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“Smart skin” can identify weaknesses in bridges and airplanes using laser scanner
Recent research results have demonstrated that two-dimensional, on-demand mapping of the accumulated strain on metal structures will soon be a reality thanks to an engineered “smart skin” that’s only a fraction of the width of a human hair. By utilizing the unique properties of single-walled carbon nanotubes, a two-layer film airbrushed onto surfaces of bridges, pipelines, and airplanes, among others, can be scanned to reveal weaknesses in near real-time. As a bonus, the technology is barely visible even on a transparent surface, making it that much more flexible as an application.
Stress-inducing events, along with regular wear and tear, can deform structures and machines, affecting their safety and operability. Mechanical strain on structural surfaces provides information on the condition of the materials such as damage location and severity. Existing conventional sensors are only able to measure strain in one point along one axis, but with the smart skin technology, strain detection in any direction or location will be possible.
How “Smart Skin” Technology is Used
In 2002, researchers discovered that single-wall carbon nanotubes fluoresce, i.e., glow brightly when stimulated by a light source. Later, the fluorescence was further found to change color when stretched. This optical property was then considered in the context of metal structures that are subject to strain, specifically to apply the property as a diagnostic tool. To obtain the fluorescent data, researchers applied the smart skin to a testing surface, irradiated the area with a small laser scanner, and captured the resulting nanotube color emissions with an infrared spectrometer. Finally, two-dimensional maps of the accumulated strain were generated with the results.
The primary researchers, Professors Satish Nagarajaiah and Bruce Weisman of Rice University in Texas, have published two scientific papers explaining the methods used for achieving this technology and the results of its proof-of-principle application. As described in the papers, aluminum bars with holes or notches in areas of potential stress were tested with the laser technique to demonstrate the full potential of their invention. The points measured were located 1 millimeter apart, but the researchers stated that the points could be located 20 times closer for even more accurate readings. Standard strain sensors have points located several millimeters apart.
What Are Carbon Nanotubes?
Carbon nanotubes (CNTs) are carbon molecules that have been structurally modified into cylinders, or rather, rolled up sheets of carbon atoms. There has been some evidence suggesting that CNTs can be formed via natural processes such as volcanic events. However, to really capitalize on their unique characteristics, production in a laboratory environment is much more efficient.
Several methods can be used for production, but the most widely used method for synthesizing CNTs is chemical vapor deposition (CVD). This process combines a catalyzing metal with a carbon-containing gas which are heated to approximately 1400 degrees Fahrenheit, triggering the carbon molecules to assemble and grow into nanotubes. The resulting formation resembles a forest or lawn grass, each trunk or blade averaging .43 nanometers in diameter. The length is dependent on variables such as the amount of time spent in the high heat environment.
Besides surface analysis, carbon nanotubes have proven invaluable in many research and commercial arenas, their luminescence being only one of many properties that can improve and enable other technologies. Their mechanical tensile strength is 400 times that of steel while only having one sixth the density, making them very lightweight. CNTs also have highly conductive electrical and thermal properties, are extremely resistant to corrosion, and can be filled with other nanomaterials. All of these advantages open up their applications to include solar cells, sensors, drug delivery, electronic devices and shielding, lithium-ion batteries, body armor, and perhaps even a space elevator, assuming significant advances overcome its hurdles.
Next Steps
The nanotube-laced smart skin is ready for scaling up into real-world applications, but its chosen industry may take time to adopt given the general resistance to change in a field with long-standing existing technology. While awaiting embrace in the arena it was primarily designed for, the smart skin has other potential uses in engineering research applications. Bruce Weisman, also the discoverer of CNT fluorescence, anticipates its advantages being used for testing the design of small-scaled structures and engines prior to deployment. Niche applications like these may be the primary entry point into the market for some time to come. In the meantime, the researchers plan to continue developing their strain reader to capture simultaneous readings from large surfaces.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Elon Musk
Elon Musk shares updated Starship V3 maiden launch target date
The comment was posted on Musk’s official account on social media platform X.
SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.
The comment was posted on Musk’s official account on social media platform X.
Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.
Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.
Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.
Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.
Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.
Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.
Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.
Tesla is ramping up its advertising strategy on social media
Tesla Model Y outsells everything in three states, but Ford dominates
