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SpaceX's BFR booster and spaceship lift off on the first private, crewed mission around the Moon. (SpaceX) SpaceX's BFR booster and spaceship lift off on the first private, crewed mission around the Moon. (SpaceX)

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SpaceX to livestream private BFR Moon mission “in high-def VR” with Starlink satellites

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Following a detailed update to SpaceX’s BFR plans and the first privately contracted mission to the Moon, CEO Elon Musk has tweeted that the company intends to stream the entire six-day journey in “high def VR”, a plan that would demand unprecedented communications capabilities between the Moon and the Earth.

Musk further confirmed that “Starlink should be active by [2023]”, suggesting – at a minimum – that the SpaceX-built and SpaceX-launched internet satellite constellation will have reached what is known as ‘initial operating capability’, pegged for Starlink at roughly 800 satellites launched.

No small task

To give some rough context for what Musk wants, streaming in high-enough quality for a good virtual reality (VR) experience on a deep space voyage around the Moon will demand a sea of bandwidth that’s difficult to find even on the surface of Earth, let alone in space. A 2017 estimate pegged the bandwidth requirements for 4K VR streaming around 300 megabits per second (Mbps), while a solution more fitting for five years of iterative improvement between now and 2023 might demand almost a magnitude greater bandwidth (~3000+ Mbps).

For context, the average American internet connection hovers around 15-20 Mbps while the average 4K YouTube video takes about 25 Mbps to stream, meaning that BFR’s communications link between the ~390,000 km (240,000 mi) Earth-Moon gap would need to be anywhere from 10 to more than 100 times faster than typical Earthly connectivity. While NASA has already completed a successful tech demonstration of laser communications from the Moon to the Earth, maxing out at a rather impressive ~620 Mbps in 2013, that one-off test concluded years ago, and there simply is no infrastructure available to achieve the sort of capabilities SpaceX will need to stream a lunar voyage in VR.

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Starlink to the rescue

The only possible way SpaceX could accomplish this sort of technical feat is by having their own high-bandwidth satellite constellation at least partially operational, needs that mesh reasonably well SpaceX’s public planning schedule for their Starlink constellation. Speaking in late-2017, SpaceX VP of Satellite Government Affairs Patricia Cooper laid out a timeline that would see ~800 satellites launches sometime in the early 2020s, followed later by the remaining ~3600 spacecraft in the Phase 1 constellation. Those launches would take place between 2019 and 2024.

Since then, Musk has indirectly hinted that Starlink’s schedule has slipped or stretched 6-12 months, unsurprising for such a massive technical task at hand. This still leaves a fair amount of time for some sort of initial operational capability to be realized, even if it is little more than the skeleton necessary for Musk’s high-def VR-streaming ambitions. Although the tweet response that triggered it was deleted, Musk confirmed in the comments of his original tweet that Starlink would be the relay network of choice – having an Earth network already installed would certainly minimize the need for global ground stations to receive a BFR spaceship’s continuous lunar downlink.

Evidenced by previous comments from Musk and NASA execs expressing interest in developing a commercial communications relay between Earth and Mars, the thought is at least there that the Starlink satellite bus may sooner or later be called upon to serve as deep space communications relays throughout the solar system, beginning with the Moon and Mars.

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It’s possible that those distinct space environments would necessitate changes to the spacecraft’s hardware and software, but the fundamental goal of mass-producing Starlink satellites at an unprecedented scale and cost means that a few off-the-shelf satellites could plausibly be placed in relay positions under the assumption that they will die faster than those in Earth orbit. At just a few hundred kilograms apiece, Falcon 9 would have no problems launching a handful to the Moon or elsewhere, and they could potentially be included as copassengers on BFR launches, acting as a sort of a la carte communications relay for the spaceship.

Time will tell, but SpaceX fans certainly have an incredible amount of things to look forward too from the last 48 hours alone, regardless of whether the #dearMoon BFR mission’s 2023 launch target slips (spoiler: it probably will).


For prompt updates, on-the-ground perspectives, and unique glimpses of SpaceX’s rocket recovery fleet check out our brand new LaunchPad and LandingZone newsletters!

Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla snags Semi supply deal with major logistics firm

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Credit: Tesla

Tesla has snagged a deal with IMC Logistics to supply the company with 50 Semi units for its logistics operations.

IMC handles drayage and landside logistics and has over 2,700 asset trucks in its fleet. In its over forty years of service, it has established more than 50 locations across the United States and spans operations from coast to coast.

Jim Gillis of IMC said that the addition of the Tesla Semi will help IMC move toward a “zero-emission service for long-haul lanes.”

The move is one that has become more common over the past few years, as more and more companies doing large-scale logistics have moved to sustainable powertrains, using either Tesla or others.

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Tesla’s Semi program just entered its first truly public phase, as the company handed over its first production units to companies in September, although a pilot program with companies like PepsiCo. and Frito-Lay has been ongoing for years.

IMC announced its intention to purchase 50 Semi units from Tesla in September, and according to VP of Marketing and Public Relations on September 29 to Trucking Drive, the company will take delivery either this week or took delivery late last week.

Tesla has a ‘no human contact’ approach for Semi production

With surging prices of diesel and high logistics costs, Tesla and the Semi could truly revolutionize how companies manage their fleets. With the advent of Full Self-Driving, the Semi will potentially cut down on driver fatigue and increase productivity, while decreasing the cost of operation per mile by being cheaper to refuel.

