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Ford is in ‘deep development’ of its next-generation EV pickup truck

Ford EV pickup concept (Credit: Tyler Kwon) *Not an official Ford design*

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Ford is in “deep development” of its next-generation electric vehicles, including a new, full-size EV pickup that will complement the automaker’s already-successful F-150 Lightning.

Ford has been working on several new developments for its “Model e” division dedicated toward EVs in hopes of creating an industry-leading platform. One of these developments, revealed last year, was an all-new pickup design that packs a completely new nameplate and is rumored to be a completely fresh slate for Ford to build upon.

Electric trucks have become a growing part of the overall EV market in the United States. Rivian, Ford, and General Motors all currently have competitive offers available, with Tesla, Lordstown Motors, and others planning to release additional pickups within the next year.

On last night’s Ford Earnings Call, CEO Jim Farley hinted toward the new EV pickup, and his comments seemed to solidify reports from late last year that indicated the company’s next electric truck would not be a transitional model that sports the same name as a gas model:

“Now, we are deep in the development of our second-generation EVs, including our next-generation electric full-size pickup, which, by the way, is awesome.”

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Farley’s vague and relatively undetailed comments are unsurprising, but they absolutely catalyze plenty of potential for a carmaker like Ford. The company has been selling the most-popular pickup brand in America for 46 consecutive years and America’s best-selling vehicle 41 times in the F-150 series.

The F-150 Lightning has also been a Ford EV pickup concept (Credit: Tyler Kwon), selling 15,671 units of the all-electric pickup in its first year on the market.

Ford F-150 Lightning wins MotorTrend’s 2023 Pickup Truck of the Year award

While details are scarce at the current time, Ford did detail some of the plans it has for the next-generation EV architecture, which will be developed completely from scratch. Farley said the new platform would encourage simplification, which should improve manufacturing and engineering through various streamlined processes. Ford will need it, too, especially as the company is planning to reach a volume potential of 1 million units with “just a handful of orderable combinations.”

Other things can be optimized. “We didn’t know that our wiring harness for Mach-E was 1.6 kilometers longer than it needed to be. We didn’t know it’s 70 pounds heavier, and that that’s worth $300 of battery. We didn’t know that we underinvested in braking technology to save on the battery size,” Farley added later in the call.

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While the two-row crossover is what Farley referred to as “the core civic of the EV business,” it still wants to focus on profitability, of course. Still, it intends to continue offering a strong and marketable product at a price that is attractive to customers and viable for Ford to continue bringing in profits.

Ford is still working through the kinks, and its business overall has plenty to optimize. …We left about $2 billion of profit on the table due to cost and especially continued supply chain issues,” Farley said. “These are the simple facts. And to say I’m frustrated is an understatement.”

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Quotes provided by The Motley Fool.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

Tesla Supercharger Diner officially opens: menu, prices, features, and more

Tesla’s Supercharger Diner in Los Angeles is open after seven years in the making.

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tesla diner in los angeles during daytime
Credit: Matt Hartman

Tesla has officially opened its Supercharger Diner in Los Angeles to the public for the first time. It is an 80-Supercharger lot with two movie screens and a full-service 24/7 diner that serves a wide variety of locally sourced food for patrons while they charge or even just stop by.

It is not exclusive to Tesla owners, as anyone can stop by to experience the Diner and movie theater. It officially opened to the public at 4:20 p.m. local time.

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In 2018, CEO Elon Musk said he was hoping to build a full-scale 50s era diner that served as a drive-in movie theater. Seven years later, it has officially come to life, and in typical Tesla fashion, it opened at a very appropriate time of day. We heard of people waiting as many as 13 hours for the site to open.

