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Rimac founder credits Elon Musk: ‘People don’t appreciate what he is doing for humanity’

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6 years ago

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Mate Rimac, the 31-year-old founder of hypercar maker Rimac Automobili and CEO of electric bike company Greyp, has created great waves in the all-electric vehicle segment. His vehicles are brutally fast just as they are exclusive, with Rimac’s first car, the Concept One, costing $2.1 million and having a very limited production run of eight vehicles. The company is now working on its second vehicle, the C_Two, one of the only upcoming production vehicles in the industry that can out-accelerate the base next-gen Roadster with its 0-60 mph time of 1.85 seconds.  

Being one of Europe’s rising stars in the shift towards electrification, and being involved in both EV production and battery technologies, some publications have started dubbing the 31-year-old as the “Elon Musk of Europe.” It’s not really clear when the moniker was given to Rimac, but in a recent interview with Newsweek, the hypercar maker stated that he dislikes the unofficial title. 

Rimac notes that ultimately, his company and Elon Musk’s electric car venture, Tesla, could not be any more different. Rimac Automobili is focused on hypercars that are extremely exclusive, while Tesla is fighting a bigger battle by attempting to breach the mass market. Ultimately, Rimac notes that Elon Musk’s projects, particularly those of SpaceX, are things that inspire people. 

SpaceX CEO Elon Musk, NASA administrator Jim Bridenstine, and NASA astronauts Doug Hurley and Bob Behnken stand in from of the Crew Dragon capsule set to launch astronauts to the ISS early next year. (Teslarati – Pauline Acalin)

“I really respect Elon. I don’t like it when people say I am the ‘Elon Musk of Europe’ of whatever. I have never met the guy but I have huge respect for him. I think people don’t appreciate what he is doing for humanity. I think sending reusable rockets into space, wanting to conquer Mars and so on, it’s what inspires generations. 

“It is what inspired people 40 or 50 years ago when we went to the Moon and nothing like that has been going on for years. And he is not doing that with somebody else’s money, it’s not the government, it’s a private enterprise. So I have huge respect for Elon,” he said. 

In comparison, Rimac stated that his company is much smaller and much more focused on a smaller niche. Yet, despite this difference in scale, the hypercar maker maintained that Rimac Automobili remains a notable player in the transition towards sustainable transportation. 

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“We are a much smaller company. Obviously, the electric cars are connecting us but what he is doing and what we are doing is on a totally different scale and different impact. We are of course trying to do our part in the transition to a different kind of mobility, to a different kind of energy usage, from fossil fuels to electric and helping other car companies to go electric,” he said. 

Rimac’s C_Two hypercar is poised to be one of the fastest-accelerating vehicles on the road.

That being said, Rimac did state that he experienced some of the challenges that Elon Musk faced during the early days of Tesla. Among these, of course, was the argument that making electric vehicles was not a viable business. But at this point, the 31-year-old hypercar maker stated that electrification is simply a given. Gas-powered cars will likely still be around in the future, but they would likely be similar to horses, catering to a very small clientele. 

“At the beginning, I think everybody thought I was crazy. Like making an electric supercar, why would you do that, nobody wants that, and so on. We are well beyond the point where people are like ‘this is not going to happen.’ I think everyone knows it’s going to happen. I think people don’t realize this is just one step and the bigger change, [which is] that drivers will become obsolete and ownership of cars will become obsolete.

“The question there is what happens to the sports car companies. I think sports car companies will still be relevant for the next few years, maybe a decade or two. Beyond that, there will for sure always be clientele who want the racehorses on closed courses and so on. If that is enough to keep all the sports car companies alive in the future… we shall see,” he said.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla creates clever solution to simplify and improve its Service

Raj Jegannathan, a Vice President of IT/AI-Infra, Apps, Infosec, and Vehicle Service Operations, revealed that Tesla has started a small pilot program at a few service locations to combat this issue.

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2 minutes ago

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August 7, 2025

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Credit: Tesla

Tesla has created a clever solution to simplify and improve its Service. Tesla performs most of the services that are needed on its vehicles at its company-owned Service Centers.

However, service has been a weak point of the company, as some regions have fewer Service Centers than others. This can cause long wait times for Tesla owners in some parts of the country.

There are also instances where customers do not agree with what Tesla is saying about their vehicle. In fact, one instance that revealed this new change Tesla is making to its Service was precisely that.

One owner posted on X that his vehicle’s battery seal had failed after a recall was issued. Tesla insurance and Tesla Service both did not assist, and it took CEO Elon Musk stepping in to get the issue resolved:

Another owner suggested there should be a more streamlined communications process between the customer and the Service Center, a solution that has been missing.

