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SpaceX’s latest Falcon 9 booster returns to port as NASA hints at “vested interest”
SpaceX has safely returned Falcon 9 booster B1056 to port and lifted the rocket ashore after successfully supporting Cargo Dragon’s 18th mission to the International Space Station (ISS).
B1056’s safe return is by no means a surprise, but it is still a relief after mild issues caused Falcon Heavy center core B1055 to topple over just a few weeks prior. SpaceX’s robotic “Octagrabber” was visibly attached to newest Falcon 9 booster, taking advantage of compatibility not available to the Falcon Heavy core. According to NASA and SpaceX, the booster’s recovery was weighing on the minds of both stakeholders thanks to interest in reusing B1056 on future Cargo Dragon launches.
“Quite frankly, [NASA] had a vested interest.”
“Quite frankly, [NASA] had a vested interest in this particular booster. We were gonna require it – the intent is to [reuse it for SpaceX’s upcoming CRS-18 launch] and – potentially – CRS-19.”
Kenny Todd, ISS Operations and Integration Manager, NASA Johnson
Intertwined with SpaceX successfully returning the booster to shore, NASA ISS manager Kenny Todd provided some fascinating and eloquent insight into the space agency’s position on the mission. Several questions from members of the press centered around a launch scrub that pushed CRS-17 from May 3-4. SpaceX VP of Flight Reliability Hans Koenigsmann noted that SpaceX is moving to a concept of operations where booster recovery is just as important and just as necessary as any other technical aspect of launch.
In other words, when SpaceX drone ship Of Course I Still Love You (OCISLY) suffered a rare hardware failure that hobbled its redundant power supplies, NASA had no qualms with the company’s decision to scrub the launch attempt. In fact, confirming educated speculation previously published on Teslarati, NASA had a “vested interest” in the successful recovery of B1056. According to Todd’s comments, NASA unequivocally wants SpaceX to fly its next Cargo Dragon mission – CRS-18, NET mid-July – on the newly flight-proven booster. NASA is even open to flying on B1056 for a third time on CRS-19, pending the condition and availability of the booster.
Unique in SpaceX’s Falcon 9 Block 5 fleet thanks to an exceptionally gentle reentry and recovery, B1056 should easily lend itself to multiple reuses in support of future NASA missions. In fact, of the three (up to as many as five) additional CRS1 Cargo Dragon missions still on contract, there is no immediate technical reason to assume that Falcon 9 B1056 can’t be involved in a majority of those launches, if not all of them. NASA, of course, has the final say in which Falcon 9s their missions launch on, but the agency’s apparent openness to launching on a twice-flown booster opens the door for thrice-flown boosters and beyond.
Space oddities and Falcon curiosities
B1056’s return also offered a unique – if not unprecedented – glimpse of what was likely a purge of TEA/TEB, the pyrophoric fluids Falcon 9 uses to ignite its Merlin engines. Normally, SpaceX recovery technicians likely perform this purge while still hundreds of miles out at sea. Drone ship OCISLY’s perch just a dozen or so miles from Port Canaveral and the Florida coast may have precluded this, leading to a rare bit of controlled in-port fireworks. While the sight of open flame beneath a freshly-recovered rocket triggered some immediate and understandable concern from bystanders, the process appears to have been both routine and controlled by SpaceX.
On a more minor note, SpaceX also appears to have debuted at least one minor (visible) hardware modification on B1056, utilizing a new hybrid method to join the top of Falcon 9’s liquid oxygen tank to its interstage (the black section). SpaceX prides itself on the practice of continuously improving all aspects of its rockets and spacecraft, so this change is more of a small visualization of that strategy than a major revelation.
Up next for SpaceX, however, is a launch that may end up being quite the revelation for observers. The mission – SpaceX’s official Starlink launch debut – is the first of many dozens of launches planned over the next five or so years. According to people familiar with the matter, both the quantity and weight of the Starlink satellites that will be aboard Falcon 9 are likely to blow expectations out of the water, particularly after competitor OneWeb’s first launch placed just five spacecraft in orbit. Starlink-1 (for lack of an official name) is scheduled to launch no earlier than May 13th, although CRS-17’s launch delays may delay that target by several days.
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Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.
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Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
Tesla loses Director who designed one of the company’s best features
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