Tesla had a dedicated Semi handover event at the Semi factory in Sparks, Nevada, a few weeks back, as it officially introduced its truck to many company fleets that have been waiting to add these sustainable powertrains.

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Lifestyle

Tesla wins over Netflix’s Selling Sunset star, who’s now ditching his Bentley

Selling Sunset’s Jason Oppenheim swapped his Bentley for a Tesla and promised ten for employees.

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Jason Oppenheim, the luxury real estate broker best known as the star of Netflix’s Selling Sunset, has parked his Bentley for good and moved into a Tesla Model Y, and he says Full Self-Driving (Supervised) is the reason.

Oppenheim, who founded The Oppenheim Group, the Los Angeles brokerage at the center of the show, posted a video to X on Saturday evening that he called “the most important video I’ve ever posted.” In it, he rides from Newport Beach to his firm’s Los Angeles office, a trip he put at roughly an hour and 15 minutes, while FSD handles the drive and parks the car without him touching the wheel or the accelerator. He said he handed the Bentley to his father because he no longer has any use for it.

Tesla shared the clip from its main account on X about two hours later, pulling out the quote that has since spread well beyond the Tesla community:

“[FSD Supervised] is life-changing. I was on the phone with my brother last night, and I made him buy one. He literally bought one while we were talking. I’m buying 10 of my employees a Tesla with FSD. It’s 8x safer than the average driver. There’s nothing more important than the safety of you and your loved ones.”

Oppenheim was candid about why the safety pitch landed with him. He admitted in the video that he is a distracted driver who answers emails and texts behind the wheel, and framed the employee purchases as a way to keep his team off their phones while driving. Elon Musk posted “Tesla FSD feels like magic” less than half an hour after the video went live.

The endorsement lands at a convenient moment for Tesla. The company delivered 486,532 vehicles in Q3, beating Wall Street’s estimates and marking its best quarter ever without the $7,500 federal EV tax credit.

Tesla FSD has been subscription only in the U.S. since February at $99 per month, and Tesla said in its Q2 update that active subscriptions hit 1.48 million, up 56 percent year over year, with more than 55 percent of new North American deliveries leaving with FSD attached. That attach rate is the figure Ron Baron cited last month when he told CNBC “the time to buy the stock is now.” At current pricing, Oppenheim’s 10 employee cars alone would add $990 a month, or about $11,880 a year, in FSD revenue.

Tesla AI head Ashok Elluswamy said in July that FSD had logged more than 12 billion miles while going roughly twice as far between collisions as manual driving. FSD also remains a supervised system, so Oppenheim and his employees are still required to watch the road, even as Tesla rolls out v14.3.10 with Automatic Collision Evasion, which can steer or brake on its own to avoid a frontal crash.

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Elon Musk

Elon Musk follows Trump’s lead, says a SpaceX name change is coming

Elon Musk says SpaceXAI will become SpaceXSI, marking its second rebrand in under three months.

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Elon Musk wants to rename his artificial intelligence company again, less than three months after its last rebrand.

In a string of posts on X early Sunday morning, Musk wrote “No more AI,” followed by “SI” and “It’s better.” He then added, “SpaceX is a super intelligence company.” When a user asked whether SpaceXAI could become SpaceXSI, Musk replied, “Yes, we will make that change.”

The posts extend a terminology push that began at the White House last week. On September 29, President Donald Trump signed an executive order directing federal agencies to replace “artificial intelligence” and “AI” with “Super Intelligence” and “SI” on government websites, policy documents and press releases. The same day, Musk sat beside Trump as the heads of the largest AI companies signed a voluntary safety accord, as Teslarati reported. Speaking to reporters afterward, Musk caught himself mid sentence: “I think it is worth highlighting the positive benefits of A.I. … S.I., pardon me.”

Elon Musk and Trump are closer than ever, and Tesla could be the big winner

SpaceXSI would be the third name for the business since February. SpaceX acquired xAI on February 2 in a deal that valued the combined company at $1.25 trillion. In May, Musk said xAI would be dissolved as a separate company, and on July 6 the division adopted the SpaceXAI name and a new logo that placed the xAI letters inside the SpaceX identity.

Musk gave no timeline. He did not say whether SpaceXSI would be a legal name change or a branding update, whether the @SpaceXAI handle on X would change, or how the shift would apply to products like Grok. The company had not issued a formal announcement as of Sunday morning.

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The change would reach well beyond a chatbot. SpaceXAI now houses Grok, the X platform, the Colossus training clusters in Memphis and the coding tool Cursor, which SpaceX acquired in August. It also runs the orbital compute effort SpaceX is building around Nvidia hardware, which Musk said during the company’s first earnings call would be exclusive to Nvidia.

It’s unclear if rivals like Anthropic, OpenAI, Google, Meta and Nvidia have plans to also rename their companies or products. OpenAI CEO Sam Altman has continued to say “AI” in public, while Nvidia CEO Jensen Huang has gone partway, describing data centers as “super intelligence factories.”

The rename would also line up SpaceX’s AI branding with the federal government’s language as Musk takes on a new advisory role at the Pentagon, where he is helping lead the Project Meridian study on the future of warfare.

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