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Firefly nears second orbital launch attempt as US forces Ukrainian founder to divest
While the rocket startup he is responsible for resurrecting is preparing for a second orbital launch attempt, a Ukrainian multimillionaire – an entrepreneur, businessman, and the founder of Firefly Aerospace – has once again been forced to take extreme actions by the US government.
Resurrected in 2017 after going bankrupt and ceasing operations the year prior, Firefly is a private launch provider based out of Austin, Texas and founded by Maxim Polyakov and former CEO Tom Markusic. Polyakov has supported the company since its second inception, privately funding the startup with over $200 million earned through success in Ukrainian tech industries. With those contributions, Polyakov was able to singlehandedly resurrect the startup from bankruptcy and continue the development of an even more ambitious Alpha launch vehicle.
For the last two years, though, Polyakov has been under scrutiny from US government officials, who’ve objected to Polyakov – a Ukrainian and UK citizen – having control over the company, with fears that the launch technology developed by the company could make its way back to Ukraine and poses a national security threat.
The update that's rolling out to the fleet makes full use of the front and rear steering travel to minimize turning circle. In this case a reduction of 1.6 feet just over the air— Wes (@wmorrill3) April 16, 2024
In late 2020, Polyakov quietly stepped down as chairman and withdrew from Firefly’s day-to-day operations in the hopes of killing the controversy and giving the startup a better chance at being awarded government contracts. Firefly’s board of directors includes many former U.S government officials, including Deborah Lee James, former secretary of the Air Force, and Robert Cardillo, former director of the National Geospatial Intelligence Agency.
However, officials were not satisfied with Polyakov simply stepping down from operations, indicating they want him to have less ownership in the company as well. In November 2021, just two months after Firefly’s inaugural flight test, Polyakov received a letter from the Committee on Foreign Investment in the U.S (CFIUS). This letter expressed these ongoing concerns and asked that he, along with his investment company, Noosphere Venture Partners, sell their stock in Firefly; which amounted to over 50% stake in the company. Because of this request, Firefly halted their operations at Vandenberg Air-force Base.
Before halting launch operations, Firefly claimed to be on track for another Alpha launch as early as January 2022. Firefly’s first launch on September 2nd, 2021 ended in failure around two minutes after liftoff due to a premature engine shutdown. Jason Mello, president of Firefly Space Transportation Services, stated in an interview that fixing the problem responsible for the failure was “fairly easy and straightforward.”
On February 16th, 2022 Polyakov revealed that the United States government had once again gone on the offensive, this time forcing him to fully and permanently cede any involvement in his company. He posted the following statement on Facebook:
Polyakov revealed that he chose to sell his 58% stake in the company to co-founder and CEO Tom Markusic for $1 USD – a selfless act given that selling his stake for nothing all but guarantees he will never recoup a cent of the several hundred million dollars he invested in Firefly.
Previously, Polyakov expressed how excited he was to turn Firefly into a massive aerospace company that both the United States and Ukraine could be proud of and benefit from. “During the Soviet era, Ukraine produced some of the world’s best rocket and engine technology, but much of those inventions have languished in recent years due to lack of investment. The hope was that Firefly could pair its best engineers from the U.S. and Ukraine together to make a fleet of large rockets capable of taking many satellites into orbit and, later on, missions to the moon. Polyakov wanted the U.S. to gain access to Ukrainian expertise, while also finding a way to boost the prospects of Ukrainian aerospace engineers, he has said.” (Bloomberg)
It is speculated that the US government’s sudden and extreme requests came because of concerns over the rising tensions caused by Russia’s increasingly unstable posturing and recurring threats of invasion. Even though Ukraine is friendly with the United States, concerns of conflict with Russia may have increased worries about what might happen to technology developed inside of the country. Ukraine, a sovereign nation, has been forced to increase security along its borders as fear of a Russian invasion grows.
Despite the recent legal and organizational setbacks and drama caused by the US government, Firefly has been doing extremely well from a technical standpoint. The company recently shared a video of the successful static fire testing of both stages of the second Alpha rocket, indicating that it could be ready for flight in the very near future. Even though Polyakov was forced to abandon his aerospace startup, it’s never been more clear that his investment not only saved Firefly but raised the company closer to success than it’s ever been before.
