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SpaceX Falcon 9 crushes next-gen ULA Vulcan rocket on cost in first competition

Even with several handicaps in its favor, a recent batch of military launch contractors suggest that ULA's Vulcan rocket will never be able to compete commercially with SpaceX's Falcon 9. (ULA/SpaceX)

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The United Launch Alliance’s (ULA) next-generation Vulcan Centaur rocket appears to have made it through what could be described as its first real competition with SpaceX and its Falcon 9 workhorse.

The US Space Force (or Air Force) awarded both rockets two launch contracts each on March 9th, marking the second award under “Phase 2” of a new National Security Space Launch (NSSL; formerly Evolved Expendable Launch Vehicle or EELV) agreement. The culmination of a multi-year competition, NSSL Phase 2 calcified in late 2020 when the US military ultimately chose ULA and SpaceX as its primary launch providers for the better part of the next decade.

The final Phase 2 agreement followed Phase 1, in which the USAF committed up to $2.3 billion to assist Blue Origin, Northrop Grumman, and ULA in their efforts to develop future military launch capabilities. SpaceX submitted a proposal but didn’t win funds. Even though the ULA-SpaceX dichotomy was already a more or less fixed outcome before the competition even began, the US military still managed to dole out almost $800 million to Blue Origin and Northrop Grumman before announcing that neither provider had been selected for Phase 2.

Notably, as part of Phase 1, ULA is on track to receive nearly $1 billion in USSF/USAF aid to develop its next-generation Vulcan Centaur rocket and ensure that it meets all of the military’s exacting, unique requirements. SpaceX, on the other hand, received a sum total of $0 from that opaque slush fund to meet the exact same requirements as ULA.

For Phase 2, the US military arbitrarily split the roughly two-dozen launch contracts up for grabs into a 60/40 pile. Even more bizarrely, the USAF did everything in its power to prevent two of the three rockets it had just spent more than $1.7 billion to help develop from receiving any of those two or three-dozen available launch contracts – all but literally setting $800M of that investment on fire. Short of comical levels of blind ineptitude, verging on criminal negligence, the only possible explanation for the US military’s behavior with NSSL Phase 1 and Phase 2 is a no-holds-barred effort to guarantee that ULA and its Vulcan Centaur rocket would have zero real competition.

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The arbitrary 60:40 split of the final Phase 2 contract ‘lot’ further supports that argument. A government agency objectively interested in securing the best possible value and redundancy for its taxpayer-provided money would logically exploit a $1.7B investment as much as possible instead of throwing two-thirds of its ultimate value in the trash. On its own, a block-buy scenario – even with a leading goal of selecting two providers – is fundamentally inferior to an open competition for each of the dozens of launch contracts at hand.

Further, selecting the block-buy option and failing to split those contracts 50:50 makes it even clearer that the USAF’s only steadfast NSSL Phase 2 goal was to guarantee ULA enough Vulcan launch contracts for the company to be comfortable and (most likely) not lose money on a rocket that has yet to demonstrate an ability to compete on the commercial launch market.

ULA delivered its first Vulcan booster prototype in February 2021, at least 12-18 months behind schedule. The rocket is unlikely to fly before Q1 2022. (ULA)

Amazingly, despite multiple handicaps in the form of a 60:40 contract split and what amounts to a $1B subsidy that explicitly disadvantages its only competitor, ULA’s Vulcan rocket still appears to be ~40% more expensive than SpaceX’s Falcon 9. In the latest round of NSSL Phase 2 contracts, seemingly the first in which ULA’s Vulcan Centaur rocket was selected, SpaceX’s Falcon 9 received two East Coast launch contracts worth slightly less than $160M, averaging out to less than $80M each.

Outfitted with four of a possible zero, two, four, or six strap-on solid rocket boosters (SRBs), Vulcan Centaur received two launch contracts for $224M – an average of $112M each. Assuming ULA wins exactly 60% (~15) of the Phase 2 launch contracts up for grabs and receives no more than $1 billion in USAF development funding through NSSL Phase 1, some $67 million will have to be added to the cost of each announced Vulcan launch contract to get a truly accurate picture. In the case of the rocket’s first two contracts, the real average cost of each Vulcan Centaur launch could thus be closer to $179M ($112M+$67M).

Vulcan Centaur Heavy is imagined launching with six SRBs. (ULA)

According to ULA CEO Tory Bruno, both Vulcan missions are to “high-energy orbits,” whereas a USAF official told Spaceflight Now that SpaceX’s two Falcon 9 contracts were to “lower-energy orbits.” In Vulcan’s defense, if Bruno’s “high-energy orbit” comment means a circular geostationary orbit (GEO) or a very heavy payload to an elliptical geostationary transfer orbit (GTO), it’s possible that SpaceX would have had to use Falcon Heavy to complete the same contracts. Against Falcon Heavy’s established institutional pricing and excluding ULA’s $1B Phase 1 subsidy, Vulcan Centaur is reasonably competitive.

Ultimately, even with several significant cards stacked against it, SpaceX appears likely to continue crushing entrenched competitors like ULA and Arianespace on cost while still offering performance and results equivalent to or better than even than their “next-generation” rockets.

Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla Full Self-Driving warrants huge switch-up on essential company strategy

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tesla side repeater camera
(Credit: Tesla)

Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.

Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.

Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.

Tesla counters jab at lack of advertising with perfect response

However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.

In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:

Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.

Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.

Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.

We wouldn’t put it out of the question, at least not yet.

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Tesla Model Y Standard: first impressions from a Premium owner

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Credit: TESLARATI

Tesla was nice enough to hook us up with the new Model Y “Standard” trim for a few days, and while we’ll be sure to fill you in on the full experience in the coming days, there are a lot of differences we noticed right off the bat, which make the ownership experience different from the “Premium” configuration level.

