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Automakers will focus on self-driving technology at CES 2017
The 2017 Consumer Electronics Show in Las Vegas opens to the public on January 5 but will be preceded by press and preview days on January 3 and 4. This year’s show will span across 2.5 million square feet of floor space spread across multiple venues and feature 3,800 exhibitors.
“One of the big themes is going to be connectivity,” Jeff Joseph, senior vice president for communications and strategic relationships at the Consumer Technology Association, which hosts CES. “For example, Internet of Things, vehicle-to-vehicle communication, voice-activated communication with things like Alexa and Google Home and higher-value content – 4K-produced content that you can move from device to device.”
Faraday Future
In the past few years, more and more car companies and automotive suppliers have used CES to showcase their technological prowess, particularly in the area of self-driving cars. Faraday Future says it will reveal its first production car via a live stream beginning at 6:00 pm on January 3. The all electric vehicle appears to be a crossover SUV based on teaser videos the company has released ahead of the show.
Hyundai Ioniq
Hyundai says it will be providing show goers rides in its new Ioniq equipped with autonomous driving technology. In a preview earlier this year, C/Net RoadShow reporter Antuan Goodwin found the self driving Ioniq competent if a little boring. The car never exceeds the speed limit, for instance, and deals with pedestrians and turns within city limits with painfully slow precision.
Chrysler Pacifica
Chrysler is expected to introduce a battery electric version of its Pacifica minivan at CES 2017. The car is not expected to be available for sale before 2018 and little is known at this time about battery size, range, or other specifications. Chrysler has just started selling a plug-in hybrid version of the Pacifica in the US. 100 of those cars have been modified at a separate facility in Detroit to use Google’s self driving technology. Google has recently announced that it is no longer considering manufacturing its own self-driving car.
Honda NeuV
Honda will bring a “box on wheels” concept electric car to the Las Vegas show. Called the NeuV, the car can recognize the occupants’ mood and adjust lighting, visual displays, and driving characteristics to match. It will also showcase vehicle to vehicle communication systems designed to speed the flow of traffic in congested urban areas.
https://www.youtube.com/watch?v=z-XMA6YAh5c
Rinspeed
Not to be outdone in the goofiness department, Rinspeed will present its highly unusual and totally unique Oasis concept. The car is intended to answer the question, “What will drivers and passengers do with their time when self driving cars become the norm?” One answer, says Rinspeed, is an onboard garden that occupants can tend to while under way.
MobilEye
MobilEye, Tesla’s former partner for autonomous driving systems, has linked up with Delphi, a major component supplier to the automotive industry, to create a self driving platform that will be marketed to various car makers. The two companies will offer show visitors a 6.3 mile long test drive of their Centralized Sensing Localization and Planning (CSLP) automated driving system. It won’t be production ready until 2019, but the two companies insist it is “the first turnkey, fully integrated automated driving solution with an industry-leading perception system and computing platform.”
https://vimeo.com/193388153
Keynote speakers at CES 2017 will include Nvidia CEO Jen-Hsun Huang, who will talk about “the latest in artificial intelligence, self-driving cars, VR, and gaming.” Carlos Ghosn, CEO of Renault-Nissan, is also scheduled to give a keynote address.
CES is about more than automobiles. New advances in televisions, smartphones, and personal assistants like Google Home and Amazon Echo will be featured as well as advances in gaming and virtual reality technology. No one could see, touch, and experience everything that every exhibitor will bring to the show.
We will attempt to keep you informed about new technologies that will apply to the automotive and mobility industries, beginning with the first press conferences next Tuesday, January 3. Like us on Facebook and get a behind the scenes look from CES 2017.
Tesla CEO Elon Musk posted a photo of himself standing with the Optimus production team inside Tesla’s Fremont factory, arms crossed amid workers in hard hats and safety vests. The image captures a pivotal industrial shift: the same facility space once dedicated to building Tesla’s flagship Model S sedan and Model X SUV is now home to the company’s humanoid robot manufacturing line.
Walking the Optimus production line in Fremont pic.twitter.com/ABS0tuRibW
— Elon Musk (@elonmusk) July 1, 2026
Tesla’s Fremont Factory, acquired in 2010 from the former NUMMI joint venture between Toyota and GM, has been the company’s original U.S. manufacturing hub since Model S production began in 2012.
The Model X followed soon thereafter. These premium vehicles offered lower annual volumes, recently around 30,000 combined, compared to the high-volume Model 3 and Model Y lines that continue around the site. Over their combined run, the S and X accounted for roughly 610,000 units.
In late January 2026, during Tesla’s Q4 2025 earnings call, Elon Musk announced the end of Model S and Model X production in Q2 2026. The final vehicles rolled off the line in early May. Rather than retooling for another vehicle, Tesla chose to convert the dedicated S/X assembly area into a dedicated Optimus Gen 3 production line.
Model 3 and Y manufacturing remains unaffected. Tesla’s official Fremont Factory page now lists Optimus alongside the 3 and Y as core products.
The conversion was executed with remarkable speed. After production stopped, crews dismantled the existing vehicle line and installed entirely new modular equipment—including lines sourced from Germany and dozens of sub-lines for actuators, batteries, and other components—in roughly four months.
Musk described the timeline as “insanely fast,” noting it would be unprecedented for any other manufacturer. Initial Optimus output is expected to ramp slowly due to the robot’s roughly 10,000 unique parts and the brand-new production processes involved. The Fremont line targets an eventual capacity of 1 million Optimus units per year.
