News
SpaceX begins assembling Starbase’s biggest manufacturing building yet
It might not look like much today but SpaceX has begun assembling what is set to become Starbase’s largest Starship manufacturing facility.
The structure, which has generally come to be known as Starbase’s ‘wide bay,’ was first teased by CEO Elon Musk in July 2021 and will be the fourth permanent assembly ‘bay’ constructed at Starbase – currently SpaceX’s sole dedicated Starship factory. The first, now known simply as the windbreak, is a triangular bay built in 2019 that is mostly unused but occasionally supports work on Starship nose assembly. Next, SpaceX built a larger ‘mid bay’ in the first quarter of 2020, out of which every Starship prototype and test tank since SN3 has been built.
A few months after the midbay was finished, SpaceX began constructing an even larger ‘high bay’ around 81 meters (265 ft) tall and 30 by 25 meters (100 by 80 ft) wide – about twice as tall and with twice the area, in other words. While the midbay was specifically optimized for assembling one or two Starship tank sections at a time, the high bay was designed to be large enough to fully assemble one Super Heavy booster (69m/225ft tall) and stack a Starship tank and nose section (50m/165ft tall) at the same time. The goal of SpaceX’s new ‘wide bay’ may be even loftier still.

Though SpaceX’s pace of Starship and Super Heavy assembly and processing appears to have slowed down significantly in the last few months, the company has still proven with Starships SN4-6, SN8-SN11, and SN15-16 that it can build large numbers of suborbital prototypes at the frankly incredible pace of 1-2 per month. With Super Heavy BN1, BN3, and BN3, SpaceX – to a lesser degree – has also demonstrated respectable booster prototype production, though none have flown and only one has completed any testing.
Nonetheless, as SpaceX works to complete Starship S21 and Super Heavy B5 and prepares to begin assembling S22 and B6 while Ship 20 and Booster 4 still sit – largely untested – at the launch site, Starbase’s existing production capabilities are already starting to outstretch its two main assembly bays. In other words, the purpose of SpaceX’s new ‘wide bay’ is almost certainly to double, triple, or even quadruple Starbase’s maximum vehicle production rate.
The wide bay’s dimensions have yet to be officially confirmed but based on aerial views of its foundation, it will measure roughly 50m (~165′) wide, 35m (~115′) deep, and 90-100m (~300-330′) tall, giving it more than twice as much usable floor space as the high bay. In theory, the high bay has enough space for SpaceX to stack 3-4 four Starship or Super Heavy tank sections at once. With more than twice the floor space, the wide bay should singlehandedly allow SpaceX to assemble 3-4 Super Heavy boosters, 4-8 Starships, or 2-3 boosters and 2-3 Starships at once.
At the absolute minimum, once fully outfitted, that means it could roughly triple the number of boosters or ships Starbase can fully assemble each month. Pictured below, there’s also a small but not insignificant amount of evidence (the small rectangles left of the wide bay foundation, bottom right, in the photo above) that SpaceX is completing additional foundation work that could double the wide bay’s floor space yet again. The second 50x35m structure those foundations seem to outline could be a wider midbay, a few-story ring assembly floor to augment Starbase’s tents, a 50x70m ‘high bay,’ or simply a more permanent space for general offices, workshops, storage, and other miscellaneous uses.
Stay tuned for updates on the massive structure’s construction.
News
Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Elon Musk
Tesla engineers deflected calls from this tech giant’s now-defunct EV project
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
Elon Musk
Tesla to a $100T market cap? Elon Musk’s response may shock you
There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.
However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.
To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:
“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”
Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.
SpaceX officially acquires xAI, merging rockets with AI expertise
Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”
It’s not impossible
— Elon Musk (@elonmusk) February 6, 2026
Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.
Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.