I purchased a Model Y Long Range All-Wheel-Drive back in August and took delivery just two weeks later. Through the first three months of owning my car, I’ve come to love so many things about the Tesla experience.

I traded my ICE vehicle for a Tesla Model Y: here’s how it went

However, I was interested in experiencing the affordable trim and seeing whether I would miss any of the voided features of the “Premium” Model Y.

Through the first 24 hours, here are my first impressions of the Model Y Standard as a Premium trim level owner:

Overall Aesthetic

The lack of a light bar is not something that is a dealbreaker. In fact, I would argue that the Model Y Standard’s more traditional headlight design is just as pleasing from an aesthetic standpoint.

The car is great looking from top to bottom; there are not a substantial number of differences besides the lack of a lightbar on both the front and the back of the car.

Overall, it is a very sleek vehicle, but the major changes are obviously with the interior.

Interior Changes

This is where the big differences are, and some of the things I’ve gotten used to in the Premium are not included. If I didn’t have a Premium Model Y already, I’m not sure I’d miss some of the things that are not present in the Standard trim, but I believe I’d get annoyed with it.

Storage

The Premium has a large storage compartment between the cupholders and the wireless charger, which is not present in the Standard trim. Instead, it is more like the Cybertruck, as there is a pass-through and floor storage.

I think that the pass-through is nice, but the additional storage is something I take advantage of, especially as someone who films Full Self-Driving videos, which requires hauling mounts, GoPros, and other accessories.

The sleekness of the Premium trim is also something I prefer; I really enjoy having the ability to close those compartments and cover the cupholders.

Obviously, this is a really trivial issue and not something that is substantially impactful from an ownership experience. If I weren’t already an owner, I am not sure I’d even have something to complain about.

Material Differences

The Premium trim seats are completely Vegan Leather, which I really do like, even as someone who doesn’t really love leather seats due to their temperature dependency.

The Standard trim features a Textile and Vegan hybrid, which has half of the seat a different material than the other.

The material is very similar to what I had in my previous car, a Bronco Sport. It was very durable, easy to clean, dried quickly, and hid a lot of things that leather does not, like oils from your skin, which constantly require attention to keep your interior looking fresh.

The wireless charger is also a different material, as the Premium features an Alcantara material on that. The Standard has a rubberized and textured backing, which looks good, too. They’re both more than suitable.

Other Missing Features

The Standard lacks a few minor things, most noticeably is the ambient lighting. The biggest change, however, and something I really miss, is the glass roof.

A lot of people told me that when I got my Model Y, I wouldn’t even notice the glass roof after a few weeks. That could not be further from the truth. I look out of it all the time, and it’s one of my family’s favorite parts of the car.

My Fiancè and I really love parking and watching Netflix when we pick food up, especially when it’s raining, because the glass roof gives such a great view.

We also loved it as Fall arrived, because it was great to look at the foliage.

Bigger Differences

There are also a handful of very noticeable differences from the overall cabin experience, especially with the sound system.

Much Weaker Sound System

The Model Y Standard has just 7 speakers and 1 amp, with no subwoofer. This is a significant step down from the 13-15 speakers in the Premium Long Range AWD Model Y, the 2 amps it comes with, and 1 subwoofer in the trunk.

I usually like to listen to Long Time by Boston to test out a sound system, and it was noticeably weaker in the Standard. It was missing a big portion of the umph that is provided by the Premium’s sound system.

Cabin Noise

It feels like the Cabin Noise is definitely more noticeable in the Standard, which is something I really love about my Model Y. It is able to dampen so much road noise from louder cars, and I don’t feel as if it is very quiet in the Standard.

This is perhaps the biggest make-or-break for me with this car. I truly have been spoiled by how quiet the cabin is in the Premium, and it’s due to the lack of acoustic-lined glass in the Standard.

I will be doing a more in-depth review of the Model Y Standard, especially with ride quality, later this week.

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Tesla takes a step towards removal of Robotaxi service’s safety drivers

Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers.

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Credit: Tesla

Tesla appears to be preparing for the eventual removal of its Robotaxi service’s safety drivers. 

This was hinted at in a recent de-compile of the Robotaxi App’s version 25.11.5, which was shared on social media platform X. 

In-cabin analytics

As per Tesla software tracker @Tesla_App_iOS, the latest update to the Robotaxi app featured several improvements. These include Live Screen Sharing, as well as a feature that would allow Tesla to access video and audio inside the vehicle. 

According to the software tracker, a new prompt has been added to the Robotaxi App that requests user consent for enhanced in-cabin data sharing, which comprise Cabin Camera Analytics and Sound Detection Analytics. Once accepted, Tesla would be able to retrieve video and audio data from the Robotaxi’s cabin. 

Video and audio sharing

A screenshot posted by the software tracker on X showed that Cabin Camera Analytics is used to improve the intelligence of features like request support. Tesla has not explained exactly how the feature will be implemented, though this might mean that the in-cabin camera may be used to view and analyze the status of passengers when remote agents are contacted.

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Sound Detection Analytics is expected to be used to improve the intelligence of features like siren recognition. This suggests that Robotaxis will always be actively listening for emergency vehicle sirens to improve how the system responds to them. Tesla, however, also maintained that data collected by Robotaxis will be anonymous. In-cabin data will not be linked to users unless they are needed for a safety event or a support request. 

Tesla watchers are speculating that the implementation of in-camera data sharing could be a step towards the removal of the Robotaxi service’s safety drivers. With Tesla able to access video and audio feeds from Robotaxis, after all, users can get assistance even if they are alone in the driverless vehicle. 

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