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GM looks to close gap from Tesla with sizable EV tech hiring ramp
General Motors has announced that it will begin hiring 3,000 new employees across engineering, design, and information technology through Q1 201 in an attempt to begin preparing for a massive transition to produce all-electric vehicles.
In a press release from November 9th, GM announced its intentions to hire new talent that could introduce fresh ideas and innovative designs as the company begins to prepare for the “development of autonomous and electric vehicles and advanced platforms like the Ultium battery system.” The plan intends to increase GM’s efficiency as it transitions to new powertrains and vehicle types while keeping costs low to allow for affordable models for customers.
GM to hire 3,000 people to work on future products and "software as a service". Company expects an inflection mid-decade where public demand for EV's will increase, and with it, will come greater demand for software related services. $GM
— Phil LeBeau (@Lebeaucarnews) November 9, 2020
“As we evolve and grow our software expertise and services, it’s important that we continue to recruit and add diverse talent. This will clearly show that we’re committed to further developing the software we need to lead in EVs, enhance the customer experience, and become a software expertise-driven workforce,” GM President Mark Reuss said.
GM’s first steps in refining their new EV project involve developing and integrating “world-class software and services” that will increase the company’s vision for the future. This includes zero crashes, zero emissions, zero congestion, the press release says. There will be no shortage of employment opportunities. Everything from electrical engineers to infotainment software developers is being sought out by the legacy automaker, building onto the already-existing GM platform.
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- General Motors announced Monday, Nov. 9, 2020 it will hire 3,000 new employees across engineering, design and IT to help transform the future of product development and software as a service. GM will offer more remote opportunities than ever before as development of autonomous and electric vehicles and advanced platforms like the Ultium battery system continue at a fast pace. GM Software Automation Engineer Daniel Heintzel works with a telematics robot Wednesday, September 19, 2019 at the GM Infotainment Lab in Warren, Michigan. This facility now follows GM-mandated guidelines to help protect against the spread of COVID-19, including mandatory use of face masks and social distancing. (Photo by John F. Martin for General Motors)
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- General Motors announced Monday, Nov. 9, 2020 it will hire 3,000 new employees across engineering, design and IT to help transform the future of product development and software as a service. GM will offer more remote opportunities than ever before as development of autonomous and electric vehicles and advanced platforms like the Ultium battery system continue at a fast pace. GM Software Test Engineer Shashank Lakshmikanth conducts connectivity checks and stress tests Wednesday, September 19, 2019 at the GM Infotainment Lab in Warren, Michigan. This facility now follows GM-mandated guidelines to help protect against the spread of COVID-19, including mandatory use of face masks and social distancing. (Photo by John F. Martin for General Motors)
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- General Motors announced Monday, Nov. 9, 2020 it will hire 3,000 new employees across engineering, design and IT to help transform the future of product development and software as a service. GM will offer more remote opportunities than ever before as development of autonomous and electric vehicles and advanced platforms like the Ultium battery system continue at a fast pace. GM System Bench Lead Engineer Radha Iyer performs tests at the full system bench Wednesday, September 19, 2019 at the GM Electrical Integration Lab in Warren, Michigan. This facility now follows GM-mandated guidelines to help protect against the spread of COVID-19, including mandatory use of face masks and social distancing. (Photo by John F. Martin for General Motors)
Additionally, GM plans to improve upon its Vehicle Intelligence Platform, which includes its Tesla Autopilot rival, Super Cruise, a driver assistance feature. Recently, Consumer Reports controversially ranked Super Cruise above Tesla’s Autopilot, stating that the Elon Musk-headed company was a “distant second” compared to General Motors’ software.
GM has adopted a somewhat opened-mind regarding EVs and alternative forms of energy for passenger transportation. It has unveiled its Hummer EV, which will bring both the Tesla Cybertruck and the Rivian R1T some competition in the electric pickup truck market. However, some are still skeptical about GM’s total commitment to a full EV transition.
While the legacy automaker has committed to building 20 new fully-electric cars by 2023, it has also stated that it plans to allocate more than $20 billion of capital and engineering resources to its future EV programs through the next five years.
Tesla has officially launched its first branded Supercharger just months after initiating a new program that allows third-party companies to brand their own charging piles.
The site opened in Land O’ Lakes, Florida, and features eight V4 Supercharging stalls offering up to 325 kW of charging speed. It appears it was purchased by a company called Suncoast Credit Union. This particular branch is located Northeast of Tampa, which is on the Gulf of Mexico.
It features graphics of Florida animals, like alligators:
Here’s a video of the graphics being installed on the Tesla Superchargers at this site: https://t.co/oIfEPNZjAH pic.twitter.com/ENWakZ2qT9
— TESLARATI (@Teslarati) November 20, 2025
Tesla launched this program back in September, and it basically was a way to expand its Supercharger presence and also allow companies to pay for the infrastructure. Tesla maintains it. When it announced the “Supercharger for Business,” it said:
“Purchase and install Superchargers at your business. Superchargers are compatible with all electric vehicles, bringing EV drivers to your business by offering convenient, reliable charging.”
