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SpaceX wins new Falcon Heavy launch contract as rocket’s prospects stabilize

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SpaceX has won a new Falcon Heavy launch contract from Swedish telecommunications company Ovzon, which hopes to procure a large geostationary communications satellite in time for launch in the fourth quarter of 2020.

Excluding two pending contracts, a consequence of the many years of delays suffered since SpaceX first began marketing the rocket, Ovzon’s commitment is now the fourth commercial contract secured by Falcon Heavy in 2019 and 2020, solidifying enough demand to sustain – on average – biannual launches over the next two or so years.

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Speaking at IAC 2018, SpaceX VP of Reliability Hans Koenigsmann was by no means wrong when he described the latent demand seen for Falcon Heavy launches, stating that “there aren’t too many customers for it”. Indeed, just three firm launch contracts over the next two years did not bode particularly well for Falcon Heavy as a competitive complement to SpaceX’s commercial launch business – without regular demand and assuming a competitive and fixed-price market, the cost of maintaining the infrastructure needed to build and fly a distinct launch vehicle will inevitably end up cannibalizing profitability or even the ability to break even.

For vehicles like ULA’s Delta IV Heavy, NASA’s SLS, or the late Space Shuttle, the unique capabilities offered by certain low-volume rockets or even just the risk of faltering can lead to situations where anchor customers will swallow huge cost premiums for the sake of simply preserving those capabilities. In non-competitive markets, it does not take much for nearly any capability to become essentially priceless. SpaceX, however, paid for Falcon Heavy’s development without seeking – and even actively turning down – most government development funding or guaranteed launch contracts.

A tough life for big birds

As such, Falcon Heavy’s utility and existence are in a far more precarious position than most rockets, owing to the fact that SpaceX would likely not hesitate to kill the vehicle if commercial demand rapidly withered to nothing, far from impossible with just three total launches contracted over a period of fewer than two years. Prior to the USAF announcing a new Falcon Heavy launch contract in June 2018, that number was just two secured launches. Combined with the USAF purchase, Ozvon’s new contract suggests that prospects for the super-heavy-lift rocket may be at least warm enough to sustain its useful existence.

There is also a decent chance that, once Falcon Heavy has proven itself with one or two real satellite launches, commercial launch customers will warm to its impressive capabilities. Most notably, Ozvon may have sided with Falcon Heavy solely because the powerful rocket can place its Ozvon-3 communications satellite directly into geostationary orbit (GEO), compared to the far more common process of launching the satellite roughly halfway there and letting it finish the journey on its own, known as geostationary transfer orbit (GTO) insertion.

There is undoubtedly significant commercial upside for geostationary communications satellites to arrive at their operational orbits as quickly as possible, rather than spending weeks or even months slowly making their way uphill from GTO. The cost of dedicated launches of Delta IV Heavy or Ariane 5 have far outweighed the benefits of earlier operability for as long as the rockets have been flying, though, and smaller and more affordable vehicles like Falcon 9, Atlas 5, or dual-manifested Ariane 5s simply aren’t powerful enough to launch traditionally-sized commsats directly to GEO.

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In that regard, Falcon Heavy launches could become a commercial game changer and a distinct competitive advantage for companies that select it. Now with at least four launch contracts secured over the next ~24 months, Falcon Heavy will have a much better chance at demonstrating its true capabilities, potentially enabling military-premium launch services (~$250m+) at commercial-premium prices (~$90-150m). If it performs as intended in its next few launches, expected sometime in H1 2019, Falcon Heavy will be a strong contender for at least five additional USAF contracts as well as certain NASA missions scheduled to launch in the 2020s.

Experience with Falcon Heavy may only be tangentially beneficial at best to SpaceX’s greater BFR ambitions, but commercially, competitively, and reliably operating a rocket as large as FH for customers like the USAF and NASA would go a long, long way towards solidifying SpaceX’s perception as a ULA-equivalent launch provider for roughly half the cost.


For prompt updates, on-the-ground perspectives, and unique glimpses of SpaceX’s rocket recovery fleet check out our brand new LaunchPad and LandingZone newsletters!

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Investor's Corner

Lucid denies rumors of bankruptcy after over 40% stock drop

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Credit: Lucid

Electric vehicle maker Lucid Group has denied rumors of an imminent bankruptcy after a report from this morning sent the stock on a dramatic drop on Wall Street, seeing losses of more than 40 percent during trading hours.

Lucid’s Director of Communications, Nick Twork, responded to the report from Eletric-Vehicles.com, which stated the company’s restructuring advisor, AlixPartners, was asked to review two decisions: taking Lucid shares private or filing for Chapter 11 bankruptcy protection.

The report also claims AlixPartners told the Lucid board to “concentrate on Gravity production while improving its quality, and to temporarily hold back the Lucid Air, the sedan that has defined the company since its launch.”

Twork said:

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Shares rebounded after the response to the report, halving its losses as the trading day neared 3 p.m. Eastern.

