News
Electric aircraft could transform short-distance regional air travel
Whenever the subject of electric aircraft comes up I see the room filled with skeptical looks. The looks are not unwarranted. Even electric cars remain in the low single digits for worldwide market share and electric flight is undoubtedly a greater hurdle. The enemy of flight is weight after all and batteries are rather heavy. The skepticism though, while justified, is misplaced.
The problem is that we tend to think of air transport as large intercontinental craft flying thousands of miles at a time. Those certainly exist and there’s even one that travels 9000 miles, flying 17 hours from Perth to London. The reality for most air travel, however, is somewhat different. Statistics from the US Bureau of Transportation show that the overwhelming majority of US passengers are on domestic flights and what’s more, nearly half of those are under 700 miles.
Source: Bureau of Transportation Statistics – T100 domestic, all carriers
The data graphed above shows that 20% of domestic passengers are flying under 350 miles in the USA, with nearly 50% under 700 miles. Forget about the 9,000 mile international flights, this is the market for electrified flight in the near-term. The aircraft to support it are nearly here.
I’ve written in the past about the various electric aircraft in development from companies like Zunum Aero, Wright Electric, Airbus/Siemens, NASA, Eviation, BYE, and others. It’s still very early but advancement is steady and the age of electric flight is coming. For a moment consider Zunum Aero’s aircraft, the ZA10. It’s a 12-seat hybrid for regional transport, slated to begin test flights next year and deliveries in the early 2020s. The aircraft is targeting a range of 700 miles and will have a shorter range all-electric version. There’s also a larger variant planned.
Zunum Aero’s ZA10
- 60 to 80% reduction in operating costs
- 80% lower emissions and noise
- 40% reduction in runway needs
- Hybrid-electric range of 700 miles
Back to those skeptical looks. The financial driver for electrification is huge, with the potential to reduce operating costs 60 to 80%. More so with carbon pricing. If said hybrid aircraft also create less pollution, require shorter runways, reduce maintenance, and produce less noise, well then which carriers wouldn’t want to use them? Particularly in a regional market which, as noted previously, includes nearly 50% of all domestic flights in the US.
That all seems great, but even this understates the impact of electrification. What’s missing from the analysis is the potential for electric aircraft to fundamentally transform air travel as we know it, to vastly increase the number of flights under 700 miles.
The data we have today shows us the past, but this is the future:
Electric and hybrid aircraft have the potential to open up new regions to air travel, revitalize small neglected airports, create jobs in small communities, and make travel more enjoyable for everyone. This vision will become a necessity if we hope to have a cohesive society and growing economy,
“In the globalized economy, communities without good air service struggle to attract investment and create jobs” – Zunum Aero
There’s a wonderful write-up on IEEE Spectrum which highlights how electrification can be the catalyst that rejuvenates regional travel. The article’s authors are from Zunum Aero, including the founder and the chief technology officer.
The article includes some interesting statistics on the current state of air travel. For example, the authors note that only 1% of the airports in the USA are responsible for 96% of the air traffic and that since 1980 the average aircraft seat capacity has increased by a factor of 4. What if electric aircraft can increase travel to just some of those other airports?
The current state of air travel is largely the result of financial choices made over many decades. Larger aircraft are more economical to purchase and operate, while fewer routes keep aircraft load factors high and simplifies logistics.
“Regional Travel is Ripe for Reinvention” – JetBlue Technology Ventures
The problem with this is that large airplanes require large infrastructure to support them (think space, buildings, runways) and the noise they generate is not well liked by residents. There aren’t many airports able to accommodate these needs so people are funneled to major airports located outside of major cities, sometimes inconveniently out of the way of the passengers’ ultimate destinations. This means more time is spent traveling to the airport, at the airport, and flying on the airplane, for an experience that is all to often chaotic and impersonal. In fact, door to door travel times have actually gotten worse for regional air travel, not better. Add in a snowstorm or a single large aircraft is delay and it can become a logistical nightmare.
The benefits of electric aircraft are particularly well suited to regional air travel needs. The question is, will it be enough to usher in a renaissance for regional flight, where smaller aircraft travel more routes and to smaller airports? I certainly think so. Toronto has a great example of how this might occur. The Toronto Island airport can only operate small aircraft due to noise restrictions, but it’s use has grown steadily. It’s accessibility from downtown and the spectacular speed of service are key drivers. With electric aircraft I believe this type of scenario will become the norm.
Now, what if you could do it from your own front door?
Hyper-local air travel with electric vertical takeoff and landing aircraft (E-VTOL)
Imagine this. You wake up in the morning, dress, open your phone and request an electric vertical takeoff and landing aircraft (VTOL) to take you to a city a few hours drive away. An electric autonomous car picks up you and drives you to a local VTOL access point, on top of a parkade near your home. Several small two and four seat aircraft are waiting there. Maybe someone is there to greet you but it’s only customary. Your phone recognizes your access and opens up the passenger compartment to your aircraft. You get in, there is no pilot, no cockpit – the vehicle is autonomous. Quickly the electric motors spin up, the craft rises into the air and carries you directly into the centre of a nearby city. Or maybe you go to a remote campsite or to an airport outside of the city where you can access an intercontinental flight. All of this for a cost less than traditional means of transport.
Long have we been promised a future of flying cars, but this time electric propulsion and increased autonomy can actually make it happen. Check out the video below of the first full scale test flight of the Lilium Jet in 2017. Such ideas were once confined to science fiction, but no more. Yes, this technology is in the early stages and it remains to be seen how far batteries can take us. Yet those batteries get better each year. For Lilium’s part they have manned test flights coming next year and they are targeting a range of 300km and speed of 300km/hr. That could open up a whole new type of air travel.
