Lucid Group released details regarding the unveiling of the Pure and Touring trim levels of its introductory electric sedan, the Air, today. Lucid teased the vehicles through a video it released on its Twitter.
The vehicles are set to be unveiled on November 15 at 1:00 P.M. EST, ahead of the first Air Touring delivery, which will take place on the same day at the company’s studio in Beverly Hills.
After launching several luxury and highly-priced trims over the past year, Lucid is now looking to launch two more configurations of the Air all-electric sedan at prices that are slightly more affordable.
There’s something in the Air — and beyond. Join us for a global Lucid Launch Event where we’ll unveil the full #LucidAir family to the world, and provide a peek at our next force of nature.
RSVP at https://t.co/XJjqNjJLrT pic.twitter.com/feUX32xIlk
— Lucid Motors (@LucidMotors) November 3, 2022
Lucid Air Pure
The Lucid Air Pure, the company’s base mode, will have a starting price of $87,400 and will launch with a dual-motor, all-wheel-drive configuration. Specs for this trim level and EPA-estimated range ratings will be released on November 15.
The Pure was initially geared for a price lower than $70,000 in the United States with the EV tax credit. However, nearly every vehicle on the market has increased in price since then, and car companies have adjusted due to increased costs across the supply chain.
Tesla Model S Long Range Plus now boasts 409 miles per charge: report
Lucid Air Touring
Additionally, the Lucid Air Touring will also be unveiled during the event. Starting at $107,400, the Touring trim level features “a fine balance of performance, luxury, design, and space.” It features the Air’s single-piece glass canopy that spans from the base of the windshield and extends over the heads of front passengers. Lucid also plans to release more details regarding this trim level on November 15.
Air Touring availability was pushed back to Q4 2022 earlier this year, so it will be interesting to see if Lucid aligns with that after the unveiling event later this month. The company has struggled to ramp production and deliveries of its vehicles, but it is going through normal growing pains that nearly every car company in history has experienced.
Lucid’s Project Gravity
While many may have thought the teaser Lucid published on Twitter could have been a potential unveiling of the Gravity SUV, it does not seem to be the case. However, Lucid did state in its press release that it would release additional details about Project Gravity, which was revealed in 2021. Lucid CEO/CTO Peter Rawlinson said the company plans to launch the Gravity SUV in the latter half of 2023.
The event will take place during the LA Auto Show Week, and Lucid has several things planned for spectators:
- During the week of November 15, all five trim levels – from Air Pure to Air Sapphire – will be on display for media, customers, and fans at the Lucid Studio Beverly Hills. Lucid will also celebrate the global premiere at the Beverly Hills Studio the evening of Tuesday, November 15, with a celebration event for select media, customers, and VIPs.
- Derek Jenkins, Senior Vice President of Design and Brand, will be featured at CDN Forum LA taking place during Automobility at the Los Angeles Auto Show on Thursday, November 17. Lucid is also a sponsor of CDN’s LA Design Night that evening at the Los Angeles Convention Center. Both the recently unveiled Lucid Air Pure and Air Sapphire, the world’s most powerful sedan, will be on display.
- Peter Rawlinson, CEO and CTO, will deliver the opening keynote at the Automotive News World Congress on Friday, November 18, discussing why efficiency is the new imperative for electric vehicles and how it has been central to all aspects of the development of every Lucid vehicle.
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Tesla China rolls out Model 3 insurance subsidy through February
Eligible customers purchasing a Model 3 by February 28 can receive an insurance subsidy worth RMB 8,000 (about $1,150).
Tesla has rolled out a new insurance subsidy for Model 3 buyers in China, adding another incentive as the automaker steps up promotions in the world’s largest electric vehicle market.
Eligible customers purchasing a Model 3 by February 28 can receive an insurance subsidy worth RMB 8,000 (about $1,150).
A limited-time subsidy
The insurance subsidy, which was announced by Tesla China on Weibo, applies to the Model 3 RWD, Long Range RWD, and Long Range AWD variants. Tesla stated that the offer is available to buyers who complete their purchase on or before February 28, as noted in a CNEV Post report. The starting prices for these variants are RMB 235,500, RMB 259,500, and RMB 285,500, respectively.
The Tesla Model 3 Performance, which starts at RMB 339,500, is excluded from the subsidy. The company has previously used insurance incentives at the beginning of the year to address softer seasonal demand in China’s auto market. The program is typically phased out as sales conditions stabilize over the year.
China’s electric vehicle market
The insurance subsidy followed Tesla’s launch of a 7-year low-interest financing plan in China on January 6, which is aimed at improving vehicle affordability amid changing policy conditions. After Tesla introduced the financing program, several automakers, such as Xiaomi, Li Auto, Xpeng, and Voyah, introduced similar long-term financing options.
