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Tim Cook talks Apple’s autonomous car plans and Elon Musk’s attempt to sell Tesla

Credit: Gerber Kawasaki

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In December, Elon Musk remarked that he actually tried to reach out to Apple CEO Tim Cook for a potential Tesla acquisition during the Model 3 ramp’s darkest days. Tesla’s market cap was just a fraction of its current valuation then, and thus, the deal would have been an easy acquisition for Apple. According to Musk, however, Tim Cook refused to take the meeting. 

As history would ultimately show, Tesla would eventually get out of the Model 3’s production hell and later grow into one of the market’s most notable automakers, so much so that it actually qualified as a member of the S&P 500 in 2020. Tesla joined the S&P 500 as one of the index’s largest members last year, to much acclaim. 

Cook, for his part, has been quite silent about Musk’s comments. Reports have emerged about Apple’s apparent plans to release an all-electric car that’s capable of autonomous driving, but with regards to the Tesla CEO’s account, Tim Cook and Apple have been quiet. That is, at least, until now. 

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During a recent appearance at the Sway podcast, Apple CEO Tim Cook finally commented about Elon Musk’s previous statement. Sway host Kara Swisher brought up Elon Musks’ comments while asking about Apple’s plans for the autonomy sphere. “Last year, Elon Musk said he offered to sell Tesla to Apple for 1/10 its value. And he said you wouldn’t even take a meeting with him,” Swisher said. 

Tim Cook noted that he respects Elon Musk’s work and that he thinks Tesla has done remarkable things. “You know, I’ve never spoken to Elon, although I have great admiration and respect for the company he’s built. I think Tesla has done an unbelievable job of not only establishing the lead, but keeping the lead for such a long period of time in the EV space. So I have great appreciation for them”, Cook said. 

Cook also shared some insights on Apple’s autonomous car plans. “In terms of the work that we’re doing there, obviously, I’m going to be a little coy on that. The autonomy itself is a core technology, in my view. If you sort of step back, the car, in a lot of ways, is a robot. An autonomous car is a robot. And so there’s lots of things you can do with autonomy. And we’ll see what Apple does. We investigate so many things internally. Many of them never see the light of day. I’m not saying that one will not,” he said.

Despite Musk’s comments about Tim Cook, Tesla and Apple seem to have moved on and are now working together. This was hinted at by recent reports which suggested that Apple’s California Flats solar farm would be supported by Tesla Megapack batteries. The installation, which would be capable of storing 240 MWh of energy, would help power Apple’s Cupertino headquarters. 

Tim Cook’s appearance at Kara Swisher’s Sway podcast could be accessed below. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Model Y Performance gets positive review from Swedish auto outlet

The refreshed Model Y Performance model receives unique bumpers, red brake calipers, new wheels, and a carbon fiber spoiler.

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Credit: Tesla

It appears that Tesla has created something special with the new Model Y Performance. The vehicle, which was released earlier late August, has started receiving rave reviews, some of it even from publications that tend to be critical of the EV maker and CEO Elon Musk.

Model Y Performance impressions

Swedish automotive outlet CarUp.se has given the updated Tesla Model Y Performance high marks, highlighting its redesigned sport seats as a standout improvement. Tesla implemented a number of key improvements to the Model Y Performance, such as its redesigned sports seats, which now feature powered thigh extensions like those found in the Model Y L from China.

To summarize, its review, the publication noted that “In addition to making you sit like a king, (the Model Y Performance) is also extremely fast at red lights.”  The publication highlighted that “the exterior of the Tesla quickly reveals that it is a Tesla Performance model and there is no doubt that it is a really good-looking electric car.” This is quite impressive considering that the previous-generation Model Y Performance looked quite tame compared to the Model S and X Plaid and the Model 3 Performance.

Tweaks and improvements

The refreshed Model Y Performance model receives unique bumpers, red brake calipers, new wheels, and a carbon fiber spoiler, which together give the crossover a more athletic appearance. Performance badging and projection lighting further distinguish it from other Model Y variants. Inside, the upgraded front sport seats deliver noticeably improved support compared to the standard version, enhancing the vehicle’s balance of comfort and sportiness.

