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An inauguration day primer on leadership from Elon Musk to Donald Trump

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On Inauguration Day, individuals all over the world were wondering what the U.S. presidency of Donald Trump will be like. The real estate tycoon, turned reality TV star, turned President of the United States, has met twice with serial tech entrepreneur Elon Musk and would be wise to take some lessons from his leadership model. Musk’s model of leadership has been the driving force behind innovative businesses and he has single-handedly changed how people around the world view energy and transportation.

Explain how your vision can help humankind. Elon Musk’s powerful vision, as articulated in his latest Master Plan, has always contained diverse elements that fit into a larger whole. Musk wants to accelerate the advent of sustainable energy, so that “we can imagine far into the future and life is still good.”

Mr. Trump can capture a somewhat dissatisfied electorate by laying out a vision that benefits all.

Define your terms. “Sustainability” is a word that’s now overused and applied differently, depending on purpose. For Elon Musk, “sustainable” energy is a concept that matters for everyone. He applies it to an energy economy that he argues “will run out of fossil fuels to burn and civilization will collapse.”

If Mr. Trump’s first 100 days resembles his campaign promises, his governmental reform agenda should be clear, concise, and digestible for all the electorate.

Live by what you preach. Musk has often been critiqued for his nontraditional approaches to business, including investments and borrowing. Musk said, “If I ask investors to put money in, then I feel morally I should put money in as well. I should not ask people to eat from the fruit bowl if I have not myself been willing to eat from the fruit bowl.” He is reported to have invested over $100 million of his own money into SpaceX, around $10 million into SolarCity, and $55 million into Tesla Motors, Inc. Even when his companies have experienced volatility, Musk has been resolute in his commitment and self-confident in his decisions.

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Never a shrinking wallflower, Mr. Trump, nonetheless, will have to demonstrate that he can empathize with U.S. citizens of all demographics and beliefs by making sacrifices for the good of all.

Be honest and forthright. In order to make his vision of mass produced fully electric cars a reality, in 2010, Tesla was awarded a milestone-based loan, requiring matching private capital obtained via public offering, by the DOE as part of the Advanced Technology Vehicle Manufacturing program. Tesla repaid the full loan facility with interest in 2013, becoming the only American car company at the time to have fully repaid the government. “I would like to thank the Department of Energy and the members of Congress and their staffs that worked hard to create the ATVM program, and particularly the American taxpayer from whom these funds originate,” said Elon Musk. “I hope we did you proud.”

Mr. Trump, too, should make it a habit to take the high road whenever possible, graciously accepting challenges and thanking individuals across both sides of the U.S. political spectrum for their help.

Do it yourself. Musk’s experience is grounded in his education at the University of Pennsylvania, where, at the age of 24, he received a Bachelor of Science degree in physics from the College of Arts and Sciences, and a Bachelor of Science degree in economics from the Wharton School of Business. He worked toward but did not complete a doctorate in applied physics and materials science at Stanford University. Musk has applied his training as an applied engineer into the systems level of design. He is said to work 100 hours per week, side-by-side with his engineers. He is known to test-drive changes being made to Tesla vehicles before it goes out to customers.

Mr. Trump, who is said to be more of a delegator than a decision-maker, would be well-advised to get into the details of governance, to be less of a talker and more of a doer in the model of Elon Musk.

Back up your policies with peer-reviewed data. Musk argues that the move away from fossil fuels is inevitable, and “virtually all scientists agree that dramatically increasing atmospheric and oceanic carbon levels is insane.” According to NASA, 97% of climate scientists agree that climate-warming trends over the past century are very likely due to human activities, and most of the leading scientific organizations worldwide have issued public statements endorsing this position.

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Mr. Trump should look to multi-layered, data-driven sources as the foundation for his policies in order to best serve  U.S. citizens.

Seek out and listen to feedback. Musk looks to other innovators as sources of ideas and systems analysis. He retains contact with former business associates and considers their opinions and approaches against his own. Constantly engaged in self-analysis, Musk reflects on what he has accomplished, the people who have helped along the way, and how the process could be improved.

Mr. Trump would be well-served to slow down and engage in a habit of self-reflection at regular intervals; it is critical for his success as the U.S. president and for the future health of the United States.

Carolyn Fortuna is a writer and researcher with a Ph.D. in education from the University of Rhode Island. She brings a social justice perspective to environmental issues. Please follow me on Twitter and Facebook and Google+

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Tesla Semi lands the biggest electric truck deal in U.S. history

Tesla leads a record 2,500 truck order, but not every truck will be a Semi.

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Tesla has landed the largest electric truck order in U.S. history. ZET SCALE, a new alliance of shippers and carriers, named Tesla its primary manufacturer on Tuesday for an initial order of 2,500 electric Class 8 trucks. The deal alone would nearly double the number of electric heavy trucks operating in the country.

According to the press release from Catalyst Mobility, the nonprofit formerly known as CALSTART, Kenworth, RIDE and Volvo were also selected as secondary manufacturers that carriers can pick if their operations call for it. No split between the four brands has been published, so the exact number of Semis in the order is not yet known.

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Tesla won the top slot through a competitive request for proposals. The alliance, which Catalyst Mobility runs with the Smart Freight Centre, scored bidders on price, range, charging capability and production capacity. Pooling freight demand from founding shippers, including Microsoft and PepsiCo, let every truck maker bid lower than it would for a single fleet. “The Tesla Semi is designed for lower cost per mile operations than diesel,” said Dan Priestley, director of the Tesla Semi program, as noted in the press release.

