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The very real challenge of a Tesla Pickup Truck
Call it the Tesla Truck, the Tesla Pickup Truck, or the Tesla-150, but CEO Elon Musk has made it clear as revealed in the company’s Master Plan, Part Deux that the electric carmaker plans to make a pickup and heavy-duty truck. In fact, he couldn’t be clearer: he stated in the past that plans call for something to compete with the best-selling light-duty vehicle on American roads: the Ford F-150. This precludes the idea of a small or mid-sized Tesla truck and says that Musk seems to be clearly aiming for a full-sized offering.
A full-sized electric truck seems like a lark to most truck owners and enthusiasts. I live in the heart of truck country, Wyoming, where pickup trucks equal passenger cars in numbers on the road and range from half-ton F-150s, 1500s, and Silverados to heavy-duty and diesel-driven duals. Although many enjoy scoffing at the wannabe cowboys who buy a big, shiny pickup and drive it to the office and back every day – never seeing dirt or any load larger than an IKEA furniture set – the core truck buyer and, indeed, the majority of truck owners do not fit that stereotype.
In general, truck owners fall into three categories: weekend warriors, offroaders, and workhorses. The weekend warrior uses a truck to tow toys (boats, RVs, what have you) and occasionally haul household construction goods for home improvement. The offroader buys the TRD, Pro-4X, and similar packages and spends a lot of time getting mud, dirt, and tree branches stuck on the truck (this would be my personal category, for the record). Finally, the workhorses are those who buy a truck to work with, either as a commercial vehicle or as a personal working machine – these include farmers, ranchers, commercial haulers, tradesmen, and so forth.
Traditionally, the largest truck market are the weekend warriors. These are the folks who buy a truck because they want to haul the family and their playthings around. They tow boats, jet skis, haul camping stuff, tote gear to the game, tailgate, and otherwise use their truck mostly as a recreational vehicle that may or may not be their everyday driver. Next to that market, and not as small as some might expect, are the workhorse buyers. These are the people who buy trucks to work with them and rely on them to get any of a number of jobs done. Most importantly to the industry, these are the repeat buyers – the ones who buy, trade-in and buy again (rinse, repeat). Where I live, for example, it’s not unusual for a rancher to buy a new truck every two or three years. Trading in a machine that will have over 100,000 miles on it is not unusual either. That’s 30,000-50,000 miles driven in only one year. For reference, as a commercial over-the-road driver, I put a little over 100,000 miles per year on my rig. Surveys of the truck market nationally show that in the traditional truck strongholds of the West, including Texas on up to the Dakotas and over to the coast, that kind of mileage is not unusual for the working pickup.
So let’s assume that Tesla plans to make a truck that will sell on the traditional pickup truck market in competition with the best-sellers from Ford, GM, and Ram. We can assume they won’t be doing a hard-core off-road package, but will aim for a 4×4 market in order to appeal to most truck buyers. Here’s a bullet list of criteria for a mainstream Tesla Truck offering, based on the most common features of a mainstream full-size pickup truck today:
- V8-like performance including roughly 400 hp and 380 lb-ft
- Extended and four-door cab offerings
- Cargo bed size of 5.5 feet with option for 7 feet
- Towing capacity of about 10,000 pounds
- Payload capacity of 1/2 ton to 3,000 pounds
- 4×4 capability
- Driving range, under load, of at least 150 miles
- Conventional styling and appeal
Those criteria make up the most common things truck buyers ask for. The recent revamp of the Toyota Tundra, for example, was mostly about style since the previous-generation Tundra was dated and didn’t look like a “beefy truck,” as one friend put it. This may be laughed at by the Teslarati, but it’s akin to the Model S having been designed to look like the Volkswagen Thing rather than the beautiful Euro-styled sedan it is. So don’t scoff.
Now that we have those basic requirements, let’s look at what Elon and Tesla would have to accomplish to make that happen.