The program does a few things. Initially, it expands EV charging infrastructure and makes charging solutions more readily available for drivers. It can also attract people to those businesses specifically.
Tesla launches new Supercharger program that business owners will love
The chargers can also be branded with any logo that the business chooses, which makes them more personalized and also acts as an advertisement.
The best part is that the customers do not have to maintain anything about the Supercharger. Tesla still takes care of it and resolves any issues:
“We treat your site like we treat our sites. By providing you with a full-service package that includes network operations, preventative maintenance, and driver support, we’re able to guarantee 97% uptime–the highest in the industry.”
It appears the Superchargers will also appear within the in-car nav during routing, so they’ll be publicly available to anyone who needs to use them. They are still available to all EVs that have worked with Tesla to utilize its infrastructure, and they are not restricted to people who are only visiting the business.
Tesla has revealed its Cybertruck light bar installation fix after a recall exposed a serious issue with the accessory.
Tesla and the National Highway Traffic Safety Administration (NHTSA) initiated a recall of 6,197 Cybertrucks back in October to resolve an issue with the Cybertruck light bar accessory. It was an issue with the adhesive that was provided by a Romanian company called Hella Romania S.R.L.
Tesla recalls 6,197 Cybertrucks for light bar adhesive issue
The issue was with the primer quality, as the recall report from the NHTSA had stated the light bar had “inadvertently attached to the windshield using the incorrect surface primer.”
Instead of trying to adhere the light bar to the Cybertruck with an adhesive, Tesla is now going to attach it with a bracketing system, which will physically mount it to the vehicle instead of relying on adhesive strips or glue.
Tesla outlines this in its new Service Bulletin, labeled SB-25-90-001, (spotted by Not a Tesla App) where it shows the light bar will be remounted more securely:
The entire process will take a few hours, but it can be completed by the Mobile Service techs, so if you have a Cybertruck that needs a light bar adjustment, it can be done without taking the vehicle to the Service Center for repair.
However, the repair will only happen if there is no delamination or damage present; then Tesla could “retrofit the service-installed optional off-road light bar accessory with a positive mechanical attachment.”
The company said it would repair the light bar at no charge to customers. The light bar issue was one that did not result in any accidents or injuries, according to the NHTSA’s report.
This was the third recall on Cybertruck this year, as one was highlighted in March for exterior trim panels detaching during operation. Another had to do with front parking lights being too bright, which was fixed with an Over-the-Air update last month.
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Tesla is already expanding its Rental program aggressively
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Tesla is looking to expand its Rental Program aggressively, just weeks after the program was first spotted on its Careers website.
Earlier this month, we reported on Tesla’s intention to launch a crazy new Rental program with cheap daily rates, which would give people in various locations the opportunity to borrow a vehicle in the company’s lineup with some outrageous perks.
Along with the cheap rates that start at about $60 per day, Tesla also provides free Full Self-Driving operation and free Supercharging for the duration of the rental. There are also no limits on mileage or charging, but the terms do not allow the renter to leave the state from which they are renting.
🚨🚨 If you look up details on the Tesla Rental program on Google, you’ll see a bunch of sites saying it’s because of decreasing demand 🤣 pic.twitter.com/WlSQrDJhMg
— TESLARATI (@Teslarati) November 10, 2025
The program has already launched in a handful of locations, specifically, it has been confined to California for now. However, it does not seem like Tesla has any interest in keeping it restricted to the Golden State.
Job postings from Tesla now show it is planning to launch the Rental program in at least three new states: Texas, Tennessee, and Massachusetts.
The jobs specifically are listed as a Rental Readiness Specialist, which lists the following job description:
“The Tesla Rental Program is looking for a Rental Readiness Specialist to work on one of the most progressive vehicle brands in the world. The Rental Readiness Specialist is a key contributor to the Tesla experience by coordinating the receipt of incoming new and used vehicle inventory. This position is responsible for fleet/lot management, movement of vehicles, vehicle readiness, rental invoicing, and customer hand-off. Candidates must have a high level of accountability, and personal satisfaction in doing a great job.”
It also says that those who take the position will have to charge and clean the cars, work with clients on scheduling pickups and drop-offs, and prepare the paperwork necessary to initiate the rental.
The establishment of a Rental program is big for Tesla because it not only gives people the opportunity to experience the vehicles, but it is also a new way to rent a car.
Just as the Tesla purchasing process is more streamlined and more efficient than the traditional car-buying experience, it seems this could be less painful and a new way to borrow a car for a trip instead of using your own.
Tesla launches its new branded Supercharger for Business with first active station
Tesla reveals its Cybertruck light bar installation fix
