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Rocket Lab’s reusable Electron rocket upgrade gets ready for its biggest test yet
Rocket Lab, the global leader in dedicated small satellite launches, has had quite the productive year, breaking ground on a new U.S.-based launch pad, successfully launching five orbital launches, and announcing plans to send small satellites and small payloads to lunar orbits.
The company also unexpectedly announced plans to attempt to recover and reuse Electron rocket boosters much like SpaceX’s Falcon 9, perhaps as soon as 2020. Just three months after that surprise, the company’s tenth Electron launch is on track to serve as a crucial step and flight test in pursuit of Rocket Lab’s very first booster recovery attempts.
Electron Flight 10 has slipped about a week but is now on track to lift off no earlier than 11:56 pm EST, November 28th (07:56 UTC, Nov 29).
Booster recovery – the new not new rocket version of reduce, reuse, recycle
Rocket Lab explained that recovery efforts would occur in two distinct phases. Phase 1 would involve recovering expended Electron boosters from the ocean off the coast of New Zealand and transporting back to the Rocket Lab’s headquarters for careful inspection. This process is reminiscent of previous practices completed by NASA during the shuttle era to retrieve the Shuttle’s Solid Rocket Boosters from the Atlantic Ocean. The boosters were retrieved and towed back to Port Canaveral, Florida to be inspected and refurbished at Kennedy Space Center.
Although rocket booster recovery is not new in the world of orbital rocketry, it is a new objective for Rocket Lab. In fact, founder Peter Beck stated he would have to “eat his hat” after previously and repeatedly stating that Rocket Lab would never pursue reusability for Electron. After Phase 1, Rocket Lab hopes to attempt its first true Electron ‘catches’. Unlike competitor SpaceX, whose Falcon 9 and Heavy boosters land propulsively on land or sea-based landing pads, Rocket Lab has opted to pursue Electron recovery with parachutes and grappling hook-equipped helicopters.
Electron’s upcoming tenth launch – nicknamed “Running Out of Fingers,” – will feature a new block upgrade for Electron’s first stage booster and will mark the first flight test of recovery hardware. Cold gas attitude control thrusters are the most obvious addition on the upgraded booster and will be used to orient Electron first stages in lieu of aerodynamic control surfaces like SpaceX’s iconic choice of grid fins. In a statement, however, Rocket Lab clarified that although the first stage includes new upgrades, it will only be used to gather data and inform future recovery efforts – no recovery attempts will be made after the next few launches.
Electron Flight 10 is a common rideshare mission that will place seven small satellites in orbit. Among the payloads is a rather fascinating spacecraft called the 2nd Satellite or ALE-2, built by the Tokoyo based ALE Company.
According to a statement posted to the company’s website, the spacecraft “will take on the challenge of materializing a [human]-made shooting star.” The spacecraft produced in conjunction with Spaceflight features four hundred spheres – each 1cm in diameter – that will be gradually ejected to burn up in Earth’s atmosphere, creating artificial shooting stars.
Behind the scenes at LC-1 and HQ
Ahead of the all-important tenth Electron launch, Rocket Lab treated its social media followers to some rare glimpses into the production process and the stunning Launch Complex-1 (LC-1) located on the Mahia Peninsula in New Zealand. A video posted to YouTube takes viewers on a digital tour around Launch Complex -1 as well as inside the Electron Production Complex.
In the Production Complex, a revolutionary robot named “Rosie” provides a level of automation that takes over the tedious work of processing a rocket body that has been traditionally completed by humans. Rosie the Robot is able to process an entire carbon composite shell of the Electron booster in just twelve hours. The automation machine also finishes out Rocket Lab’s Kick Stage and protective payload fairings. The piece of processing machinery will assist Rocket Lab in matching production and launch frequency of the Electron rocket with the 120 launches per year that LC-1 is licensed to support.
Rocket Lab’s tenth Electron launch is currently on track for Friday, December 6th from 0756-0922 GMT (2:56-4:22 a.m. EST).
