes with a boost despite year-on-year dip

The strong week helped lift Tesla’s performance for the quarter, though Q2 totals remain down 4.6% quarter-over-quarter and 10.9% year-over-year, according to industry watchers. Despite these declines, the last week of June stands as the second-highest of 2025 and the best-performing week of the quarter. 

As per industry watchers, Tesla China delivered 15,210 New Model Y units last week, the highest weekly tally since the vehicle’s launch. The Model 3 followed with 5,470 deliveries during the same period. Tesla’s full June and Q2 sales data for China are expected to be released by the China Passenger Car Association (CPCA) in the coming days.

https://twitter.com/piloly/status/1939897310328111556
https://twitter.com/Tslachan/status/1939955521970147756

Tesla China and minor Model 3 and Model Y updates

Tesla manufactures the Model 3 and Model Y at its Shanghai facility, which provides vehicles to both domestic and international markets. In May, the automaker reported 38,588 retail sales in China, down 30.1% year-over-year but up 34.3% from April. Exports from Shanghai totaled 23,074 units in May, a 32.9% improvement from the previous year but down 22.4% month-over-month, as noted in a CNEV Post report.

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Earlier this week, Tesla introduced minor updates to the long-range versions of the Model 3 and Model Y in China. The refreshed Model 3 saw a modest price increase, while pricing for the updated Model Y Long Range variant remained unchanged. These adjustments come as Tesla continues refining its China lineup amid shifting local demand and increased competition from domestic brands.

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