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SpaceX set to launch 240th Starlink satellite as space internet nears prime time
SpaceX is just hours away from a Monday launch that should leave the company with almost 250 Starlink satellites in orbit — the latest in several recent steps towards prime time for the fledgling space internet constellation.
Scheduled to lift off no earlier than (NET) 9:49 am EST (14:49 UTC) on January 27th, a twice-flown Falcon 9 booster, new upper stage, 60 Starlink satellites, and a mysteriously blank payload fairing will try to thread the needle from SpaceX’s Cape Canaveral Air Force Station (CCAFS) LC-40 pad. Weather is tepid according to USAF forecasts and Monday’s – already just 50% ‘go’ – doesn’t even account for extremely high-speed upper-level winds that will absolutely have to wane before Falcon 9 can launch.
SpaceX’s fourth dedicated launch, today’s mission – known as Starlink V1 L3 (the third launch of v1.0 satellites) – will raise the number of spacecraft the company has placed in orbit to 240. Based on past statements from executives and SpaceX’s very own Starlink.com website, successfully completing Starlink V1 L3 could place the company just a hop, skip, and a jump away from the space-based internet constellation’s prime-time. With a little luck, the fledgling satellite internet provider could be serving customers much sooner than almost anyone might imagine.
As of now, it appears that SpaceX will indeed attempt to launch later today despite a good chance that weather conditions will force the company to try again on January 28th. Thankfully, SpaceX’s unique operating procedures brings with it a fair amount of flexibility to scrub launches with very little consequence less than 40 minutes before liftoff.
SpaceX is able to wait that long out of sheer necessity. The company introduced the use of ‘subcooled’ liquid oxygen and kerosene on its Falcon launch vehicles all the way back in 2016, encouraged by the fact that its propellant becomes significantly denser as it gets colder. By toeing the line between liquid oxygen and kerosene actually solidifying into slush, SpaceX was able to boost Falcon 9’s payload capabilities by an incredible ~30% or more. To get that benefit, however, Falcon 9’s propellant must remain as cold as possible, and it begins warming the second that it leaves its far-more-insulated storage tanks and enters Falcon 9.
As a result, SpaceX must load Falcon 9 and Falcon Heavy with propellant as late as physically possible, translating to no sooner than 35 minutes before liftoff on all recent launches. In other words, if the weather is firmly on the ‘bad’ side of things at T-38:00-35:00, SpaceX is often able to scrub a given launch attempt before propellant loading begins, both saving the rocket from an unnecessary thermal cycle and saving propellant that might otherwise have to be wasted.
120 satellites, 20 days
Weather challenges and the likelihood of a 24-hour delay aside, SpaceX will soon launch its third batch of upgraded Starlink v1.0 satellites — also the company’s fourth dedicated launch of 60 spacecraft. If things go as planned, SpaceX will have launched nearly 250 satellites total – all but 5 (or so) of which are happily operating in Earth orbit right now.
Deemed Starlink V1 L3, a successful mission later today will also mean that SpaceX has launched an incredible 120 spacecraft – weighing more than 30 metric tons – in less than 20 days. It’s difficult to say for sure, but it’s very likely that that will mark the latest global record secured by SpaceX, following on the heels of the company’s recent ascendance as the newest owner of the world’s largest private satellite constellation (~180 satellites).
However, the ultimate goal of Starlink is, of course, to deliver unprecedentedly high-performance internet service to customers anywhere on Earth. The “anywhere on Earth” modifier is likely more than 20 dedicated SpaceX launches away from reality, but the company has said it will begin serving internet to customers in “the Northern U.S. and Canada in 2020”. As of mid-2019, SpaceX indicated that that regional North American beta test could begin after just six launches.
More recent comments from a SpaceX executive suggest that it could require more like 8 launches of 60 Starlink satellites before initial service can begin in North America, but that ultimately means that the company should be no less than 50-65% of the way there after Starlink V1 L3. With a little luck, that could mean that SpaceX is just two or three Starlink launches away from inviting the first non-employee customers onto the company’s space-based internet. Given SpaceX’s current launch cadence, six Starlink launches may well be well behind the company by the end of February – perhaps just a month or less from now.
Weather permitting, tune in to SpaceX.com/webcast around 9:35 am EST (14:35 UTC) later today (January 18th) to watch SpaceX’s latest Starlink launch live.
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Tesla Model 3 and Model Y dominates U.S. EV market in 2025
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Tesla’s Model 3 and Model Y continued to overwhelmingly dominate the United States’ electric vehicle market in 2025. New sales data showed that Tesla’s two mass market cars maintained a commanding segment share, with the Model 3 posting year-to-date growth and the Model Y remaining resilient despite factory shutdowns tied to its refresh.
The figures were detailed in Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report.
Model 3 and Model Y are still dominant
According to the report, Tesla delivered an estimated 192,440 Model 3 sedans in the United States in 2025, representing a 1.3% year-to-date increase compared to 2024. The Model 3 alone accounted for 15.9% of all U.S. EV sales, making it one of the highest-volume electric vehicles in the country.
The Model Y was even more dominant. U.S. deliveries of the all-electric crossover reached 357,528 units in 2025, a 4.0% year-to-date decline from the prior year. It should be noted, however, that the drop came during a year that included production shutdowns at Tesla’s Fremont Factory and Gigafactory Texas as the company transitioned to the new Model Y. Even with those disruptions, the Model Y captured an overwhelming 39.5% share of the market, far surpassing any single competitor.
