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Ford cuts F-150 Lightning prices by nearly $10,000

(Credit: Ford)

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Ford has cut F-150 Lightning prices by nearly $10,000 on some configurations of the all-electric pickup, while other variants are seeing price cuts by at least $6,000.

Citing increased plant capacity, production scaling, cost reductions, and improving raw battery material costs, Ford said it was able to reduce the price of the F-150 Lightning to make it more affordable to customers.

While the Rouge Electric Vehicle Center in Dearborn, Michigan, is being upgraded to help triple the production rate of the all-electric pickup to 150,000 annually this fall, Ford is aiming to reduce costs to compete with the various EV trucks that are on and are coming to the market.

Ford F-150 Lightning sales up over 100% in Q2 2023 vs 2022

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REVC is currently closed due to the upgrades as they are nearing completion. However, the upgrades are already taking effect on the price of the vehicles.

Ford’s cuts have brought the Pro configuration, which is the most affordable, to below $50,000 as its price was adjusted by $9,979. The XLT 311A was also cut by this amount and now starts t $54,995. Other models were brought down by $8,479, $8,879, $6,979, and $6,079.

  • Pro – $49,995 – down $9,979
  • XLT 311A – $54,995 – down $9,479
  • XLT 312A – $59,995 – down $8,479
  • XLT 312A Extended Range – $69,995 – down $8,879
  • Lariat 510A – $69,996 – down $6,979
  • Lariat Extended Range – $77,495 – down $8,479
  • Platinum Extended Range – $91,995 – down $6,079

The launch of the F-150 Lightning was at perhaps the worst possible time for Ford, as rising materials costs and supply constraints had hiked the cost of the truck from its initially projected prices. At one point, Ford expected the Pro to be just below $40,000.

Chief Customer Officer for Ford, Marin Gjaja, commented on this:

“Shortly after launching the F-150 Lightning, rapidly rising material costs, supply constraints, and other factors drove up the cost of the EV truck for Ford and our customers. We’ve continued to work in the background to improve accessibility and affordability to help to lower prices for our customers and shorten the wait times for their new F-150 Lightning.”

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Ford is also offering a bonus $1,000 off for retail customers who build an XLT, Lariat, or Platinum F-150 Lightning through their dealer or Ford.com. This offer is valid from July 6 to July 31.

Ford EV drivers will also have access to 12,000 Tesla Superchargers next year due to a deal between the two companies that was reached earlier this Summer.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk shares big Tesla Optimus 3 production update

According to Musk, Tesla is in the final stages of completing Optimus 3, which he described as one of the world’s most advanced humanoid robots.

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Credit: Tesla China

Tesla CEO Elon Musk has stated that production of Optimus 3 could begin this summer. Musk shared the update in his interview at the Abundance Summit.

According to Musk, Tesla is in the final stages of completing Optimus 3, which he described as one of the world’s most advanced humanoid robots.

“We’re in the final stages of completion of Optimus 3, which is really going to be by far the most advanced robot in the world. Nothing’s even close. In fact, I haven’t even seen demos of robots that are as good as Optimus 3,” Musk said.

He also set expectations on the pace of Optimus 3’s production ramp, stating that the initial volumes of the humanoid robot will likely be very low. Musk did, however, also state that high production rates for Optimus 3 should be possible in 2027. 

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“I think we’ll start production on Optimus 3 this summer, but very slow at first, like sort of this classic S-curve ramp of manufacturing units versus time. And then, probably reach high volume production around summer next year,” he said.

Interestingly enough, the CEO hinted that Tesla is looking to iterate on the robot quickly, potentially releasing a new Optimus design every year.

“We’ll have Optimus 4 design complete next year. We’ll try to release a new robot design every year,” Musk stated.

Tesla has already outlined broader plans for scaling Optimus production beyond its first manufacturing line. Musk previously stated that Optimus 4 will be built at Gigafactory Texas at significantly higher production volumes.

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Initial production lines for the robot are expected to be located at Tesla’s Fremont Factory, where the company plans to establish a line capable of producing up to 1 million robots per year.