For starters, the current powertrain in the Model S or Model X would not be sufficient. If put under load, towing a trailer for example, and with the aerodynamics of a pickup, the current powertrain would be lucky to achieve half the range required. Anyone who doubts this need only consider how much work went into Bob Lutz’ never-selling VIA truck and its plug-in hybrid powertrain, which together only produce marginal range when trailering at capacity. That’s an ICE (internal combustion engine) and electric drivetrain combined. Remember also that every pound of batteries added has a net-reduced benefit to the overall range of the vehicle as it also adds weight. Since Tesla isn’t currently using and hasn’t made a lot of noise about eventually using high-tech, high-density, bleeding-edge lithium batteries to lighten the battery’s weight, we can assume that the current Panasonic cells are what would power a Tesla Truck if it were made in the near future.
To tow a trailer at 7,000+ pounds would require an enormous amount of energy and to do so for a long range like truck owners would expect (e.g. to the lake and back) would be a feat. It’s not insurmountable, of course. There’s little doubt that Tesla’s engineers couldn’t overcome this obstacle, but it will be a huge one.
Matching V8-like performance would not be difficult – the Model S and Model X already does this and with the inherent strengths of an electric motor, namely torque from zero, the numbers actually required would be smaller than those needed for the gasoline equivalent.
Next comes another problem – off-road. With the problems the Model S has had in the past with undercarriage breaches on the highway, it’s easy to see concern when going fully off the road. Even the best of dirt roads are rough. Putting an under-pan, as Tesla has done may or may not work well with a truck. Skid plates are not unusual for trucks, of course, but they rarely run past the front engine compartment. Most of the safety is addressed by lifting components high up into the framing to minimize exposure. With a big, long, heavy battery pack, though, this is problematic. A skid plate may do the trick, but this would at the very least be a big marketing hassle for Tesla if nothing else.
Another big roadblock is going to be the price tag. In order to compete with the F-150 and its brethren, the Tesla Truck would need to sell at around the $30,000-$40,000 mark at entry-level. Truck buyers would probably be willing to pay a premium of $8,000, even $10,000 on the truck if the expected fuel savings are big and obvious. Yet even that premium markup is going to be a problem for Tesla because, well, unless of course the pickup will be based off the Model 3. This is where the Gigafactory could possibly pay off, but at this point, that is only an idea that is likely to become reality, but until it is, we have no idea how real its cost-savings in terms of dollars per kWh will be.
Finally, for sake of space, we have not even mentioned dealership woes. The top truck markets are well outside of Tesla’s best markets for the Model S and Model X. Some of those markets, such as Texas, are off limits to Tesla’s direct sales entirely. Yet if that’s overcome, there’s also marketing. Not only are pickup truck buyers exceedingly brand loyal (just ask Toyota and Nissan how easy it is to penetrate the full-sized market), but they’re finicky as well.
The conclusion? Tesla could likely, eventually, field a full-sized pickup truck capable of competing with the F-150, but the challenges are huge. Just as Elon likes ’em. Will they do it? Good question, but it’s fair to say that if they do, they may be treading on the thin crust of a deep, deep lake.
Feature image via Topspeed
Despite many recent rumors and various reports, Elon Musk confirmed today that SpaceX is not developing a phone based on Starlink, not once, but twice.
Today’s report from Reuters cited people familiar with the matter and stated internal discussions have seen SpaceX executives mulling the idea of building a mobile device that would connect directly to the Starlink satellite constellation.
Musk did state in late January that SpaceX developing a phone was “not out of the question at some point.” However, He also said it would have to be a major difference from current phones, and would be optimized “purely for running max performance/watt neural nets.”
Not out of the question at some point. It would be a very different device than current phones. Optimized purely for running max performance/watt neural nets.
— Elon Musk (@elonmusk) January 30, 2026
While Musk said it was not out of the question “at some point,” that does not mean it is currently a project SpaceX is working on. The CEO reaffirmed this point twice on X this afternoon.
Musk said, “Reuters lies relentlessly,” in one post. In the next, he explicitly stated, “We are not developing a phone.”