Elon Musk clapped back at France’s decision to withhold the approval for Tesla’s Full Self-Driving (FSD) Supervised system, projecting a clear and blunt message to French Transport Minister Phillippe Tabarot, after he publicly rejected the technology in its current form.
Tabarot outlines several concerns with Tesla Full Self-Driving in a detailed video statement, where he said, “The safety trade-offs are not yet sufficient to authorize it as it currently stands,” he said. He emphasized that FSD is not a true self-driving system and that the driver remains fully responsible.
Key issues Tabarot also brought up included allowing speeding when surrounding traffic exceeds limits and what he believes are insufficient guarantees of driver attention during complex urban maneuvers such as lane changes, intersections, and roundabouts.
Delaying the approval of FSD in France will cost lives
— Elon Musk (@elonmusk) July 22, 2026
While acknowledging technological progress and France’s support for autonomous innovation, Tabarot stressed that deployment must prioritize road safety. He noted ongoing technical discussions with Tesla, the Netherlands, and other European partners, with further ecosystem meetings planned for the fall.
Musk’s rebuke highlights the human cost of regulatory caution. Tesla’s latest safety reports provide compelling data supporting accelerated adoption. In the most recent 12-month period, vehicles using FSD (Supervised) recorded one major collision per approximately 5.1 million miles driven, dramatically better than the U.S. national average of one crash per 698,000 miles.
Even Tesla vehicles driven manually with active safety features outperform the average by a wide margin. These figures come from billions of real-world miles of telemetry, showing FSD vehicles involved in far fewer incidents than both manual Teslas and the broader U.S. fleet.
Critics argue Tesla’s comparisons require careful scrutiny regarding reporting thresholds and fleet demographics, yet the data consistently positions FSD as a potential lifesaver. With road fatalities remaining a leading cause of death worldwide, Musk contends that proven safer technology should not face prolonged bureaucratic hurdles.
France’s measured approach reflects the broader European regulatory caution, which many, especially Musk, have been critical of in the past. However, as autonomous systems from Tesla and competitors like Waymo demonstrate superior safety in independent studies, pressure is mounting for harmonized approvals.
Musk’s warning carries the belief that every month of delay may equate to avoidable tragedies on European roads.
In a striking revelation that underscores the lucrative crossover between Big Tech and space exploration, Alphabet Inc., Google’s parent company, disclosed a massive $94.1 billion equity stake in SpaceX following the rocket company’s blockbuster initial public offering earlier this year.
The disclosure came in Alphabet’s quarterly filing, marking the first time the long-held private investment has been publicly valued at market prices. Google was an early backer, investing alongside Fidelity in 2015 with roughly $500-900 million at a time when SpaceX was valued around $12 billion.
That bet has delivered extraordinary returns, roughly a hundredfold, transforming a strategic play on satellite internet and launch capabilities into one of Alphabet’s largest assets.
Google, $GOOGL, has said they hold $94 billion in SpaceX, $SPCX, shares after IPO.
— unusual_whales (@unusual_whales) July 23, 2026
Of the total holding, approximately $80 billion remains subject to short-term post-IPO lockup restrictions, preventing near-term sales. An additional $14.1 billion faces longer-term restrictions, extending into the third quarter of 2027. This structure limits immediate liquidity but protects against market volatility as SpaceX transitions into public trading.
The SpaceX position contributed significantly to gains in Alphabet’s broader investment portfolio, which also includes a major stake in AI leader Anthropic. Combined, these holdings helped drive nearly $100 billion in investment gains during the second quarter, providing a substantial boost to net income amid ongoing AI spending pressures.
Analysts view the disclosure as validation of Alphabet’s venture strategy beyond its core search and cloud businesses. The investment aligns with deeper ties, including reported multi-billion-dollar deals for AI computing capacity on SpaceX infrastructure. As SpaceX advances Starship flights, Starlink expansion, and ambitious Mars goals under Elon Musk, Google’s stake positions it to benefit from the commercialization of space.
