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Rivian’s R2 SUV is coming just in time for the next wave of new BEVs [Opinion]
Rivian CEO and Founder RJ Scaringe teased details about the Rivian R2 SUV, the smaller sibling of the company’s R1S vehicle. The Rivian R2 is expected to launch by 2024 when a new wave of battery-electric vehicles is expected to arrive.
Scaringe teased the Rivian R2 SUV during his Instagram Q&A session last weekend. The tease was brief but sufficient to reveal that Rivan is indeed developing a new vehicle. The company covered the R2 with a black cloth, so the audience could only see its silhouette.
Based on its brief appearance during Scaringe’s Q&A, the R2 SUV will be significantly smaller than the R1S but maintains its sibling’s general shape. Jeff Hammond, the Head of Rivian’s design team revealed that the vehicle under the black cover was a clay model of the R2 SUV.
Automakers traditionally use industrial plasticine modeling material or hobby clay when figuring out the design of a new vehicle. Clay allows designers and engineers to play with the layout of the new vehicle and quickly make changes. Clay car models are also helpful in wind tunnel tests and experiments where design changes might affect the aerodynamic efficiency of a new car.
Rivian R2 SUV & its Competition
RJ Scaringe also hinted at new colors, materials, and finishes Rivian might roll out with the R2 SUV. During the Q&A session, a question about other R2 details was asked, and Scaringe replied by introducing the Director of Rivian’s CMF (color, materials, and finishes) team.
The R2 SUV might have its own colors, interiors, and finishes separate from its R1 siblings. Differentiating the R2 SUV from the R1 lineup would be wise for Rivian. The R2’s interiors, colors, and finishes would affect the final price of the battery electric vehicle (BEV). Other components of the R2 SUV would also affect its cost and, therefore, its sales performance in the market.
Price and design will be critical factors in the R2 SUV’s success. The Rivian R2 SUV will launch at a time when a new wave of BEVs is set to hit the market. The new BEVs all have a few things in common. First, they are smaller, more compact. And second, they are more affordable.
For instance, Tesla’s long-anticipated $25,000 compact vehicle is expected to hit the market around the same time as the Rivian R2. Tesla’s compact car is already in development and the company has teased a launch event soon. Some sources have shared that Tesla is working on a smaller version of the Model Y and aims to reach an annual production capacity of 4 million units for the compact vehicle.
If rumors are true, the Rivian R2 SUV might directly compete with a compact Tesla Model Y. Rivian seems determined to give the R2 SUV the best shot on the market, too. Last year, Scaringe stated that Rivian’s R2 productions would use batteries manufactured domestically. If Rivian plays it right, the R2 SUV might be eligible for all of the Inflation Reduction Act’s $7,500 EV tax credits, giving it an edge in the BEV market—at least in the United States.
Watch RJ Scaringe’s Instagram Q&A below!
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Tesla stock (NASDAQ: TSLA) closed at an all-time high on Tuesday, jumping over 3 percent during the day and finishing at $489.88.
The price beats the previous record close, which was $479.86.
Shares have had a crazy year, dipping more than 40 percent from the start of the year. The stock then started to recover once again around late April, when its price started to climb back up from the low $200 level.
This week, Tesla started to climb toward its highest levels ever, as it was revealed on Sunday that the company was testing driverless Robotaxis in Austin. The spike in value pushed the company’s valuation to $1.63 trillion.
Tesla Robotaxi goes driverless as Musk confirms Safety Monitor removal testing
It is the seventh-most valuable company on the market currently, trailing Nvidia, Apple, Alphabet (Google), Microsoft, Amazon, and Meta.
Shares closed up $14.57 today, up over 3 percent.
The stock has gone through a lot this year, as previously mentioned. Shares tumbled in Q1 due to CEO Elon Musk’s involvement with the Department of Government Efficiency (DOGE), which pulled his attention away from his companies and left a major overhang on their valuations.
However, things started to rebound halfway through the year, and as the government started to phase out the $7,500 tax credit, demand spiked as consumers tried to take advantage of it.
Q3 deliveries were the highest in company history, and Tesla responded to the loss of the tax credit with the launch of the Model 3 and Model Y Standard.
Additionally, analysts have announced high expectations this week for the company on Wall Street as Robotaxi continues to be the focus. With autonomy within Tesla’s sights, things are moving in the direction of Robotaxi being a major catalyst for growth on the Street in the coming year.