Raj Jegannathan, a Vice President of IT/AI-Infra, Apps, Infosec, and Vehicle Service Operations, revealed that Tesla has started a small pilot program at a few service locations to combat this issue.

Elon Musk wants Tesla Service to fix two-thirds of cars in the same day

Jegannathan said that Tesla has started to share local and regional leader contact information so customers have the ability to reach out when they have complaints or disagree with warranty claims, changes in estimates, or initial diagnostics.

It is available in a handful of locations already, and Jegannathan said that once abuse guardrails are built, this will expand to all locations:

This would be a major improvement in the Service portion of Tesla’s business. There are common disagreements between Service and customers, specifically when Service’s suggestions don’t align with the customer’s beliefs.

When it comes to things like a warranty claim, these issues are not really up for interpretation. Instead, the repairs should be made. If there is a misunderstanding on Service’s side, a simple message from the customer could have resolved the issue. That’s basically what happened here.

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Investor's Corner

Tesla gets its best analysis from Morgan Stanley as ‘it’s all about to change’

He maintained its ‘Overweight’ rating and the $410 price target Morgan Stanley had on the stock.

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58 minutes ago

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August 7, 2025

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(Credit: Tesla)

Tesla has gotten perhaps its best analysis from Morgan Stanley in quite some time, as the Wall Street firm claims that “it’s all about to change.”

That phrase could be used for both the company’s status and the world in general.

Analyst Adam Jonas said in a new note on Thursday to investors that Tesla could be one of the major winners in terms of the global transition from what it is now to what it will be.

He describes the global shift that will occur over the next few years:

“Have you interacted with a robot today? Have you even seen a robot today? No? Well, take a mental picture because it’s all about to change. When we meet someone who has never been in a Waymo or a Tesla Cybercab (which is most people), we frequently see a wince and a response such as ‘I’m not sure I’d feel comfortable getting in a car without a driver.’ We imagine going back in time to 1903 and asking people if they’d feel comfortable in an airplane.'”

The same technological revolutions that have occurred over the past 150 years will continue to occur again and again. We are on the verge of another, Jonas believes, as companies like Tesla are working on artificial intelligence tech, which includes changing the way we look at things like transportation and labor.

Jonas includes an interesting tidbit in his note about how humanoid robots could change wages, and how it could work into the advantage of Tesla, especially as it is developing its own Optimus robot:

“We estimate 1 humanoid robot at $5/hour can do the work of 2 humans at $25/hour, generating an NPV of approximately $200k/humanoid. 1 robot shaped car can potentially drive down cost/mile of a ride share vehicle to <$0.20 mile (1/10th human-driven ride-share).”

Jonas sees Tesla as a key player in how AI will impact things like manufacturing and various automotive industries, and he believes there is long-term potential for AI, robomobility, and even autonomous eVTOL platforms.

Tesla stock: Morgan Stanley says eVTOL is calling Elon Musk for new chapter

He maintained its ‘Overweight’ rating and the $410 price target Morgan Stanley had on the stock.

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Elon Musk

Tesla expands Robotaxi program in Austin to new riders

Tesla has been expanding both the rider group and the geofence in Austin slowly, making sure to prioritize safety and avoid any major events with the early rollout.

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2 hours ago

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August 7, 2025

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Credit: @TerrapinTerpene/X

Tesla is expanding its Robotaxi program in Austin, Texas, as several people have received invitations to participate and take rides.

Tesla first launched the Robotaxi platform on June 22. It invited a handful of people to participate in the first-ever public rides. We were lucky enough to get an invitation, and our permissions have been expanded in the Bay Area pilot program as well.

The group was small and consisted of big names in the Tesla community. It expanded and is continuing to offer these exclusive invitations to notable members of the Tesla community.

There have been fewer than five subsequent invitations after the first group’s were sent in late June:

Tesla has been expanding both the rider group and the geofence in Austin slowly, making sure to prioritize safety and avoid any major events with the early rollout.

Tesla’s new Robotaxi geofence shape is an FU by Elon Musk to the competition

“We are being very cautious. We do not want to take any chances, so we are going to go cautiously. But the service areas and the number of vehicles in operation will increase at a hyper-exponential rate,” CEO Elon Musk said during the Q2 Earnings Call.

Eventually, the Robotaxi platform will not require an invite, and it will operate without geofences. Musk believes Tesla can get there within three or six months, and plans to have at least half of the U.S. population with access to a Robotaxi by the end of the year:

“I think we will probably have autonomous ride-hailing in probably half the population of the U.S. by the end of the year. That’s at least our goal, subject to regulatory approvals. I think we will technically be able to do it. Assuming we have regulatory approvals, it’s probably addressing half the population of the U.S. by the end of the year.”

Tesla plans to have regulatory approval in Nevada, Arizona, and Florida sooner than in other states.

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