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SpaceX aces Starlink launch and landing, reveals more than half a million preorders

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SpaceX has successfully completed its 25th operational Starlink satellite launch, stuck a bullseye Falcon 9 booster landing, and revealed that satellite internet service has already received more than half a million preorders.

Aside from a quiet announcement of more than 10,000 active users in early February, this is the first time SpaceX has offered real data on the extent of demand for Starlink satellite internet.

(Richard Angle)
(Richard Angle)

Right on schedule, Falcon 9 booster B1049 lifted off at 3:01 pm EDT on its ninth orbital-class launch and lifted the rocket’s ~125 metric ton (~275,000 lb) second stage and Starlink payload out of Earth’s atmosphere and well on its way to orbit. Less than nine minutes later, the massive first stage aced its ninth touchdown, hitting the bullseye on drone ship Of Course I Still Love You (OCISLY). Almost simultaneously, Falcon 9’s second stage wrapped up a six-minute orbital insertion burn in what has become a well-worn routine for SpaceX.

Around 40 minutes after liftoff, the second stage reignited for an extremely brief one-second orbit-raising burn, shut down, and began spinning up for another successful deployment of 60 Starlink satellites. Assuming all sixty are healthy, SpaceX will have more than 1460 functional satellites in orbit, some 900 of which are operational.

60 Starlink satellites slowly drift away from Falcon 9’s spinning second stage. (SpaceX)

While every Starlink launch is important, perhaps the most interesting thing to come from Starlink-25 was SpaceX’s official confirmation that it has received more than 500,000 orders and deposits for Starlink internet service. As the Starlink constellation expands and rapidly approaches uninterrupted coverage, SpaceX has begun accepting preorders – with a $99 deposit – from prospective customers in almost any country that the company is already working on regulatory approval with.

Some prospective customers can simply order outright at a cost of approximately $600 upfront and $99 per month to purchase a Starlink dish, router, and satellite internet with unlimited bandwidth and no data caps. With more than 500,000 orders and preorders already in hand, that means Starlink has already earned SpaceX a bare minimum of $50 million in deposits alone.

If SpaceX can produce enough dishes – and do so quickly enough – to turn all of those preorders into active users, it would represent some $250 million in upfront revenue and – far more importantly – annual revenue on the order of $600 million. SpaceX is currently selling its cutting-edge dishes to customers at a significant loss but the company should be able to easily recoup that loss – now believed to be less than $1000 per dish – with a single year of internet service.

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Of course, SpaceX is paying a substantial sum – likely on the order of $5 billion or more – to build and launch thousands of satellites, construct ground stations, and manufacture user terminals, but the company has historically expressed little interest in ‘recouping’ infrastructure investments. In that sense, as long as investors continue to eagerly dump billions into SpaceX’s coffers to fund Starlink buildout and can overlook the largely symbolic idea of ‘recouping’ non-debt investments, Starlink could become self-sustaining far sooner than almost anyone likely suspects.

Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla gamifies Supercharging with new ‘Charging Passport’

It will also include things like badges for special charging spots, among other metrics that will show all of the different places people have traveled to plug in for range.

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Credit: MarcoRP | X

Tesla is gamifying its Supercharging experience by offering a new “Charging Passport,” hoping to add a new layer to the ownership experience.

While it is not part of the Holiday Update, it is rolling out around the same time and offers a handful of cool new features.

Tesla’s Charging Passport will be available within the smartphone app and will give a yearly summary of your charging experience, helping encapsulate your travel for that year.

It will also include things like badges for special charging spots, among other metrics that will show all of the different places people have traveled to plug in for range.

Tesla will include the following metrics within the new Charging Passport option within the Tesla app:

  • Charging badges: Iconic charging badges for visiting places like the Tesla Diner, Oasis Supercharger, etc., Explorer Badge, and more
  • Total Unique Superchargers Visited
  • Total Charging Sessions
  • Total Miles Added during Charging Sessions
  • Top Charging Day
  • Longest Trip
  • Favorite Charging Locations

This will give people a unique way to see their travels throughout the year, and although it is not necessarily something that is needed or adds any genuine value, it is something that many owners will like to look back on. After all, things like Spotify Wrapped and Apple Music Replay have been a great way for people to see what music they listened to throughout the year.

