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Model X Production Delayed Until 2014
By BRADLEY BERMAN
The Tesla Model X at the 2013 Detroit auto show.Paul Sancya/Associated Press The Tesla Model X at the 2013 Detroit auto show.
Tesla Motors has confirmed that production of its all-wheel-drive Model X electric crossover will begin in late 2014, a year later than the company had originally announced. The revised timing was described in the company’s Form 10-K filed with the Securities and Exchange Commission last Thursday.
When Tesla first revealed the Model X in February 2012, the company said production would begin at the end of 2013, with deliveries following in 2014. Nearly a year later, at the Detroit auto show last January, Elon Musk, Tesla’s chief executive, made the first public statement about the shift in the schedule. Mr. Musk said production of the Model X would begin in the second half of 2014, according to Reuters.
While Tesla has been saying since the Detroit auto show in January that Model X production would begin in 2014, “our recent 10-K was the first written verification of that,” Shanna Hendricks, a Tesla spokeswoman, said in an e-mail.
“I almost have trouble calling this a delay in Model X, because that makes it sound like we’ve run into problems with Model X, and it’s taking longer than we thought, and it’s out of our control,” Ms. Hendricks wrote. “When, really, we’re consciously pushing back timing to allow ourselves to focus on its production and product enhancements in Model S.”
While Tesla did encounter production delays and problems with its first car, the Roadster, deliveries of the first Tesla Model S sedans were made in early June 2012, a few weeks earlier than originally projected. But in the first few months of Model S production, the company fell short of its own targets, delivering only about 250 cars. By the end of last year, the pace had picked up.
Converting customers with reservations into actual deliveries is critical for the company’s financial health. Tesla reported a fourth-quarter net loss of $81.5 million but says it expects to be profitable sometime in 2013. “We are very focused on achieving profitability and maintaining that profitability,” Ms. Hendricks said.
Tesla has not started putting alpha or beta versions of the Model X on the road for testing, Ms. Hendricks said. Tesla is “still finalizing the design prototype that has been on display at both Detroit and Geneva motor shows,” she wrote. The crossover’s most prominent design feature is the use of “falcon doors,” which are hinged at the top and rise like wings.
The Model X is built on the same platform as the Model S sedan. Tesla’s 10-K document provides this description of the Model X: “This unique vehicle has been designed to fill the niche between the roominess of a minivan and the style of an S.U.V., while having high-performance features such as a dual-motor all-wheel-drive system.”
Reservations for the standard Model X require a $5,000 deposit, while the Signature version requires a $40,000 deposit.
Prices for the Model X have not been announced. Tesla’s 10-K document states: “We anticipate that we will make Model X available with 60 kWh and 85 kWh battery pack options, with pricing of each version similar to those of a comparably equipped Model S.” Prices for the Model S sedan include a standard 60-kilowatt-hour version for $69,900 and an 85-kilowatt-hour model for $79,900. Many buyers are eligible for a $7,500 federal tax credit.
The company continues to state Model X production targets of 10,000 to 15,000 cars a year. There is still some wiggle room on the actual start of production with Mr. Musk stating “the second half of 2014” at the Detroit auto show while the S.E.C. documents state “late 2014.” Tesla’s Web site simply says, “Deliveries begin 2014.”
Elon Musk shared an incredible detail about Tesla Cybercab’s potential efficiency, as the company has hinted in the past that it could be one of the most affordable vehicles to operate from a per-mile basis.
ARK Invest released a report recently that shed some light on the potential incremental cost per mile of various Robotaxis that will be available on the market in the coming years.
The Cybercab, which is detailed for the year 2030, has an exceptionally low cost of operation, which is something Tesla revealed when it unveiled the vehicle a year and a half ago at the “We, Robot” event in Los Angeles.
Musk said on numerous occasions that Tesla plans to hit the $0.20 cents per mile mark with the Cybercab, describing a “clear path” to achieving that figure and emphasizing it is the “full considered” cost, which would include energy, maintenance, cleaning, depreciation, and insurance.
Probably true
— Elon Musk (@elonmusk) January 22, 2026
ARK’s report showed that the Cybercab would be roughly half the cost of the Waymo 6th Gen Robotaxi in 2030, as that would come in at around $0.40 per mile all in. Cybercab, at scale, would be at $0.20.
Credit: ARK Invest
This would be a dramatic decrease in the cost of operation for Tesla, and the savings would then be passed on to customers who choose to utilize the ride-sharing service for their own transportation needs.
The U.S. average cost of new vehicle ownership is about $0.77 per mile, according to AAA. Meanwhile, Uber and Lyft rideshares often cost between $1 and $4 per mile, while Waymo can cost between $0.60 and $1 or more per mile, according to some estimates.
