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Employees at Korean automakers pick Tesla over their own brand

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Tesla hiring spree

Tesla is starting to become a household name in Korea despite being a country where the electric carmaker/energy company won’t operate in until next year. A recent anonymous survey among local automotive industry insiders shows that over half of those polled (51.2 percent) would choose California-based Tesla over electric vehicles produced by Korean brands if they were to go electric.

The survey was conducted by Blind, a social app that operates anonymous bulletin boards for employees within specific industry sectors. Of the 164 members polled within the automotive industry – which according to Korea Herald is said to be employees of South Korean car company Hyundai and Kia Motors – 53.7 percent believe that electric vehicles will not become mainstream largely due to high vehicle pricing and the fact that the nation lacks an adequate charging infrastructure. 37.8 percent of respondents picked Tesla as the brand that would spearhead the movement to electric mobility, ahead of the nation’s own Hyundai-Kia brand which took 29.3 percent of the votes.

Though local buyers have not embraced the idea of going electric, Tesla CTO JB Straubel spoke at a conference in Seoul last November and indicated that the company sees great potential in the Korean market. “I can’t give a specific answer about when we will exactly start selling vehicles in Korea but this is a market that we are committed to and we think there is great potential here,” he said.

This hasn’t stopped Tesla from setting its sights on the country to become a leading supplier of batteries and electronic components for its mass market Model 3. The company is reportedly in talks with Korean electronic giants LG Chem and Samsung SDI to become the battery supplier for the upcoming Model 3. Hankook Tire another local brand has also been selected to become the supplier of tires for Tesla’s mass market electric vehicle.

Tesla Motors has filed incorporation papers with the government of Korea and will open an office in the Gangnam district south of Seoul.

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Feature image via CBS News Bay Area

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Elon Musk

Tesla CEO Elon Musk teases autobiography following fallout with Isaacson

“I need to tell my story myself and highlight lessons that I learned along the way that would be useful to others.”

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Credit: xAI

Tesla CEO Elon Musk teased the potential for an autobiography following his fallout with author Walter Isaacson, who wrote a book on the serial entrepreneur in the past.

Isaacson met with C-SPAN’s American’s Book Club on November 13, and went into detail as to why he disagreed with Musk’s place in politics, especially with how he handled Department of Government Efficiency (DOGE):

“It’s a shame because had he gone into government and focused on what he’s good at…He could have changed the government for good, but instead…he started, you know, let’s get rid of this part of USAID and firing people.”

It’s sort of a shame to see Isaacson cast stones in the direction of Musk, whom he spent a significant amount of time with, aiming to put forth an accurate and realistic depiction of perhaps the greatest entrepreneur in the modern era.

However, Musk did not come back at Isaacson. Instead, he highlighted the need for what could potentially be his autobiography, aiming to “highlight lessons that [he] learned along the way that would be useful to others.”

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Musk’s time in government was met with harsh criticisms from many, but there was a lot of support for the work that he did during his time with DOGE as well. Eventually, Musk’s responsibilities with DOGE started to wind down, and he pledged to step back from government to focus on his companies.

A Musk-written biography would potentially be a great book for those who are interested in his story, but also those who plan to enter entrepreneurism, tech, or the sciences, as there truly could be some excellent lessons within.

However, Musk’s recently approved compensation package and the tranches that could pay him $1 trillion in shares will likely take up most of his time. Tesla also has a lofty goal of launching Robotaxi and expanding the ride-hailing service to other areas of the country in the coming months.

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Investor's Corner

Tesla receives major institutional boost with Nomura’s rising stake

The move makes Tesla Nomura’s 10th-largest holding at about 1% of its entire portfolio.

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Credit: Tesla China

Tesla (NASDAQ:TSLA) has gained fresh institutional support, with Nomura Asset Management expanding its position in the automaker. 

Nomura boosted its Tesla holdings by 4.2%, adding 47,674 shares and bringing its total position to more than 1.17 million shares valued at roughly $373.6 million. The move makes Tesla Nomura’s 10th-largest holding at about 1% of its entire portfolio.

Institutional investors and TSLA

Nomura’s filing was released alongside several other fund updates. Brighton Jones LLC boosted its holdings by 11.8%, as noted in a MarketBeat report, and Revolve Wealth Partners lifted its TSLA position by 21.2%. Bison Wealth increased its Tesla stake by 52.2%, AMG National Trust Bank increased its position in shares of Tesla by 11.8%, and FAS Wealth Partners increased its TSLA holdings by 22.1%. About 66% of all outstanding Tesla shares are now owned by institutional investors.

The buying comes shortly after Tesla reported better-than-expected quarterly earnings, posting $0.50 per share compared with the $0.48 consensus. Revenue reached $28.10 billion, topping Wall Street’s $24.98 billion estimate. Despite the earnings beat, Tesla continues to trade at a steep premium relative to peers, with a market cap hovering around $1.34 trillion and a price-to-earnings ratio near 270.

Recent insider sales

Some Tesla insiders have sold stock as of late. CFO Vaibhav Taneja sold 2,606 shares in early September for just over $918,000, reducing his personal stake by about 21%. Director James R. Murdoch executed a far larger sale, offloading 120,000 shares for roughly $42 million and trimming his holdings by nearly 15%. Over the past three months, Tesla insiders have collectively sold 202,606 shares valued at approximately $75.6 million, as per SEC disclosures.

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Tesla is currently entering its next phase of growth, and if it is successful, it could very well become the world’s most valuable company as a result. The company has several high-profile projects expected to be rolled out in the coming years, including Optimus, the humanoid robot, and the Cybercab, an autonomous two-seater with the potential to change the face of roads across the globe.

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Tesla rolls out fresh Supercharger pricing strategy to more locations

Live Pricing aimed to resolve some of the shortcomings of the off-peak and on-peak system, aiming to keep prices low and base them on current utilization instead of a set time when prices change.

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tesla supercharger
Credit: Tesla

Tesla has rolled out a fresh Supercharger pricing strategy to more locations, as it confirmed it has added 550 additional sites in the United States to its “Live Pricing” strategy.

Live Pricing for Superchargers launched back in May, and was the company’s latest strategy to keep charging your EV cheap, affordable, and easy to understand.

Tesla has adjusted its pricing strategy at Superchargers several times over the past few years, with the most notable being the 2020 introduction of off-peak and on-peak Supercharging rates.

Live Pricing aimed to resolve some of the shortcomings of the off-peak and on-peak system, aiming to keep prices low and base them on current utilization instead of a set time when prices change.

Tesla explained the program when it launched:

“We are piloting on-peak and off-peak pricing based on live Supercharger utilization rather than estimations. The average price remains unchanged, but this live feedback loop improves accuracy. This corrects off-peak pricing during times of congestion, or on-peak pricing when Superchargers are plentiful. You’ll always see the price before your session begins, and prices do not change mid-session. A small-scale pilot is launching at 10 sites and will expand based on feedback and success.”

The initial rollout only included Superchargers in California, but it was not all of them, only a handful instead. Tesla was attempting to launch it in a very controlled manner by using a Pilot Program that would iron out all the early bugs and potential issues it might run into.

However, the company expanded the program by launching it at an additional 550 sites in California, New Jersey, New York, Florida, and Illinois:

The price you pay is locked in when you plug in, so if the Supercharger station you are charging at becomes more crowded and the program bumps up the rates because of high utilization rates, you will still receive the cheaper price that was enabled when you arrived.

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