Reuters lies relentlessly
— Elon Musk (@elonmusk) February 5, 2026
We are not developing a phone
— Elon Musk (@elonmusk) February 5, 2026
Musk has basically always maintained that SpaceX has too many things going on, denying that a phone would be in the realm of upcoming projects. There are too many things in the works for Musk’s space exploration company, most notably the recent merger with xAI.
SpaceX officially acquires xAI, merging rockets with AI expertise
A Starlink phone would be an excellent idea, especially considering that SpaceX operates 9,500 satellites, serving over 9 million users worldwide. 650 of those satellites are dedicated to the company’s direct-to-device initiative, which provides cellular coverage on a global scale.
Nevertheless, there is the potential that the Starlink phone eventually become a project SpaceX works on. However, it is not currently in the scope of what the company needs to develop, so things are more focused on that as of right now.
Tesla has added a notable improvement to its Dashcam feature after complaints from owners have pushed the company to make a drastic change.
Perhaps one of the biggest frustrations that Tesla owners have communicated regarding the Dashcam feature is the lack of ability to retain any more than 60 minutes of driving footage before it is overwritten.
It does not matter what size USB jump drive is plugged into the vehicle. 60 minutes is all it will hold until new footage takes over the old. This can cause some issues, especially if you were saving an impressive clip of Full Self-Driving or an incident on the road, which could be lost if new footage was recorded.
This has now been changed, as Tesla has shown in the Release Notes for an upcoming Software Update in China. It will likely expand to the U.S. market in the coming weeks, and was first noticed by NotaTeslaApp.
The release notes state:
“Dashcam Dynamic Recording Duration – The dashcam dynamically adjusts the recording duration based on the available storage capacity of the connected USB drive. For example, with a 128 GB USB drive, the maximum recording duration is approximately 3 hours; with a 1 TB or larger USB drive, it can reach up to 24 hours. This ensures that as much video as possible is retained for review before it gets overwritten.”
Tesla Adds Dynamic Recording
Instead of having a 60-minute cap, the new system will now go off the memory in the USB drive. This means with:
- 128 GB Jump Drive – Up to Three Hours of Rolling Footage
- 1TB Jump Drive – Up to 24 Hours of Rolling Footage
This is dependent on the amount of storage available on the jump drive, meaning that if there are other things saved on it, it will take away from the amount of footage that can be retained.
While the feature is just now making its way to employees in China, it will likely be at least several weeks before it makes its way to the U.S., but owners should definitely expect it in the coming months.
It will be a welcome feature, especially as there will now be more customization to the number of clips and their duration that can be stored.
With the news of a merger between SpaceX and xAI being confirmed earlier this week by CEO Elon Musk directly, the first moves of an umbrella company that combines all of the serial tech entrepreneur’s companies have been established.
The move aims to combine SpaceX’s prowess in launches with xAI’s expanding vision in artificial intelligence, as Musk has detailed the need for space-based data centers that will require massive amounts of energy to operate.
It has always been in the plans to bring Musk’s companies together under one umbrella.
“My companies are, surprisingly in some ways, trending toward convergence,” Musk said in November. With SpaceX and xAI moving together, many are questioning when Tesla will be next. Analysts believe it is a no-brainer.
SpaceX officially acquires xAI, merging rockets with AI expertise
Dan Ives of Wedbush wrote in a note earlier this week that there is a “growing chance” Tesla could be merged in some form with the new conglomeration over the next 12 to 18 months.
“In our view, there is a growing chance that Tesla will eventually be merged in some form into SpaceX/xAI over time. The viewis this growing AI ecosystem will focus on Space and Earth together… and Musk will look to combine forces,” Ives said.
Let’s take a look at the potential.
The Case for Synergies – Building the Ultimate AI Ecosystem
A triple merger would create a unified “Musk Trinity,” blending Tesla’s physical AI with Robotaxi, Optimus, and Full Self-Driving, SpaceX’s orbital infrastructure through Starlink and potential space-based computer, and xAI’s advanced models, including Grok.
This could accelerate real-world AI applications, more specifically, ones like using satellite networks for global autonomy, or even powering massive training through solar-optimized orbital data centers.
