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SpaceX may perfect reusable rockets in 2018: Evolution in the Falcons’ Nest
2017 has in almost every respect been an unrivaled halcyon year for SpaceX: over the course of its twelves months, SpaceX has returned to flight, begun reusing Falcon 9 boosters, and overall completed 18/18 successful launches and 15/15 first stage recoveries – five of which were commercial reuses of ‘flight-proven’ boosters. It is difficult to fathom how the year could have been more successful, aside from a slight hiccup with fairing manufacturing that may have prevented the launch company from racking up 20 or more missions in 2017.
And yet, despite the flooring and incontrovertible triumphs, I can state with confidence that, barring any serious anomalies, SpaceX’s 2018 docket will utterly eclipse 2017’s varied achievements. This series of articles will act as a sort of preview of SpaceX’s imminent future in 2018, each looking at what the new year may hold for the company’s three most fundamental pursuits: the Falcon rocket family, the Starlink satellite internet initiative, and its ambitions of interplanetary colonization.
Sooty Falcon 9 1035 before its second flight with an also-reused Dragon payload, CRS-13. (Tom Cross/Teslarati)
Falcon finds its wings
While 2015 and 2016 both saw their own hints of potential successes to come, 2017 is the first year that SpaceX managed a truly impressive launch cadence for Falcon 9 without a serious vehicle failure. Every 2017 launch flew on either a Block 3 or Block 4 iteration of Falcon 9 1.2. Esoteric model numbers aside, this simply means that Falcon 9’s design, manufacture, and operation are all maturing rapidly; SpaceX has clearly learned from the CRS-7 and Amos-6 failures and responded accordingly with a more cautious and tempered perspective.
From a historical perspective, it is extraordinarily impressive that Falcon 9 and Cargo Dragon have experienced such a tiny number of failures over their short but active existences. Both Falcon 9 and Dragon have experienced several miscellaneous teething issues and technical difficulties over their ~7 years of launches, but only three anomalies resulted in failures that catastrophically impacted customer payloads: CRS-1, CRS-7, and Amos-6. Thus, out of a total of 46 Falcon 9 launches, approximately 94% have been complete successes. For perspective SpaceX’s first orbital rocket, Falcon 1, experienced total failures during its first three launch attempts, for a success rate of 40%.
SpaceX’s Falcon family of rockets. (Wikipedia)
Barring further flight hardware anomalies in the Falcon family, however, 2018 is likely to be even more of a boon for Falcon 9 (and Falcon Heavy). While Falcon Heavy is set to ring in the new year sometime in January 2018, just a few weeks away, far more significant for SpaceX’s launch business is the debut of the “final” iteration of Falcon 9, dubbed Block 5 or ‘V5,’ likely within the next several months. Block 5 has been heavily modified almost entirely for the sake of more efficient reuse, and will feature titanium grid fins (most recently spotted on Falcon Heavy) and several other changes. Altogether, SpaceX’s public goal is to be able to reuse Falcon 9 Block 5 as many as a dozen times with relative ease, and each booster’s lifespan could potentially be lengthened by a factor of 5-10 with more extensive periodic maintenance.
For now, we only use those on super hot reentry missions. Will go to all Ti with Falcon 9 V5, which is a few months away.
— Elon Musk (@elonmusk) December 17, 2017
This ‘final’ version of Falcon 9 will almost undoubtedly go through its own period of tweaks, changes, and iterative improvements once it debuts and begins to gather flight experience. Nevertheless, it’s plausible that once its minor problems are ironed out, SpaceX will choose to “freeze” the design and begin to aggressively transfer large sections of its engineering and manufacturing base over to the company’s Mars rocket, BFR. Ultimately, the highly reusable Block 5 evolution of Falcon 9 will allow SpaceX to transfer over its customers to reused rockets and thus recoup the cost of reusability R&D far faster than ever before, both by lowering the material cost of launch and enabling a considerably higher frequency of launches.
This crop of Falcon Heavy shows off its side cores, both sporting titanium grid fins that are considerably larger than the original aluminum fins. (SpaceX)
Taken as a whole, the culmination of the Falcon family’s evolution will pave SpaceX’s path to realizing its even wilder ambitions of providing ubiquitous and superior satellite internet and transforming itself into the backbone of crew and cargo transport to the Moon, Mars, and beyond. But that’s a story for another day…
While we wish we could jump forward to the end of 2018 and reflect upon even more incredible SpaceX achievements, you can follow SpaceX’s day by day progress live with our launch photographer Tom Cross on Twitter and Instagram @Teslarati. Significant upcoming events include the ever-secretive launch of Zuma (7:57pm EST, January 4) and the inaugural static fire and launch of the titanic Falcon Heavy (no earlier than Jan. 6 and Jan. 15).
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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Tesla Robotaxi fleet gets a brain upgrade ahead of Cybercab launch event
Tesla’s Robotaxi service now runs longer hours nationwide as its unsupervised fleet quietly grows larger.
Tesla’s Robotaxi service just got easier to catch, with the company’s official Robotaxi account noting that rides are now available from 6 a.m. to 10 p.m., seven days a week, across its operating footprint. The account also said its unsupervised fleet is “a lot bigger” than before, though without specifics. The bigger change is what Tesla says upgraded intelligence in vehicle distribution and routing is what’s actually cutting wait times, not a new Full Self-Driving version.
While Tesla did not name the team behind the upgrade, the language points to its AI and fleet software group rather than the driving stack itself. Vehicle distribution and routing in Robotaxi has functioned mostly as a dispatch problem with the software deciding which idle car goes to which rider, and how far it has to travel to get there. “Upgraded intelligence” suggests a smarter version of that dispatch logic, likely using demand forecasting to position idle cars near where riders are about to request them rather than reacting once a request comes in. Tesla’s AI division has built similar prediction systems for other parts of the business, including the neural networks that power FSD itself, so applying that same approach to fleet logistics would be a natural extension rather than a new discipline for the team.
Robotaxi now runs 6am to 10pm, 7 days/week
Unsupervised fleet is a lot bigger
Also, upgraded intelligence in vehicle distribution & routing means you wait less pic.twitter.com/UFZ4bqg2dZ
— Tesla Robotaxi (@robotaxi) August 26, 2026
Tesla is also about a week away from a separate robotaxi milestone. The company plans to launch Cybercab, its purpose built two seat robotaxi with no steering wheel or pedals, in Austin on September 3. Cybercab has been giving employees rides on public and private roads for weeks, and the September event is expected to fold those vehicles into the existing Robotaxi fleet within days of the launch.
Thank you so much @Tesla for inviting us to the Cybercab launch in Austin! 🤠 pic.twitter.com/F1rAR8zd5O
— TESLARATI (@Teslarati) August 22, 2026
Austin previously ran Robotaxi from 6 a.m. to 2 a.m. as of last September, a schedule set before the service expanded into Dallas, Houston, Miami, Tampa, Orlando and the Bay Area. Wednesday’s post did not specify whether that extended overnight window still applies in Austin specifically or whether 6 a.m. to 10 p.m. is now the standard across every market. Tesla’s post, visible on its official Robotaxi account, framed the change simply as fewer riders waiting around for a car.
Whether the wider hours hold once Cybercab enters the fleet next week is the next thing worth watching. Tesla has tended to expand Robotaxi in increments, first geofence, then hours, then fleet size, and each step so far has arrived without much advance notice.
Police sergeant recounts his Neuralink journey with Elon Musk’s brain chip
Tesla Cybercab uses a unique strategy for picking up the right rider
