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Rivian introduces ‘Elevation Audio’ to reduce cost and improve quality

Credit: Rivian

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Rivian has launched its own in-house designed audio system, “Elevation Audio,” which aims to reduce cost while improving quality.

Rivian faces two main challenges this year regarding production, which it hopes to address: high production costs and ramping production overall. Today, it has announced one of its first moves to tackle one of these issues, introducing its own in-house audio system aimed at reducing production costs while still offering drivers a fantastic listening experience.

Rivian announced the all-new “Elevation Audio” system in a support post this morning, outlining some specifications and improvements with the new system. The new system will be included in R1T and R1S vehicles manufactured after February 2023.

Specifically, the brand revealed that its new system removes a pair of midrange speakers, reduces the use of rare earth elements, cuts overall weight, and reduces the cost per unit. Since February, the new speaker system has been in production and has already found its way into produced vehicles.

By eliminating the use of a set of speakers, while also reducing its dependence on third-party suppliers, Rivian has likely dramatically reduced the cost of production of its audio system. And better yet, according to the company’s testing, customers preferred the in-house system compared to its third-party counterpart.

This change in audio follows a low point in the company’s history, with its stock value hitting a new low just last week. This fall was motivated by the news that Rivian was creating a new corporate bond to help fund the development of its second-generation trucks. However, as the automaker implements more changes like the one announced today, it is undoubtedly headed in the right direction regarding battling this fall.

Luckily, there is more good news surrounding Rivian. As the company looks to move away from its exclusivity agreement with Amazon, its newest version of delivery van, the EDV 500, has been spotted in testing, indicating the brand is set to increase its number of offerings for the first time in a very long time. Simultaneously, the company is on the cusp of delivering thousands of orders over the coming months as it continues to ramp up production of all of its vehicles.

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What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Tesla Lathrop Megafactory celebrates massive Megapack battery milestone

The Tesla Megapack is the backbone of Tesla Energy’s battery deployments.

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Credit: Tesla Megapack/X

The Tesla Lathrop Megafactory recently achieved a new milestone. As per the official Tesla Megapack account on X, the Lathrop Megafactory has produced its 15,000th Megapack 2 XL battery.

15,000 Megapack Batteries

Tesla celebrated the milestone with a photo of the Lathrop Megafactory team posing with a freshly produced Megapack battery. To commemorate the event, the team held balloons that spelled out “15,000” as they posed for the photo.

The Tesla Megapack is the backbone of Tesla Energy’s battery deployments. Designed for grid-scale applications, each Megapack offers 3.9 MWh of energy and 1.9 MW of power. The battery is extremely scalable, making it perfect for massive energy storage projects.

More Megafactories

The Lathrop Megafactory is Tesla’s first dedicated facility for its flagship battery storage system. It currently stands as the largest utility-scale battery factory in North America. The facility is capable of producing 10,000 Megapack batteries every year, equal to 40 GWh of clean energy storage.

Thanks to the success of the Megapack, Tesla has expanded its energy business by building and launching the Shanghai Megafactory, which is also expected to produce 40 GWh of energy storage per year. The ramp of the Shanghai Megafactory is quite impressive, with Tesla noting in its Q1 2025 Update Letter that the Shanghai Megafactory managed to produce over 100 Megapack batteries in the first quarter alone.

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Tesla Energy’s Potential

During the first quarter earnings call, CEO Elon Musk stated that the Megapack is extremely valuable to the energy industry. 

“The Megapack enables utility companies to output far more total energy than would otherwise be the case… This is a massive unlock on total energy output of any given grid over the course of a year. And utility companies are beginning to realize this and are buying in our Megapacks at scale,” Musk said.

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Tesla launches “TeslaVision” video contest to celebrate Model Y deliveries

The program marks a revival of Tesla’s popular Project Loveday initiative back in 2017.

