SpaceX
Elon Musk has already “won” Mars by changing Boeing’s conversation
Boeing vs. SpaceX? Hmm.
In the Mel Brooks film, “Robin Hood: Men in Tights”, there’s an amusing scene wherein the Sheriff of Rottingham challenges Robin Hood to a duel after he and his men crash Prince John’s party. After uttering the challenge, the Sheriff proceeds to slap Robin across the face with his metro-sleek leather glove. In response, Robin picks up a heavy, metal-armored knight glove and whacks him across the face to accept.

Not a perfect metaphor, but close enough for our purposes. Credit: Web Summit, with clip art addition and filters.
I guess you see where I’m going with this. Now that I’ve introduced the topic visually…
Boeing Brings Out the (Leather) Mars Glove
When I saw headlines claiming that Boeing would “beat” SpaceX to Mars, I had two thoughts:
- Well isn’t that nice of Boeing to officially throw their hat in the ring after they helped take us to the moon? And…
- Wasn’t this the entire point of SpaceX’s push for Mars in the first place?
I definitely understand the need for competition to drive innovation among the general human population. I also certainly understand that it was the “space race” against the Soviets that took us to the moon, so overstating a competition is more PR move than reality; however, given the non-aggressive nature Elon has taken towards developing the technology to get us to the elusive red planet (i.e., more focused on getting us there than saying much about the competition), I was expecting to have missed something from SpaceX judging by the sudden grandiose claims. Did I overlook a Google Alert on something Elon said that caused Boeing to bite back?
Er, okay. Maybe Elon’s prior non-complimentary remarks on Boeing’s approach to surface landing wasn’t given or received in the most cooperative spirit. Technology designers are allowed to disagree, right? I’m sure the comment only helped fuel the fires of speculation. That, along with the fact that we are a tabloid-minded species that likes to understand the world through the lens of “us vs. them”, and we see boxing-style headlines on the Mars missions rather than the shoulder shrug, head-nod variety of mutual goal pursuit.
Alternatively, the Boeing step-up could have just been a result of their new guy (CEO/Chairman/President) at the helm. Along with an engineering background and having spent his entire career at Boeing, Dennis Muilenburg actually has some spunk. He seems like a cool dude, pretty inspired by Boeing’s history, confident in its future, and quite honestly, I wish he would don a long-haired wig and give us a Zaphod Beeblebrox number for Halloween. Seriously. Watch his recent AtlanticLIVE interview, and then watch Hitchhiker’s Guide to the Galaxy (2005). You’ll see what I mean (at 1:51 specifically). That’s got to be a winning combination, no?
[P.S. I am in no way implying that you are not allowed to have a full brain to be the head of Boeing.]
Elon Has Already “Won” Mars
In terms of accomplishment (and his own standards), Elon has already done what he set out to do with SpaceX originally. With an anticipated success rate of “less than 10%” for the company, he was already okay with the company closing up shop after a good try in the hopes that someone else would “pick up the baton”. Getting a 100-year old curmudgeon tech company on the bandwagon for interplanetary travel? That’s a “win” right there if I’ve ever seen one.
The best part about all of this Mars chatter? It’s officially moved into the zone of potential realities. Where Mars habitation was only the stuff of science fiction in the past, now “…success is one of the possible outcomes,” to quote Elon’s exact words.
Considering all the considerables (including Elon’s own mention of multiple companies heading for Mars being a good thing), there really isn’t a big race for Boeing to chomp at here. Whether SpaceX is first with Falcon Heavy or Boeing gets there with its Space Launch System, everybody wins. #teamHuman
Of course, I think having coffee shops and movie theaters for the journey is way more awesome than an oversized capsule, but until I have some $200k in pocket cash for a ticket, that’s none of my business.
Onwards.
Elon Musk
Starlink powers Europe’s first satellite-to-phone service with O2 partnership
The service initially supports text messaging along with apps such as WhatsApp, Facebook Messenger, Google Maps and weather tools.
Starlink is now powering Europe’s first commercial satellite-to-smartphone service, as Virgin Media O2 launches a space-based mobile data offering across the UK.
The new O2 Satellite service uses Starlink’s low-Earth orbit network to connect regular smartphones in areas without terrestrial coverage, expanding O2’s reach from 89% to 95% of Britain’s landmass.
Under the rollout, compatible Samsung devices automatically connect to Starlink satellites when users move beyond traditional mobile coverage, according to Reuters.
The service initially supports text messaging along with apps such as WhatsApp, Facebook Messenger, Google Maps and weather tools. O2 is pricing the add-on at £3 per month.
By leveraging Starlink’s satellite infrastructure, O2 can deliver connectivity in remote and rural regions without building additional ground towers. The move represents another step in Starlink’s push beyond fixed broadband and into direct-to-device mobile services.