Lucid has struggled to get its sales off the ground and into more respectable numbers, but the company is in its early years, when things are hard to begin with. It is also backed by several notable investors, including the Saudi Public Investment Fund (PIF), which has nearly limitless money and likely would not ditch an investment of this size so soon.

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Lucid shares were down just 14 percent at the time of publication, a far cry from the 55 percent its losses topped out at during the day.

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Tesla owner attempts resale of Model S Signature Edition for over $260k

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Credit: Tesla

A Tesla owner who purchased a Model S Signature Edition, one of the final 250 units of the all-electric flagship vehicle that the company discontinued earlier this year, is attempting to sell the car despite a no-resale clause that prohibits reselling for the first year.

The car is being sold by J&S Autohaus in Ewing, New Jersey, and is priced at $260,490, well above the $159,420 that Tesla sold it for earlier this year.

To those who do not know, the Model S Signature was a highly exclusive, limited-run farewell variant of the Model S Plaid that was produced this year to mark the end of production of both the Model S and Model X, Tesla’s two flagship vehicles.

Limited to just 250 units with invite-only sales, it serves as a collector’s item celebrating the legacy of the Model S, which helped pioneer Tesla’s electric vehicle success since its 2012 launch.

It bundles top-tier performance with bespoke cosmetic and luxury upgrades, plus Tesla’s Luxe Package. Here’s what the Model S Signature has over the typical Model S Plaid:

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  • Exclusive Exterior – Unique Garnet Red Paint, matching door handles, gold Tesla “T” badges upfront, gold Plaid and Signature badging at the rear.
  • Premium Interior – White Alcantara upholstery with gold piping/accents, gold Plaid seat badges, Signature-marked door sills, individually numbered dashboard plaque, gold puddle lights, special interior lighting sequence, and a custom Signature key fob.
  • Performance Upgrades – Carbon-ceramic brakes with gold calipers
  • Bundled Luxe Package – Full Self-Driving (Supervised), four years of Premium Connectivity, free lifetime Supercharging
  • Performance Metrics – ~1,020 horsepower, sub-2-second 0-60 MPH, ~390-mile range

Tesla quickly introduced a No Resale Agreement for the Signature Editions of the Model S and Model X, which would penalize the seller for “the amount of $50,000 or the value received as consideration for the sale or transfer, whichever is greater.”

The company continues:

“If you sell or otherwise transfer the ownership of your Model S or Model X, the remainder of the Recommended Maintenance, Wheel and Tire Protection Plan, and Windshield Protection Plan will transfer automatically to the buyer. The Full Self-Driving (Supervised), Free Supercharging and Premium Connectivity will not transfer with the vehicle and will terminate once the ownership of the Model S or Model X is transferred.”

Tesla will likely come after the seller, especially as it has been about two months since Tesla launched deliveries.

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Tesla Full Self-Driving v14.3.5 Early Impressions: new features and early performance

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Credit: TESLARATI

Tesla rolled out Full Self-Driving (Supervised) v14.3.5 yesterday, and about fifty miles of driving on the new version has given me enough time to highlight what seems to be strong about the release and what is not.

Additionally, Tesla has added a few new features with this specific update, which we’ll highlight as well.

Tesla Full Self-Driving v14.3.5 Performance

The new update is business as usual. Things seem to be running completely normal and necessary, but there are a few things that we’ve seemed to pick up on based on our own experience with v14.3.5, as well as what other users are seeing.

Initially, it seems to be more aware of its surroundings, making moves that are incredibly courteous to other drives and operating just a tad more reserved than what the suite might have done previously.

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We had two instances where it showed this, the first being FSD needing to pass a Flagger Force vehicle that was placing down signage for the day. Their work truck was right at the front corner of a right-hand turn; typically where most cars travel when they take that turn.

FSD v14.3.5 recognized this, slowed down, and took the turn wide with no issues:

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Additionally, v14.3.5 backed up for a semi truck that was making a wide turn onto a road my car was on. This is not new, but it seemed to be backing up for courtesy; it didn’t seem completely necessary, but it might have put some peace of mind in the truck driver’s head:

X user Mike P, also a Pennsylvania native like myself, shared three clips of his Tesla running v14.3.5 performing similar maneuvers. He said:

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“FSD turns right into a small alley that only fits one car at a time, sees oncoming car, reverses out of alley to make space, realizes oncoming car is actually parking, re-enters alley.”

Check it out here:

It seems like Speed Profiles are still in need of some tweaking; I am adjusting what Speed Profile I’m in frequently, constantly changing it to get it to travel at the correct speed. This was an issue for me on v14.3.4. It seems like they’re just a little inconsistent.

Terrible Parking

Parking attempts on v14.3.5 were not good. There are quite a few people who have said this:

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David Moss, the Tesla owner who has taken multiple coast-to-coast drives without any interventions, also has had some issues with parking early on with v14.3.5:

New Features

Tesla has added the ability to open Camera Preview at any time. Previously, it was only available in Park. Here’s what that feature looks like in action:

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Check back later this week for a longer review of what we’ve noticed on Full Self-Driving v14.3.5.

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