The new Model Y Performance deliver 460 horsepower and a top speed of 250 km/h, while consumption is listed at 16.2 kWh/100 km and range at 580 km WLTP. The crossover also benefits from adaptive suspension with preset damping modes. Manufactured at Gigafactory Berlin-Brandenburg, the Model Y Performance is currently available in Europe and the Middle East, with deliveries expected to start in the next 1-2 months.

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Tesla Model Y leads sales rush in Norway in August 2025

The surge was led by the new Tesla Model Y, which has proven to be quite successful in the European country.

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Credit: Tesla

Tesla posted strong results in Norway this August. The surge was led by the new Tesla Model Y, which has proven to be quite successful in the European country. 

Tesla’s excellent August

Data aggregated by TeslaStats.no suggested that Tesla saw 2,959 vehicle deliveries in August. This represents a notable 38.59% year-over-year increase compared to the 2,135 vehicles that were delivered by the electric vehicle maker in August 2024. Estimates from EU-EVs also indicated that Tesla sold 2,450 Model Ys in August 2025, making it the country’s top model.

Tesla’s domination in Norway was so notable that even with several days left in August, Swedish automotive outlet CarUp estimated that Tesla already held about 22% of the country’s auto market. This was very impressive considering that Tesla saw headwinds in Europe earlier this year due to the changeover to the New Model Y and negative sentiments about CEO Elon Musk.

Existing momentum

Tesla’s momentum in Norway has been notable for some time. In June, registrations rose 54% year-over-year, according to the Norwegian Road Federation (OFV). The Model Y was the standout, recording a 115% increase compared to the same month in 2023. Growth was even sharper in May, when Tesla sales surged 213%, CNBC noted.

Christina Bu, secretary general of the Norwegian EV Association (NEVA), attributed the brand’s success to the refreshed Model Y and its practical appeal. “I think it just has to do with the fact that they deliver a car which has quite a lot of value for money and is what Norwegians need,” Bu said. She pointed to features such as spacious cargo capacity, all-wheel drive, towing capability, higher ground clearance, intuitive digital systems, and Tesla’s established charging network as key factors.

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Tesla dominates JD Power tech survey with double VW’s score, but gets no award

Tesla was not eligible for awards because the company did not “meet study award criteria.”

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Credit: Tesla

Tesla has emerged as the clear leader in JD Power’s latest technology survey, dominating with a score twice that of veteran automakers like Volkswagen. 

This was despite Tesla not receiving any official awards in the survey due to eligibility issues.

Survey results

As per JD Power, its 2025 U.S. Tech Experience Index (TXI) Study collected responses from 76,230 owners of new 2025 model-year vehicles. This was the 10th year that the auto firm has conducted its study. Based on the raw scores of automakers in the survey, Tesla was the clear winner with a rating of 873 points out of 1,000. As noted in a CarUp report, Tesla’s ratings was more than twice as much as veteran automakers like Volkswagen or Toyota, which scored 432 and 436 points, respectively.

Rivian ranked second in the results with an impressive 730 points out of 1,000. That being said, JP Power noted in its press release that both Tesla and Rivian, the two highest-scoring automakers in its survey, are not eligible for awards because the companies do not “meet study award criteria.” In its report, CarUp alleged this criteria required automakers to be sold in all U.S. states. 

As a result, Genesis was officially awarded the top rank in JD Power’s study despite its 538 score. Following Genesis was Cadillac, which received a score of 526, and Lincoln, which received a score of 523 out of 1,000.

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Driver insights

According to JD Power, technology-related problems reported by drivers decreased by 6.3 per 100 vehicles compared to last year, contributing to a stronger user experience overall. Respondents identified automatic climate control as one of the most appreciated features, thanks to its ability to manage heating, ventilation, and air conditioning seamlessly.

“Smart technology not only seems to anticipate the driver’s needs but also reduces the cognitive workload and some of the difficulties that drivers face with digital systems,” said Kathleen Rizk, senior director of technology at JD Power.

Car wash mode, a feature meant to prepare vehicles for automated cleaning, was a frequent source of frustration due to its placement within infotainment menus. Drivers also voiced concerns over recognition systems that occasionally malfunction. In contrast, the blind spot camera received widespread praise, with 93% of drivers reporting regular use and 74% stating that they would like the feature in future vehicles.

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