China’s electric vehicle market has faced additional headwinds entering 2026. Buyers of new energy vehicles are now subject to a 5% purchase tax, compared with the previous full exemption. At the same time, vehicle trade-in subsidies in several cities are expected to expire in mid-November.
Tesla’s overall sales in China declined in 2025, with deliveries totaling 625,698 vehicles, down 4.78% year-over-year. Model 3 deliveries increased 13.33% to 200,361 units, while Model Y deliveries, which were hampered by the changeover to the new Model Y in the first quarter, fell 11.45% to 425,337 units.
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Tesla hiring Body Fit Technicians for Cybercab’s end of line
As per Tesla’s Careers website, Body Fit Technicians for the Cybercab focus on precision body fitment work, including alignment, gap and flush adjustments.
Tesla has posted job openings for Body Fit Technicians for the Cybercab’s end-of-line assembly, an apparent indication that preparations for the vehicle’s initial production are accelerating at Giga Texas.
Body Fit Technicians for Cybercab line
As per Tesla’s Careers website, Body Fit Technicians for the Cybercab focus on precision body fitment work, including alignment, gap and flush adjustments, and certification of body assemblies to specification standards.
Employees selected for the role will collaborate with engineering and quality teams to diagnose and correct fitment and performance issues and handle detailed inspections, among other tasks.
The listing noted that candidates should be experienced with automotive body fit techniques and comfortable with physically demanding tasks such as lifting, bending, walking, and using both hand and power tools. The position is based in Austin, Texas, where Tesla’s main Cybercab production infrastructure is being built.
Cybercab poised for April production
Tesla CEO Elon Musk recently reiterated that the Cybercab is still expected to start initial production this coming April. So far, numerous Cybercab test units have been spotted across the United States, and recent posts from the official Tesla Robotaxi account have revealed that winter tests in Alaska for the autonomous two-seater are underway.
While April has been confirmed as the date for the Cybercab’s initial production, Elon Musk has also set expectations about the vehicle’s volumes in its initial months. As per the CEO, the Cybercab’s production will follow a typical S-curve, which means that early production rates for the vehicle will be very limited.
“Initial production is always very slow and follows an S-curve. The speed of production ramp is inversely proportionate to how many new parts and steps there are. For Cybercab and Optimus, almost everything is new, so the early production rate will be agonizingly slow, but eventually end up being insanely fast,” Musk wrote in a post on X.
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Swedish unions consider police report over Tesla Megapack Supercharger
The Tesla Megapack Supercharger opened shortly before Christmas in Arlandastad, outside Stockholm.
Swedish labor unions are considering whether to file a police report related to a newly opened Tesla Megapack Supercharger near Stockholm, citing questions about how electricity is supplied to the site. The matter has also been referred to Sweden’s energy regulator.
Tesla Megapack Supercharger
The Tesla Megapack Supercharger opened shortly before Christmas in Arlandastad, outside Stockholm. Unlike traditional charging stations, the site is powered by an on-site Megapack battery rather than a direct grid connection. Typical grid connections for Tesla charging sites in Sweden have seen challenges for nearly two years due to union blockades.
Swedish labor union IF Metall has submitted a report to the Energy Market Inspectorate, asking the authority to assess whether electricity supplied to the battery system meets regulatory requirements, as noted in a report from Dagens Arbete (DA). The Tesla Megapack on the site is charged using electricity supplied by a local company, though the specific provider has not been publicly identified.
Peter Lydell, an ombudsman at IF Metall, issued a comment about the Tesla Megapack Supercharger. “The legislation states that only companies that engage in electricity trading may supply electricity to other parties. You may not supply electricity without a permit, then you are engaging in illegal electricity trading. That is why we have reported this… This is about a company that helps Tesla circumvent the conflict measures that exist. It is clear that it is troublesome and it can also have consequences,” Lydell said.
Police report under consideration
The Swedish Electricians’ Association has also examined the Tesla Megapack Supercharger and documented its power setup. As per materials submitted to the Energy Market Inspectorate, electrical cables were reportedly routed from a property located approximately 500 meters from the charging site.
Tomas Jansson, ombudsman and deputy head of negotiations at the Swedish Electricians’ Association, stated that the union was assessing whether to file a police report related to the Tesla Megapack Supercharger. He also confirmed that the electricians’ union was coordinating with IF Metall about the matter. “We have a close collaboration with IF Metall, and we are currently investigating this. We support IF Metall in their fight for fair conditions at Tesla,” Jansson said.
Tesla China rolls out Model 3 insurance subsidy through February
Tesla hiring Body Fit Technicians for Cybercab’s end of line
