News
SpaceX’s ninth Starlink launch gets a boost from first all-women weather crew
SpaceX’s second Starlink launch of the month is currently tracking towards a June 13th liftoff from Cape Canaveral, Florida.
In order for a rocket launch to get off the ground, however, a perfect mix of ingredients must come together. One of the most crucial ingredients is the weather. Behind the scenes, the U.S. Space Force’s 45th Weather Squadron of the 45th Space Wing Operations Group – based out of Patrick Air Force Base – works diligently to monitor and predict weather conditions leading up to and at the time of liftoff. Every rocket launch that lifts off from Kennedy Space Center or Cape Canaveral Air Force Station utilizes the weather monitoring services provided by the 45th Weather Squadron and SpaceX – the most prolific US launch company is – no different.
For SpaceX’s upcoming Starlink V1 L8 Rideshare Program mission, the entire weather team on console is female, a first in program history. The team is made up of six women all responsible for specific roles that must coordinate and work cohesively to monitor the weather and determine when it is safe to launch the Falcon 9.
The diverse team is comprised of military personnel and civilian weather officers. It is overseen by Maj Emily Graves, Launch Weather Commander, and orchestrated by Capt. Nancy Zimmerman, Launch Weather Director. A Lead Launch Weather Officer, Arlena Moses, coordinates information between the launch customer, SpaceX, and the 45th while three other members constantly monitor and decipher mountains of weather data.
Airman 1st class Hannah Mulcahey serves as Duty Forecaster and Jessica Williams serves as Radar Launch Weather Officer. Williams is responsible for monitoring information produced by a series of systems every three minutes. She monitors radar data for the amount of precipitation, clouds that are present in the area, and the thickness of the clouds among other things. This information is used to determine whether or not the rocket’s flight path is safe for the duration of the mission. Thick clouds can be an indicator of an unstable atmosphere capable of producing electricity – either naturally as cloud produced lightning or lightning produced by a rocket thrusting through the unstable atmosphere called triggered lightning.
Should radar information be too ambiguous or overexaggerated, the Reconnaissance Launch Weather Officer, Melody Lovin, coordinates the mission with a reconnaissance aircraft known as Weather One. For SpaceX’s upcoming launch, Weather One will only be activated if there is going to be bad weather present for launch, a small possibility if the launch date slips. Other launch customers such as NASA or United Launch Alliance will sometimes have Weather One in the air on standby throughout the duration of the countdown to launch dependent on mission constraints.
When Launch Weather Director, Capt Nancy Zimmerman, was asked during a media teleconference about how this historical assignment came about, she stated that it was pure coincidence. “It was happenstance. The flight commander of space lift, my supervisor, actually created a team, as he always does, and was like ‘Huh, this is actually an all-female team. Have we ever done this?’ And looking back through the database, you know, it hasn’t been done and he was like ‘Well, should we do this?’ and I said ‘Yes, let’s do it.’” Zimmerman said .
A primary factor enabling an all-female led launch weather team is simply that the workforce of the 45th Weather Squadron is now comprised of more females than ever before. According to Lovin, “We simply have more women on the team. Before we only had one and that was from the year 2000 to 2018 and 2018 came around and a lot of resident launch weather officers left and they also decided to expand the unit.” She went on to state that the massive uptick in launches from the Cape Canaveral Air Force Station and Kennedy Space Center was a driving factor of the weather unit expansion, “when they expanded the unit they hired three more women, so that means we have six women on the team.”
The personnel of the 45th Weather Squadron work day in and day out to monitor and forecast weather conditions ensuring safe air and space operation all year round. When it comes to rocket launches, watching the weather begins early and is done frequently. Weather patterns in central Florida can change rapidly causing a rocket launch attempt to be scrubbed completely, which is what occurred with SpaceX’s first attempt to launch NASA astronauts Bob Behnken and Doug Hurley to the International Space Station.
