News
SpaceX has signed a private passenger for the first BFR launch around the Moon
SpaceX has officially announced that it has signed a private customer for what may be the first BFR launch to the Moon, ETA and the individual question currently undetermined.
Included with the announcement was a topical rendering that appears to show an updated BFR spaceship performing a burn of seven Raptor engines (apparently all of sea level variants) around the Moon, confirmed by CEO Elon Musk in a Twitter reply to be indicative of a new version of the next-generation SpaceX rocket.
SpaceX has signed the world’s first private passenger to fly around the Moon aboard our BFR launch vehicle—an important step toward enabling access for everyday people who dream of traveling to space. Find out who’s flying and why on Monday, September 17. pic.twitter.com/64z4rygYhk
— SpaceX (@SpaceX) September 14, 2018
Nearly overshadowing SpaceX’s intriguing lunar tourism contract, the photo included with official announcement features a BFR spaceship (BFS for short) that has rather dramatically departed from SpaceX renders of BFR and BFS dating back to late 2017 and early 2018. Most notably, the spaceship’s delta wing has been removed in its entirety, replaced by a triangular layout of three fins and what appear to be forward canards (control surfaces most commonly used to improve aerodynamic stability). Those apparent canards could also potentially act as a sort of stand in to the grid fins present on both BFR and Falcon boosters.
This new render also implies a logical relocation of the ship’s landing legs from external pods to the tips of its new wings, and may even betray some sort of hinge mechanism on the bottom two wins, perhaps meant to allow BFS to safely land on its trio of wingtips while still preserving the inherent aerodynamic stability of BFR 2017’s delta-wing.
- SpaceX’s 2017 BFR looks far different that the vehicle shown in the company’s updated 2018 render. (SpaceX)
- Note the 2017/early-2018 variant’s single delta-wing and extendable leg pods (silver). (SpaceX)
- A September 2018 render of Starship (then BFS) shows one of the vehicle’s two hinged wings/fins/legs. (SpaceX)
Finally, the most significant change is found at the spaceship’s rear, where a new configuration of seven Raptor engines – by all appearances the version of the engine optimized for sea level performance – is surrounded by a mysterious ring of white or grey panels, perhaps a form of heat-shielding or maybe something else entirely. The lack of vacuum-optimized Raptors is arguably the most surprising feature of this unexpected announcement, either pointing to some sort of brash ‘artistic license’ (less likely given Musk’s tweet response) or a drastic departure from traditional rocket design, doing away with expanded vacuum nozzles for some more exotic solution.
A mystery hitchhiker
Musk also cryptically responded to a Tweet implying he was probably the mystery passenger, posting a Japanese flag emoji that strongly points towards Softbank founder and CEO Masayoshi Son as the prime candidate for this (circum?)lunar launch. Through his influential Softbank Vision Fund (SVF), essentially a $100 billion pool of money that is being gradually invested in certain companies and ideas, Masayoshi Son has become a force to be reckoned with in technology industries, and is believed to have invested a staggering $1.5 billion alone in prospective satellite internet constellation OneWeb.
Yes
— Elon Musk (@elonmusk) September 14, 2018
As such, it would be far from surprising if Masayoshi Son – who purchased a ~$120 million Californian mansion in 2013 – has chosen to purchase one (or perhaps the only) seat aboard a circumlunar launch of SpaceX’s BFR booster and spaceship, an appreciable risk of life and limb that could cost on the order of $100 million – plus or minus $50 million – depending on how SpaceX is approaching this development. More likely than not, this proposed BFR launch is a slight modification of an already-planned experimental test flight, one that SpaceX has apparently found ways to partially subsidize thanks to an eccentric private individual or group interested in hitchhiking (at a cost).
Time will tell, and SpaceX is planning a much more detailed announcement – evidenced by a livestream event posted on the company’s website – around 6pm PDT on Monday, September 17th. With a little luck, this could be Elon Musk’s previously mentioned BFR update mixed with an unexpected space tourism launch contract.