Virgin Media O2 chief executive Lutz Schuler shared his thoughts about the Starlink partnership. “By launching O2 Satellite, we’ve become the first operator in Europe to launch a space-based mobile data service that, overnight, has brought new mobile coverage to an area around two-thirds the size of Wales for the first time,” he said.
Satellite-based mobile connectivity is gaining traction globally. In the U.S., T-Mobile has launched a similar satellite-to-cell offering. Meanwhile, Vodafone has conducted satellite video call tests through its partnership with AST SpaceMobile last year.
For Starlink, the O2 agreement highlights how its network is increasingly being integrated into national telecom systems, enabling standard smartphones to connect directly to satellites without specialized hardware.
Elon Musk
Elon Musk’s Starbase, TX included in $84.6 million coastal funding round
The funds mark another step in the state’s ongoing beach restoration and resilience efforts along the Gulf Coast.
Elon Musk’s Starbase, Texas has been included in an $84.6 million coastal funding round announced by the Texas General Land Office (GLO). The funds mark another step in the state’s ongoing beach restoration and resilience efforts along the Gulf Coast.
Texas Land Commissioner Dawn Buckingham confirmed that 14 coastal counties will receive funding through the Coastal Management Program (CMP) Grant Cycle 31 and Coastal Erosion Planning and Response Act (CEPRA) program Cycle 14. Among the Brownsville-area recipients listed was the City of Starbase, which is home to SpaceX’s Starship factory.
“As someone who spent more than a decade living on the Texas coast, ensuring our communities, wildlife, and their habitats are safe and thriving is of utmost importance. I am honored to bring this much-needed funding to our coastal communities for these beneficial projects,” Commissioner Buckingham said in a press release.
“By dedicating this crucial assistance to these impactful projects, the GLO is ensuring our Texas coast will continue to thrive and remain resilient for generations to come.”
The official Starbase account acknowledged the support in a post on X, writing: “Coastal resilience takes teamwork. We appreciate @TXGLO and Commissioner Dawn Buckingham for their continued support of beach restoration projects in Starbase.”
The funding will support a range of coastal initiatives, including beach nourishment, dune restoration, shoreline stabilization, habitat restoration, and water quality improvements.
CMP projects are backed by funding from the National Oceanic and Atmospheric Administration and the Gulf of Mexico Energy Security Act, alongside local partner matches. CEPRA projects focus specifically on reducing coastal erosion and are funded through allocations from the Texas Legislature, the Texas Hotel Occupancy Tax, and GOMESA.
Checks were presented in Corpus Christi and Brownsville to counties, municipalities, universities, and conservation groups. In addition to Starbase, Brownsville-area recipients included Cameron County, the City of South Padre Island, Willacy County, and the Willacy County Navigation District.
Elon Musk
SpaceX targets 150Mbps per user for upgraded Starlink Direct-to-Cell
If achieved, the 150Mbps goal would represent a significant jump from the current performance of Starlink Direct-to-Cell.
SpaceX is targeting peak download speeds of 150Mbps per user for its next-generation Direct-to-Cell Starlink service. The update was shared by SpaceX Spectrum & Regulatory Affairs Lead Udrivolf Pica during the International Telecommunication Union’s Space Connect conference.
“We are aiming at peak speeds of 150Mbps per user,” Pica said during the conference. “So something incredible if you think about the link budgets from space to the mobile phone.”
If achieved, the 150Mbps goal would represent a significant jump from the current performance of Starlink Direct-to-Cell.
Today, SpaceX’s cellular Starlink service, offered in partnership with T-Mobile under the T-Satellite brand, provides speeds of roughly 4Mbps per user. The service is designed primarily for texts, low-resolution video calls, and select apps in locations that traditionally have no cellular service.
By comparison, Ookla data shows median 5G download speeds of approximately 309Mbps for T-Mobile and 172Mbps for AT&T in the United States, as noted in a PCMag report. While 150Mbps would still trail the fastest terrestrial 5G networks, it would place satellite-to-phone broadband much closer to conventional carrier performance, even in remote areas.
Pica indicated that the upgraded system would support “video, voice, and data services, clearly,” moving beyond emergency connectivity and basic messaging use cases.
To reach that target, SpaceX plans to upgrade its existing Starlink Direct-to-Cell satellites and add significant new capacity. The company recently acquired access to radio spectrum from EchoStar, which Pica described as key to expanding throughput.
“More spectrum means a bigger pipeline, and this means that we can expand what we can do with partners. We can expand the quality of service. And again, we can do cellular broadband basically, cellular broadband use cases, like AI or daily connectivity needs,” he stated.
SpaceX has also requested regulatory approval to deploy 15,000 additional Direct-to-Cell satellites, beyond the roughly 650 currently supporting the system. The upgraded architecture is expected to begin rolling out in late 2027.