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Vay launches ‘driverless’ service in U.S., but there’s a catch

Credit: Vay

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Vay, a German startup, has launched a “driverless” service in the United States, but there’s a catch.

Vay announced on Wednesday that its service has already launched in Las Vegas, Nevada, but it is not completely free of human control. Instead, Vay uses what it calls “teledriving,” which enables people to hail vehicles for rides in vehicles controlled by people who operate the car in a remote space.

The car is delivered to the person who called for it without a driver. Then, the person who called for the car can drive it to their destination.

When the person who called for the ride is done with the trip, they can choose in the Vay app to let one of the teledrivers take over and then park the car. The teledriver then drives the car back to its original location.

“We develop our teledrive technology in order to fulfill applicable safety requirements and to provide customers a reliable mobility service,” Vay’s CEO and co-founder Thomas von der Ohe told CNBC.

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It has already performed tests on public roads in Europe and the U.S. with remote drivers. It is still trying to work through regulatory hurdles in both markets.

Today, Vay launched its driverless mobility service in Las Vegas, and it’s a major milestone in the development of the tech, which has gone on for five years.

von der Ohe said:

“After five years of developing our technology, we are bringing our vision to life in Las Vegas. Our convenient, affordable, and sustainable door-to-door mobility service aims to free cities from parked cars and make them more liveable and greener.”

It launched early access rides in Las Vegas in November, but now it is open to anyone within the UNLV and Arts District area.

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Pricing Strategy

The service is operated on a “per-minute rental” pricing strategy. Users only pay for the time they use the car. Initially, Vay is charging $0.30 per minute and $0.03 per minute for stopovers.

A Different Approach from Tesla

Tesla has looked to launch a Robotaxi service for several years, and while it hasn’t gotten there quite yet, it has not veered away from its goal of offering a completely driverless ride-hailing platform.

Vay is using remote drivers to get cars to their customer and back to its original location. Those who call the car for a ride drive the vehicle themselves to their destination. It takes the struggle of parking out of the equation.

Early-access users said the pricing was an advantage, and it was nice to be able to travel at their own pace.

Vay’s strategy takes the freedom and independence of having a ride without a driver and couples it with the safety and certainty of a real-world operator. While autonomous driving is still in its early stages, there are certainly risks, as we saw with Cruise in its limited operation in San Francisco in 2023.

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I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla confronts Service complaints with new AI-backed strategy

Tesla will use a new AI Agent to help expedite Service claims and improve communication with customers.

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Credit: Tesla

Tesla is implementing a new AI-based strategy to improve service for owners. Service has routinely been among the biggest complaints of owners, although it has improved drastically over the past few years.

Some of the complaints that Tesla has received regarding its Service platform have evidently been used to develop new strategies to not only streamline the entire experience but also to make things easier for the company, which deals with many claims each week.

As a result of complaints in the past, Tesla has used various strategies to make things better for customers. However, the latest improvement comes as a result of AI, something Tesla leans on in many facets of its business.

Tesla adds ingenious solution to app to streamline Service appointments

Tesla’s AI and IT Infrastructure, Cybersecurity, and Vehicle Service head Raj Jegannathan said on X this week that the company is rolling out a new AI Agent specifically designed to handle service comms with customers.

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He said the new Service AI Agent will detect delays in communications between the company and the customers, monitor the sentiment of these conversations, and auto-escalate certain claims directly to leaders.

It will also allow customers to type the word ‘Escalate’ in the message center portion of the phone app after two weeks of delays. This will help customers reach higher-ups more easily and likely will eliminate the complaints that many have had over the past few years.

The company is rolling out the AI Agent in ten pilot locations to start. Its first day being active was May 8.

Jegannathan said:

“Tesla Service’s new AI Agent detects comms delays, monitors sentiment, & auto-escalates to leaders. Starts tomorrow at 10 pilot locations. In 2 weeks, type “Escalate” in ‘message center’ to reach managers. Guardrails in place to prevent abuse. We’ll keep improving!”

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Service has had a lot of interesting strategies used to improve things, but it has definitely been a weak point of the Tesla ownership experience. In a perfect world, vehicles wouldn’t need repair for anything, but that is not realistic.

Instead, Tesla has worked to expedite the entire Service experience through various strategies, including F1-style service, and a goal to fix two-thirds of repair claims within the same day.

