News
ViaSat asks FCC to halt SpaceX Starlink launches because it can’t compete
Under the hollow pretense of concern for the environment, Starlink satellite internet competitor ViaSat has asked the Federal Communication Commission (FCC) to force SpaceX to stop Starlink launches and threatened to take the matter to court if it doesn’t get its way.
A long-time satellite internet provider notorious for offering expensive, mediocre service with strict bandwidth restrictions, ViaSat has also been engaged in a years-long attempt to disrupt, slow down, and even kill SpaceX’s Starlink constellation by any means necessary. That includes fabricating nonsensical protests, petitioning the FCC dozens of times, and – most recently – threatening to sue the agency and federal government as the company becomes increasingly desperate.
The reason is simple: even compared to SpaceX’s finicky, often-unreliable Starlink Beta service, ViaSat’s satellite internet is almost insultingly bad. With a focus on serving the underserved and unserved, SpaceX’s Starlink beta users – many of which were already relying on ViaSat or HughesNet internet – have overwhelmingly described the differences as night and day.
In simple terms, if given the option, it’s extraordinarily unlikely that a single public ViaSat subscriber would choose the company’s internet over SpaceX’s Starlink. While Starlink currently requires subscribers to pay a substantial upfront cost – ~$500 – for the dish used to access the satellite network, ViaSat internet costs at least as much per month. Currently, new subscribers would pay a bare minimum of ~$113 per month for speeds up to 12 Mbps (akin to DSL) and an insultingly small 40GB data cap. For a 60GB cap and 25 Mbps, subscribers will pay more than $160 per month after a three-month promotion.
With a fixed cost of $99 per month, truly unlimited data, and uncapped speeds that vary from 50 to 200+ Mbps, any ViaSat “silver” subscriber would receive far better service by switching to Starlink and save enough money to pay off the $500 dish in less than a year. While Starlink is currently in beta and often unstable and unreliable as a result, users continue to notice major improvements in speeds and uptime as SpaceX works to continuously improve the network.
In the US, ViaSat has less than 600,000 household internet subscribers, all of which are almost certainly liable to switch to better alternatives. Short of local and state governments actually standing up for their citizens and forcing monopolistic ground-based internet service providers (ISPs) to fairly serve rural customers, Starlink is currently the only real hope for rural Americans who are tired of settling for second-class internet service.
ViaSat began its latest push to hamstring a looming competitor with regulation when it asked the FCC to perform an environmental review of Starlink’s impact last December. The FCC unsurprisingly failed to heed the company’s spurious, nakedly self-serving demands. Since then, the FCC approved a long-standing SpaceX request to modify its Starlink constellation by lowering thousands of satellites, thus improving service and drastically decreasing the debris risk posed by satellite failures, which would take a few years to reenter from 550 kilometers instead of decades for spacecraft orbiting at 1000+ kilometers.
To a very small extent, there are some real questions worth asking about the environmental impact of megaconstellations. A few recent studies have begun to do so, though it’s such a new field of inquiry that virtually nothing is known with any confidence. However, ViaSat is transparently disinterested in the actual environmental impact given that its petition for the FCC to immediately halt all Starlink launches focuses on Starlink alone and not competitor OneWeb – also in the process of launching satellites – or prospective constellations being developed by Telesat and Amazon.
What ViaSat actually wants is for the FCC to catastrophically hamstring Starlink, thus saving the profit-focused company from having to actually work to compete with an internet service provider that is all but guaranteed to capture most of its subscribers on an even playing field. Incredibly, ViaSat actually removes its greenwashing mask in the very same FCC request [PDF], stating that it “will suffer competitive injury” if Starlink is allowed to “compete directly with Viasat in the market for satellite broadband services.”
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Elon Musk
Elon Musk shares updated Starship V3 maiden launch target date
The comment was posted on Musk’s official account on social media platform X.
SpaceX CEO Elon Musk shared a brief Starship V3 update in a post on social media platform X, stating the next launch attempt of the spacecraft could take place in about four weeks.
The comment was posted on Musk’s official account on social media platform X.
Musk’s update suggests that Starship Flight 12 could target a launch around early April, though the schedule will depend on several remaining milestones at SpaceX’s Starbase launch facility in Texas.
Among the key steps is testing and certification of the site’s new launch tower, launch mount, and tank farm systems. These upgrades will support the next generation of Starship vehicles.
Booster 19 is expected to roll to the launch site and be placed on the launch mount before returning to the production facility to receive its 33 Raptor engines. The booster would then return for a static fire test, which could mark the first time a Super Heavy booster equipped with Raptor V3 engines is fired on the pad.
Ship 39 is expected to undergo a similar preparation process. The vehicle will likely return to the production site to receive its six engines before heading to Massey’s test site for static fire testing.
Once both stages are prepared, the booster and ship will roll out to the launch site for the first full stack of a V3 Super Heavy and V3 Starship. A full wet dress rehearsal is expected to follow before any launch attempt.
Elon Musk has previously shared how SpaceX plans to eventually recover Starship’s upper stage using the launch tower’s robotic arms. Musk noted that the company will only attempt to catch the Starship spacecraft after two successful soft landings in the ocean. The approach is intended to reduce risk before attempting a recovery over land.
“Should note that SpaceX will only try to catch the ship with the tower after two perfect soft landings in the ocean. The risk of the ship breaking up over land needs to be very low,” Musk wrote in a post on X.
Such a milestone would represent a major step toward the full reuse of the Starship system, which remains a central goal for SpaceX’s long-term launch strategy.
Tesla is ramping up its advertising strategy on social media
Tesla Model Y outsells everything in three states, but Ford dominates