Tesla isn’t joking about building Optimus at an industrial scale: Here we go
Optimus Development Timeline
- August 19, 2021: Optimus (then called Tesla Bot) formally announced at Tesla’s first AI Day. A concept video showed a person in a suit demonstrating the vision for a general-purpose humanoid capable of dangerous, repetitive, or boring tasks using the same AI architecture as Full Self-Driving.
- 2022: Early prototypes displayed. At the second AI Day in September, semi-functional units demonstrated walking across a stage and basic arm movements
- 2023: September videos showed improved capabilities, including sorting colored blocks, precise limb awareness, and holding a Yoda pose.
- 2024-early 2025: Factory integration videos showed Optimus navigating workspaces and handling objects like battery cells.
- January 2026: Gen 3 mass-production activities began at Fremont, with reports of over 1,000 Gen 3 units already operating inside the factory for real-world learning and AI training
- April 2026: Musk confirms Optimus production on converted Fremont line would begin in late July or August 2026. The Gen 3 reveal, originally eyed for Q1, was pushed closer to production start. A second, much larger Optimus factory at Giga Texas is under construction, with volume production targeted for Summer 2027 and long-term capacity of 10 million units annually
- July 1, 2026: Musk’s on-site visit and team photo confirm the Optimus line is operational and the transition is actively progressing
Tesla positions Optimus as potentially its largest project ever, leveraging vertical integration, AI expertise, and car-like manufacturing know-how to scale humanoid robots first for its own factories and later for broader industrial and consumer use.
The Fremont conversion serves as a critical proving ground for this ambitious new chapter in Tesla’s already-rich history.
Investor's Corner
Tesla gets its latest short from Michael Burry: ‘Happy it jumped back to this level’
Tesla short seller Michael Burry, the subject of the film “The Big Short,” where he was portrayed by Steve Carell, has revealed he has opened a new bet against the stock.
In a new update to his Substack newsletter in a post titled “Trading Post June 30, 2026,” Burry revealed a new set of bets against Tesla, Caterpillar, NVIDIA, Applied Materials Inc., and the iShares Semiconductor ETF.
In regard to Tesla, Burry wrote:
“And finally I shorted Tesla at 416.22. Happy it jumped back to this level.”
This means Burry likely opened his new short position after the company’s recent rally on Wall Street, which saw Tesla shares sink in mid-May, only to recover to well over the $400 mark. Currently, shares trade at around $427.
The company saw a big Tuesday as shares climbed considerably, over 10 percent. The size of the Tesla short was not provided, nor did Burry give any information on the position’s structure, the number of shares, dollar value, or whether options were used in the short.
The Tesla and SpaceX merger everyone is talking about is quietly building
Over the years, Burry has been one of the more vocal critics of Tesla, calling its share price “media inflated,” and saying it was “ridiculously overvalued” as recently as December.
The company has largely transitioned away from being known as an automotive company and instead is much more widely regarded as an AI play, mostly due to its Full Self-Driving efforts, Optimus robot development, and data collection related to both.
This has not pulled those skeptics away from being vocal about their distaste for how Tesla is valued, but there’s no denying that the company is a global force in many things, including sustainable energy, automotive, and AI.
Wedbush Securities is initiating stock coverage on SpaceX (NASDAQ: SPCX), marking the first comments on the company since it went public several weeks ago. Wedbush and its analyst handling coverage, Dan Ives, are widely bullish on fellow Musk company Tesla (NASDAQ: TSLA).
Ives wrote his first note initiating coverage of SpaceX shares on Wednesday with a $190 price target and an ‘Outperform’ rating. The firm believes the company is well positioned off of its IPO because of its wide array of projects, including AI compute power and infrastructure, connectivity projects, and launches.
“We view SpaceX as one of the most differentiated assets within the tech market with a strong footprint across its three core markets, with Starlink driving success with connectivity,” Ives wrote, “Starship launches leading to a demand flywheel and increasing deal flow for its Colossus clusters.”
Elon Musk called it Epic: The full story of SpaceX’s Starship Flight 12
Wedbush leans heavily on Starlink, which they say is the “profitability driver given the strength of its recurring revenue base of ~12 million subscribers as of June 5th.” Ives believes Starlink is still in the “early innings” of penetrating the global telecommunications and broadband market, as it only holds less than a 1 percent share. However, this number is sure to increase over time.
It also highlights the importance of Starship, which it says is an “essential layer” of SpaceX’s overall success. SpaceX developing and displaying the ability to reuse rockets is a major cost and reliability advantage “as it reduces the necessary hardware launch costs while generating a feedback loop for future flights to improve their launch flight rate without accelerating capex spend.”
Finally, SpaceX’s recent AI/Compute projects are also very elementary, Ives writes. It is worth mentioning Wedbush said its $190 price target is derived from a valuation forecast that sees the company yielding roughly $2.48 trillion of implied enterprise value.
There are also some factors that Wedbush did not take into account with its initial coverage. The firm wrote in the note:
“We note that there is optional value coming from Starship’s accelerating scale towards sub-$200/kg unit economics, orbital data centers, and enterprise AI monetization as these factors could drive meaningful upside but these face major hurdles, so we do not take that into account with our valuation.”
SpaceX shares are down just over 2 percent today, trading at around $167 at the time of publication.
Tesla Optimus project fires up as Musk sees production line progress
Tesla gets its latest short from Michael Burry: ‘Happy it jumped back to this level’
