News
NASA set for upcoming Mars mission to seek signs of ancient life on the red planet
Just three weeks ahead of liftoff, NASA and launch provider United Launch Alliance (ULA) announced that NASA’s Mars 2020 rover, Perseverance, and its Martian helicopter sidekick, Ingenuity, were mated with the Atlas V 541 rocket that will kick off the seven-month journey to the Red Planet. The precious cargo encapsulated inside of a protective payload fairing was carefully hoisted by crane operators to rest atop the Atlas V rocket. The payload joins the Atlas V common core booster, four solid rocket boosters, and the Centaur upper stage to achieve the stack’s final flight configuration height of 197 feet (60 meters).
The United Launch Alliance (ULA) payload fairing with NASA’s Mars 2020 Perseverance rover secured inside is positioned on top of the ULA Atlas V rocket inside the Vertical Integration Facility (VIF) at Space Launch Complex 41 at Cape Canaveral Air Force Station in Florida on July 7, 2020. (Image Credit: NASA/Kim Shiflett)
The final stacking procedure was completed inside of the Vertical Integration Facility (VIF) at Cape Canaveral Air Force Station’s Space Launch Complex 41 (SLC-41). The rocket and payload will remain inside the protective structure and complete final check out tests until it is time quite literally roll to the launchpad. Crane operators first set down the payload for a soft touch to begin final full physical and electrical connection. The spacecraft and rocket will undergo integrated electrical testing as well as a battery of other tests as separate spacecraft and simultaneously as one complete unit.
On Friday (July 10), ULA president and chief executive officer, Tory Bruno, stated on Twitter that the Integrated Systems Test (IST) had been completed successfully. According to a previous mission statement posted to the ULA blog site, the IST is a typical pre-launch run down of the various connected systems between the spacecraft and launch vehicle to “verify proper functionality of launch vehicle systems, (and) conduct a simulated countdown and run through the launch sequence.”
The launch vehicle and integrated payload will remain inside the VIF undergoing mission-specific activities and final system checkouts over the next two weeks. Once all pre-flight activities have been successfully completed, approximately two days ahead of the scheduled launch attempt, the entire stack located on top of the Mobile Launch Platform will make the 1,800ft (550 meters) trip to the SLC-41 launchpad which will take about forty-minutes on a modified railway.
Known as an astrobiology mission and outfitted with seven instruments, the Perseverance rover will conduct new science, sample collection, and test new technology in search of ancient microbial life on the distant planet. The rover will spend the length of one Martian year – two Earth years – exploring the region around its landing site. It will collect and cache samples of the Martian surface to possibly be collected and returned to Earth by future joint missions currently under consideration by NASA and the European Space Agency.
The first interplanetary helicopter, Ingenuity, is a small 4-pound (1.8 kilograms) autonomous solar-powered aircraft that will conduct a series of experimental test flights. Ingenuity is traveling to Mars solely for a demonstrative mission and is not connected to the Perseverance rover by any means other than hitching a ride to the Red Planet. The new technology will demonstrate an ability to create lift in the thin atmosphere and lower gravity environment of Mars to help inform future aerial exploration and science delivery missions.
Currently, NASA and ULA are targeting the launch of the interplanetary mission on July 30th at 7:50 am EDT/4:50 PDT. Should they be necessary, multiple backup launch opportunities are available until the close of the interplanetary launch window on August 15th. Regardless of the launch date, after a seven-month-long, 290 million mile (467 million kilometers) journey – the rover and helicopter will arrive at Mars’s Jezero Crater, the home to an ancient Martian river delta, for a landing attempt on February 18, 2021. The landing date is perhaps even more crucial than the launch date as mission planners must take into account landing site lighting and temperature conditions and the locations of Mars-orbiting satellites required to relay crucial mission-specific information back to Earth.
Should the launch have to abort, and the 2020 window is missed completely, the robots will have to wait until 2022 when Earth’s orbit lines up just right with that of Mars, and the next interplanetary launch window opens up.
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Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.
Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.
Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.
Tesla counters jab at lack of advertising with perfect response
However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.
-->In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:
NEWS: Tesla is running paid advertisements on X about FSD (Supervised). Here’s an ad they started running yesterday: pic.twitter.com/IHVywLMyTd
— Sawyer Merritt (@SawyerMerritt) November 25, 2025
Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.
Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.
-->Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.
We wouldn’t put it out of the question, at least not yet.
Tesla was nice enough to hook us up with the new Model Y “Standard” trim for a few days, and while we’ll be sure to fill you in on the full experience in the coming days, there are a lot of differences we noticed right off the bat, which make the ownership experience different from the “Premium” configuration level.
I purchased a Model Y Long Range All-Wheel-Drive back in August and took delivery just two weeks later. Through the first three months of owning my car, I’ve come to love so many things about the Tesla experience.
I traded my ICE vehicle for a Tesla Model Y: here’s how it went
However, I was interested in experiencing the affordable trim and seeing whether I would miss any of the voided features of the “Premium” Model Y.
Through the first 24 hours, here are my first impressions of the Model Y Standard as a Premium trim level owner:
-->Overall Aesthetic
The lack of a light bar is not something that is a dealbreaker. In fact, I would argue that the Model Y Standard’s more traditional headlight design is just as pleasing from an aesthetic standpoint.
The car is great looking from top to bottom; there are not a substantial number of differences besides the lack of a lightbar on both the front and the back of the car.