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News
Tesla puts Giga Berlin in Plaid Mode with new massive investment
The facility, Tesla’s first in Europe, opened in 2022 and has become a cornerstone for Model Y production and, increasingly, in-house battery manufacturing. Recent announcements highlight a dual focus on scaling vehicle output and advancing vertical integration through 4680 battery cells.
Tesla is pushing forward with significant upgrades at its Gigafactory Berlin-Brandenburg in Grünheide, Germany, signaling renewed confidence in its European operations despite past market challenges.
The facility, Tesla’s first in Europe, opened in 2022 and has become a cornerstone for Model Y production and, increasingly, in-house battery manufacturing. Recent announcements highlight a dual focus on scaling vehicle output and advancing vertical integration through 4680 battery cells.
In April, plant manager André Thierig announced a 20 percent increase in Model Y production starting in July, following a record Q1 output of more than 61,000 vehicles. To support the ramp-up, Tesla plans to hire approximately 1,000 new employees beginning in May and convert 500 temporary workers to permanent positions.
The move is expected to lift weekly production significantly, addressing rebounding demand in Europe after a challenging 2025.
Today, we announced a $ 250m investment for our Giga Berlin Cell factory. This will enable 18GWh of annual 4680 cell production and create more than 1500 new jobs. Good news during challenging times for the German industry. pic.twitter.com/ou4SWMfWh9
— André Thierig (@AndrThie) May 12, 2026
The expansion builds on earlier progress. In 2025, Tesla secured partial approvals to add roughly 2 million square feet of factory space, raising potential annual vehicle capacity from around 500,000 toward 800,000 units, with longer-term ambitions approaching one million vehicles per year. Logistical improvements, new infrastructure, and battery-related facilities are already underway on company-owned land.
Battery production is the latest major focus. On May 12, Thierig revealed an additional $250 million investment in the on-site cell factory. This more than doubles the planned 4680 battery cell capacity to 18 gigawatt-hours annually—up from the 8 GWh target set in December 2025—while creating over 1,500 new battery-related jobs.
Total cell investments at the site now exceed previous figures, bringing the factory closer to full vertical integration: cells, packs, and vehicles produced under one roof. Tesla describes this as unique in Europe and a step toward stronger supply chain resilience.
The plans come amid regulatory and community hurdles. Earlier expansion proposals faced protests over environmental concerns and water usage, leading to phased approvals beginning in 2024. Tesla has navigated these by emphasizing sustainable practices and economic benefits, including thousands of local jobs in Brandenburg.
With nearly 12,000 employees already on site and production steadily climbing, Gigafactory Berlin is poised for growth. The combined vehicle and battery expansions position the plant as a key hub for Tesla’s European ambitions, potentially making it one of the continent’s largest manufacturing complexes if local support continues.
As EV demand recovers, these investments underscore Tesla’s commitment to scaling efficiently in Germany while addressing regional supply chain needs.
News
Honda gives up on all-EV future: ‘Not realistic’
Mibe believes the demand for its gas vehicles is certainly strong enough and has changed “beyond expectations.” As many drivers went for EVs a few years back, hybrids are becoming more popular for consumers as they offer the best of both worlds.
Honda has given up on a previous plan to completely changeover to EVs by 2040, a new report states. The company’s CEO, Toshihiro Mibe, said that the idea is “not realistic.”
Mibe believes the demand for its gas vehicles is certainly strong enough and has changed “beyond expectations.” As many drivers went for EVs a few years back, hybrids are becoming more popular for consumers as they offer the best of both worlds.
Mibe said (via Motor1):
“Because of the uncertainty in the business environment and also the customer demand, is changing beyond our expectation and, therefore, we have judged that it’ll be difficult to achieve. That ratio [100-percent electric in 2040] is not realistic as of now. We have withdrawn this target.”
Instead of going all-electric, Honda still wants to oblige by its hopes to be net carbon neutral by 2050. It will do this by focusing on those popular hybrid powertrains, planning to launch 15 of them by March 2030.