Parts availability sometimes takes this goal out of reasonableness, but these constant attempts at improving the repair experience show Tesla is doing what it can to make things better for owners.

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Mazda adopts Tesla’s North American Charging Standard (NACS) in Japan

Mazda’s decision to adopt Tesla’s standard is intended to provide more convenience to customers.

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(Credit: Tesla)

Japanese automaker Mazda Motor Corporation has announced that it has reached an agreement with American electric car maker Tesla to adopt the North American Charging Standard (NACS) for its EVs. 

The update was shared by Mazda in a press release.

Mazda’s NACS Commitment

As per Mazda in its press release, NACS will be adopted for battery electric vehicles that will be launched in Japan from 2027 onward. This is quite interesting as Tesla’s NACS system will be used by Mazda within Japan. As per the automaker, its decision to adopt Tesla’s standard is intended to provide more convenience to customers. 

“Mazda adopted NACS to provide customers with greater convenience by a broader range of charging options. This will provide Mazda BEV customers with access to Tesla Superchargers across Japan. Mazda BEVs will be compatible with other charging standards besides NACS with the use of adapters,” Mazda wrote in its press release.

Not the Only Japanese NACS Adopter

Interestingly enough, Mazda is not the first Japanese automaker to adopt NACS to take advantage of Tesla’s Supercharger Network in Japan. In September last year, Sony Honda Mobility announced that it was adopting NACS for its AFEELA electric vehicles. While AFEELA’s EVs are expected to be initially available in the United States in 2025, the vehicles will also be coming to Japan later on.

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Mazda’s adoption of Tesla’s charging standard was praised by Tesla Director of Charging Max de Zegher, who noted that it is only a matter of time before NACS becomes the standard in Japan and other countries. NACS has so far been adopted widely by electric car makers in the United States.

“NACS becoming the standard in Japan (and South Korea) seems like only a matter of time now. It’s also great to see other fast-charging networks starting to install NACS in Japan. Tesla Charging is accelerating the transition to NACS, for the industry to get clarity faster. Vehicle manufacturers also don’t want to build market-specific variants— like CHAdeMO just for Japan or CCS1 just for South Korea,” the Tesla executive wrote in a post on X.

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Tesla proves once more that its factories are its best product

Tesla’s factories are the company’s biggest products–literally.

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Credit: Tesla China

Tesla’s factories are not just the company’s biggest assets. They are also its best product. This is, at least, as per Tesla China’s recent post on social media platform Weibo.

Tesla China’s Weibo post was shared to celebrate Giga Shanghai’s changeover to the new Model Y, which is currently being delivered to consumers globally.

Tesla’s Best Product

In its post, Tesla China noted that Gigafactory Shanghai was able to complete its new Model Y production ramp up in just six weeks. This is a new record for Tesla, and it speaks to the company’s intense focus on efficiency. Tesla also highlighted the Cybercab’s production line in its Weibo post, stating that the upcoming vehicle will see “ultra-high levels of automation” when it gets produced.

“The factory is Tesla’s best product—Tesla Shanghai Super Factory completed the new Model Y production capacity ramp-up within 6 weeks, setting a record for the company’s fastest model production speed. In the future, the North American factory is expected to roll out a Tesla self-driving electric Cybercab every 5 seconds to subvert the vehicle production and manufacturing model. Adhering to the first principle of car manufacturing is Tesla’s core advantage that is difficult to copy,” Tesla China wrote in its post.

Tesla’s Factories

Tesla’s factories are among the best in the world. Tesla only operates four vehicle factories for its entire vehicle lineup today, which is quite impressive for a company that has so far sold up to 1.8 million vehicles per year. Tesla is expected to improve its factories’ output with its future vehicles as well, with Elon Musk stating during the company’s Q1 2025 All-Hands Meeting that the Cybercab’s factory will look more like a high-speed consumer electronics line than a car production line. These innovations, Musk noted, should allow Tesla to ramp the Cybercab’s production to 2 million units per year. 

Musk highlighted the importance of Tesla’s factories in the first quarter earnings call as well. While discussing the Cybercab’s line, Musk noted that with Tesla, the factory is as much a product as its cars. “The factory is the product as much as the car is the product. So, this really is the first principles approach to manufacturing that will ultimately allow us, I think, to… achieve a cycle time, meaning a unit every five seconds or less, off a single line,” Musk stated.

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