News
SpaceX bids goodbye to older Falcon 9s with Florida ‘jellyfish’ launch spectacle
SpaceX’s final Block 4 Falcon 9 has completed its second and last orbital mission with a spectacular sendoff visible for hundreds of miles along the East Coast, harkening back to “alien invasion” comparisons that followed an equally stunning SpaceX launch from California last December.
Although the Falcon 9 booster was expended in the Atlantic Ocean minutes after launch, its upper stage remains in orbit in an experimental test of its lifespan, while the mission’s flight-proven Cargo Dragon spacecraft separated from the rocket and headed to the International Space Station with a promise of a possible third orbital reuse in 2019. This mission’s Dragon capsule flew for the first time in late 2016 for the CRS-9 mission and spent the two years since then having its heat shield and other major components refurbished or replaced, likely at a cost to SpaceX less than half that of constructing a brand-new Dragon spacecraft.
Falcon 9 B1045 lounges in the Florida summer humidity, hours before its second and final launch. (Tom Cross)
According to Jessica Jensen, SpaceX’s Director of Dragon Mission Management, SpaceX’s Dragon refurbishment team has also gotten considerably more efficient over several years of experience reusing the orbital spacecraft, now up to three reflights of three separate capsules. She noted in the postlaunch conference that – if all major components are healthy upon CRS-15’s early-August return to Earth – this capsule could be refurbished for its third mission in as few as months, which would make it one of the last Dragon 1 launches before the upgraded Dragon 2 begins crewed flights and takes over all cargo missions. After CRS-15, five more of those Cargo Dragon flights remain until CRS-2’s 2020 takeover, all of which will utilize flight-proven capsules.
-
- CRS-15’s dramatic pre-dawn launch. (Tom Cross)
-
- The extraordinary plume was lit up by the sun before it had risen above the Eastern horizon. (Tom Cross)
Falcon 9, on the other hand, reached a truly historic milestone today for SpaceX – B1045’s second and final flight marks the last rocket SpaceX will fly that does not feature a number of upgrades designed to dramatically improve booster reusability. Known as Falcon 9 Block 5, all future SpaceX missions (at least until BFR’s debut sometime in the early 2020s) will be launched aboard the upgraded rocket. If it works as intended, Block 5 should theoretically enable a rapid and affordable level of reusability never before achieved by Falcon 9 or any other rocket, for that matter.
https://twitter.com/_TomCross_/status/1012694524987092992
While still more than a little disheartening to see a Falcon 9 booster intentionally expended after launch, the spectacle created by B1045’s final flight was fitting, to say the least. Thankfully, the Block 5 takeover of all future SpaceX Falcon 9 and Falcon Heavy launches is likely to also result in a dramatic reduction in SpaceX’s willingness to expend flight-proven rockets after launch. Whereas Block 3 and 4 Falcon 9s were never designed to affordably and safely fly more than two or three times total, minimizing any opportunity cost from expending twice-flown rockets after launch, Block 5 has been purpose-built to allow individual boosters to fly a bare minimum of 10 times with minimal refurbishment and as many as 100 times with regular maintenance. Unless Block 5’s design fails to achieve that level of reusability, SpaceX is extremely unlikely to expend Block 5 boosters unless they have flown a number of times to extract as much value as possible from them.
Up next on SpaceX’s manifest are two back-to-back Falcon 9 Block 5 launches, Iridium-7 from California on July 20 and Telstar 19V from Florida less than 18 hours later. Both Block 5 boosters will be recovered aboard SpaceX’s fleet of drone ships, Just Read The Instructions (JRTI) to the West and Of Course I Still Love You (OCISLY) to the East.
Follow us for live updates, peeks behind the scenes, and photos from Teslarati’s East and West Coast photographers.
Teslarati – Instagram – Twitter
Tom Cross – Twitter
Pauline Acalin – Twitter
Eric Ralph – Twitter
News
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
News
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