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Credit: Tesla Asia/X

Tesla has announced the TeslaVision Contest, a global video showcase inviting fans and owners to highlight the impact of the company’s vehicles on people. 

The program marks a revival of its Project Loveday initiative in 2017, which was extremely well-received by the electric vehicle community. 

A Contest to Celebrate the New Model Y

As per the TeslaVision contest’s official website, the program is being rolled out to commemorate the launch and deliveries of the new Model Y across all continents. Thus, the contest could be seen as a global celebration and showcase of owners and fans who made Tesla the household brand that it has become today.

Participants are tasked with creating a 90-second or shorter video demonstrating how Tesla vehicles provide “more freedom, more safety, more fun, more convenience.” Submissions must be uploaded to YouTube and shared on X and Instagram with the tag @Tesla and the phrase “TeslaVision contest.” 

Videos must align with Tesla’s mission to accelerate sustainable energy, be suitable for all ages, and avoid references to non-Tesla brands. English text or voice-overs are required, and entrants must relinquish rights to their content for Tesla’s commercial use.

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A Big Prize Awaits

When Tesla launched Project Loveday in 2017, the company noted that the contest’s winner would receive an all-expenses paid invitation to an upcoming Tesla product launch. For TeslaVision, the grand prize is a lot more tangible, with the winner receiving a new Model Y AWD. They will also get an all-expenses-paid trip to Gigafactory Texas. Second and third-place winners will also receive a Giga Texas tour. 

Finalists will be selected based on creativity, originality, relevance to the prompt, and entertainment value. Tesla will shortlist 100 videos, with the top 10 subject to public voting to influence the final judging. The contest is open to legal residents of the United States, Mexico, and Canada, aged 18 or older, with a valid driver’s license and Tesla account. No purchase is necessary, though entries are limited to just one per person. 

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Starlink India launch gains traction with telecom license approval  

Starlink just secured its telecom license in India! High-speed satellite internet could go live in 2 months.

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(Credit: Starlink)

Starlink India’s launch cleared a key regulatory hurdle after securing a long-awaited license from the country’s telecom ministry. Starlink’s license approval in India paves the way for commercial operations to begin, marking a significant milestone after a three-year wait.

The Department of Telecommunications granted Starlink a Global Mobile Personal Communication by Satellite (GMPCS) license, enabling it to roll out its high-speed internet service. Local reports hinted that Starlink plans to launch its services within the next two months. Starlink India’s services are expected to be priced at ₹3,000 per month for unlimited data. Starlink service would require a ₹33,000 hardware kit, including a dish and router.

“Starlink is finally ready to enter the Indian market,” sources familiar with the rollout plans confirmed, noting a one-month free trial for new users.

Starlink’s low-Earth orbit satellite network promises low-latency, high-speed internet that is ideal for rural India, border areas, and hilly terrains. With over 7,000 satellites in orbit and millions of global users, Starlink aims to bridge India’s digital divide, especially in areas with limited traditional broadband.

Starlink has forged distribution partnerships with Indian telecom giants Reliance Jio and Bharti Airtel to streamline deployment and retail logistics. However, the company still awaits spectrum allocation and final clearances from India’s space regulator, IN-SPACe, and national security agencies before its full launch, expected before August 2025.

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India’s satellite internet market is becoming increasingly competitive, with Starlink joining rivals like OneWeb and Jio Satellite Communications. While Starlink positions itself as a premium offering, its entry has sparked debate among domestic telecom operators over spectrum pricing.

Local reports noted that other players in the industry have raised concerns over the lower regulatory fees proposed for satellite firms compared to terrestrial operators, highlighting tensions in the sector.

Starlink India’s launch represents a transformative step toward expanding internet access in one of the world’s largest markets. Starlink could redefine connectivity for millions in underserved regions by leveraging its advanced satellite technology and strategic partnerships. As the company navigates remaining regulatory steps, its timely rollout could set a new standard for satellite internet in India, intensifying competition and driving innovation in the telecom landscape.

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