Following U.S. President Donald Trump’s passage of tariffs on all steel and aluminum imports this week, Ford and General Motors (GM) are evaluating how to handle expected cost increases—with the two companies thus far having responded a little bit differently.
The Trump administration on Monday officially imposed a 25 percent tariff on all steel and aluminum imports into the U.S., after recently delaying tariffs threatened against Mexico and Canada for a month. In response, Ford CEO Jim Farley has said that Trump’s decision has so far only brought increased “cost and chaos” to the auto sector, while GM CEO Mary Barra says the automaker may be able to mitigate up to 50 percent of the impact of the tariffs, according to a report from Automotive News.
“President Trump has talked a lot about making our U.S. auto industry stronger, bringing more production here, more innovation to the U.S., and if this administration can achieve that, it would be, I think, one of the most signature accomplishments,” Farley said during an event on Tuesday. “So far, what we’re seeing is a lot of cost and a lot of chaos.”
Ford is looking to build up inventory where it can in order to prepare for even more widespread tariffs of 25 percent, expected to be lodged against all products from Mexico and Canada, per Trump’s original plans that have now been delayed. Despite the newly imposed metal tariffs, Ford has noted that most of its steel and aluminum materials currently come from within the U.S., though it’s also expecting to take on some of the increased costs facing other suppliers.
READ MORE ON TRUMP TARIFFS: Trump’s tariffs – Here’s what they mean for Tesla and the auto industry
In other recent statements, Ford has also expressed some level of optimism for the Trump administration’s plans for the auto industry. Executive Chairman Bill Ford recently said that Trump “clearly understands the importance of [the auto] industry,” adding that he is aware that the U.S. President “wants to be helpful” and saying that he feels “very confident” that Ford will have a say in future discussions within the administration’s auto efforts.
Others, including Canadian supplier Linamar, have been quick to criticize the tariff plans publicly, while GM has taken a slightly more cautious approach to the news. Barra has said that GM could mitigate as much as 30 to 50 percent of the cost impact of such tariffs, without requiring additional capital.
“We are prepared when we know exactly what’s going to happen,” Barra responded, as detailed in a separate story from Automotive News. “Of course, if tariffs are longer, there’s additional things that we’ve studied that we know we can do from a capital-efficient way.”
It’s not yet clear whether or not Trump will institute the more widespread tariffs on Mexico and Canada, after he delayed the plans by requiring each country’s military to assist with border control as a condition for delaying the plans for a month. The Trump administration also instituted a 10 percent tariff on imports from China, after many other countries have also established new tariffs on the country in the past several months.
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Tesla asking Canada for lower tariffs on Giga Shanghai-made vehicles: report
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Elon Musk
Tesla Cybercab coming next to Giga Berlin, Optimus possibly after
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said.
Tesla could add the Cybercab and Optimus humanoid robot to the production lineup at Giga Berlin, as per recent comments from CEO Elon Musk.
During a recent interview with Giga Berlin plant manager André Thierig, Musk identified the Cybercab as the most likely next major product for the German factory, with Optimus potentially following after.
“From a next major product standpoint, I think most likely is the Tesla Cybercab,” Musk said. He added that there are also “possibilities of Tesla Optimus” being produced in the facility.
Tesla has already begun production of the Cybercab in Giga Texas, with volume production expected to ramp this year. Based on Musk’s comments, it appears that if conditions align in Europe, Giga Berlin could eventually join that effort.
The CEO’s comments about Optimus coming to Gigafactory Berlin are quite unsurprising too considering that Musk has mentioned in the past that the humanoid robot will likely be Tesla’s highest volume product in the long run.
Giga Berlin will likely be able to produce mass volumes of Optimus, as the Model S and Model X lines being converted to an Optimus line in the Fremont Factory are already expected to produce 1 million units of the humanoid robot annually.
Apart from his comments about the Cybercab and Optimus, Elon Musk also confirmed that Giga Berlin has started ramping battery cell production and will continue expanding Model Y output, particularly as supervised Full Self-Driving (FSD) gains regulatory approvals in Europe.
Taken together, the remarks suggest Berlin’s role could evolve beyond vehicle assembly into a broader multi-product manufacturing hub, not just a regional Model Y plant.
Energy
Tesla Powerwall distribution expands in Australia
Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.
Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.
Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.
“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.
“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”
Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.
“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”
Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.
Elon Musk
Tesla Giga Berlin growth could stall if not “free from external influences”: Elon Musk
The comments were delivered in a pre-recorded video discussion.
Tesla CEO Elon Musk has reportedly warned that future expansion of Gigafactory Berlin could be jeopardized if the site does not remain “free from external influences.”
Musk’s comments were delivered in a pre-recorded video discussion with employees and came at a sensitive moment for the facility, where union representation has been a recurring issue.
According to reports from Handelsblatt and Der Spiegel, citing participants at the event, Musk suggested that if Giga Berlin is no longer “free from external influences,” further expansion would become unlikely. He did not, however, hint that the plant would shut down.
While Musk did not name IG Metall directly, his remarks were widely interpreted as referencing the union, which is currently the largest faction on the works council but does not hold a majority, as noted in an electrive report.
The video conversation was conducted between Musk in Austin and Grünheide plant manager André Thierig, then played back to the workforce in Germany. Works council elections are scheduled for early March, heightening the tension between management and organized labor.
The CEO has previously voiced concerns that stronger union influence could limit Tesla’s operational flexibility and long-term strategy in Germany.
Despite the warning on expansion, Musk praised the Giga Berlin site during the same address, describing it as one of the most advanced factories worldwide and highlighting its cleanliness and team culture.
The discussion also reportedly touched on battery cell production. According to attendees cited in German media, Musk indicated that Tesla has begun ramping cell production at the site. That would mark a notable shift from earlier expectations that large-scale cell manufacturing in Brandenburg would not begin until 2027.
Tesla Cybercab coming next to Giga Berlin, Optimus possibly after
Tesla Powerwall distribution expands in Australia