The FCC welcomes and now seeks comment on the SpaceX application for Orbital Data Centers.
The proposed system would serve as a first step towards becoming a Kardashev II-level civilization and serve other purposes, according to the applicant. pic.twitter.com/TDnUPuz9w7
— Brendan Carr (@BrendanCarrFCC) February 4, 2026
This would position the entity, which could ultimately be labeled “X,” as a leader in multiplanetary AI-native tech.
It would impact every level of Musk’s AI-based vision for the future, from passenger use to complex AI training models.
Financial and Structural Incentives — and Risks
xAI’s high cash burn rate is now backed by SpaceX’s massive valuation boost, and Tesla joining the merger would help the company gain access to private funding channels, avoiding dilution in a public-heavy structure.
The deal makes sense from a capital standpoint, as it is an advantage for each company in its own specific way, addressing specific needs.
Because xAI is spending money at an accelerating rate due to its massive compute needs, SpaceX provides a bit of a “lifeline” by redirecting its growing cash flows toward AI ambitions without the need for constant external fundraising.
Additionally, Tesla’s recent $2 billion investment in xAI also ties in, as its own heavy CapEx for Dojo supercomputers, Robotaxis, and Optimus could potentially be streamlined.
Musk’s stake in Tesla and SpaceX, after the xAI merger, is also uneven. His ownership in Tesla equates to about 13 percent, only increasing as he achieves each tranche of his most recent compensation package. Meanwhile, he owns about 43 percent of the private SpaceX.
A triple merger between the three companies could boost his ownership in the combined entity to around 26 percent. This would give Musk what he wants: stronger voting power and alignment across his ventures.
It could also be a potential facilitator in private-to-public transitions, as a reverse merger structure to take SpaceX public indirectly via Tesla could be used. This avoids any IPO scrutiny while accessing the public markets’ liquidity.
Timeline and Triggers for a Public Announcement
As previously mentioned, Ives believes a 12-18 month timeline is realistic, fueled by Musk’s repeated hints at convergence between his three companies. Additionally, the recent xAI investment by Tesla only points toward the increased potential for a conglomeration.
Of course, there is speculation that the merger could happen in the shorter term, before June 30 of this year, which is a legitimate possibility. While this possibility exists but remains at low probability, especially when driven by rapid AI/space momentum, longer horizons, like 2027 or later, allow for key milestones like Tesla’s Robotaxi rollout and Cybercab ramp-up, Optimus scaling, or regulatory clarity under a favorable administration.
Credit: Grok Imagine
The sequencing matters: SpaceX-xAI merger as “step one” toward a unified stack, with a potential SpaceX IPO setting a valuation benchmark before any Tesla tie-up.
Full triple convergence could follow if synergies prove out.
Prediction markets are also a reasonable thing to look at, just to get an idea of where people are putting their money. Polymarket, for example, sits at between a 12 and 24 percent chance that a Tesla-SpaceX merger is officially announced before June 30, 2026.
Looking Ahead
The SpaceX-xAI merger is not your typical corporate shuffle. Instead, it’s the clearest signal yet that Musk is architecting a unified “Muskonomy” where AI, space infrastructure, and real-world robotics converge to solve humanity’s biggest challenges.
Yet the path is fraught with execution risks that could turn this visionary upside into a major value trap. Valuation mismatches remain at the forefront of this skepticism: Tesla’s public multiples are unlike any company ever, with many believing they are “stretched.” On the other hand, SpaceX-xAI’s private “marked-to-muth” pricing hinges on unproven synergies and lofty projects, especially orbital data centers and all of the things Musk and Co. will have to figure out along the way.
Ultimately, the entire thing relies on a high-conviction bet on Musk’s ability to execute at scale. The bullish case is transformative: a vertically integrated AI-space-robotics giant accelerates humanity toward abundance and multi-planetary civilization faster than any siloed company could.
Elon Musk confirms SpaceX is not developing a phone
Tesla adds notable improvement to Dashcam feature