Tesla Diner Menu

BURGERS & SANDWICHES

  • Tesla Burger: $13.5
    • 1/3 lb. prime Brandt Beef with New School American cheese, lettuce, caramelized onions, pickles and Electric Sauce on a Martin’s Potato Roll
    • Add bacon: $3
    • Add Wagyu beef chili: $3
    • Add organic free-range fried egg: $2
    • Sub veggie patty
  • Hot Dog: $13
    • All-beef Snap-o-Razzo hot dog with mustard and onion pickle relish on a Martin’s Potato Roll. Served with fried potatoes
    • Add New School cheese sauce: $1
    • Add Wagyu beef chili: $1
  • Diner Club Sandwich: $13
    • Roasted turkey, Epio Bacon, blistered cherry tomatoes, lettuce, avocado and maple black pepper mayo on toasted Tartine buttermilk bread
  • Tuna Melt: $14
    • Wild-caught albacore tuna salad with New School American cheese and pickles on grilled Tartine buttermilk bread
  • Fried Chicken & Waffles: $15
    • Classic or spicy pickle-brined organic free-range chicken between two buttermilk waffles with maple black pepper mayo
    • Add New School cheese sauce: $1
    • Add bacon: $2
    • Add organic free-range fried egg: $3
    • Sub Martin’s Potato Roll
  • Grilled Cheese: $9
    • New School American cheese on grilled Tartine buttermilk bread
    • Add blistered tomatoes: $1
    • Add Avocado: $1.50
    • Add Epic Bacon: $3

ALL-DAY BREAKFAST

  • Egg Sandwich: $12
    • Two organic free-range scrambled eggs on a Martin’s Potato Roll with Epic Bacon, New School American cheese, baby arugula and Electric Sauce
    • Add avocado: $1.50
    • Substitute waffle Avocado Toast: $11
    • Sliced avocado, lime, tomatoes, pepitas, radish and arugula on toasted Tartine buttermilk bread
  • Greek Yogurt Parfait: $9
    • Strauss Creamery organic Greek yogurt, roasted strawberries, organic gluten-free granola and local honey
  • Breakfast Tacos: $9
    • Organic free-range scrambled eggs, beef chorizo, crispy potatoes and New School American cheese sauce folded inside two Tehachapi Grain Project organic flour tortillas. Served with a side of avocado crema
    • Sub bacon: $1
    • Add avocado: $1.50 Biscuits & Red Gravy: $15
  • Buttermilk biscuit with beef chorizo gravy and an organic free-range fried egg
  • House-Baked Cinnamon Roll: $7
    • Warm, frosted cinnamon roll with flaky salt

SIDES

  • Tallow-fried French fries: $4
    • Make it a cheese fries: $1 extra
    • Make it Wagyu chili cheese fries: $3 extra
  • Hash Brown Bites: $8
    • Crispy, tallow-fried shredded potatoes served with choice of dip
  • Wagyu Beef Chili Cup: $8
    • RC Provisons Wagyu beef chili with diced white onion and New School American cheese sauce
  • Buttermilk Waffle: $5 • Dusted with powdered sugar, served with real maple syrup
  • Market Salad: $10
    • Market kale and arugula, blistered cherry tomatoes, radishes, celery, shredded carrots, avocado, salted pepitas and toasted breadcrumbs.
    • Served with Dilly Ranch
    • Add roasted turkey: $3
    • Add fried chicken: $3.50
    • Add veggie patty: $4.50
    • Add tuna salad: $5
  • Epic Bacon:
    • $12 Four strips of maple-glazed black pepper bacon served with choice of dip

KIDS MENU

  • Kids Burger: $13
    • Prime Brandt Beef with New School American cheese
  • Kids’ Grilled Cheese: $13
    • New School American cheese on grilled Tartine buttermilk bread. No crust
  • Chicken Tenders: $13
    • Made with organic free-range chicken

DESSERTS

  • Soft Serve: $6
    • Chocolate, vanilla or swirl
  • Slice of Pie à la Mode: $12
    • Warm slice of Winston’s apple or pecan pie (gf) served with Valley Ford Creamery softserve a la mode
  • Chocolate Chip Cookie: $5
    • Warm chocolate chip cookie with flaky sea salt

