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SF Motors set sights on EV mass production with latest R&D testing facility

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Santa Clara based electric vehicle startup SF Motors is opening up a new full-scale R&D center in Silicon Valley. SF Motors was founded in January 2016 after a large investment from Sokon Motors, a large Chinese automotive company. The company’s new 130,000 sqft research and development facility will be located in Milpitas, CA, roughly 6 miles away from SF’s headquarters.

The new facility, which is expected to be completed in Q4 ’18, will be capable of “small batch” manufacturing and development of manufacturing processes. The company is focusing on battery, powertrain, and autonomous vehicle development at the facility.

“Adding to our existing R&D labs, this new facility will conduct extensive design validation testing and small-scale manufacturing necessary to ensure a smooth transition to mass production of our batteries and electric powertrains, which are key components of our vehicles,” said SF Motors CTO Yifan Tang.

Yifan Tang joined SF Motors in February 2017. He was previously the technical lead on Facebook’s high-altitude long-range aircraft aimed at beaming internet across the globe. Before Facebook, Tang was VP of Drivetrain Engineering at Lucid Motors for three years and Principal Motor Technologist at Tesla for five years. During his time at Tesla Tang designed the motors for the Roadster, Model S, Mercedes B-Class/Toyota Rav4, and the prototype Model X AWD. Tang has a Ph.D. in electrical engineering from The Ohio State University and 35 U.S. patents.

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In October 2017 SF Motors acquired Tesla co-founder Martin Eberhard’s battery module startup evINIT for $33M. Eberhard is now Chief Strategy Officer at SF Motors and the former CEO of evINIT, Mike Miskovsky, is Chief Development Officer. Eberhard served as the CEO of Tesla in its early years until late 2007.

Closing the loop from R&D to Manufacturing

SF Motors’ CTO Yifan Tang tells Teslarati that the new facility will help “close the loop from R&D to manufacturing,” and help accelerate the company to mass production. Tang describes the new facility as a key part of SF Motors strategy as they push forward to mass production.

According to SF Motors, the company is already prepping manufacturing facilities in the U.S. and China. SF Motors purchased a 675,000 sqft plant in Indiana from AM General in November 2017. The company also has a massive factory in Chongqing, China, with nearly 8.4M sqft of manufacturing space that’s capable of producing 200,000 vehicles per year.

SF Motors’ new R&D Facility in Milpitas, California (Photo: Loopnet/McCarthy Creekside
Industrial Center)

SF’s Tang emphasized that the company’s abilities to produce small-batch trial production at their R&D facility will differentiate itself from other automotive manufacturers. The company plans to also produce battery cells at the facility and will test different cell configurations, modules, and battery pack sizes.

SF plans to produce a wide range of vehicles, and the ability to tweak cell chemistry along with module configurations will allow them to produce battery packs that are optimized for cost efficiency and performance.

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The new R&D facility will house roughly 100 employees, but its proximity to the company’s headquarters allows the company to shift employees back and forth. “Drawing on our global business model and decades of manufacturing experience, locating this facility near our Silicon Valley headquarters will strategically ensure quality and efficiency as we prepare to bring our intelligent EVs to market,” Tang said in a press release.

SF Motors plans to start trial production of their vehicles at the end of this year.

Update at 10:35 am PT: An earlier version of this article incorrectly stated that SF Motors was a subsidiary of Sokon Motors. Sokon Motors was a large initial investor in SF Motors, but does not wholely own the company. 

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Christian Prenzler is currently the VP of Business Development at Teslarati, leading strategic partnerships, content development, email newsletters, and subscription programs. Additionally, Christian thoroughly enjoys investigating pivotal moments in the emerging mobility sector and sharing these stories with Teslarati's readers. He has been closely following and writing on Tesla and disruptive technology for over seven years. You can contact Christian here: christian@teslarati.com

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Cybertruck

Tesla confirms date when new Cybertruck trim will go up in price

Tesla has officially revealed that this price will only be available until February 28, as the company has placed a banner atop the Design Configurator on its website reflecting this.

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Credit: Tesla

Tesla has confirmed the date when its newest Cybertruck trim level will increase in price, after CEO Elon Musk noted that the All-Wheel-Drive configuration of the all-electric pickup would only be priced at its near-bargain level for ten days.

Last week, Tesla launched the All-Wheel-Drive configuration of the Cybertruck. Priced at $59,990, the Cybertruck featured many excellent features and has seemingly brought some demand to the pickup, which has been underwhelming in terms of sales figures over the past couple of years.

Tesla launches new Cybertruck trim with more features than ever for a low price

When Tesla launched it, many fans and current owners mulled the possibility of ordering it. However,  Musk came out and said just hours after launching the pickup that Tesla would only keep it at the $59,990 price level for ten days.

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What it would be priced at subsequently was totally dependent on how much demand Tesla felt for the new trim level, which is labeled as a “Dual Motor All-Wheel-Drive” configuration.

