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Rivian reveals the Adventure Network: 3,500 fast chargers, 600 sites by 2023
Rivian has officially revealed its charging infrastructure, known as the Adventure Network, in North America, and it’s pretty impressive. The automaker released a detailed map with all of its planned charging locations throughout the United States and Canada, featuring more than 3,500 fast chargers capable of 200 kW charging rates at 600 locations across the North American market by 2023. Some of the more traveled routes will have charging stations available on them later this year, the company said.
The Adventure Network will allow convenience, speed, and efficiency for Rivian owners as they begin to accept deliveries of either the R1T all-electric pickup or R1S all-electric SUV later this year. Rivian states that its charging infrastructure, much like Tesla’s, will be exclusive to owners. 140 miles of range will be available after just 20 minutes of charge time for either of its vehicles. Additionally, in-vehicle navigation systems will eliminate any questions or concerns by planning each stop along the route to the ultimate destination.
The Rivian Adventure Network is bringing DC fast charging to routes across the US and Canada — like along California’s Hwy 395 — with over 3,500 fast chargers at more than 600 sites by end of 2023. Visit our blog for details on all our charging solutions. https://t.co/nKBAZyeN7k pic.twitter.com/LuoTpgRATb
— Rivian (@Rivian) March 18, 2021
The charging infrastructure will also be powered by 100% renewable energy, making Rivian’s vehicles some of the most sustainable during the vehicle’s lifespan. Rivian has established partnerships with electricity providers and plans to utilize wind and solar energy to keep its infrastructure up and running. The automaker also said it would use Renewable Energy Certificates to ensure the car is powered by clean electricity.
Rivian’s strategy for rolling out the Adventure Network was simple: create fast charging options for owners so they can continue their adventures without spending too much time sitting in a charging stall. Rivian also strategically placed each charger along highly-popular routes and will be available later this year.
The company wrote:
“Los Angeles to Tahoe. Manhattan to the Adirondacks. San Francisco to Seattle. I-70 to The Rockies. Michigan’s UP via I-75. California’s Hwy 395. The entire Blue Ridge Parkway from Shenandoah National Park down to Great Smoky Mountains National Park. All these routes and more will begin opening this year.”
Rivian’s planned charging network will bring more than 3,500 charging stalls in at least 600 locations across the United States and Canada by 2023. (Credit: Rivian)
With an initial charging rate of 200 kW, Rivian plans to upgrade the sites to 300+ kW rates in the future. If accomplished, Rivian will have installed some of the most powerful electric vehicle chargers in the world, surpassing Tesla’s V3 Supercharger that operates at peak rates of 250 kW and provides up to 1,000 miles of range per hour.
To further solidify the availability of charging points throughout the region, Rivian is installing over 10,000 low-output Waypoint chargers available at shops, restaurants, hotels, parks, and other points of interest. The chargers will equip the standard J1772 plug and will be available for public use with any compatible vehicles. An 11.5 kW rate will charge the vehicle slowly but surely, as Rivian’s Smartphone application will give owners up-to-the-minute updates regarding their vehicle’s state of charge.
Rivian plans to begin delivering the R1T pickup in July, while the R1S will make its way to customers starting August 2021.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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