A larger production ramp is expected to occur at Gigafactory Texas, where Musk has previously suggested could eventually support production of up to 10 million robots per year.

“We’re going to launch on the fastest production ramp of any product of any large complex manufactured product ever, starting with building a one-million-unit production line in Fremont. And that’s Line one. And then a ten million unit per year production line here,” Musk said previously.

The comments suggest that while Optimus 3 will likely begin production at Fremont, Tesla’s larger-scale manufacturing push could arrive with Optimus 4 at Gigafactory Texas.

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Tesla showcases Optimus humanoid robot at AWE 2026 in Shanghai

Tesla’s humanoid robot was presented as part of the company’s exhibit at the Shanghai electronics show.

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Credit: Tesla/YouTube

Tesla showcased its Optimus humanoid robot at the 2026 Appliance & Electronics World Expo (AWE 2026) in Shanghai. The event opened Thursday and featured several Tesla products, including the company’s humanoid robot and the Cybertruck.

The display was reported by CNEV Post, citing information from local media outlet Cailian and on-site staff at the exhibition.

Tesla’s humanoid robot was presented as part of the company’s exhibit at the Shanghai electronics show. On-site staff reportedly stated that mass production of the robot could begin by the end of 2026.

Tesla previously indicated that it plans to manufacture its humanoid robots at scale once production begins, with its initial production line in the Fremont Factory reaching up to 1 million units annually. An Optimus production line at Gigafactory Texas is expected to produce 10 million units per year. 

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Tesla China previously shared a teaser image on Weibo showing a pair of highly detailed robotic hands believed to belong to Optimus. The image suggests a design with finger proportions and structures that closely resemble those of a human hand.

Robotic hands are widely considered one of the most difficult engineering challenges in humanoid robotics. For a system like Optimus to perform complex real-world tasks, from factory work to household activities, the robot would require highly advanced dexterity.

Elon Musk has previously stated that Optimus has the capability to eventually become the first real-world example of a Von Neumann machine, a self-replicating system capable of building copies of itself, even on other planets. “Optimus will be the first Von Neumann machine, capable of building civilization by itself on any viable planet,” Musk wrote in a post on X.

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Tesla Cybercab production line is targeting hundreds of vehicles weekly: report

According to the report, Tesla has been adding staff and installing new equipment at its Austin factory as it prepares to begin Cybercab production. 

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Credit: Tesla/X

Tesla is reportedly designing its Cybercab production line to manufacture hundreds of the autonomous vehicles each week once mass production begins. The effort is underway at Gigafactory Texas in Austin as the company prepares to start building the Robotaxi at scale.

The details were reported by The Wall Street Journal, citing people reportedly familiar with the matter.

According to the report, Tesla has been adding staff and installing new equipment at its Austin factory as it prepares to begin Cybercab production. 

People reportedly familiar with Tesla’s plans stated that the company has been growing its staff and bringing in new equipment to start the mass production of the Cybercab this April.

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The Cybercab is Tesla’s upcoming fully autonomous two-seat vehicle designed without a steering wheel or pedals. The vehicle is intended to operate primarily as part of Tesla’s planned Robotaxi ride-hailing network. 

“There’s no fallback mechanism here. Like this car either drives itself or it does not drive,” Musk stated during Tesla’s previous earnings call.

Tesla has indicated that Cybercab production could begin as soon as April, though Elon Musk has noted that early production will likely be slow before ramping over time. Musk has stated that the Cybercab’s slow ramp is due in no small part to the fact that it is a completely new vehicle platform

Tesla’s Cybercab is designed to work with the company’s Full Self-Driving (FSD) system and support its planned autonomous ride-hailing service. The company has suggested that the vehicle could cost under $30,000, making it one of Tesla’s most affordable models if produced at scale. Musk has confirmed in a previous X post that the vehicle will indeed be offered to regular consumers at a price below $30,000. 

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Musk has previously stated that Tesla could eventually produce millions of Cybercabs annually if demand and production capacity scale as planned.

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