Elon Musk
Tesla needs to come through on this one Robotaxi metric, analyst says
“We think the key focus from here will be how fast Tesla can scale driverless operations (including if Tesla’s approach to software/hardware allows it to scale significantly faster than competitors, as the company has argued), and on profitability.”
Tesla needs to come through on this one Robotaxi metric, Mark Delaney of Goldman Sachs says.
Tesla is in the process of rolling out its Robotaxi platform to areas outside of Austin and the California Bay Area. It has plans to launch in five additional cities, including Houston, Dallas, Miami, Las Vegas, and Phoenix.
However, the company’s expansion is not what the focus needs to be, according to Delaney. It’s the speed of deployment.
The analyst said:
“We think the key focus from here will be how fast Tesla can scale driverless operations (including if Tesla’s approach to software/hardware allows it to scale significantly faster than competitors, as the company has argued), and on profitability.”
Profitability will come as the Robotaxi fleet expands. Making that money will be dependent on when Tesla can initiate rides in more areas, giving more customers access to the program.
There are some additional things that the company needs to make happen ahead of the major Robotaxi expansion, one of those things is launching driverless rides in Austin, the first city in which it launched the program.
This week, Tesla started testing driverless Robotaxi rides in Austin, as two different Model Y units were spotted with no occupants, a huge step in the company’s plans for the ride-sharing platform.
Tesla Robotaxi goes driverless as Musk confirms Safety Monitor removal testing
CEO Elon Musk has been hoping to remove Safety Monitors from Robotaxis in Austin for several months, first mentioning the plan to have them out by the end of 2025 in September. He confirmed on Sunday that Tesla had officially removed vehicle occupants and started testing truly unsupervised rides.
Although Safety Monitors in Austin have been sitting in the passenger’s seat, they have still had the ability to override things in case of an emergency. After all, the ultimate goal was safety and avoiding any accidents or injuries.
Goldman Sachs reiterated its ‘Neutral’ rating and its $400 price target. Delaney said, “Tesla is making progress with its autonomous technology,” and recent developments make it evident that this is true.
Investor's Corner
Tesla gets bold Robotaxi prediction from Wall Street firm
Last week, Andrew Percoco took over Tesla analysis for Morgan Stanley from Adam Jonas, who covered the stock for years. Percoco seems to be less optimistic and bullish on Tesla shares, while still being fair and balanced in his analysis.
Tesla (NASDAQ: TSLA) received a bold Robotaxi prediction from Morgan Stanley, which anticipates a dramatic increase in the size of the company’s autonomous ride-hailing suite in the coming years.
Last week, Andrew Percoco took over Tesla analysis for Morgan Stanley from Adam Jonas, who covered the stock for years. Percoco seems to be less optimistic and bullish on Tesla shares, while still being fair and balanced in his analysis.
Percoco dug into the Robotaxi fleet and its expansion in the coming years in his latest note, released on Tuesday. The firm expects Tesla to increase the Robotaxi fleet size to 1,000 vehicles in 2026. However, that’s small-scale compared to what they expect from Tesla in a decade.
Tesla expands Robotaxi app access once again, this time on a global scale
By 2035, Morgan Stanley believes there will be one million Robotaxis on the road across multiple cities, a major jump and a considerable fleet size. We assume this means the fleet of vehicles Tesla will operate internally, and not including passenger-owned vehicles that could be added through software updates.
He also listed three specific catalysts that investors should pay attention to, as these will represent the company being on track to achieve its Robotaxi dreams:
- Opening Robotaxi to the public without a Safety Monitor. Timing is unclear, but it appears that Tesla is getting closer by the day.
- Improvement in safety metrics without the Safety Monitor. Tesla’s ability to improve its safety metrics as it scales miles driven without the Safety Monitor is imperative as it looks to scale in new states and cities in 2026.
- Cybercab start of production, targeted for April 2026. Tesla’s Cybercab is a purpose-built vehicle (no steering wheel or pedals, only two seats) that is expected to be produced through its state-of-the-art unboxed manufacturing process, offering further cost reductions and thus accelerating adoption over time.
Robotaxi stands to be one of Tesla’s most significant revenue contributors, especially as the company plans to continue expanding its ride-hailing service across the world in the coming years.
Its current deployment strategy is controlled and conservative to avoid any drastic and potentially program-ruining incidents.
So far, the program, which is active in Austin and the California Bay Area, has been widely successful.
Tesla stock closes at all-time high on heels of Robotaxi progress
Tesla needs to come through on this one Robotaxi metric, analyst says