The financing is built to pull in carriers who have avoided electric trucks. ZET Financial is issuing the purchase order for all 2,500 units and will place them with fleets through a fair market value lease. The trucks will be deployed over the next few years across 10 freight hubs in Los Angeles, Stockton, Bakersfield, Seattle and Tacoma, Houston, Dallas, San Antonio, Chicago, Atlanta, and the Newark and New York area. ZET SCALE says the first order is only the opening round, with a longer term goal of 10,000 trucks or more.

Even if Tesla ends up with only a majority share, it would still be the biggest Semi deal to date. Einride’s 500 unit order in August was the previous record, and WattEV’s 370 truck order in May was the largest California deal at the time. Einride’s CEO has since said he expects all 500 trucks delivered by the end of 2027.

The announcement lands two days before Tesla formally inaugurates its Semi factory in Nevada on September 24. The 1.7 million square foot plant sits next to Gigafactory Nevada’s 4680 cell lines and is designed for 50,000 trucks a year.

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Tesla integrates Grok Bot into its vehicles for the ultimate personal assistant

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Credit: Grok

Tesla has expanded Grok from an in-car chatbot into a hands-free work assistant. On September 22, Tesla officially launched Grok Bot capability, confirming that drivers can now manage email, calendars, files, chats, and tasks by voice and then hand more ambitious errands to the AI-fueled productivity cheat code.

Grok itself is built by xAI. The new car features split into two layers: Connectors link Grok to outside accounts. Grok Bot, currently limited to SuperGrok Heavy subscribers, can complete multi-step tasks such as placing a usual coffee order, booking a reservation, or scheduling an appointment. It truly puts the driver in a nearly complete hands-free driving and productivity setting, with ironically the only task truly requiring your hands being to touch the “Start Self-Driving” button.

We were granted access to Grok Bot’s Tesla integration a few weeks back, and we’ve been able to do a handful of things with it. On a handful of occasions, we’ve used it to order food and have it ready for pickup slightly later into the evening; we’ve managed to pick up groceries after a day of errands with Grok Bot, and outside of the car, it’s helped with budgeting and even my fantasy football draft.

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Tesla shows another way to utilize it: in their demo, a driver says “Hey Grok,” asks the assistant to check an inbox, and hears that a message concerns a weekend reservation. Grok then scans the calendar, reports no conflicts, and confirms the Tahoe trip is clear. It can also add check-in details to a road-trip itinerary. The point is not novelty chat. It is keeping eyes on the road, or on Full Self-Driving, while the car handles the paperwork of a trip:

This Grok rollout is not a gadget add-on as much as it is Tesla’s thesis in software form: the car should stop being a machine you operate and start being a room you occupy.

Connectors and Grok Bot treat the cabin as an office that happens to move, and that has truly been Tesla’s intention for years now. The car has slowly become an extension of a home more than a vehicle. Inbox, calendar, groceries, takeout, and reservations become voice work, not dashboard chores that you need to do before you get in your car.

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Responsibility shifts from the driver to the stack, and as many Tesla owners rely on FSD for travel, Grok Bot now handles the monotony of dinner reservations or appointments.

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X changed how everyone gets paid, and this lawsuit shows why

X sued a Bitcoin account network over fake payouts as its creator pay model shifts

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Elon Musk’s X has taken a Bitcoin-focused engagement ring to court, and the case doubles as a receipt for how differently the platform pays creators today. The company filed suit in the High Court of England and Wales against Vivek Kumar Sen and Zamyang Sherpa, alleging the pair ran six accounts, including @Vivek4real_, @Bitcoin_Teddy and @TrendingBitcoin, as one coordinated operation to fake the kind of engagement that used to translate directly into money.

According to the filing, first reported by Gizmodo, the accounts posted near identical “BREAKING” crypto headlines seconds apart, in one case 11 seconds, then had three more handles like, reply to and repost the material to manufacture what X called “a false appearance of genuine, human communication and interaction.” X says the scheme pulled in at least £207,384, about $278,000, and pegs its own investigation and remediation costs at another £75,000. The accounts were suspended August 18. X general counsel James Burnham announced the case on X last weekend, writing that the company “will act forcefully to protect our platform and the earnings of genuine creators.” Musk’s own reaction, posted shortly after, was three words: “Don’t mess with 𝕏.”

The timing lines up with a a recent update to how X pays its creators. The program these accounts allegedly gamed, Creator Revenue Sharing, launched in mid 2023 and paid out based on how much a post got engaged with. Originality was never part of the formula, which is exactly how the platform ended up flooded with recycled clips, copy pasted “BREAKING” posts and replies engineered purely to farm reactions from paying subscribers.

X tried patching the model more than once, including an April cut to aggregator payouts and a March regional weighting change that Musk personally paused hours after it was announced. X retired Creator Revenue Sharing for good on September 7 and opened its replacement, Original Content Rewards, the next day.

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The new math is stricter. Payouts now come only from qualified impressions, meaning unique Home Timeline views from Premium subscribers where at least half the post is visible, and replies no longer count toward eligibility at all. Copied posts, reuploaded media and reposts without meaningful changes are explicitly excluded. Allegra Jacchia, senior product manager for Creators at SpaceXAI, which now runs X’s product and AI work following xAI’s acquisition of the platform, put it bluntly, saying the goal is to reward creators who bring original ideas and perspective, “not those who have become best at gaming the system.”

Read that way, the lawsuit isn’t really about six crypto accounts. It’s X putting a dollar figure on what the old incentive structure cost, then suing to collect it right as the new one goes live. For live updates on how the case and the new rewards program shake out, follow @Teslarati on X.

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