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SpaceX President reveals 600,000 global Starlink internet preorders

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SpaceX COO and President Gwynne Shotwell says that the company has secured more than half a million preorders for Starlink satellite internet in the last nine months.

Several months after SpaceX began a gradual Starlink internet rollout to prospective customers on New Zealand’s northern island, the service has now been opened up to the entire country.

On the heels of a confirmation that Starlink’s beta program has expanded from ~70,000 to 90,000+ users in a single month, New Zealand’s full welcome is just the latest step in SpaceX’s slow but steady march towards consumer-ready internet available anywhere on Earth. In the same presentation to the Federal Communication Commission (FCC), SpaceX also revealed that Starlink is currently serving customers in 12 countries: likely the United States, Canada, the UK, France, Germany, Australia, New Zealand, Ireland, Austria, the Netherlands, and Chile.

However, in each of those countries, SpaceX has generally pursued a careful rollout schedule to verify overall performance – as well as the functionality of custom-built ground stations in each country – before opening Starlink to beta testers throughout each country. New Zealand is now the latest country to pass through that regional firewall.

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Less than a month after SpaceX’s FCC filing reveal a bump to 90,000 Starlink beta users, COO and President Gwynne Shotwell revealed that Starlink has added another ~10,000 active users in the last few weeks. Even more significantly, another comment from Shotwell in the same forum presentation strongly implies that SpaceX has at least 500,000 more Starlink beta preorders for a total of ~600,000 prospective customers as of mid-August 2021.

If SpaceX can convert all of those preorders to active users in the next six months and 500,000 (~85%) become long-term customers, the company could effectively secure almost $1 billion in Starlink revenue over the next ~18 months. Crucially, the 600,000 preorders (and 100,000 customers) Starlink has secured in the last nine months have been for services that SpaceX has made abundantly clear are still in beta – with all the reliability issues and software/hardware bugs that entails.

Likely before the end of 2021, SpaceX will have more than 1500 operational Starlink satellites in low Earth orbit, enabling virtually uninterrupted coverage of the populated surface (excluding polar regions). Already, more than 1400 of those rectangular ~260 kg (~575 lb) spacecraft have reached their operational orbits and have likely joined the rest of the constellation to provide internet to Starlink’s ~100,000 active users. It’s unclear how long it will take SpaceX to refine Starlink’s hardware and software into a truly consumer-ready product and service but it’s safe to say that the constellation as a whole has never been more ready.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla Semi program Director teases major improvements

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Credit: Tesla

Tesla Semi Program Director Dan Priestly teased the major improvements to the all-electric Class 8 truck on Thursday night, following the company’s decision to overhaul the design earlier this year.

Priestley said he drove the Semi on Thursday, and the improvements appear to be welcomed by one of the minds behind the project. “Our customers are going to love it,” he concluded.

The small detail does not seem like much, but it is coming from someone who has been involved in the development of the truck from A to Z. Priestley has been involved in the Semi program since November 2015 and has slowly worked his way through the ranks, and currently stands as the Director of the program.

Tesla Semi undergoes major redesign as dedicated factory preps for deliveries

Tesla made some major changes to the Semi design as it announced at the 2025 Annual Shareholder Meeting that it changed the look and design to welcome improvements in efficiency.

Initially, Tesla adopted the blade-like light bar for the Semi, similar to the one that is present on the Model Y Premium and the Cybertruck.

Additionally, there are some slight aesthetic changes to help with efficiency, including a redesigned bumper with improved aero channels, a smaller wraparound windshield, and a smoother roofline for better aero performance.

All of these changes came as the company’s Semi Factory, which is located on Gigafactory Nevada’s property, was finishing up construction in preparation for initial production phases, as Tesla is planning to ramp up manufacturing next year. CEO Elon Musk has said the Semi has attracted “ridiculous demand.”

The Semi has already gathered many large companies that have signed up to buy units, including Frito-Lay and PepsiCo., which have been helping Tesla test the vehicle in a pilot program to test range, efficiency, and other important metrics that will be a major selling point.

Tesla will be the Semi’s first user, though, and the truck will help solve some of the company’s logistics needs in the coming years.

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Tesla dominates in the UK with Model Y and Model 3 leading the way

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Credit: Tesla China

Tesla is dominating in the United Kingdom so far through 2025, and with about two weeks left in the year, the Model Y and Model 3 are leading the way.

The Model Y and Model 3 are the two best-selling electric vehicles in the United Kingdom, which is comprised of England, Scotland, Wales, and Northern Ireland, and it’s not particularly close.

According to data gathered by EU-EVs, the Model Y is sitting at 18,890 units for the year, while the Model 3 is slightly behind with 16,361 sales for the year so far.

The next best-selling EV is the Audi Q4 e-tron at 10,287 units, lagging significantly behind but ahead of other models like the BMW i4 and the Audi Q6 e-tron.

The Model Y has tasted significant success in the global market, but it has dominated in large markets like Europe and the United States.

For years, it’s been a car that has fit the bill of exactly what consumers need: a perfect combination of luxury, space, and sustainability.

Both vehicles are going to see decreases in sales compared to 2024; the Model Y was the best-selling car last year, but it sold 32,610 units in the UK. Meanwhile, the Model 3 had reached 17,272 units, which will keep it right on par with last year.

Tesla announces major milestone in the United Kingdom

Tesla sold 50,090 units in the market last year, and it’s about 8,000 units shy of last year’s pace. It also had a stronger market share last year with 13.2 percent of the sales in the market. With two weeks left in 2025, Tesla has a 9.6 percent market share, leading Volkswagen with 8 percent.

The company likely felt some impact from CEO Elon Musk’s involvement with the Trump administration and, more specifically, his role with DOGE. However, it is worth mentioning that some months saw stronger consumer demand than others. For example, sales were up over 20 percent in February. A 14 percent increase followed this in June.

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Tesla Insurance officially expands to new U.S. state

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

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Credit: Tesla Insurance

Tesla Insurance has officially expanded to a new U.S. state, its thirteenth since its launch in 2019.

Tesla has confirmed that its in-house Insurance program has officially made its way to Florida, just two months after the company filed to update its Private Passenger Auto program in the state. It had tried to offer its insurance program to drivers in the state back in 2022, but its launch did not happen.

Instead, Tesla refiled the paperwork back in mid-October, which essentially was the move toward initiating the offering this month.

Tesla’s in-house Insurance program first launched back in late 2019, offering a new way to insure the vehicles that was potentially less expensive and could alleviate a lot of the issues people had with claims, as the company could assess and repair the damage itself.

It has expanded to new states since 2019, but Florida presents a particularly interesting challenge for Tesla, as the company’s entry into the state is particularly noteworthy given its unique insurance landscape, characterized by high premiums due to frequent natural disasters, dense traffic, and a no-fault system.

Tesla partners with Lemonade for new insurance program

Annual average premiums for Florida drivers hover around $4,000 per year, well above the national average. Tesla’s insurance program could disrupt this, especially for EV enthusiasts. The state’s growing EV adoption, fueled by incentives and infrastructure development, aligns perfectly with Tesla’s ecosystem.

Moreover, there are more ways to have cars repaired, and features like comprehensive coverage for battery damage and roadside assistance tailored to EVs address those common painpoints that owners have.

However, there are some challenges that still remain. Florida’s susceptibility to hurricanes raises questions about how Tesla will handle claims during disasters.

Looking ahead, Tesla’s expansion of its insurance program signals the company’s ambition to continue vertically integrating its services, including coverage of its vehicles. Reducing dependency on third-party insurers only makes things simpler for the company’s automotive division, as well as for its customers.

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