This is essentially Tesla’s version of that.

With a handful of unique Superchargers already active, Tesla is also building some new ones, like a UFO-inspired location in New Mexico, near Roswell.

Tesla is building a new UFO-inspired Supercharger in the heart of Alien country

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Tesla launches its coolest gift idea ever just a few weeks after it was announced

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention.”

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Credit: Tesla

Tesla has launched its coolest gift idea ever, just a few weeks after it was announced.

Tesla is now giving owners the opportunity to gift Full Self-Driving for one month to friends or family through a new gifting program that was suggested to the company last month.

The program will enable people to send a fellow Tesla owner one month of the company’s semi-autonomous driving software, helping them to experience the Full Self-Driving suite and potentially help Tesla gain them as a subscriber of the program, or even an outright purchase.

Tesla has officially launched the program on its Shop. Sending one month of Full Self-Driving costs $112:

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention. All sales are final. Can only be purchased and redeemed in the U.S. This gift card is valued at $112.00 and is intended to cover the price of one month of FSD (Supervised), including up to 13% sales tax. It is not guaranteed to cover the full monthly price if pricing or tax rates change. This gift card can be stored in Tesla Wallet and redeemed toward FSD (Supervised) or any other Tesla product or service that accepts gift card payments.”

Tesla has done a great job of expanding Full Self-Driving access over the past few years, especially by offering things like the Subscription program, free trials through referrals, and now this gift card program.

Gifting Full Self-Driving is another iteration of Tesla’s “butts in seats” strategy, which is its belief that it can flip consumers to its vehicles and products by simply letting people experience them.

There is also a reason behind pushing Full Self-Driving so hard, and it has to do with CEO Elon Musk’s compensation package. One tranche requires Musk to achieve a certain number of active paid Full Self-Driving subscriptions.

More people who try the suite are likely to pay for it over the long term.

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Tesla expands Robotaxi app access once again, this time on a global scale

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

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Credit: Grok

Tesla has expanded Robotaxi app access once again, but this time, it’s on a much broader scale as the company is offering the opportunity for those outside of North America to download the app.

Tesla Robotaxi is the company’s early-stage ride-hailing platform that is active in Texas, California, and Arizona, with more expansion within the United States planned for the near future.

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

The platform has massive potential, and Tesla is leaning on it to be a major contributor to even more disruption in the passenger transportation industry. So far, it has driven over 550,000 miles in total, with the vast majority of this coming from the Bay Area and Austin.

First Look at Tesla’s Robotaxi App: features, design, and more

However, Tesla is focusing primarily on rapid expansion, but most of this is reliant on the company’s ability to gain regulatory permission to operate the platform in various regions. The expansion plans go well outside of the U.S., as the company expanded the ability to download the app to more regions this past weekend.

So far, these are the areas it is available to download in:

  • Japan
  • Thailand
  • Hong Kong
  • South Korea
  • Australia
  • Taiwan
  • Macau
  • New Zealand
  • Mexico
  • U.S.
  • Canada

Right now, while Tesla is focusing primarily on expansion, it is also working on other goals that have to do with making it more widely available to customers who want to grab a ride from a driverless vehicle.

One of the biggest goals it has is to eliminate safety monitors from its vehicles, which it currently utilizes in Austin in the passenger’s seat and in the driver’s seat in the Bay Area.

A few weeks ago, Tesla started implementing a new in-cabin data-sharing system, which will help support teams assist riders without anyone in the front of the car.

Tesla takes a step towards removal of Robotaxi service’s safety drivers

As Robotaxi expands into more regions, Tesla stands to gain tremendously through the deployment of the Full Self-Driving suite for personal cars, as well as driverless Robotaxis for those who are just hailing rides.

Things have gone well for Tesla in the early stages of the Robotaxi program, but expansion will truly be the test of how things operate going forward. Navigating local traffic laws and gaining approval from a regulatory standpoint will be the biggest hurdle to jump.

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