Electric VTOL – Lilium
Lilium started in 2013 with the vision of developing an all-electric “air-taxi” vehicle.
There are now dozens of companies working on electric VTOL aircraft, with over 100 projects underway. Norway’s aircraft operator Avinor even issued a report earlier this year that sees a path to small VTOL aircraft with 1 or 2 passengers in the early to mid 2020’s, with larger 4 or 5 person craft reaching market by the end of the 2020’s.
The fascinating world of VTOLs aside, fixed-wing hybrid and electric regional jets provide an obvious path for electrification. This will reduce operating costs, open up new opportunities for passengers, and reduced the environmental impact of flying. It’s where corporations and countries are already going. Norway for example has a target of 2030 for all regional flights to be fully electric, not hybrid, fully electric. While operators and manufacturers are pushing to see who can take the lead. One thing is certain, with the coming advancements in electric flight regional transport will never be the same.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.
Elon Musk
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
Time Magazine honors Gwynne Shotwell as SpaceX reaches a $1.25 trillion valuation and eyes its IPO.
TIME Magazine has put SpaceX President and COO Gwynne Shotwell on its cover, and the timing could not be more fitting. Published today, the profile of Shotwell arrives at a moment when the company she has quietly run for more than two decades stands at the center of the most consequential developments in aerospace, artificial intelligence, and the future of human civilization.
Shotwell joined SpaceX in 2002 as its seventh employee and has never stopped expanding her role. She oversees day-to-day operations across multiple executive teams spanning Falcon, Starlink, Starship, and now xAI following SpaceX’s February 2026 merger with Elon Musk’s artificial intelligence company, a deal that made SpaceX the world’s most valuable private company at a reported valuation of $1.25 trillion. A highly anticipated IPO is expected in the second quarter of 2026.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
Her track record is historic. She oversaw the first landing of an orbital rocket’s first stage, the first reuse and re-landing of an orbital booster, and the first private crewed launch to Earth orbit in May 2020. She built the Falcon launch manifest from nothing to more than 170 contracted missions representing over $20 billion in business. Under her operational leadership, SpaceX completed 96 successful missions in 2023 alone and has now flown more than 20 crewed Falcon 9 missions. Starlink, which she championed as a financial pillar of the company long before it was a mainstream topic, now connects tens of millions of users worldwide and provided a critical communications lifeline to Ukraine following the 2022 invasion.
Elon Musk has never been shy about what Shotwell means to him and to SpaceX. When she shared her vision for worldwide internet connectivity through Starlink, Musk responded on X with a simple statement, “Gwynne is awesome.” It is a sentiment that has been echoed across the industry. NASA Administrator Bill Nelson once said of Musk: “One of the most important decisions he made, as a matter of fact, is he picked a president named Gwynne Shotwell. She runs SpaceX. She is excellent.”
Gwynne is awesome https://t.co/tiXtMWJmPE
— Elon Musk (@elonmusk) September 28, 2024
Now, with Starship targeting its first crewed lunar landing under the Artemis program by 2028, an xAI integration underway, and a pending IPO that could reshape capital markets, Shotwell’s mandate has never been larger. She told Time that 18 Starships are already in various stages of construction at Starbase. “By 2028,” she said, gesturing across the factory floor, “these should be long gone. They better have flown by then.” If Shotwell’s history at SpaceX is any guide, they will.
Elon Musk
SpaceX’s IPO might arrive sooner than you think
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
Elon Musk’s SpaceX is on the verge of one of the most anticipated Initial Public Offerings (IPO) in history.
However, a new report from The Information indicates the rocket and satellite giant is aiming to file its IPO prospectus with U.S. regulators as soon as this week, or early next week at the latest.
People familiar with the plans told The Information that advisers involved in the process expect the IPO could raise more than 75 billion dollars, potentially making it the largest stock market debut ever and eclipsing Saudi Aramco’s 29.4 billion dollar offering in 2019.
The filing would mark the formal start of what has long been rumored: SpaceX’s transition from a closely held private powerhouse to a publicly traded company.
The timing aligns with earlier signals.
In late February, Bloomberg reported that SpaceX was targeting a confidential IPO filing in March and a possible public listing in June, with a valuation north of 1.75 trillion dollars. At the time, the company’s private valuation hovered around 1.25 trillion dollars.
SpaceX considering confidential IPO filing this March: report
Starlink, SpaceX’s satellite internet constellation, has been the primary driver of that surge, now serving millions of customers worldwide and generating steady revenue. Recent Starship test flights and a record pace of Falcon launches have further bolstered investor confidence.
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
A June listing would give SpaceX immediate access to public capital markets at a moment when demand for space-related stocks remains high. It would also allow early employees and long-time investors to cash out portions of their stakes while giving everyday shareholders a chance to own a piece of the company behind reusable rockets, global broadband, and NASA contracts.
Of course, nothing is certain until the SEC filing appears. Market conditions, regulatory reviews, and Musk’s own schedule could still shift timelines.
Yet the latest word from The Information suggests the window has opened. If the filing lands this week, SpaceX’s roadshow could begin in earnest within weeks, setting the stage for what many analysts already call the IPO of the decade.
Tesla lands on Fortune’s 2026 Most Innovative Companies and the Cybercab is why
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
Elon Musk says Tesla is developing a new vehicle: ‘Way cooler than a minivan’
What is Digital Optimus? The new Tesla and xAI project explained