Elon Musk
Tesla FSD mocks BMW human driver: Saves pedestrian from near miss
Tesla FSD anticipated a BMW driver’s lane drift before the human behind the wheel could react.
A video posted to r/TeslaFSD this week put a sharp spotlight on Tesla’s Full Self-Driving (FSD) software being able to react to pedestrian intent than an actual human driver behind the wheel. In the Reddit clip, a BMW driver can be seen rolling through a neighborhood street completely unaware of a pedestrian stepping in to cross. At the same time, a Tesla driving on FSD had already begun slowing down before the pedestrian even began their attempt to cross the street The BMW kept moving, prompting the pedestrian to hop back, while the Tesla came to a stop and provide right-of-way for the human to safely cross.
That gap between what the BMW driver saw and what FSD had already processed is the story. Tesla FSD wasn’t reacting to a person in the street, rather it was reading the signals that a person was about to enter it based on the pedestrian’s movement, trajectory, and their trajectory to telegraph intent.
Tesla’s FSD is now built on an end-to-end neural network trained on billions of real-world miles, learning to interpret subtle human behavioral cues the same way an experienced human driver does instinctively. The difference is consistency. A human driver distracted for two seconds misses what FSD does not.
Tesla sues California DMV over Autopilot and FSD advertising ruling
Reddit commenters in the thread were blunt about the BMW driver’s failure, with several pointing out that the pedestrian was visible well before the crossing. One response put it plainly that the car on FSD saw the situation developing before the human in the other car had registered there was a situation at all.
Tesla has published data showing FSD (Supervised) is 54% safer than a human driver, accumulated across billions of miles driven on the system. Elon Musk has said FSD v14 will outperform human drivers by a factor of two to three, and that v15 has “a shot” at a 10x improvement. Pedestrian safety is where the stakes are highest, and where intent prediction closes the gap fastest. At 30 mph, a car covers roughly 44 feet per second. An extra second of awareness from reading a person’s body language rather than waiting for them to step out is often the difference between a near miss and a fatality.
Video and community discussion: r/TeslaFSD on Reddit
FSD saves man from becoming a pancake. BMW driver nearly flattens him.
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Tesla Robotaxi gets a small but significant change
In the world of Tesla, where billion-dollar battery breakthroughs and autonomy milestones dominate headlines, a quiet design update can still pack a punch.
In the world of Tesla, where billion-dollar battery breakthroughs and autonomy milestones dominate headlines, a quiet design update can still pack a punch.
Last week in downtown Austin, sharp-eyed observers spotted a subtle but telling evolution on the Cybercab: a new “ROBOTAXI” logo graphic now graces the vehicle’s doors at Tesla’s Autonomy Popup.
What looks at first glance like a minor stylistic choice is, in fact, a deliberate rebranding move that hints at how the company envisions its robotaxi fleet fitting into everyday life.
The updated lettering is bold, graffiti-inspired, and unapologetically street-smart. Rendered in black with dripping white accents and a glowing yellow outline, the font evokes urban energy and playful irreverence.
Live From Downtown Austin:
Tesla Cybercab with new logo Graphic at their Autonomy Popup pic.twitter.com/MTTb9KDr3b
— David Moss (@DavidMoss) March 13, 2026
Gone is the sleek, minimalist typography that defined earlier Cybercab prototypes. In its place is something more human, almost rebellious.
The new logo pops against the Cybercab’s smooth, metallic body, turning the autonomous pod into a rolling piece of public art rather than just another futuristic taxi.
Designers know that fonts are silent brand ambassadors. They shape perception before a single ride is taken. Tesla’s classic sans-serif aesthetic screams precision engineering and Silicon Valley cool.
The new Robotaxi script leans into accessibility and fun, suggesting the vehicle is approachable, not intimidating. For a product meant to ferry strangers through city streets 24/7, that matters. It signals that the robotaxi isn’t reserved for tech elites; it’s for everyone.