Tesla’s engineering has been the true driver of these cost efficiencies, and its focus on creating a vehicle that is as cost-effective to operate as possible is truly going to pay off as the vehicle begins to scale. Tesla wants to get the Cybercab to about 5.5-6 miles per kWh, which has been discussed with prototypes.
Additionally, fewer parts due to the umboxed manufacturing process, a lower initial cost, and eliminating the need to pay humans for their labor would also contribute to a cheaper operational cost overall. While aspirational, all of the ingredients for this to be a real goal are there.
It may take some time as Tesla needs to hammer the manufacturing processes, and Musk has said there will be growing pains early. This week, he said regarding the early production efforts:
“…initial production is always very slow and follows an S-curve. The speed of production ramp is inversely proportionate to how many new parts and steps there are. For Cybercab and Optimus, almost everything is new, so the early production rate will be agonizingly slow, but eventually end up being insanely fast.”
Elon Musk
Elon Musk to attend 2026 World Economic Forum at Davos
The Tesla CEO was confirmed as a last-minute speaker for a session with BlackRock CEO Larry Fink.
Elon Musk is poised to attend the 2026 World Economic Forum in Davos. The Tesla CEO was confirmed as a last-minute speaker for a session with BlackRock CEO Larry Fink, signaling a thaw in Musk’s long-strained relationship with the event.
A late addition
Organizers of the World Economic Forum confirmed that Elon Musk was added shortly before the event to a Thursday afternoon session, where he was scheduled to speak with Fink, as noted in a Bloomberg News report. Musk’s upcoming appearance marks Musk’s first participation in the forum, which annually draws political leaders, business executives, and global media to Davos, Switzerland.
Musk’s attendance represents a departure from his past stance toward the event. He had been invited in prior years but declined to attend, including in 2024. His upcoming appearance followed remarks from his political ally, Donald Trump, who addressed the forum earlier in the week with a wide-ranging speech.
A previously strained relationship
Musk had frequently criticized the World Economic Forum in the past, describing it as elitist and questioning its influence. In earlier posts, he characterized the gathering as “boring” and accused it of functioning like an unelected global authority. Those remarks contributed to a long-running distance between Musk and WEF organizers.
The forum previously said Musk had not been invited since 2015, though that position has since shifted. Organizers indicated last year that Musk was welcome amid heightened interest in his political and business activities, including his involvement in the Trump administration’s Department of Government Efficiency (DOGE). Musk later stepped away from that role.
Despite his friction with the World Economic Forum, Musk has remained central to several global events, from SpaceX’s provision of satellite internet services in geopolitically sensitive regions through Starlink to the growing use of xAI’s Grok in U.S. government applications.
News
Tesla states Giga Berlin workforce is stable, rejects media report
As per the electric vehicle maker, production and employment levels at the facility remain stable.
Tesla Germany has denied recent reports alleging that it has significantly reduced staffing at Gigafactory Berlin. As per the electric vehicle maker, production and employment levels at the facility remain stable.
Tesla denies Giga Berlin job cuts report
On Wednesday, German publication Handelsblatt reported that Tesla’s workforce in Gigafactory Berlin had been reduced by about 1,700 since 2024, a 14% drop. The publication cited internal documents as its source for its report.
In a statement to Reuters, Tesla Germany stated that there has been no significant reduction in permanent staff at its Gigafactory in Grünheide compared with 2024, and that there are no plans to curb production or cut jobs at the facility.
“Compared to 2024, there has been no significant reduction in the number of permanent staff. Nor are there any such plans. Compared to 2024, there has been no significant reduction in the number of permanent staff. Nor are there any such plans,” Tesla noted in an emailed statement.
Tesla Germany also noted that it’s “completely normal” for a facility like Giga Berlin to see fluctuations in its headcount.
A likely explanation
There might be a pretty good reason why Giga Berlin reduced its headcount in 2024. As highlighted by industry watcher Alex Voigt, in April of that year, Elon Musk reduced Tesla’s global workforce by more than 10% as part of an effort to lower costs and improve productivity. At the time, several notable executives departed the company, and the Supercharger team was culled.
As with Tesla’s other factories worldwide, Giga Berlin adjusted staffing during that period as well. This could suggest that a substantial number of the 1,700 employees reported by Handelsblatt were likely part of the workers who were let go by Elon Musk during Tesla’s last major workforce reduction.
In contrast to claims of contraction, Tesla has repeatedly signaled plans to expand production capacity in Germany. Giga Berlin factory manager André Thierig has stated on several occasions that the site is expected to increase output in 2026, reinforcing the idea that the facility’s long-term trajectory remains growth-oriented.
Elon Musk shares incredible detail about Tesla Cybercab efficiency
Elon Musk to attend 2026 World Economic Forum at Davos