Understanding and tracking developing weather patterns of central Florida allows the 45th Weather Squadron to create launch mission execution forecasts that outline a possibility of violation (POV) of specific launch weather constraints ahead of a launch attempt and any planned backup attempts. These comprehensive forecasts cover everything from systems like frontal boundaries that influence area weather to the type of clouds expected at the time of launch. The forecasts are put together based on a series of ten Lightning Launch Commit Criteria rules and a series of user-defined constraint rules that are specific to each mission and launch vehicle such as SpaceX’s Falcon 9 or United Launch Alliance’s Atlas V for example.
The ten lightning launch commit criteria rules have been in place since the 1980s when an Atlas-Centaur rocket was ultimately lost due to triggered lightning. The rocket launched into a highly unstable and electrified atmosphere full of thick clouds creating the conditions necessary to trigger a lightning strike of the vehicle. It lost its navigation system and began to dangerously veer from its course. It was then destroyed in-flight by launch teams.
Given the high degree of uncertainty of Florida weather, a well-versed team of highly trained weather professionals is a necessary piece of the puzzle that is rocket launching. For the first time, that team is made up of incredibly inspiring females that undoubtedly will make the correct GO/NO GO call on launch day.
For SpaceX’s first Starlink SmallSat Rideshare Program mission, targeted to launch no earlier than (NET) Saturday, June 13 at 5:21 a.m. EDT (09:21 UTC), the 45th Weather Squadron team predicts a 30% chance of violation – meaning that weather is 70% GO for launch. The primary concern is a bank of cumulus clouds expected to be in the area. You can view the full launch mission execution forecast on the 45th Weather Squadron’s website.
Check out Teslarati’s newsletters for prompt updates, on-the-ground perspectives, and unique glimpses of SpaceX’s rocket launch and recovery processes.
News
Tesla loses Director who designed one of the company’s best features
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave.
Tesla has lost the director who designed one of the company’s best features: Over-the-Air updates.
Thomas Dmytryk, who has spent over 11 years with Tesla and helped to develop Over-the-Air updates and the company’s vehicles’ ability to utilize them to improve, has decided to leave. In a lengthy statement on LinkedIn, Dmytryk said that he’s “closing the book.” He had nothing but good things to say:
“After 11 incredible years at Tesla, I’m closing the book. It’s been the ride of a lifetime: always on the news, innovating relentlessly, constantly pushing the limits. Tesla is THE place for talented, passionate people. I feel insanely lucky to have been part in that culture for so long.”
It appears the intense lifestyle of developing and creating intensively for so long might have caught up to Dmytryk, who did not give his definitive plans for the future, and it appears he may be taking some time off before jumping into a new venture:
“The future? Extremely bright. Ambitions intact, just getting started as a transformative company that could elevate billions of lives. So why leave now?! Human life’s always been my North Star, right now I need to be with mines. I’ve always admired Tesla’s top leadership and vision. But what I’ve always found incredible is the tenacity, brilliance and devotion of people on the front line. YOU make Tesla unstoppable. I wish you all the best and of course EPIC wins.”
The move was first reported by NotaTeslaApp.
Over-the-Air updates are among Tesla’s best features. They are used to improve the Full Self-Driving suite, add features, remedy recalls, and more. Many vehicles have the ability to receive OTA updates, as I did in a Ford Bronco previous to my Model Y. However, Tesla does them better than anyone else: they’re seamless, effective, and frequent. Your car always improves.
The move is a blow to Tesla, of course, considering Dmytryk’s massive contribution to the company and extremely long tenure spent, but not something that is overwhelmingly detrimental. Tesla deals with a lot of extremely intelligent people, some of whom are the best in their field, so they are sure to find a suitable replacement.
However, it’s no secret that the company has been losing some of its top talent, some of whom were in executive roles. Some have left to take on new projects, and others have not revealed their career plans.
It seems at least some of those employees are simply deciding to walk away and try new things after working so hard for so long. According to Dmytryk’s LinkedIn, he also played a large part in Musk’s acquisition of X, as he stated he “worked at Twitter/X ~45/week while working at the same pace for Tesla.”
That averages a 13-hour day, seven days a week, or 18 hours for the normal five-day work week.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
Tesla loses Director who designed one of the company’s best features
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