Honda will invest 4.4 trillion yen, or almost $28 billion, to build hybrid powertrains built around four and six-cylinder gas engines.
There are so many companies abandoning their all-electric ambitions or even slowing their roll on building them so quickly. Ford, General Motors, Mercedes, and Nissan have all retreated from aggressive EV targets by either cancelling, delaying, or pausing the development of electric models.
Hyundai’s 2030 targets rely on mixed offerings of electric, hybrid & hydrogen vehicles
Early-decade pledges from multiple brands proved overly ambitious as infrastructure lags, battery costs remain high in some markets, and many buyers prefer hybrids for their convenience and range. Toyota has long championed hybrids, while others have quietly extended internal-combustion timelines.
For Honda—historically known for reliable gasoline engines—this shift leverages its core strengths while buying time to refine electric technology. Whether the hybrid-heavy strategy will protect market share in an increasingly competitive landscape remains to be seen, but one thing is clear: the gas engine is far from dead at Honda, unfortunately.
Elon Musk
Delta Airlines rejects Starlink, and the reason will probably shock you
In a pointed exchange on X, Elon Musk defended SpaceX’s uncompromising approach to Starlink’s in-flight internet service, explaining why Delta Air Lines walked away from a deal.
SpaceX frontman Elon Musk explained on Wednesday why commercial airline Delta got cold feet over offering Starlink for stable internet on its flights — and the reason will probably shock you.
In a pointed exchange on X, Elon Musk defended SpaceX’s uncompromising approach to Starlink’s in-flight internet service, explaining why Delta Air Lines walked away from a deal.
Delta rejected Starlink because it insisted on routing all connectivity through its branded “Delta Sync” portal rather than allowing a simple Starlink experience.
Instead, the airline partnered with Amazon’s Project Kuiper—rebranded as Amazon Leo—for high-speed Wi-Fi on up to 500 aircraft, with rollout targeted for 2028. At the time of the announcement, Kuiper had roughly 300 satellites in orbit, while Starlink operated more than 10,400.
The use of the “Delta Sync” portal would not work for SpaceX, as Musk went on to say that:
“SpaceX requires that there be no annoying ‘portal’ to use Starlink. Starlink WiFi must just work effortlessly every time, as though you were at home. Delta wanted to make it painful, difficult and expensive for their customers. Hard to see how that is a winning strategy.”
Musk doubled down in a follow-up post:
“Yes, SpaceX deliberately accepted lower revenue deals with airlines in exchange for making Starlink super easy to use and available to all passengers.”
Not exactly. SpaceX requires that there be no annoying “portal” to use Starlink.
Starlink WiFi must just work effortlessly every time, as though you were at home.
Delta wanted to make it painful, difficult and expensive for their customers. Hard to see how that is a winning…
— Elon Musk (@elonmusk) May 13, 2026
SpaceX has structured its airline agreements to prioritize zero-friction access—no captive portals, no SkyMiles logins, no paywalls or ads blocking basic connectivity.
While this means forgoing higher-margin deals that would let carriers monetize the service more aggressively, it ensures Starlink feels like home broadband at 35,000 feet. Passengers on partner airlines such as United, Qatar Airways, and Air France have already praised the service for enabling seamless video calls, streaming, and work mid-flight without interruptions.
Delta’s choice reflects a different philosophy. By keeping Wi-Fi behind its Delta Sync ecosystem, the airline aims to drive loyalty program engagement and control the digital passenger journey. Yet, critics argue this short-term control comes at the expense of immediate competitiveness.
Airlines already installing Starlink are pulling ahead in customer satisfaction surveys, while Delta passengers face years of reliance on slower, legacy systems until Leo launches.
SpaceX’s decision to trade revenue for simplicity will pay off in the longer term, as Starlink is already positioning itself as the default high-speed option for carriers that value passenger satisfaction over incremental fees.
Musk’s focus on creating not only a great service but also a reasonable user experience highlights SpaceX’s prowess with Starlink as it continues to expand across new partners and regions.