For Alphabet, the windfall highlights how patient, forward-looking bets in transformative sectors can yield outsized rewards. While lockups temper short-term impact, the holding cements SpaceX as a cornerstone of Alphabet’s diversified portfolio in an era where aerospace, AI, and connectivity increasingly intersect. Investors will watch closely as restrictions lift and SpaceX’s public performance unfolds.
In early 2026, Tesla made a bold strategic pivot: it largely eliminated the option to purchase Full Self-Driving (FSD) software outright and shifted to a subscription-only model. The change, effective around mid-February, ended the one-time fee that had previously ranged as high as $15,000 and later dropped to $8,000. Instead, customers would access FSD (Supervised) for $99 per month in the U.S.
At the time, skeptics questioned whether locking customers into recurring payments would hurt adoption or alienate buyers who preferred ownership of the feature. Tesla bet that a lower barrier to entry, seamless integration at purchase, and the ability to cancel at any time would drive higher uptake.
The results from Q2 2026 speak for themselves: the decision has been a resounding success, delivering the largest quarterly growth in FSD subscriptions in the company’s history.
Tesla FSD subscriptions went up 56% in Q2 2026 to 1.48 million, an increase of 200,000 from Q1 2026.
Tesla added more FSD subscribers in Q2 than in any quarter in its history. pic.twitter.com/jTciTD2JqW
— Sawyer Merritt (@SawyerMerritt) July 22, 2026
According to Tesla’s Q2 shareholder update, active FSD subscriptions reached 1.48 million globally by the end of June 2026. That represents a 56 percent increase year-over-year and a 15.6 percent jump from the prior quarter. Tesla added roughly 200,000 new subscriptions in the period alone—the biggest single-quarter gain on record.
North America led the charge, with more than 55 percent of new vehicle deliveries including an FSD subscription at the time of purchase, a record attach rate for the region.
Tesla explicitly noted that “more customers [are] opting for subscription at the time of vehicle purchase,” crediting the model shift and prominent placement of the option in the ordering process. Subscriptions now contribute meaningfully to ancillary revenue, helping offset pressure elsewhere in the business.
The financial upside is substantial: At $99 per month, 1.48 million active subscriptions generate approximately $146.5 million in monthly recurring revenue. Over a full year, that equates to roughly $1.76 billion in annualized recurring revenue (ARR) from FSD subscriptions alone, assuming steady retention and no major pricing changes.
These figures represent pure, high-margin software revenue. Unlike vehicle sales, which carry production costs, warranty obligations, and supply-chain risks, FSD subscriptions flow largely to the bottom line once the software is developed and deployed over-the-air.
Tesla does not break out exact FSD subscription revenue in its filings (it sits within “Services and Other”), but the category grew 50 percent year-over-year in Q2, with executives highlighting subscriptions as a key driver.
The subscription model offers several structural advantages. It lowers the upfront cost of a new Tesla, potentially broadening the buyer pool and supporting vehicle demand, especially important amid fluctuating EV market conditions. It creates a predictable revenue stream that compounds as the fleet grows and more owners try (and stick with) the software.
Legacy one-time purchasers still exist, but new growth is overwhelmingly subscription-based following the February cutoff.
Early data also suggests improving retention and satisfaction, as well. Tesla has rolled out iterative FSD updates, including v14 features, and expanded availability to additional markets. Recent regulatory approvals in parts of Europe have further boosted interest, with owners in newly enabled countries eager to activate the software they had been waiting for.
FSD is still supervised; regulatory hurdles for true unsupervised autonomy persist in many regions, including the United States, and competition in advanced driver-assistance systems is intensifying. Yet the Q2 numbers validate Tesla’s bet: by removing the large upfront commitment and making FSD accessible via subscription, the company has accelerated adoption faster than many anticipated.
What began as a controversial switch-up has become a clear win. With nearly 1.5 million subscribers, record attach rates, and nearly $1.8 billion in potential annual recurring revenue already in view, Tesla’s FSD business is transitioning from a promised future to a tangible, fast-growing profit engine.
If the momentum continues, and especially if unsupervised capabilities unlock robotaxi opportunities, the subscription flywheel could become one of the most valuable assets in Tesla’s portfolio.
Elon Musk claps back at France’s Tesla Full Self-Driving approval delay
Google’s massive stake in SpaceX will shock you