DRINKS

  • Cane sugar sodas: $4 each: Cola, diet cola, lemon-lime, root beer, orange, black cherry or cream.
  • Milkshakes $8
    • Vanilla, chocolate or strawberry. Make it a Pie Shake for an extra $4
    • (apple or pecan).
  • Lemonade: $4
  • Organic Draft Kombucha: $8
  • Drip Coffee: $4
  • Nitro Cold Brew: $4.5
  • Espresso (hot, iced, decaf): $4
  • Cappuccino (hot, iced, decaf): $5.5
  • Latte (hot, iced, decaf): $6
  • Iced Nitro Matcha: $6.5
  • Charged Sodas:
    • Creamsicle: $7
      • Orange soda, cream soda, vanilla foam, fresh orange and orange popping boba
    • Shirley Temple: $7
      • Lemon-lime soda, grenadine, fresh lime and maraschino cherries
    • Lime Rickey: $7
      • Lemon-lime soda and fresh lime
    • Catawba Flip: $7
      • Grape soda, vanilla foam, nutmeg and grapes
    • Dirty Kombucha: $10
      • Citrus kombucha, vanilla foam, fresh orange and lime, maraschino cherries.

Tesla Diner Details

The opening of the Diner was launched by Franz von Holzhausen, Tesla’s Chief Designer:

There is also merchandise available at the Diner, including:

  • Tesla Bot Action Figure
  • Hollywood Retro Diner Tee
  • Tesla Sweets | Supercharged Gummies: Dog Mode Chill, Mango Bolt, and CyberBerry
  • Tesla Diner Trucker Hat
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Elon Musk

Elon Musk’s Neuralink posts massive update with new milestone

This is the first time Neuralink has successfully implanted two patients in a single day.

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neuralink link device with white background
(Credit: Neuralink)

Elon Musk’s Neuralink has posted a massive update with a new milestone that puts the company’s progress into perspective. Over the past few years, we have seen tremendous strides in Neuralink’s capabilities.

Now, the company has completed a new first, bringing more hope to the future of this revolutionary technology.

Neuralink’s third brain chip patient shares first video edited with BCI

Neuralink revealed in an update on Monday morning that it has officially completed two implants in a single day, with Patients 8 and 9 both receiving devices over the past weekend.

“Both participants are recovering well and in great spirits,” the company said in the short update. It did not disclose which day the surgeries were completed, but it did state explicitly that they both occurred on the same day:

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Musk said that Neuralink’s capabilities could do “life-changing good for ultimately millions, maybe billions, of people.” Right now, it is being used to help combat life-altering diseases, such as ALS, also known as Lou Gehrig’s Disease, as well as cervical spinal cord injuries.

Eventually, Neuralink could resolve things like anxiety, depression, and blindness, among many other ailments.

Its Link device also received FDA recognition for speech restoration earlier this year, marking a significant bit of progress in the program as it explores ways to cure ailments of various natures.

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Elon Musk

Elon Musk gives key update on plans for Tesla Diner outside of LA

More Tesla Supercharger Diners are on the way, Elon Musk says, as long as the initial one is successful.

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tesla diner supercharger in los angeles california at night
Credit: Tesla

Elon Musk has given a key update on its plans for the Tesla Supercharger Diner, as the first location in Los Angeles is set to open today, July 21.

The idea for the Supercharger Diner, which resembles a 50s-style eatery with elements of futuristic technology, is seven years in the making. Many wondered whether Tesla would expand its idea for a Supercharger restaurant outside of LA, and now we have an answer directly from Musk.

Elon Musk confirms awesome new features at Tesla Diner Supercharger

The Tesla CEO said that the company will establish these types of experiences “in major cities around the world, as well as at Supercharger sites on long distance routes.”

The Supercharger Diner has plenty of ways to draw in customers, and although the food and merchandise sold at the location will not be a major contributor to Tesla’s balance sheet, where investors want to see it, it could pay off in other ways.

The Diner is not exclusive to Tesla owners, so those who drive gas cars can still stop in for a burger, fries, and a shake while roaming around Los Angeles. The features of the Diner, however, do require a Tesla vehicle.

In-car ordering and movie screens syncing to the center touchscreen are two things that Tesla owners will enjoy that other drivers will not. These might be trivial, but the experience on its own could be a way that some consider buying a Tesla.

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It might sound crazy that a singular diner experience would flip someone to buy a car, but it’s not the most outlandish thing we’ve ever come across.

The question is where Tesla will plan to build these Supercharger Diners. Musk has already indicated that Starbase, Texas, will be one location, which fits with one of his other companies, SpaceX.

Austin could be an ideal location, but New York, Miami, Washington D.C., Boston, and plenty of other popular metro areas within the U.S. could see their own diners in the coming years.

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