Overall, it is a very sleek vehicle, but the major changes are obviously with the interior.
Interior Changes
This is where the big differences are, and some of the things I’ve gotten used to in the Premium are not included. If I didn’t have a Premium Model Y already, I’m not sure I’d miss some of the things that are not present in the Standard trim, but I believe I’d get annoyed with it.
First impressions:
✅ Interior is excellent. I definitely miss the additional storage already that is available in my Premium. I could definitely get over it though
✅ Noticeable step down in sound system. Long Time by Boston absolutely cranks in the Premium; it’s still very… https://t.co/JNWvxTd8p1
— TESLARATI (@Teslarati) November 25, 2025
Storage
The Premium has a large storage compartment between the cupholders and the wireless charger, which is not present in the Standard trim. Instead, it is more like the Cybertruck, as there is a pass-through and floor storage.
I think that the pass-through is nice, but the additional storage is something I take advantage of, especially as someone who films Full Self-Driving videos, which requires hauling mounts, GoPros, and other accessories.
-->The sleekness of the Premium trim is also something I prefer; I really enjoy having the ability to close those compartments and cover the cupholders.
Obviously, this is a really trivial issue and not something that is substantially impactful from an ownership experience. If I weren’t already an owner, I am not sure I’d even have something to complain about.
Material Differences
The Premium trim seats are completely Vegan Leather, which I really do like, even as someone who doesn’t really love leather seats due to their temperature dependency.
The Standard trim features a Textile and Vegan hybrid, which has half of the seat a different material than the other.
The material is very similar to what I had in my previous car, a Bronco Sport. It was very durable, easy to clean, dried quickly, and hid a lot of things that leather does not, like oils from your skin, which constantly require attention to keep your interior looking fresh.
-->The wireless charger is also a different material, as the Premium features an Alcantara material on that. The Standard has a rubberized and textured backing, which looks good, too. They’re both more than suitable.
Other Missing Features
The Standard lacks a few minor things, most noticeably is the ambient lighting. The biggest change, however, and something I really miss, is the glass roof.
A lot of people told me that when I got my Model Y, I wouldn’t even notice the glass roof after a few weeks. That could not be further from the truth. I look out of it all the time, and it’s one of my family’s favorite parts of the car.
My Fiancè and I really love parking and watching Netflix when we pick food up, especially when it’s raining, because the glass roof gives such a great view.
We also loved it as Fall arrived, because it was great to look at the foliage.
-->Buy the Tesla.
Enjoy the glass roof. pic.twitter.com/r2GDyOEEWu
— TESLARATI (@Teslarati) October 28, 2025
Bigger Differences
There are also a handful of very noticeable differences from the overall cabin experience, especially with the sound system.
Much Weaker Sound System
The Model Y Standard has just 7 speakers and 1 amp, with no subwoofer. This is a significant step down from the 13-15 speakers in the Premium Long Range AWD Model Y, the 2 amps it comes with, and 1 subwoofer in the trunk.
-->I usually like to listen to Long Time by Boston to test out a sound system, and it was noticeably weaker in the Standard. It was missing a big portion of the umph that is provided by the Premium’s sound system.
Cabin Noise
It feels like the Cabin Noise is definitely more noticeable in the Standard, which is something I really love about my Model Y. It is able to dampen so much road noise from louder cars, and I don’t feel as if it is very quiet in the Standard.
This is perhaps the biggest make-or-break for me with this car. I truly have been spoiled by how quiet the cabin is in the Premium, and it’s due to the lack of acoustic-lined glass in the Standard.
I will be doing a more in-depth review of the Model Y Standard, especially with ride quality, later this week.
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Tesla takes a step towards removal of Robotaxi service’s safety drivers
Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers.
Tesla appears to be preparing for the eventual removal of its Robotaxi service’s safety drivers.
This was hinted at in a recent de-compile of the Robotaxi App’s version 25.11.5, which was shared on social media platform X.
In-cabin analytics
As per Tesla software tracker @Tesla_App_iOS, the latest update to the Robotaxi app featured several improvements. These include Live Screen Sharing, as well as a feature that would allow Tesla to access video and audio inside the vehicle.
According to the software tracker, a new prompt has been added to the Robotaxi App that requests user consent for enhanced in-cabin data sharing, which comprise Cabin Camera Analytics and Sound Detection Analytics. Once accepted, Tesla would be able to retrieve video and audio data from the Robotaxi’s cabin.
Video and audio sharing
A screenshot posted by the software tracker on X showed that Cabin Camera Analytics is used to improve the intelligence of features like request support. Tesla has not explained exactly how the feature will be implemented, though this might mean that the in-cabin camera may be used to view and analyze the status of passengers when remote agents are contacted.
-->Sound Detection Analytics is expected to be used to improve the intelligence of features like siren recognition. This suggests that Robotaxis will always be actively listening for emergency vehicle sirens to improve how the system responds to them. Tesla, however, also maintained that data collected by Robotaxis will be anonymous. In-cabin data will not be linked to users unless they are needed for a safety event or a support request.
Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers. With Tesla able to access video and audio feeds from Robotaxis, after all, users can get assistance even if they are alone in the driverless vehicle.
Tesla Full Self-Driving warrants huge switch-up on essential company strategy
Tesla Model Y Standard: first impressions from a Premium owner