Combined, the Model 3 and Model Y represented more than half of all EVs sold in the United States during 2025, highlighting Tesla’s iron grip on the country’s mass-market EV segment.
Tesla’s challenges in 2025
Tesla’s sustained performance came amid a year of elevated public and political controversy surrounding Elon Musk, whose political activities in the first half of the year ended up fueling a narrative that the CEO’s actions are damaging the automaker’s consumer appeal. However, U.S. sales data suggest that demand for Tesla’s core vehicles has remained remarkably resilient.
Based on Kelley Blue Book’s Q4 2025 U.S. Electric Vehicle Sales Report, Tesla’s most expensive offerings such as the Tesla Cybertruck, Model S, and Model X, all saw steep declines in 2025. This suggests that mainstream EV buyers might have had a price issue with Tesla’s more expensive offerings, not an Elon Musk issue.
Ultimately, despite broader EV market softness, with total U.S. EV sales slipping about 2% year-to-date, Tesla still accounted for 58.9% of all EV deliveries in 2025, according to the report. This means that out of every ten EVs sold in the United States in 2025, more than half of them were Teslas.
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Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Tesla won dual categories in the Euro NCAP Best in Class awards, with the Model 3 being named the safest Large Family Car and the Model Y being recognized as the safest Small SUV.
The feat was highlighted by Tesla Europe & Middle East in a post on its official account on social media platform X.
Model 3 and Model Y lead their respective segments
As per a press release from the Euro NCAP, the organization’s Best in Class designation is based on a weighted assessment of four key areas: Adult Occupant, Child Occupant, Vulnerable Road User, and Safety Assist. Only vehicles that achieved a 5-star Euro NCAP rating and were evaluated with standard safety equipment are eligible for the award.
Euro NCAP noted that the updated Tesla Model 3 performed particularly well in Child Occupant protection, while its Safety Assist score reflected Tesla’s ongoing improvements to driver-assistance systems. The Model Y similarly stood out in Child Occupant protection and Safety Assist, reinforcing Tesla’s dual-category win.
“The company’s best-selling Model Y proved the gold standard for small SUVs,” Euro NCAP noted.
Euro NCAP leadership shares insights
Euro NCAP Secretary General Dr. Michiel van Ratingen said the organization’s Best in Class awards are designed to help consumers identify the safest vehicles over the past year.
Van Ratingen noted that 2025 was Euro NCAP’s busiest year to date, with more vehicles tested than ever before, amid a growing variety of electric cars and increasingly sophisticated safety systems. While the Mercedes-Benz CLA ultimately earned the title of Best Performer of 2025, he emphasized that Tesla finished only fractionally behind in the overall rankings.
“It was a close-run competition,” van Ratingen said. “Tesla was only fractionally behind, and new entrants like firefly and Leapmotor show how global competition continues to grow, which can only be a good thing for consumers who value safety as much as style, practicality, driving performance, and running costs from their next car.”
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Tesla is shifting FSD to a subscription-only model, confirms Elon Musk
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
Tesla will be ending one-time purchases of its Full Self-Driving (FSD) system after Valentine’s Day, transitioning the feature to a monthly subscription-only model.
Tesla CEO Elon Musk confirmed the upcoming update in a post on social media platform X.
No more FSD one-time purchases
As per Elon Musk in his post on X, “Tesla will stop selling FSD after Feb 14. FSD will only be available as a monthly subscription thereafter.” This marks a shift in how Tesla monetizes its FSD system, which can now be purchased for a one-time fee or accessed through a monthly subscription.
FSD’s subscription model has been $99 per month in the United States, while its one-time purchase option is currently priced at $8,000. FSD’s one-time purchase price has swung wildly in recent years, reaching $15,000 in September 2022. At the time, FSD was proficient, but its performance was not on par with v14. This made its $15,000 upfront price a hard sell for consumers.
Tesla’s move to a subscription-only model could then streamline how the company sells FSD. It also lowers the entry price for the system, as even price-conscious drivers would likely be able to justify FSD’s $99 monthly subscription cost during periods when long-distance travel is prevalent, like the holidays.
Musk’s compensation plan and FSD subscription targets
Tesla’s shift to a subscription-only FSD model comes amidst Musk’s 2025 CEO Performance Award, which was approved by Tesla shareholders at the 2025 Annual Shareholders Meeting with roughly 75% support. Under the long-term compensation plan, Musk must achieve a series of ambitious operational milestones, including 10 million active FSD subscriptions, over the next decade for his stock awards to vest.
The 2025 CEO Performance Award’s structure ties Musk’s potential compensation to Tesla’s aggressive targets that span market capitalization, vehicle deliveries, robotics, and software adoption. Apart from his 10-million active FSD subscription target, Musk’s compensation is also tied to Tesla producing 20 million vehicles cumulatively, delivering 1 million Tesla bots, and having 1 million Robotaxis in operation. He must also lead Tesla to a market cap of $8.5 trillion.
If successful, Elon Musk’s 2025 CEO Performance Award could make him the world’s first trillionaire. It could also help Tesla become the world’s most valuable company by market cap by a notable margin.
Tesla Model 3 and Model Y dominates U.S. EV market in 2025
Tesla Model 3 and Model Y earn Euro NCAP Best in Class safety awards