Tesla Cybercab spotted next to Model Y shows size comparison
The timing is no accident. With regulatory approvals for unsupervised autonomy advancing and Tesla preparing to scale Cybercab production, the company is shifting from prototype showcase to fleet deployment.
A fresh logo helps differentiate the vehicles visually in dense urban environments—crucial for rider recognition and brand recall. It also aligns with Elon Musk’s long-standing ethos: make the future feel exciting, not sterile.
Small changes like this often foreshadow a larger strategy. Tesla has always obsessed over details—door handles, screen interfaces, even the curvature of a steering wheel.
Updating the Robotaxi font reflects the same meticulous care now applied to consumer-facing autonomy. It’s not just paint on metal; it’s a statement that the ride of the future should feel personal, memorable, and undeniably cool.
In an industry racing toward self-driving fleets, Tesla’s willingness to evolve even the smallest visual cues shows confidence. A font won’t launch the robotaxi network, but it might just help millions climb aboard with a smile.
News
Tesla makes latest announcement on Model S and Model X
The announcement follows Tesla CEO Elon Musk’s statement on the Q4 2025 earnings call in late January. Musk described the decision as an “honorable discharge” for the two vehicles, noting that production would wind down in Q2 2026.
Tesla has officially begun winding down production of its flagship Model S and Model X in the United States, notifying owners via email that the long-running models will soon reach the end of the line.
The email, sent to U.S. customers on March 27, opens with gratitude. “Model S and Model X marked the beginning of the world’s transition to electric transportation,” it reads. “These vehicles also made it possible for Tesla to develop the technology that would move our world toward autonomy.”
It then delivers the news directly: “As we make way for this autonomous future, Model S and Model X production will be ending. If you’d like to bring home a new Model S or Model X, order yours soon from our limited inventory.”
Tesla just sent out a new email thanking Model S/X owners.
“These vehicles made it possible for Tesla to develop the technology that would move our world toward autonomy. As we make way for this autonomous future, Model S and Model X production will be ending. If you’d like to… pic.twitter.com/IeUhZ3iDnX
— Sawyer Merritt (@SawyerMerritt) March 27, 2026
The message closes with a simple thank-you: “Thank you for being part of our journey.”
The announcement follows Tesla CEO Elon Musk’s statement on the Q4 2025 earnings call in late January. Musk described the decision as an “honorable discharge” for the two vehicles, noting that production would wind down in Q2 2026.
The move frees factory floor space at Fremont, California, for next-generation manufacturing, including Optimus humanoid robots and the upcoming Robotaxi platform.
Introduced in 2012 and 2015, respectively, the Model S and Model X were Tesla’s original halo cars. They proved EVs could outperform gasoline luxury vehicles in acceleration, range, and tech features while pioneering over-the-air updates and early autonomy hardware.
Although they never matched the volume of the Model 3 and Model Y, their engineering breakthroughs laid the foundation for the company’s current lineup and full self-driving development.
Early adopters highlighted how the cars convinced them to invest in Tesla stock and the EV movement. Some U.S. owners who had not yet received the note voiced mild frustration, and international customers confirmed the outreach remains U.S.-only for now.
Tesla has not detailed an exact final production date beyond the Q2 2026 target or confirmed immediate replacements. Speculation continues about a possible Cybertruck-derived SUV, but the company’s public focus has shifted squarely to autonomy and robotics.
For buyers still interested in the S or X, the window is closing. Inventory is described as limited, and Tesla’s Korean division has already set a March 31 cutoff for new orders in that market. The email serves as both a farewell and final sales push, an elegant close to a chapter that helped define modern electric driving.
Tesla FSD mocks BMW human driver: Saves pedestrian from near miss
Tesla Robotaxi gets a small but significant change
Tesla makes latest announcement on Model S and Model X
Elon Musk says Tesla is developing a new vehicle: ‘Way cooler than a minivan’
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
