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SpaceX sets date for first Florida launch of its kind in more than half a century
Argentinian space agency CONAE says that both its SAOCOM 1B satellite and SpaceX are on track for a type of launch that the United States’ East Coast hasn’t supported in more than half a century.
CONAE has revealed that SpaceX aims to launch the ~2800 kg (6200 lb) radar Earth observation satellite into orbit on a Falcon 9 rocket as early as March 30th, 2020 – late next month. With such a light payload, the Falcon 9 booster – presumably reused – will be able to perform a Return to Launch Site (RTLS) recovery, touching down at one of SpaceX’s two Landing Zone (LZ) pads located at Cape Canaveral Air Force Station (CCAFS). While Landing Zone rocket recoveries have become increasingly rare for SpaceX, that’s not actually why the SAOCOM 1B mission is so unique.
Instead, it’s exceptional because it will be the United States’ first East Coast polar launch in nearly six decades. The mission’s “polar” launch profile refers to the fact that the Argentinian radar satellite will ultimately orbit Earth’s poles, effectively perpendicular to more common equatorial orbits. If successful and repeatable, the mission could ultimately spark a new era for CCAFS and Kennedy Space Center (KSC) and raises big questions about the future of California’s Vandenberg Air Force Base (VAFB) — or at least SpaceX’s presence there.
Previously discussed on Teslarati late last year, the story behind why Cape Canaveral stopped polar launches is quite a weird one. A 2008 article in the Naval History Magazine sums up the events nicely.
“In what somewhat inaccurately became known as “the herd shot around the world,” some..falling rocket debris apparently splattered on a Cuban farm and killed a cow. “This is a Yankee provocation,” accused Revolucion, an official Cuban publication, insisting that the rocket was deliberately exploded over the country. Government radio stations cited the incident as further proof that the United States was trying to destroy the regime of Cuban President Fidel Castro. One cow was even paraded in front of the U.S. Embassy in Havana wearing a placard reading “Eisenhower, you murdered one of my sisters.”
Castro filed a complaint at the United Nations, and Washington sheepishly conceded the possibility that “fragments from the rocket booster” could have landed in Cuba. CIA Director George Tenet later quipped somewhat tastelessly that it was “the first, and last, time that a satellite had been used in the production of ground beef.” Further launches overflying Cuba were postponed, and improvements were made to the Cape Canaveral range-safety system. In any case, it was a dejected NRL group that returned to Washington.”
Naval History Magazine – April 2008
That November 1960 launch thus shut down East Coast polar launches to avoid overflying Cuba and raising the country’s ire near the height of Cold War tensions. It’s believed that the Cape actually launched two more semi-polar missions in the mid-1960s, some five years later, but the fact remains that SpaceX’s prospective March 30th, 2020 launch will mark the United States’ first East Coast launch in more than half a century.
Back in October 2019, while SpaceX had effectively confirmed that it would try to move SAOCOM 1B’s launch from California to Cape Canaveral, CCAFS hadn’t fully approved the change or literally reopened the East Coast’s polar launch corridor. Now, given that CONAE has officially announced a specific launch date (March 30th), it seems safe to say that CCAFS has fully given SpaceX the go-ahead for the launch.
While Falcon 9’s upper stage will still technically overfly Cuba over the course of the launch, the combination of a rare ‘dogleg’ maneuver shortly after launch and the fact that said upper stage will be far above the Earth’s surface have effectively mitigated any technical or legal showstoppers. Around eight minutes after liftoff, the mission’s Falcon 9 booster will also attempt to return to Florida and land at SpaceX’s LZ-1 or 2 landing pad. SpaceX’s October 2018 Vandenberg Air Force Base (VAFB) SAOCOM 1A launch coincidentally marked the first-ever use of Landing Zone-4 (LZ-4), a dedicated landing pad built for SpaceX’s West Coast launch site.
If successful, a polar Falcon 9 launch from Cape Canaveral also raises the question: if SpaceX can potentially perform all conceivable launch profiles from its two Florida pads, why go the effort and expense of maintaining a third pad – entirely dedicated to polar launches – in California? Aside from one lone launch six months later, SpaceX’s last California launch occurred in January 2019 and the next one is expected no earlier than November 2020 – and could very well never happen at all. The only plausible reasons to continue launching from SpaceX’s Vandenberg pad would be if Florida’s polar capabilities were somehow limited or if conservative, bureaucratic customers like NASA and the US military were dead-set on their polar missions only launching from semi-arbitrarily selected launch pads.
Without any modifications whatsoever, Falcon Heavy could also immediately begin performing polar launches from Cape Canaveral, whereas SpaceX would likely need tens of millions of dollars and 6-12 months to modify its California pad to support the massive rocket. Perhaps keeping that pad quietly mothballed and flying launch staff in from Florida and Texas for occasional missions is a much smaller ordeal than it seems. Still, the allure (and efficiency) of a one-stop-launch-shop at Cape Canaveral is almost certainly hard to ignore for a company like SpaceX.
For the SAOCOM 1B launch, the next milestone will be the Argentinian satellite’s arrival at SpaceX’s Florida payload processing facilities, likely to occur within the next week. Already, March is lining up to be an exceptionally busy month for SpaceX, with two separate Falcon 9 launches currently scheduled on March 2nd and March 4th and another Starlink mission likely later in the month. With a little luck, SpaceX might be able to end Q1 2020 with its first four-launch month ever.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
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Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
Tesla will be ending one-time purchases of its Full Self-Driving (FSD) system after Valentine’s Day, transitioning the feature to a monthly subscription-only model.
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
No more FSD one-time purchases
As per Elon Musk in his post on X, “Tesla will stop selling FSD after Feb 14. FSD will only be available as a monthly subscription thereafter.” This marks a shift in how Tesla monetizes its FSD system, which can now be purchased for a one-time fee or accessed through a monthly subscription.
FSD’s subscription model has been $99 per month in the United States, while its one-time purchase option is currently priced at $8,000. FSD’s one-time purchase price has swung wildly in recent years, reaching $15,000 in September 2022. At the time, FSD was proficient, but its performance was not on par with v14. This made its $15,000 upfront price a hard sell for consumers.
Tesla’s move to a subscription-only model could then streamline how the company sells FSD. It also lowers the entry price for the system, as even price-conscious drivers would likely be able to justify FSD’s $99 monthly subscription cost during periods when long-distance travel is prevalent, like the holidays.
Musk’s compensation plan and FSD subscription targets
Tesla’s shift to a subscription-only FSD model comes amidst Musk’s 2025 CEO Performance Award, which was approved by Tesla shareholders at the 2025 Annual Shareholders Meeting with roughly 75% support. Under the long-term compensation plan, Musk must achieve a series of ambitious operational milestones, including 10 million active FSD subscriptions, over the next decade for his stock awards to vest.
The 2025 CEO Performance Award’s structure ties Musk’s potential compensation to Tesla’s aggressive targets that span market capitalization, vehicle deliveries, robotics, and software adoption. Apart from his 10-million active FSD subscription target, Musk’s compensation is also tied to Tesla producing 20 million vehicles cumulatively, delivering 1 million Tesla bots, and having 1 million Robotaxis in operation. He must also lead Tesla to a market cap of $8.5 trillion.
If successful, Elon Musk’s 2025 CEO Performance Award could make him the world’s first trillionaire. It could also help Tesla become the world’s most valuable company by market cap by a notable margin.
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