Tesla has officially revealed that this price will only be available until February 28, as the company has placed a banner atop the Design Configurator on its website reflecting this:

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Many fans and owners have criticized Tesla’s decision to unveil a trim this way, and then price it at something, only to change that price a few days later based on how well it sells.

It seems the most ideal increase in price would be somewhere between $5,000 and $10,000, but it truly depends on how many orders Tesla sees for this new trim level. The next step up in configuration is the Premium All-Wheel-Drive, which is priced at $79,990.

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The difference between the Dual Motor AWD Cybertruck and the Premium AWD configuration comes down to towing, interior quality, and general features. The base package is only capable of towing up to 7,500 pounds, while the Premium can handle 11,000 pounds. Additionally, the seats in the Premium build are Vegan Leather, while the base trim gets the textile seats.

It also has only 7 speakers compared to the 15 that the Premium trim has. Additionally, the base model does not have an adjustable ride height, although it does have a coil spring with an adaptive damping suspension package.

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Cybertruck

Tesla set to activate long-awaited Cybertruck feature

Tesla will officially activate the Active Noise Cancellation (ANC) feature on Cybertruck soon, as the company has officially added the feature to its list of features by trim on its website.

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Credit: Tesla

Tesla is set to activate a long-awaited Cybertruck feature, and no matter when you bought your all-electric pickup, it has the hardware capable of achieving what it is designed to do.

Tesla simply has to flip the switch, and it plans to do so in the near future.

Tesla will officially activate the Active Noise Cancellation (ANC) feature on Cybertruck soon, according to Not a Tesla App, as the company has officially added the feature to its list of features by trim on its website.

Tesla rolls out Active Road Noise Reduction for new Model S and Model X

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The ANC feature suddenly appeared on the spec sheet for the Premium All-Wheel-Drive and Cyberbeast trims, which are the two configurations that have been delivered since November 2023.

However, those trims have both had the ANC disabled, and although they are found in the Model S and Model X, and are active in those vehicles, Tesla is planning to activate them.

In Tesla’s Service Toolbox, it wrote:

ANC software is not enabled on Cybertruck even though the hardware is installed.”

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Tesla has utilized an ANC system in the Model S and Model X since 2021. The system uses microphones embedded in the front seat headrests to detect low-frequency road noise entering the cabin. It then generates anti-noise through phase-inverted sound waves to cancel out or reduce that noise, creating quieter zones, particularly around the vehicle’s front occupants.

The Model S and Model X utilize six microphones to achieve this noise cancellation, while the Cybertruck has just four.

Tesla Cybertruck Dual Motor AWD estimated delivery slips to early fall 2026

As previously mentioned, this will be activated through a software update, as the hardware is already available within Cybertruck and can simply be activated at Tesla’s leisure.

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The delays in activating the system are likely due to Tesla Cybertruck’s unique design, which is unlike anything before. In the Model S and Model X, Tesla did not have to do too much, but the Cybertruck has heavier all-terrain tires and potentially issues from the aluminum castings that make up the vehicle’s chassis, which are probably presenting some challenges.

Unfortunately, this feature will not be available on the new Dual Motor All-Wheel-Drive configuration, which was released last week.

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Tesla Model S and X customization options begin to thin as their closure nears

Tesla’s Online Design Studio for both vehicles now shows the first color option to be listed as “Sold Out,” as Lunar Silver is officially no longer available for the Model S or Model X. This color is exclusive to these cars and not available on the Model S or Model X.

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Credit: Tesla

Tesla Model S and Model X customization options are beginning to thin for the first time as the closure of the two “sentimental” vehicles nears.

We are officially seeing the first options disappear as Tesla begins to work toward ending production of the two cars and the options that are available to those vehicles specifically.

Tesla’s Online Design Studio for both vehicles now shows the first color option to be listed as “Sold Out,” as Lunar Silver is officially no longer available for the Model S or Model X. This color is exclusive to these cars and not available on the Model S or Model X.

Tesla is making way for the Optimus humanoid robot project at the Fremont Factory, where the Model S and Model X are produced. The two cars are low-volume models and do not contribute more than a few percent to Tesla’s yearly delivery figures.

With CEO Elon Musk confirming that the Model S and Model X would officially be phased out at the end of the quarter, some of the options are being thinned out.

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This is an expected move considering Tesla’s plans for the two vehicles, as it will make for an easier process of transitioning that portion of the Fremont plant to cater to Optimus manufacturing. Additionally, this is likely one of the least popular colors, and Tesla is choosing to only keep around what it is seeing routine demand for.

During the Q4 Earnings Call in January, Musk confirmed the end of the Model S and Model X:

“It is time to bring the Model S and Model X programs to an end with an honorable discharge. It is time to bring the S/X programs to an end. It’s part of our overall shift to an autonomous future.”

Fremont will now build one million Optimus units per year as production is ramped.

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