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SpaceX Starship launch delayed to Tuesday by poor FAA planning
Update: CEO Elon Musk says that SpaceX’s fourth high-altitude Starship launch has been delayed from Monday to Tuesday after an FAA inspector – recently required to be onsite for launches – was inexplicably more than six hours late.
While the smallest grain of salt is warranted given Musk’s recently vitriolic relationship with the FAA, the CEO has every reason not to lie about a federal regulatory agency that SpaceX almost fundamentally depends on. As such, the implication is that a lone FAA inspector – only recently required by the FAA itself to be onsite for SpaceX Starship launches – was somehow more than four or five hours away from Boca Chica, Texas by 11am CDT, March 29th.
The only possible explanation for such a delay is that a single inspector – lacking virtually any of the resources afforded to large government agency – missed a flight on a public airline, had a flight canceled at the last second, or was somehow stranded in the middle of nowhere by car issues. As any sane human familiar with air or car travel would know, those issues happen and should always be anticipated. Knowing full well that it had just changed SpaceX’s Starship launch license just two weeks prior to prevent flights without an inspector present, the FAA does not appear to have prepared for those issues in even the most basic sense, failing to ensure alternate methods of transport or two redundant inspectors.
In essence, due either to severe underfunding, general ineptitude, some childish attempt to assert dominance, or some combination of all three, the FAA has explicitly disrespected the hundreds of (possibly 1000+) SpaceX employees working around the clock for weeks to launch Starship SN11 as quickly as possible. Given that the FAA itself distributed Temporary Flight Restrictions (TFRs) for SN11’s Monday launch on Saturday and noted plans for the launch more than a day prior, the giant regulatory agency had no less than 24-48 hours of prior warning even if they’d somehow ignored or missed SpaceX’s own CEO announcing a delay to March 29th on March 26th.
If a regulatory agency like the FAA is incapable of ensuring that an inspector can stand around at a launch the agency itself required an inspector be present for days prior, the same apparatus assuredly should not and cannot be trusted to regulate systems as complex as modern aircraft, spacecraft, and rockets. If the FAA is, in fact, up to the challenge of responsibly regulating those systems with the public’s best interest in mind, then failing a task as simple as ensuring its own inspector is transported, on time, from Point A to Point B is a conscious decision or mistake. Either way, something clearly needs to change.
CEO Elon Musk says that SpaceX has delayed Starship serial number 11’s (SN11) high-altitude launch debut from Friday to Monday to best ensure that the company can “land & fully recover” the 50-meter-tall steel rocket.
First and foremost, the weekend will allow SpaceX times time for “additional checkouts” and scour Starship SN11 and the data it’s produced during testing for any red flags or minor issues. While plans for a same-day static fire and launch didn’t pan out on Friday, March 26th, SpaceX did manage the first half, firing up just one of Starship’s three Raptors to verify the health of the replacement engine after a Thursday Raptor swap. The test marked the first time SpaceX has intentionally fired up just one of the Raptors installed on a three-engine Starship prototype, so the delay will provide extra time to ensure that all three are still looking good.
Standing down SN11 until probably Monday. Additional checkouts are needed. Doing our best to land & fully recover.— Elon Musk (@elonmusk) March 26, 2021
The weather in Boca Chica, Texas has also taken a turn for the worse in the last few days, so the extra few days will also (hopefully) allow time for wind, visibility, and precipitation conditions to improve. According to Musk, Starship SN11 is now scheduled to fly as early as Monday “afternoon” and, as usual, SpaceX will offer live coverage of the fourth high-altitude launch and landing attempt beginning a few minutes before liftoff.
With a little luck, the Starship prototype will be able to continue a trend of iterative improvement and one-up Starship SN10 with a slightly softer landing and no explosion minutes after touchdown. Stay tuned for updates both here and on SpaceX’s social media platforms to catch the official webcast.
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Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Tesla is ramping up its advertising strategy on social media
